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All Journal Cakrawala : Jurnal Humaniora Bina Sarana Informatika Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal Sinergitas PkM & CSR Journal of Business and Applied Management Warta Ikatan Sarjana Komunikasi Indonesia Widya Sandhi Jurnal Pewarta Indonesia Ilomata International Journal of Social Science Caraka : Indonesia Journal of Communication Widya Sandhi: Jurnal Kajian Agama, Sosial dan Budaya Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Digital Public Relations
Limarandani, Ni Putu
Institut Komunikasi Dan Bisnis LSPR
Religion Arts Humanities Dentistry Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Other

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Pengelolaan Community Development Program pada UMKM “Kampung Kuliner Pujasera Energi” Girsang, Lasmery RM; Limarandani, Ni Putu
Jurnal Sinergitas PKM & CSR Vol. 7 No. 2 (2023): OCTOBER
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/jspc.v7i2.6613

Abstract

Program pengembangan komunitas (community development program) merupakan salah satu agenda kegiatan yang wajib dimiliki perusahaan besar, juga BUMN, termasuk Pertamina. Pada artikel ini, tim pelaksana kegiatan pengabdian kepada masyarakat bersinergi dengan pihak industri guna memberi sumbangsih keilmuan secara nyata di tengah kelompok masyarakat. Adalah UMKM ”˜Kampung Kuliner Pujasera Energi’ berlokasi di Kelurahan Tambakharjo (Semarang) menjadi tempat sasaran abdimas. Dalam pelaksanaannya, UMKM yang dibentuk sejak 2019 silam, kini telah menjadi sarana aktualisasi dan pengembangan industri rumah tangga (yakni usaha kuliner) yang telah menunjukkan peningkatan ekonomi bagi pelaku UMKM. Mengusung kerjasama dengan berbagai stakeholder, UMKM terus mengalami perkembangan usaha di bidang kuliner sejalan dengan peningkatan capacity building bagi pelaku aktif UMKM
Pengaruh slogan Pendidikan “Embrace Your Passion, Prepare Your Future” terhadap kreativitas Pelajar SMAK PENABUR Summarecon Bekasi Limarandani, Alina; Novie Indriani, Maria Dwi; Anastasia Tety Kusuma Astuti; Tuty Mutiah
Jurnal Pewarta Indonesia Vol 7 No 1 (2025): Jurnal Pewarta Indonesia
Publisher : Persatuan Wartawan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the impact of the educational slogan "Embrace Your Passion, Prepare Your Future" on student creativity at SMAK PENABUR Summarecon Bekasi. This slogan is implemented as part of the school's philosophy, encouraging students to recognize and develop their passions while preparing for a future full of innovation. The research employs Structural Equation Modeling (SEM) using Smart PLS 3.0 software. The results show that the educational slogan has a positive and significant effect on student creativity, with a P-value smaller than 0.05 and T-statistics exceeding the significant threshold. The study also finds that a supportive educational environment plays a crucial role in fostering students' creativity. Therefore, this research recommends that schools create a balance between academic achievement and creativity development by implementing programs that encourage interest exploration and innovation, both inside and outside the classroom. These findings highlight the importance of applying educational slogans as a tool to motivate students in reaching their creative potential, which is highly relevant to the dynamic and competitive demands of the modern workforce.
Optimalisasi Host dalam Membangun Interaksi pada Siaran Live YouTube Bincang Online Inspiratif  Limarandani, Ni Putu; Patera, AA Ketut; Patera, AA Aditya Kusuma; Mutiah, Tuty
Warta Ikatan Sarjana Komunikasi Indonesia Vol 8, No 1 (2025): Warta Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/wartaiski.v8i1.345

Abstract

Penelitian ini bertujuan untuk mengoptimalkan peran host dalam membangun interaksi yang efektif selama siaran langsung YouTube, dengan studi kasus pada program Bincang Online Inspiratif edisi Hari Buku Anak Sedunia. Siaran langsung ini melibatkan pembahasan seputar literasi anak dan pentingnya buku anak dalam perkembangan pendidikan. Fokus utama penelitian ini adalah bagaimana host dapat memfasilitasi interaksi antara pembicara dan audiens, serta meningkatkan engagement penonton melalui strategi komunikasi yang tepat. Metode yang digunakan adalah studi kasus dengan pendekatan kualitatif, di mana pengumpulan data dilakukan melalui observasi langsung, wawancara dengan host dan penonton, serta analisis konten siaran. Penelitian ini menemukan bahwa kemampuan host dalam membangun suasana yang akrab, penggunaan bahasa yang mudah dipahami, serta pemberian ruang bagi audiens untuk berpartisipasi aktif sangat berpengaruh terhadap keberhasilan interaksi. Selain itu, pemanfaatan fitur-fitur interaktif YouTube, seperti chat dan polling, juga memainkan peran penting dalam meningkatkan keterlibatan penonton. Hasil penelitian ini diharapkan dapat memberikan wawasan bagi penyelenggara acara siaran langsung dalam merancang strategi interaksi yang lebih efektif dan menarik bagi audiens di platform digital.
Strategi Komunikasi Digital untuk Literasi Anak di Era 4.0 Studi Kasus YouTube Bincang Online Inspiratif Seri 251 Limarandani, Ni Putu
CARAKA : Indonesia Journal of Communication Vol. 6 No. 1 (2025): Caraka : Indonesia Journal of Communication
Publisher : Indonesian Scientific Journal (Jurnal Ilmiah Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/caraka.v6i1.213

