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All Journal Jurnal Siasat Bisnis Jurnal Manajemen Bisnis JAM : Jurnal Aplikasi Manajemen JBTI : Jurnal Bisnis : Teori dan Implementasi JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Manajemen Pelayanan Publik Syntax Literate: Jurnal Ilmiah Indonesia Indonesian Journal of Strategic Management Almana : Jurnal Manajemen dan Bisnis Jurnal E-Bis: Ekonomi Bisnis Jurnal Ekuilnomi Jurnal Disrupsi Bisnis Indo-MathEdu Intellectuals Journal Conference Proceedings International Conference on Education Innovation and Social Science Atestasi : Jurnal Ilmiah Akuntansi Indonesian Journal of Strategic Management (IJSM)
Pratminingsih, Sri Astuti
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Transportation Other

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INSTITUTIONAL GOVERNANCE IN RESPONDING TO GLOBALIZATION Astuty, Eriana; Pratminingsih, Sri Astuti; Suryana, Suryana
Jurnal Aplikasi Manajemen Vol. 15 No. 3 (2017)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (215.289 KB) | DOI: 10.21776/ub.jam.2017.015.03.19

Abstract

The study was conducted in several private universities in Bandung that already launched a program of internationalization in response to the issue of globalization are increasingly demanding education providers increasingly globally oriented. This study aims to analyze further the factors that drive an institution to improve the quality of teaching, particularly in the preparation of curriculum arrangement and learning plans that meet global orientation by analyzing two variables that allegedly as the drivers, namely institution favorable governance and faculty's global awareness. The research method using descriptive analysis and verificative analysis with IBM SPSS ver. 22 and IBM AMOS ver. 20 as a data processor. The results show that good institutional governance can force lecturers to develop their knowledge and global competence, without any support and strengthening in the form of legitimacy from the institute, is not able to create a globalized learning, and good institutional governance is accompanied by global knowledge and awareness, Can make lecturers a major axis in the creation of a globally oriented learning environment, especially in drafting the curriculum and globalized learning instruction.
The Influence of Academic Service Quality, Campus Facilities, and University Image on Student Satisfaction Faculty Of Economics and Business Universitas Swadaya Gunung Jati Cirebon Maulana, Adrian; Pratminingsih, Sri Astuti; Suhardi, Dadang
Indonesian Journal of Strategic Management Vol. 8 No. 1 (2025): Indonesian Journal of Strategic Management
Publisher : Universitas Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/ijsm.v8i1.10928

Abstract

This study aims to analyze the impact of academic service quality, campus facilities, and university image on student satisfaction at the Faculty of Economics and Business, Universitas Swadaya Gunung Jati Cirebon. The population consists of all active students enrolled in the Faculty of Economics and Business, totaling 4,166 students. The sampling method used is non-probability sampling with a convenience sampling technique, resulting in a sample of 390 students.Descriptive analysis shows that the quality of academic services at FEB UGJ is categorized as good, with an average score of 3.62, although there are several aspects that need improvement, such as the consistency of leadership policies. The assessment of campus facilities is also good, with an average of 3.78; however, the availability of computer facilities is still inadequate. The university's image received positive ratings in brand and social aspects, but its academic image needs enhancement. The average satisfaction score of students indicates a good result, but there is a need to increase student participation in extracurricular activities.Verificative analysis using multiple linear regression indicates that academic service quality, campus facilities, and university image have a significant influence on student satisfaction. The obtained regression model is Y = 0.250 + 0.603X1 + 0.270X2 + 0.442X3, where X1, X2, and X3 represent academic service quality, campus facilities, and university image, respectively. The t-test shows that all independent variables positively contribute significantly to the dependent variable.
Strategy to Increase Employee Engagement Through Learning Agility and Organizational Citizenship Behavior in the National Defense Agency at the District Level Hamdani, Maulana; Pratminingsih, Sri Astuti
IJSM Vol 8 No 2 (2025): Indonesia Journal of Strategic Management
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/jdv37272

