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Pratminingsih, Sri Astuti
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Transportation Other

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Pengaruh Kepemimpinan dan Komunikasi Terhadap Budaya Risiko Studi di PT PLN (Persero) Unit Induk Distribusi Jawa Barat Yuliana, Lady; Pratminingsih, Sri Astuti
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i8.61199

Abstract

Penelitian ini menganalisis pengaruh kepemimpinan dan komunikasi terhadap budaya risiko di PT PLN (Persero) Unit Induk Distribusi Jawa Barat. Latar belakang penelitian didasari pada disparitas hasil Risk Maturity Index (RMI) tahun 2024 yang menunjukkan kesenjangan antara aspek budaya dan kapasitas risiko (4,6/5) dengan proses, kontrol, dan komunikasi risiko (3,9/5), serta hasil implementasi (2,78/5). Penelitian menggunakan metode kuantitatif survei dengan analisis regresi linier berganda melalui SPSS versi 27. Sampel penelitian berjumlah 95 responden yang diperoleh dengan teknik stratified random sampling dari populasi pegawai struktural dan tim manajemen risiko. Teknik pengumpulan data dilakukan melalui observasi, wawancara, dan kuesioner. Hasil penelitian menunjukkan bahwa kepemimpinan berpengaruh positif dan signifikan terhadap budaya risiko dengan nilai t-hitung 3,246 > t-tabel 1,986 dan signifikansi 0,002 < 0,05. Komunikasi juga berpengaruh positif dan signifikan terhadap budaya risiko dengan nilai t-hitung 2,498 > t-tabel 1,986 dan signifikansi 0,014 < 0,05. Secara simultan, kepemimpinan dan komunikasi memberikan pengaruh signifikan terhadap budaya risiko dengan F-hitung 13,318 > F-tabel 3,10 dan signifikansi 0,000 < 0,05. Analisis determinasi menunjukkan bahwa kepemimpinan dan komunikasi secara simultan memberikan kontribusi sebesar 22,5% terhadap budaya risiko, sedangkan sisanya 77,5% dipengaruhi oleh faktor lain yang tidak diteliti.
Digital Marketing Strategy for Snack MSME (Micro, Small and Medium Enterprises) Landbutter Bakery during The Covid-19 Pandemic Hadi, Belani Asmara; Pratminingsih, Sri Astuti
Proceedings International Conference on Education Innovation and Social Science 2023: Proceedings International Conference on Education Innovation and Social Science
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Snack MSME (Micro, Small and Medium Enterprises) business unit categories are currently one of the most promising to grow. The objective of this research was to develop digital marketing strategies for Landbutter Bakery, a Snack MSME (Micro, Small and Medium Enterprises) located in Bandung City, West Java, Indonesia. The study employs a qualitative descriptive approach to explore Landbutter Bakery's digital marketing strategies in promoting their products during the Covid-19 pandemic. The data analysis follows the Miles and Huberman method, involving several stages including data collection, data presentation, data reduction, and drawing conclusions in an interactive process. The results of the study show that, first, the implementation of the "Finest Food Delight" branding is an integral aspect of Landbutter Bakery's digital marketing strategy aimed at attracting an increase in customer orders., this is supported by qualitative analysis using the Miles and Huberman method (1994). Second, the process of digital marketing involves conducting online marketing activities and implementing 8 (eight) stages of content marketing. (Kotler, 2017). Third, social media as a digital marketing strategy has been quite successful in boosting the growth of customer's orders of Landbutter Bakery's products.
THE INFLUENCE OF ORGANIZATIONAL CULTURE, LEADERSHIP STYLE, AND MOTIVATION ON EMPLOYEE PERFORMANCE Hamidah, Nesa Awalya Choirunnissa; Pratminingsih, Sri Astuti; Perwiranegara, Agus Alamsyah
Prestise: Jurnal Pengabdian Kepada Masyarakat Bidang Ekonomi dan Bisnis Vol. 5 No. 1 (2025): Jurnal Pengabdian Kepada Masyarakat Bidang Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/prestise.v5i1.48833

