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KONSTRUKSI PESAN TARI „KECAK‟ PADA MASYARAKAT BADUNG, BALI Sumiati, Sumiati; Girsang, Lasmery RM
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 4, No 01 (2018): BRICOLAGE: Jurnal Magister Ilmu Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (27.805 KB) | DOI: 10.30813/bricolage.v4i01.1068

Abstract

Bali becomes the world‟s tourism that has varied culture, one of them is „Tari Kecak‟ („TariCak‟ or „Fire Dance‟). Different with other dance using music („gamelan‟), „Tari Kecak‟ just uses thedancer‟s sound/shouting like “cak cak ke cak cak ke”as the art. Through qualitative research based onconstructive paradigm, the researcher depended on participative observation and in depth interview tothe key informants and informants (from local society and tourists). By using Semantic Meaning Theoryfrom Charles Osgood, the results show five meanings from „Tari Kecak‟, namely (a) avoiding curse, (b)as a belief system, (c) as a holy thing, (d) as an art and culture and also (e) as economic income.Keywords: Message, Tari Kecak, Semantic Meaning Theory
PERAN AKTOR DALAM PEMBERDAYAAN KOMUNITAS RUSUNAWA RM Girsang, Lasmery
IKRA-ITH HUMANIORA : Jurnal Sosial dan Humaniora Vol 4 No 2 (2020): IKRAITH-HUMANIORA VOL 4 NO 2 Bulan Juli 2020
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (972.911 KB)

Abstract

Artikel ini membahas peran aktor dalam sebuah komunitas yang merupakan peleburandari kelompok-kelompok masyarakat berbeda latar belakang di hunian asal sebelumnya. Adalahrusunawa Melati Pulogebang?rusun pertama yang menjadi model hunian vertikal?menampung mayoritas masyarakat program relokasi yang ada di Jakarta. Banyak kendala yangdihadapi aktor ketika menggagas dan mengeksekusi beragam program demi kemajuan wargakomunitas. Untuk itu, penulis menggunakan teori peran untuk mencermati sejauh mana peranselaku pemimpin pendapat yang dijalankan sudah diterima oleh komunitas di rusun. Untukmendapatkan hasil yang komprehensif, penulis mengandalkan penelitian kualitatif yangberlandaskan perspektif komunikasi sosial. Dari hasil observasi dan wawancara ditemukanbahwasanya peran yang dilakukan narasumber sejalan dengan perspektif komunikasi.
MITOLOGI SUKSESI PEREMPUAN DALAM IKLAN NIVEA VERSI “NEVER STOP CARING” girsang, lasmery rm
SEMIOTIKA: Jurnal Komunikasi Vol 13, No 2 (2019): Semiotika : Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v13i2.1873

Abstract

There are many kinds of functions of advertising; one of them can be used for campaigning human care. As represented through "Never Stop Caring" version from Nivea product, it is related to the mythology of woman succession. The women refer to successful figures in their respective fields. Using Roland Barthes's semiotics, this qualitative study analyzes six scenes becomes the units of analysis. From the results, it was found that the myth of the successful woman is not only seen from the work performance or position obtained, but also from support provided by people around. The representation of women's succession itself lies in the message conveyed by the figures who convey the message about support or motivation. In the end, the succession of women conveyed in these advertisements leads to mental or mind changes that can strengthen women in process of change.
Women as Opinion Leaders within Community (A Model of Feminism Perspective) Lasmery RM Girsang
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 5, No 1 (2020)
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24329/aspikom.v5i1.546

Abstract

Jakarta still faced many social problems. One of them related to urban settlement so that rusunawa was created to be a solution. In the beginning-unfortunately-the government’s policy had resulted in rejection among people living under the poverty line. It was caused by the difficulty of changing old habits from the previous location to a new situation. Besides that, phycological and economic burdens added serious problems for marginalized people. It happened until some women were aware of such a situation and put effort into the community. As a critical paradigm, this article discussed the Feminist Communication Theory to seek the role of voice in the construction of inequality and oppression. By using qualitative research, the results showed that through feminine transformative leadership, the informants were pushed to have abilities to communicate, dialogue, persuade, and influence the community to lead the community for having a new life world.
Influence of Information and Knowledge towards Attitude in Receiving Vaccines Lasmery RM Girsang; Ilona Vicenovie Oisina Situmeang; Michael Christian
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 7, No 1 (2022)
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24329/aspikom.v7i1.946