Abstract

This study aims to analyze the effect of learning agility on employee engagement with organizational citizenship behavior (OCB) as a mediating variable at the National Land Agency (BPN) in one of the districts in West Java Province. The research method used is descriptive verification with a quantitative approach, involving 65 employees as respondents through a saturated sampling technique. Data were collected using a structured questionnaire and analyzed using path analysis and the Sobel test to test the mediation effect. The results show that learning agility has a significant effect on employee engagement, both directly and indirectly through OCB as a mediator. The R Square value of 0.932 indicates that the combination of learning agility and OCB explains 93.2% of the variation in employee engagement. This finding emphasizes the importance of managerial strategies that encourage adaptive learning and strengthen organizational citizenship values in creating a productive, collaborative, and responsive work environment to change. This study provides a practical contribution to the development of public sector HR policies oriented towards increasing employee engagement through strengthening a learning-based and collaborative work culture
PELATIHAN DIGITAL MARKETING DAN GLOBAL MARKETING UNTUK SEGMEN PASAR BARU DALAM MERAIH PASAR GLOBAL PADA UMKM BANDUNG Rachmawati, Mariana; Pratminingsih, Sri Astuti; Mariana, R. Adjeng; Brahmana, Sunardi. S; ., Zulganef; Rashela, Windy
JURNAL PENGABDIAN KEPADA MASYARAKAT Vol. 29 No. 4 (2023): OKTOBER-DESEMBER
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jpkm.v29i4.49486

Abstract

Digital marketing memiliki manfaat untuk perkembangan bisnis agar dapat bersaing di pasar yang lebih luas. Digital marketing bukan hanya sekedar tren, akan tetapi memiliki manfaat yang sangat luas bahkan dapat mempopulerkan sebuah usaha rumahan dengan lebih mudah sehingga mendorong tren berbisnis dari rumah. Pelatihan  digital  marketing  yang  berisi terkait  pengenalan  digital  marketing,  social  media marketing  dan e-commerce, content marketing dan manajemen digital marketing menjadi sarana edukasi dan  menambah  wawasan  terkait  digital  marketing kepada dua mitra UMKM. Pelatihan menerapkan  strategi  digital  marketing kepada dua mitra UMKM telah disampaikan melalui workshop dan praktik selama kegiatan berlangsung. Evaluasi  pelatihan  digital  marketing  yang  telah dilaksanakan  kepada  dua  mitra  UMKM  melalui Google  Form  meliputi  materi  yang  disampaikan, fasilitas  pelatihan  dan  penambahan  wawasan  serta skill mengenai digital marketing. Selain itu, bisnis UMKM ini lebih kuat dalam menghadapi krisis global. Untuk bisa menghadapi pasar global memang tidaklah mudah, karena produk UMKM akan bersaing dengan produk negara lain. Untuk menyiasatinya dibutuhkan strategi yang tepat untuk mengembangkan UMKM agar bisa bersaing menghadapi pasar global.
The Role of Performance-Based Allowances, Work Motivation, and Work Discipline on Employee Performance Mahmudah, Nji Raden Laila; Pratminingsih, Sri Astuti
Almana : Jurnal Manajemen dan Bisnis Vol 8 No 3 (2024): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v8i3.2701