Abstract

This study analyzes the influence of organizational culture, leadership style, and motivation on employee performance at the Defense Information Bureau, Secretariat General of the Ministry of Defense of the Republic of Indonesia. The research object was selected due to its strategic role in state defense information management, where human resource performance is a crucial factor. The research aims to empirically test the partial and simultaneous effects of these three independent variables on employee performance. This research employs a quantitative method with an explanatory approach. Data were collected through closed-ended questionnaires distributed to 52 permanent employees of the Defense Information Bureau, selected using a purposive sampling technique. Data analysis was conducted using SPSS 25 software, including validity, reliability, classical assumption tests, and multiple linear regression analysis. The results show that, partially, organizational culture and motivation have a positive and significant influence on employee performance, whereas leadership style does not show a significant effect. Simultaneously, the three independent variables collectively have a significant impact on employee performance, with a coefficient of determination (R2) of 41.3%. The main conclusion is that organizational culture and motivation are the dominant factors shaping performance in this environment, making the reinforcement of work values and continuous motivation development strategic recommendations.
Meningkatkan Retensi Pegawai Melalui Work - Life Balance Dan Employee Engagement Pada Perusahaan Listianawati, Titin; Pratminingsih, Sri Astuti
Jurnal Ekuilnomi Vol. 7 No. 3 (2025): Ekuilnomi Vol 7(3), Nov 2025
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekononomi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/3fvwhs08

Abstract

Tingginya tingkat turnover intention di kalangan tenaga kerja menjadi tantangan strategis bagi perusahaan dalam mempertahankan stabilitas organisasi. Penelitian ini bertujuan untuk menganalisis pengaruh work-life balance dan employee engagement terhadap turnover intention pada pegawai De Project Indonesia. Metode yang digunakan adalah pendekatan kuantitatif asosiatif, dengan teknik pengumpulan data melalui penyebaran kuesioner kepada 35 responden menggunakan metode total sampling. Hasil penelitian menunjukkan bahwa kedua variabel independen, baik secara parsial maupun simultan, berpengaruh signifikan terhadap turnover intention. Nilai koefisien korelasi antara work-life balance dan turnover intention sebesar 0,959 dan employee engagement sebesar 0,956, dengan nilai R Square sebesar 0,969. Temuan ini menunjukkan bahwa keseimbangan antara pekerjaan dan kehidupan pribadi serta keterlibatan pegawai secara emosional dan psikologis memainkan peran penting dalam menurunkan niat keluar dari perusahaan. Oleh karena itu, strategi manajerial yang berfokus pada peningkatan kesejahteraan kerja dan partisipasi aktif pegawai menjadi kunci dalam menciptakan lingkungan kerja yang sehat dan berkelanjutan. Penelitian ini memberikan kontribusi bagi pengembangan kebijakan sumber daya manusia yang efektif dalam sektor jasa profesional
Consumer Behaviour in Online Travel: How Does Continuous Purchase Behaviour Formed in Digital Age? Pratminingsih, Sri Astuti; Zulganef, Zulganef; Purwaningdyah, Sri Wiludjeng Sunu; Syafie, Nur Aima
Jurnal Manajemen Bisnis Vol. 15 No. 1: March 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i1.19755

Abstract

Research aims: This study aims to understand the role of perceived ease of use, information service function, consumer expectation, and user satisfaction in determining continuous purchase behavior in online travel application users, while considers consumer experience as a moderating variable.Design/Methodology/Approach: This study is carried out using quantitative approach. The data is collected by distributing online questionnaire to users of e-travel application in West Java, Indonesia chosen using purposive sampling. The data is processed using Structural Equation Modeling with Partial Least Square (SEM PLS).Research findings: The results indicate that perceived ease of use, information service function, consumer expectation, and user satisfaction can explain customers’ continuous purchase behavior. In addition, consumer experience can moderate the relationship between user satisfaction and continuous purchase behavior, by which higher experience strengthens the relationship. Theoretical Contribution/Originality: This study contributes to enrich the understanding of how user satisfaction affects continuous purchase behavior by looking at the variables of perceived ease of use, information service function, and user expectation.Practitioners/Policy Implications: This study can be of interest to service providers, especially e-travel application, to provide a good, easy to understand services, as well as information and comfort for its users to remain loyal in using the application.Research Limitations/Implications: This study is only limited to one object, namely users of e-travel application. Future research can use different objects and consider additional variables such as review credibility and perceived enjoyment in determining continuous purchase behavior.
The Effect of Product Quality and Price on Purchase Decisions of Thrift Shop Products at Cimol Market, Gedebage, Bandung City Putri, Febbiolla Tamara; Pratminingsih, Sri Astuti
Interdisciplinary Social Studies Vol. 5 No. 2 (2026): Interdisciplinary Social Studies
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v5i2.1036