Abstract

During the pandemic, there are still anxieties among the public, especially those who have not been vaccinated. This condition urges all components like government, public, and media to agree that the essence of the vaccine is a mechanism to control coronavirus spread. This article discusses the application of Information Integration Theory, consisting of (1) valence, which means purpose, in which the information can be positive since the information supports the existing beliefs; and (2) weight of assessment in which the public evaluate the level of source credibility. On quantitative approach, this research statistically tests various tests on all elements. From the 100 samples taken from followers of @kemenkes_ri, the results demonstrate the positive linkage among The Influence of Information (X1), Knowledge (X2), and Attitude (Y). This shows that uploading information about vaccines is needed to provide certainty for followers about the safety and legitimacy of vaccination.
REPRESENTASI RASISME PADA FILM “12 YEARS A SLAVE” (Analisis Semiotika Roland Barthes) Ricky Wirianto; Lasmery Rosentauly Meissalinya Girsang
SEMIOTIKA: Jurnal Komunikasi Vol 10, No 1 (2016): SEMIOTIKA: Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v10i1.31

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Film has been a need for society, not only as entertainment tool, but also as education tool that sets social values up among society. Including “12 Years A Slave” film which describes slavery in racism issue. All symbols and attributes in this film are necessarily explored to understand slavery reality in United States of America at that era. This qualitative research is subjective-interpretive using semiotic analysis, namely two orders from Roland Barthes. Researcher chooses sampling from selected scenes related to racism issues. For the results, there are four representations of racism, namely: (1) White people dominates the black people, (2) White people is hero for black people, (3) Black people is the incarnation of devil, and (4) Black people is set up for working, not for academic. Keywords: Racism, Representation, Film, Semiotics, Roland Barthes
PEMBERITAAN TGUPP PEMERINTAHAN GUBERNUR DKI JAKARTA ANIES BASWEDAN DALAM FRAMING METROTVNEWS.COM DAN VIVA.CO.ID Donna Alvita Ellora; Lasmery R.M. Girsang
SEMIOTIKA: Jurnal Komunikasi Vol 12, No 2 (2018): Semiotika : Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v12i2.1713

Abstract

ABSTRACTAfter his inauguration, DKI Jakarta Governor Anies Baswedan requested the draft Governor Team for Acceleration of Development (TGUPP). One of them is the financing of TGUPP allocated in the 2018 RAPBD. This fund rose significantly from Rp 2.3 billion to 28.5 billion. The reason for the increase in funds was an increase in members from the original 15 people to 74 people. This news has become a trending topic where many media discuss this, including metrotvnews.com and viva.co.id. This study aims to describe the differences in framing carried out by the following online media regarding the reporting of TGUPP in the government of DKI Jakarta Governor Anies Baswedan . This study uses qualitative research methods and framing analysis techniques Zhongdang Pan and Gerald M. Kosicki. Based on the model, the units announced are syntactic, script, thematic and rhetorical structures. The paradigm used in this study is a constructivist paradigm which sees that construction is created through the construction carried out by the media. The results of the study were carried out by framing analysis on metrotvnews.com and viva.co.id. Metrotvnews.com further discusses the reporting of the contra against the TGUPP Anies application, while viva.co.id gives more support or pro for Anies. Keywords: Framing, Pan & Kosicki, metrotvnews.com, viva.co.id, TGUPP.ABSTRAKPasca pelantikannya, Gubernur DKI Jakarta Anies Baswedan mengusulkan rancangan Tim Gubernur untuk Percepatan Pembangunan (TGUPP). Salah satunya dengan pembiayaan TGUPP yang dialokasikan dalam RAPBD 2018. Dana tersebut naik signifikan dari Rp 2,3 miliar menjadi 28,5 miliar. Alasan kenaikan dana yaitu adanya penambahan anggota dari yang semula 15 orang menjadi 74 orang. Pemberitaan ini sempat menjadi trending topic di mana banyak media yang menyoroti persoalan tersebut, termasuk metrotvnews.com dan viva.co.id.Penelitian ini bertujuan untuk mendeskripsikan perbedaan framing yang dilakukan oleh keduamedia online tersebut mengenai pemberitaan TGUPP pemerintahan Gubernur DKI Jakarta Anies Baswedan. Penelitian ini menggunakan metode penelitian kualitatif dan teknik analisis framing Zhongdang Pan dan Gerald M. Kosicki. Berdasarkan model tersebut, unit yang diteliti adalah struktur sintaksis, skrip, tematik dan retoris. Paradigma yang digunakan dalam penelitian ini adalah paradigma konstruktivis yang melihat bahwa realitas tercipta lewat konstruksi yang dilakukan oleh media. Hasil penelitian yang dilakukan dengan analisis framing pada metrotvnews.com dan viva.co.id menunjukkan adanya perbedaan dalam membingkai suatu berita. Metrotvnews.com lebih menonjolkan pemberitaan yang kontra terhadap usulan TGUPP Anies, sedangkan viva.co.id lebih memberikan dukungan atau pro kepada Anies. Kata kunci: Framing, Pan & Kosicki, metrotvnews.com, viva.co.id, TGUPP.
KONSEP DIRI PEMILIH PEMULA SEBAGAI PARTISIPAN POLITIK PADA PEMILU LEGISLATIF APRIL 2014 (Studi Interaksi Simbolik pada Mahasiswa Prodi Ilmu Komunikasi, Universitas Bunda Mulia) Lasmery RM Girsang
SEMIOTIKA: Jurnal Komunikasi Vol 8, No 1 (2014): Jurnal Semiotika
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v8i1.763