Abstract

Abstrak: Penelitian ini bertujuan untuk menganalisis strategi komunikasi digital dalam mendorong literasi anak di era 4.0 melalui studi kasus YouTube Bincang Online Inspiratif Seri 251 yang mengangkat tema “Mimpiku untuk Indonesia: Aku Bisa, Aku Hebat!” dalam rangka Hari Buku Anak Sedunia. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Data dikumpulkan melalui observasi, dokumentasi, serta wawancara mendalam dengan informan dan key informan. Informan terdiri dari orang tua dan guru yang menjadi penonton aktif konten tersebut, sementara key informan adalah penyelenggara dan narasumber utama dari acara Bincang Online. Hasil penelitian menunjukkan bahwa strategi komunikasi digital yang diterapkan mencakup penggunaan bahasa yang inspiratif dan mudah dipahami anak, visual yang menarik, serta pendekatan edutainment yang menggabungkan unsur hiburan dan pendidikan. Pemilihan tema yang dekat dengan dunia anak, keterlibatan tokoh yang relevan, serta interaktivitas di platform YouTube turut memperkuat efektivitas pesan literasi. Penelitian ini menyimpulkan bahwa komunikasi digital yang dirancang secara strategis dapat menjadi sarana yang efektif dalam membentuk minat baca dan karakter anak di era digital. Rekomendasi diberikan untuk pengembangan konten digital literasi yang lebih partisipatif dan inklusif.
Peran Media Sosial dalam Memperkenalkan Program Cek Kesehatan Gratis melalui YouTube Bincang Online Inspiratif Seri 245 Limarandani, Ni Putu
CAKRAWALA: JURNAL HUMANIORA BINA SARANA INFORMATIKA Vol 25, No 1 (2025): Maret 2025
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v25i1.25549

Abstract

Social media plays a crucial role in disseminating information, especially in introducing health programs. This study aims to analyze how social media, particularly YouTube, contributes to promoting the free health check program through Bincang Online Inspiratif Series 245. The research uses a qualitative method with a content analysis approach on videos published on the YouTube channel. Data collected includes view counts, comments, and viewer interactions. The findings indicate that YouTube, as a social media platform, significantly raises public awareness about the importance of free health checks. The program effectively engages a wide audience by presenting clear and accessible content. With informative and appealing communication, social media proves to be an effective tool in supporting health campaigns and educating the public. In conclusion, social media, especially YouTube, plays a key role in promoting the free health check program and educating the public about health awareness.
Transformasi Gaya Komunikasi dan Strategi Kreatif dalam Bincang Online Inspiratif Transformasi Gaya Komunikasi dan Strategi Kreatif dalam Bincang Online Inspiratif (Kajian Longitudinal 2021–2025) Limarandani, Ni Putu; Tuty Mutiah; AA Ketut Patera; Made Saisan; Rajab Ritonga
Jurnal Pewarta Indonesia Vol 7 No 2 (2025): Jurnal Pewarta Indonesia
Publisher : Persatuan Wartawan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jpi.v7i2.246

Abstract

Perkembangan teknologi digital dan media sosial secara signifikan memengaruhi pola komunikasi di berbagai platform, termasuk program bincang online inspiratif. Penelitian ini bertujuan untuk mengkaji transformasi gaya komunikasi dan strategi kreatif yang diterapkan dalam produksi konten bincang online selama periode 2021 hingga 2025. Dengan menggunakan metode studi longitudinal dan pendekatan kualitatif, penelitian ini mengkombinasikan analisis konten terhadap episode-episode bincang online serta wawancara mendalam dengan para produser dan host. Teori komunikasi interpersonal dan teori inovasi media dijadikan kerangka untuk memahami perubahan gaya penyampaian dan kreativitas yang berkembang. Hasil penelitian mengungkapkan adanya evolusi signifikan dalam gaya komunikasi, dari pola penyampaian yang formal dan satu arah menjadi lebih interaktif, personal, dan responsif terhadap kebutuhan audiens digital. Strategi kreatif juga mengalami peningkatan dengan pemanfaatan teknologi multimedia, storytelling yang lebih autentik, serta integrasi feedback dari audiens untuk meningkatkan engagement. Studi ini menegaskan pentingnya adaptasi komunikasi yang dinamis dan inovatif dalam menghadapi perubahan digital agar program bincang online tetap relevan dan mampu menarik perhatian serta memberikan inspirasi secara efektif.
Penerapan Strategi Public Relations Melalui Penjualan Tiket Konser Dalam Menjaga Citra Tiket.Com Di Indonesia Limarandani, Ni Putu; Alvitri, Zahra Aurelia; Hidayati, Ratih Kurnia; Mardiana, Dwi Kristi
CAKRAWALA: JURNAL HUMANIORA BINA SARANA INFORMATIKA Vol 24, No 1 (2024): Maret 2024
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v24i1.20030

