Article Per Year (5 Year)
p-Index From 2020 - 2025
2.109
P-Index
This Author published in this journals
All Journal Media Mahardhika International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Pengabdian kepada Masyarakat Nusantara JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Economics, Business, Management, Accounting And Social Sciences Neraca Manajemen, Akuntansi, dan Ekonomi JEMABITEK JEPENDIMAS
Wahib, Moh
Unknown Affiliation
Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 13 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : JEPENDIMAS

 1 
Analisis Strategi Persaingan Untuk Meningkatkan Penjualan Usaha Sambal Cumi dan Paru By Dapoer Zambal Rofik, Oktavio Mi’roj; Cahyani, Linda Ratna Fitria; Widodo, Ricia Ratri; Rahmawati, Dewi Cantika; Ningsih , Ajeng Kusuma; Wahib, Moh
Jurnal Ekonomi, Pendidikan dan Pengabdian Masyarakat Vol. 1 No. 1 (2024): JANUARI
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Sambal Cumi and Paru by Dapoer Zambal is a new instant food business established in 2023. Not many people know about this business because it is still very new. In addition, there are many competitors working on the same business and are already successful. This study was conducted to determine whether the right competitive strategy can increase the sales of Dapoer Zambal's Sambal Cumi and Paru. For this study, a strengths, weaknesses, opportunities, and threats approach was used as a descriptive qualitative methodology. The analysis results show that improving customer service and adding new menu variations are the most effective competitive approaches to increase sales.
Sosialisasi Pemanfaatan Platform Digital untuk UMKM: Strategi Pemasaran Online bagi Pelaku Usaha Mikro di Desa Digital Wahib, Moh; Susanto, Ari; Stafrezar, Burhan
Jurnal Ekonomi, Pendidikan dan Pengabdian Masyarakat Vol. 2 No. 2 (2025): APRIL
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63200/jependimas.v2i2.44

Abstract

Kegiatan sosialisasi ini bertujuan untuk meningkatkan pemahaman dan keterampilan pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) dalam memanfaatkan platform digital sebagai sarana pemasaran produk secara online. Dengan maraknya perkembangan teknologi dan transformasi menuju desa digital, pelaku usaha diharapkan mampu beradaptasi dengan strategi pemasaran modern guna meningkatkan daya saing dan jangkauan pasar. Metode pelaksanaan meliputi penyuluhan, pelatihan praktis, dan pendampingan dalam penggunaan berbagai platform digital seperti media sosial, marketplace, dan aplikasi bisnis. Hasil kegiatan menunjukkan peningkatan pemahaman pelaku usaha terhadap pentingnya digitalisasi serta kemampuan awal dalam mengelola akun bisnis secara daring. Program ini diharapkan menjadi langkah awal dalam mendorong transformasi digital UMKM di wilayah pedesaan secara berkelanjutan.
Co-Authors Agung Ris Adytia Mukti Andriana, Ririn ARI SUSANTO Cahyani, Linda Ratna Fitria Damayanti, Alfina Erawati, Yourini Fattahillah Firliyani, Hilda Hamidah, Nindi Asti HENDRA DWI PRASETYO Kapiso, Lenka Kusmayati, Nindya Kartika Leonard Adrie Manafe Martin Zebua Ningsih , Ajeng Kusuma Rahmawati, Dewi Cantika Rofik, Oktavio Mi’roj Sri Lestari Stafrezar, Burhan Syaharani, Delfida Widodo, Ricia Ratri