Abstract

Everybody has different self concept, one another that was been created from long time. There are several processes to form a self-concept. A person's self-concept is the result of (process) long experience. In this case, the individual takes a long time to recognize him/herself. In process, a person may experience the 'ups and downs' in an attempt to understand life. That’s why Brooks (1974) said that self-concept as “those physical, social and psychological perceptions of ourselves that we have derived from experiences and our interactions with other”. In this research, researcher will seek self concept from students from communication department of UBM as participant (especially as young voters).This qualitative method uses “Symbolic Interactionism” from Blummer. Besides that, this research also tries to find out the factors that influence the student’s self concept. The results for self-concept are different from one respondent to other respondents. But their responds for symbolic interactionism are almost same. Finally, researcher makes two categories based on that results, namely “Active-Young Voter” and “Passive-Young Voter”.         Keywords: Self Concept, Young Voter, Political Participant, Legislative Election, Symbolic Interactionism  
MITOLOGI SUKSESI PEREMPUAN DALAM IKLAN NIVEA VERSI “NEVER STOP CARING” Herly Hutahaean; Lasmery RM Girsang
SEMIOTIKA: Jurnal Komunikasi Vol 13, No 2 (2019): Semiotika : Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v13i2.1943

Abstract

ABSTRACTThere are many kinds of functions of advertising; one of them can be used for campaigning human care. As represented through "Never Stop Caring" version from Nivea product, it is related to the mythology of woman succession. The women refer to successful figures in their respective fields. Using Roland Barthes's semiotics, this qualitative study analyzes six scenes becomes the units of analysis. From the results, it was found that the myth of the successful woman is not only seen from the work performance or position obtained, but also from support provided by people around. The representation of women's succession itself lies in the message conveyed by the figures who convey the message about support or motivation. In the end, the succession of women conveyed in these advertisements leads to mental or mind changes that can strengthen women in process of change.Keywords: Mythology, Women's succession, Representation, Semiotics ABSTRAKAda banyak ragam fungsi sebuah iklan; salah satunya dapat digunakan untuk mengkampanyekan kepedulian dengan sesama manusia. Adapun yang direpresentasikan melalui iklan Nivea Versi “Never Stop Caring” adalah yang berkaitan dengan mitologi suksesi perempuan. Para perempuan yang ditampilkan dalam iklan memang merujuk pada tokoh-tokoh yang berhasil di bidangnya masing-masing. Menggunakan semiotika Roland Barthes, penelitian kualitatif ini menganalisis enam scene yang menjadi unit analisis. Dari hasil penelitian kualitatif ini, ditemukan mitos bahwasanya kesuksesan/keberhasilan seorang perempuan tidak hanya dilihat dari kinerja kerja atau jabatan yang didapatkan, melainkan dari dukungan yang diberikan oleh orang–orang terdekat. Representasi suksesi perempuan itu sendiri terletak pada pesan yang disampaikan tokoh-tokoh yang diberikan kesempatan untuk berbicara menyampaikan pesan berupa dukungan atau motivasi. Pada akhirnya, suksesi perempuan yang disampaikan pada iklan tersebut mengarah kepada perubahan mental atau pikiran yang mampu menguatkan perempuan dalam menjalani perubahan.Kata Kunci: Mitologi, Suksesi Perempuan, Representasi, Semiotika
PEMAKNAAN PERANG TANDA PAGAR ‘#’ ANTAR DUA KUBU CALON PRESIDEN INDONESIA 2019 DI MEDIA SOSIAL (Analisis Semiotika Peirce Pada Sampul Majalah Tempo Edisi 04 Juni 2018) Linna Friska Marbun; Lasmery RM Girsang
SEMIOTIKA: Jurnal Komunikasi Vol 13, No 1 (2019): Semiotika : Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v13i1.1790