Abstract

Public relations has an important role in a company. The existence of public relations helps companies to form a positive image in front of the public. Tiket.Com is an Online Travel Agent (OTA) themed company. Tiket.Com has an innovative product, namely TO DO tickets with a choice of rides, attractions, music concerts, tourist activities, and other travel needs. The spread of business competition with fellow OTA competitors is a challenge for Tiket.Com to improve a positive image. The purpose of this study is to analyze public relations strategies in maintaining the image of Tiket.com companies through ticket sales for music concerts in Indonesia. The method used is a qualitative method through interview, observation and documentation techniques using the concept of data analysis used by researchers is the Miles and Huberman model. The result of this study is Tiket.com is an online ticket booking platform that has a public relations division that is responsible for building the company's image through various activities.
PEMANFAATAN YOUTUBE SEBAGAI MEDIA AJAR UNTUK MENINGKATKAN MINAT DAN MOTIVASI BELAJAR Limarandani, Ni Putu; Patera, A A Aditya Kusuma; Kansil, Margie Candia; Patera, AA Ketut
Indonesian Journal of Digital Public Relations (IJDPR) Vol 4 No 1 (2025): Agustus
Publisher : Telkom University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/ijdpr.v4i1.9015

Abstract

YouTube, as one of the most popular social media platforms among the public, holds significant potential as an educational tool. In the context of education, YouTube can be utilized as a teaching medium, believed to enhance students' interest and motivation in learning. This research identifies how students perceive the utilization of YouTube as a learning tool for Public Speaking skills. Furthermore, the study analyzes the extent to which YouTube's use as an educational medium contributes to increasing students' interest and motivation in learning Public Speaking. The research employs an explanatory research method with descriptive and verificative approaches. Descriptive research aims to provide a clear overview of the research object, while verificative research aims to test hypotheses. The author utilizes t-tests to test hypotheses in this study. Statistical analyses, such as regression, correlation, and determination, are conducted using SPSS software for Windows 20 after performing classic assumption tests including normality, autocorrelation, multicollinearity, and heteroskedasticity tests. The findings indicate that the use of YouTube as an educational medium positively and significantly influences students' learning interest and significantly enhances their learning motivation at a 95% confidence level.
Symbolic Interaction of the Meaning of Triwangsa Women's Marriage in Balinese Hindu Culture Limarandani, Ni Putu; SNLAS, Kartika; Patera, Anak Agung Ketut
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 9 No. 1 (2024): June 2024 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v9i1.1050

Abstract

The existence of Hinduism and Balinese culture is an inseparable unity, both of which guide the lives of Balinese people. In Balinese Hindu culture there is a grouping of wangsa as a symbol of identity and social status. Differences in social status will cause differences in behavior in communicating with the audience. The grouping of social status affects the rules of marriage that require women to marry men who have equal social status. Women are not allowed to marry men who have low wangsa because if they do so, the women must go down the wangsa. When a woman has stepped down, there is a change in the way she interacts and communicates with family and society. Changes in the identity of Triwangsa women have a big impact on the doers as well as the family and the environment. This research aims to describe the symbolic interaction in the marriage of Triwangsa women towards the Balinese Hindu family and environment. The results showed that there are differences in interaction patterns between women who descend from the wangsa and women who still have a fixed wangsa.
Co-Authors AA Ketut Patera AA Ketut Patera Alvitri, Zahra Aurelia Anak Agung Ketut Patera Anastasia Tety Kusuma Astuti Eni Kusti Rahayu Febrio Immanuel Wong Girsang, Lasmery Rosentauly Meissalinya Kansil, Margie Candia Ketut Patera, Anak Agung Ketut, Anak Agung Lasmery Rosentauly Meissalinya Girsang Made Saisan Mardiana, Dwi Kristi Muhammad Wanadli Rivan Novie Indriani, Maria Dwi Patera, A A Aditya Kusuma Patera, AA Aditya Kusuma Patera, AA Ketut Patera, AAA Kusuma Patera, Anak Agung Ketut Rajab Ritonga Ramonita, Latifa Ratih Kurnia Hidayati Sabah, Kartika Safaruddin Husada Saisan, Made Setiawan, Joe Harrianto Shiong, Pong Kok SNLAS, Kartika Tuty Mutiah Untung Suhardi Yunus, Ulani