Abstract

Performance Allowances, Work Motivation, and Work Discipline are essential in improving employee performance. They improve employee abilities and commitment to tasks and affect employee performance. This research aims to find out how Performance Based Allowances, Work Motivation, Work Discipline, and Employee Performance are at the Regional Personnel Agency of the Regional Government of West Java Province, as well as to determine the influence of Performance Based Allowances, Motivation Work, and Work Discipline on Employee Performance. The research method used was descriptive verification analysis with a census/saturated sampling technique. All 137 employees at the Regional Civil Service Agency of the West Java Provincial Government were respondents in this research. Data collection techniques were used by distributing questionnaires to 137 respondents. Calculations were carried out using the Statistical Product and Service Solutions (SPSS) Software Program version 25. The research results show that performance-based allowances, work motivation, and work discipline partially and simultaneously influence employee performance at the Regional Civil Service Agency of the Regional Government of West Java Province.
The Influence of Talent Management and Human Resource Management Practices on ASN Performance Through Intervening Variables of Organizational Commitment Ningrum, Risya Lestari; Lusiana, Desi; Pratminingsih, Sri Astuti
Atestasi : Jurnal Ilmiah Akuntansi Vol. 6 No. 2 (2023): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the influence of talent management and human resource management practices on the performance of ASN (State Civil Apparatus) through intervening variables of organizational commitment. This research was conducted at an ASN who worked in the Administrative Bureau of the Head of the Regional Secretariat of West Java Province. The population in this study was 123 ASN people. Meanwhile, the determination of the sample uses the total sampling technique. The research method used through a quantitative approach by taking data using a research instrument in the form of a questionnaire which is then measured on a likert scale. The results of data processing are studied and analyzed using a path analysis model. The findings in this study show that talent management has no significant influence on ASN performance either directly or indirectly through intervening variables. Meanwhile, the variables of human resource management practices have a significant influence on the performance of ASN both directly and indirectly through variable intervening, namely organizational commitment. In this case, other more in-depth research is needed to find out other factors that can affect the performance of ASNs working in the local government environment.
Impulse Buying and the Mediating Role of Positive Emotion Supriatno, Gun Gun; Pratminingsih, Sri Astuti
Jurnal E-Bis Vol 9 No 2 (2025): Vol.9 No.2 2025
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v9i2.2660

Abstract

The beauty industry in Indonesia continues to grow in line with the increasing use of e-commerce, particularly among Generation Z. This phenomenon has led to the rise of impulsive buying behavior influenced by hedonic motives and digital promotions such as flash sales. This study examines the influence of hedonic consumption and flash sales on impulse buying among Generation Z in West Java, with positive emotion as a mediating variable. A quantitative approach was employed with data collected from 160 purposively sampled respondents through a Likert-scale questionnaire. Data were analyzed using multiple linear regression and the Sobel test in SPSS 25. Findings indicate that both hedonic consumption and flash sales positively and significantly affect impulse buying, directly and indirectly through positive emotion. The study contributes to understanding how emotional responses reinforce digital marketing strategies in the Indonesian beauty industry.
Pengaruh Kepemimpinan dan Komunikasi Terhadap Budaya Risiko Studi di PT PLN (Persero) Unit Induk Distribusi Jawa Barat Yuliana, Lady; Pratminingsih, Sri Astuti
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i8.61199

Abstract

Penelitian ini menganalisis pengaruh kepemimpinan dan komunikasi terhadap budaya risiko di PT PLN (Persero) Unit Induk Distribusi Jawa Barat. Latar belakang penelitian didasari pada disparitas hasil Risk Maturity Index (RMI) tahun 2024 yang menunjukkan kesenjangan antara aspek budaya dan kapasitas risiko (4,6/5) dengan proses, kontrol, dan komunikasi risiko (3,9/5), serta hasil implementasi (2,78/5). Penelitian menggunakan metode kuantitatif survei dengan analisis regresi linier berganda melalui SPSS versi 27. Sampel penelitian berjumlah 95 responden yang diperoleh dengan teknik stratified random sampling dari populasi pegawai struktural dan tim manajemen risiko. Teknik pengumpulan data dilakukan melalui observasi, wawancara, dan kuesioner. Hasil penelitian menunjukkan bahwa kepemimpinan berpengaruh positif dan signifikan terhadap budaya risiko dengan nilai t-hitung 3,246 > t-tabel 1,986 dan signifikansi 0,002 < 0,05. Komunikasi juga berpengaruh positif dan signifikan terhadap budaya risiko dengan nilai t-hitung 2,498 > t-tabel 1,986 dan signifikansi 0,014 < 0,05. Secara simultan, kepemimpinan dan komunikasi memberikan pengaruh signifikan terhadap budaya risiko dengan F-hitung 13,318 > F-tabel 3,10 dan signifikansi 0,000 < 0,05. Analisis determinasi menunjukkan bahwa kepemimpinan dan komunikasi secara simultan memberikan kontribusi sebesar 22,5% terhadap budaya risiko, sedangkan sisanya 77,5% dipengaruhi oleh faktor lain yang tidak diteliti.
Digital Marketing Strategy for Snack MSME (Micro, Small and Medium Enterprises) Landbutter Bakery during The Covid-19 Pandemic Hadi, Belani Asmara; Pratminingsih, Sri Astuti
Proceedings International Conference on Education Innovation and Social Science 2023: Proceedings International Conference on Education Innovation and Social Science
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Snack MSME (Micro, Small and Medium Enterprises) business unit categories are currently one of the most promising to grow. The objective of this research was to develop digital marketing strategies for Landbutter Bakery, a Snack MSME (Micro, Small and Medium Enterprises) located in Bandung City, West Java, Indonesia. The study employs a qualitative descriptive approach to explore Landbutter Bakery's digital marketing strategies in promoting their products during the Covid-19 pandemic. The data analysis follows the Miles and Huberman method, involving several stages including data collection, data presentation, data reduction, and drawing conclusions in an interactive process. The results of the study show that, first, the implementation of the "Finest Food Delight" branding is an integral aspect of Landbutter Bakery's digital marketing strategy aimed at attracting an increase in customer orders., this is supported by qualitative analysis using the Miles and Huberman method (1994). Second, the process of digital marketing involves conducting online marketing activities and implementing 8 (eight) stages of content marketing. (Kotler, 2017). Third, social media as a digital marketing strategy has been quite successful in boosting the growth of customer's orders of Landbutter Bakery's products.
Meningkatkan Retensi Pegawai Melalui Work - Life Balance Dan Employee Engagement Pada Perusahaan Listianawati, Titin; Pratminingsih, Sri Astuti
Jurnal Ekuilnomi Vol. 7 No. 3 (2025): Ekuilnomi Vol 7(3), Nov 2025
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekononomi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/3fvwhs08