Abstract

This study aims to analyze the influence of product quality and price on purchase decisions for thrift shop products at Cimol Gedebage Market, Bandung City. The research method used is a quantitative approach with survey methods and an associative descriptive research design. The research sample amounted to 316 consumers who made purchases at Cimol Gedebage Market, selected through convenience sampling techniques. Data were collected through questionnaires and analyzed using multiple linear regression. The results showed that product quality had a regression coefficient of 0.294 with a significance value of 0.00 () and -count of 8.111 > -table of 1.97, which indicates that product quality has a positive and significant effect on purchase decisions. Price had a regression coefficient of 0.424 with a significance value of 0.00 () and -calculated value of 11.556 > -table of 1.97, which indicates that price has a positive and significant effect on purchase decisions. Simultaneously, product quality and price had an -value of 69.256 > -table of 3.027 with a significance of 0.000 (), which indicates that the two variables together have a significant effect on purchase decisions. The coefficient of determination () showed that 30.2% of purchase decisions could be explained by product quality and price, while 69.8% were explained by other variables not included in the study. These findings provide actionable recommendations for thrift shop entrepreneurs to optimize their value proposition and inform government policies on balancing consumer protection with industry sustainability.
The Mediating Role of Public Service Managerial Capability and Adaptive Service Innovation in the Relationship between Citizen Orientation and Public Entrepreneurship toward Public Service Performance: Evidence from Creative Public Service Organizations in West Java, Indonesia Asmala, Tuti; Kartawan, Kartawan; Sutisna, Deden; Pratminingsih, Sri Astuti
Jurnal Manajemen Pelayanan Publik Vol 10, No 1 (2026): Jurnal Manajemen Pelayanan Publik
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmpp.v10i1.68087

Abstract

This study examined how citizen orientation and public entrepreneurship affect public service performance through public service managerial capability and adaptive service innovation. Guided by the Resource-Based View, Dynamic Capabilities Theory, and Public Value Theory, it argued that citizen-centric and entrepreneurial orientations improved service outcomes when converted into managerial and innovative capacities. Using a quantitative explanatory design, data were collected from 334 managers and administrators in creative and cultural public service organizations across 27 cities and regencies in West Java, Indonesia. These included government cultural centers, vocational training institutions, creative economy agencies, and public-private partnerships. Structural Equation Modeling (SEM) with AMOS 24 tested the hypothesized relationships. The findings indicated that citizen orientation and public entrepreneurship significantly strengthen managerial capability and adaptive service innovation, which subsequently improve service performance. Both mediators exhibit significant partial and sequential mediation effects, confirming their joint role as dynamic mechanisms linking strategy to performance. The study expanded understanding of how creative public organizations can translate strategic orientations into improved service delivery and provides insights for policymakers and administrators to develop managerial capability and foster innovation in public service systems.
Co-Authors ., Zulganef Agus Alamsyah Perwiranegara, Agus Alamsyah Brahmana, Sunardi. S Dadang Suhardi Deden Sutisna Eriana Astuty Fauziah, Wita Febrianti, R. Adjeng Mariana Hadi, Belani Asmara Hamdani, Maulana Hamidah, Nesa Awalya Choirunnissa Indra Setiawan Juningsih, Juningsih Kartawan, Kartawan Listianawati, Titin Lusiana, Desi Mahendra, Allana Veda Mahmudah, Nji Raden Laila Mariana Rachmawati Mariana, R. Adjeng Maulana, Adrian Milasari, Roza Munggaran, Audilla Putri Ningrum, Risya Lestari Purwaningdyah, Sri Wiludjeng Sunu Putri, Febbiolla Tamara Rashela, Windy Sulaeman, Tina Emillia Supriatno, Gun Gun Suryana Suryana Syafie, Nur Aima Tuti Asmala Wibowo, Teguh Solih Setiyo Widyatami, Kania Yuliana, Lady Zulganef , Zulganef Zulganef Zulganef Zulganef, Zulganef -