Abstract

ABSTRAKMenjelang kegiatan Pemilihan Umum (Pemilu) pada bulan April 2019, perseteruan tanda pagar (tagar)/#/hashtag #2019GantiPresiden dan #Jokowi2Periode semakin hari semakin marak di media sosial. Perang tagar tersebut merepresentasikan perbedaan dukungan antara kubu pro Pemerintah Joko Widodo dan kubu yang tidak ingin Joko Widodo terpilih kembali menjadi Presiden pada periode 2019-2024.Majalah TEMPO sebagai majalah yang menyajikan berita mengenai Politik, menerbitkan perseteruan yang terjadi di media sosial tersebut pada edisi 04 Juni 2018 dengan tema “PERANG#ADU KUAT DI MEDIA SOSIAL MENJADI PEMANASAN MENJELANG PEMILU 2019. SIAPA BERADA DI BELAKANG DUA KELOMPOK BERSETERU?”.Melalui hasil Analisis Semiotika Peirce yang mengemukakan teori segitiga makna, yaitu: sign, object, dan interpretant, peneliti berhasil memperoleh makna bahwa sampul majalah TEMPO edisi 04 Juni 2018 menggambarkan keadaan Pemerintah pada masa akhir jabatan Joko Widodo sebagai Presiden Indonesia ke-7 yang tengah merasakan ketidaknyamanan dan kecemasan, akibat maraknya serangan tanda pagar atau hashtag dari kubu lawan di media sosial.Tujuan dan manfaat dari penelitian ini selain untuk menguak makna grafis dan teks yang terdapat pada sampul Majalah TEMPO edisi 04 Juni 2018 dengan mengunakan model analisis Semiotika Peirce, juga untuk memberikan sumbangan pemikiran kepada khalayak luas, khususnya pembaca untuk menyikapi bahwa sebuah gambar ilustrasi pada sampul majalah tidak hanya sebagai cara untuk menarik minat khalayak dalam membeli majalah. Lebih dari itu, gambar ilustrasi sebenarnya memiliki makna mendalam berkaitan dengan isi berita yang dimuat suatu majalah.Kata Kunci: Semiotika, Charles Sander Peirce, Majalah TEMPO, Tagar ABSTRACTAhead of the General Election (Election) in April 2019, the hashtag / # / hashtag # 2019GantiPresiden and # Jokowi2Periode period are increasingly rife on social media. The hashtag war represented a difference in support between the pro-Joko Widodo government and those who did not want Joko Widodo to be re-elected as President in the 2019-2024 period.TEMPO magazine, as a magazine that presents news about politics, published a dispute that occurred on social media in the June 4, 2018 edition with the theme "WAR # STRONG ADUES IN SOCIAL MEDIA BECOME WARMING AGAINST ELECTION 2019. WHO WAS BEING BEHIND THE TWO GROUPS UNDERSTANDING?".Through the results of Peirce's Semiotic Analysis which proposes the theory of triangles of meaning, namely: sign, object, and interpretant, the researcher succeeded in obtaining the meaning that the cover of the June 4th edition of TEMPO magazine illustrates the state of the Government at the end of Joko Widodo's term as the 7th President of Indonesia who was feeling discomfort and anxiety, due to the rise of fence attacks or hashtags from the opposing camp on social media. The purpose and benefits of this research are not only to uncover the graphic and text meanings contained on the cover of the June 04 2018 edition of TEMPO Magazine by using the Peirce Semiotic analysis model, also to contribute ideas to a wide audience, especially readers to respond to an illustrated picture on the cover of the magazine not only as a way to attract public interest in buying magazines. More than that, the illustrated image actually has a deep meaning related to the news content published in a magazine.                                                                                          Keywords: Semiotics, Charles Sander Peirce, TEMPO Magazine, Tagar