Abstract

Tingginya tingkat turnover intention di kalangan tenaga kerja menjadi tantangan strategis bagi perusahaan dalam mempertahankan stabilitas organisasi. Penelitian ini bertujuan untuk menganalisis pengaruh work-life balance dan employee engagement terhadap turnover intention pada pegawai De Project Indonesia. Metode yang digunakan adalah pendekatan kuantitatif asosiatif, dengan teknik pengumpulan data melalui penyebaran kuesioner kepada 35 responden menggunakan metode total sampling. Hasil penelitian menunjukkan bahwa kedua variabel independen, baik secara parsial maupun simultan, berpengaruh signifikan terhadap turnover intention. Nilai koefisien korelasi antara work-life balance dan turnover intention sebesar 0,959 dan employee engagement sebesar 0,956, dengan nilai R Square sebesar 0,969. Temuan ini menunjukkan bahwa keseimbangan antara pekerjaan dan kehidupan pribadi serta keterlibatan pegawai secara emosional dan psikologis memainkan peran penting dalam menurunkan niat keluar dari perusahaan. Oleh karena itu, strategi manajerial yang berfokus pada peningkatan kesejahteraan kerja dan partisipasi aktif pegawai menjadi kunci dalam menciptakan lingkungan kerja yang sehat dan berkelanjutan. Penelitian ini memberikan kontribusi bagi pengembangan kebijakan sumber daya manusia yang efektif dalam sektor jasa profesional
Co-Authors ., Zulganef Brahmana, Sunardi. S Dadang Suhardi Deden Sutisna Eriana Astuty Febrianti, R. Adjeng Mariana Hadi, Belani Asmara Hamdani, Maulana Juningsih, Juningsih Kartawan, Kartawan Listianawati, Titin Lusiana, Desi Mahendra, Allana Veda Mahmudah, Nji Raden Laila Mariana Rachmawati Mariana, R. Adjeng Maulana, Adrian Munggaran, Audilla Putri Ningrum, Risya Lestari Purwaningdyah, Sri Wiludjeng Sunu Rashela, Windy Sulaeman, Tina Emillia Supriatno, Gun Gun Suryana Suryana Syafie, Nur Aima Tuti Asmala Wibowo, Teguh Solih Setiyo Widyatami, Kania Yuliana, Lady Zulganef , Zulganef Zulganef Zulganef Zulganef, Zulganef -