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All Journal Jurnal Manajemen Dayasaing Public Health of Indonesia Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen International Journal of Business, Humanities, Education and Social Sciences (IJBHES) Jurnal Abdimas Ilmiah Citra Bakti (JAICB) Jurnal Ekonomi dan Bisnis Digital (MINISTAL) East Asian Journal of Multidisciplinary Research (EAJMR) J-LEE - Journal of Law, English, and Economics Journal of Accounting and Finance Management (JAFM) Asian Journal of Management Analytics Jurnal Akuntansi Trisakti Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) International Journal of Business and Applied Economics (IJBAE) El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam IJMA Journal of Ekonomics, Finance, and Management Studies
Widyaningtyas, Dian
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Public Health Social Sciences Other

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Pengaruh Locus of Control, Self Efficacy dan Employee Engagement Terhadap Kinerja Karyawan pada Objek Wisata Owabong Water Park Purbalingga Maolana, Adnan; Pradhipta Aryoko, Yudhistira; Darmawan, Ahmad; Widyaningtyas, Dian
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 12 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i12.4622

Abstract

The aim of this study is to examine the influence of locus of control, self efficacy and employee engagement on employee performance at the tourist attraction of Owabong Water Park Purbalingga. The study is a quantitative study using a total of 112 respondents of permanent employees at owabong water park purbalingga. The simple sampling technique used is the method of saturated samples. The analysis technique used in this study is using the SPSS Version 26 tool. The tests used in this study include the Validity Test, Reliability Test, Normality Test, Multicolinearity test, Heteroscadastisity Tests, Dual Linear Regression Analysis Tests and F and T Tests. The results of this study show that locus of control has a positive and significant impact on employee performance, self efficacy has a significant and positive impact on the employee's performance, employee engagement has a partial and significant effect on employees' performance, and locus Of Control, Self Efficiency and Employee Engagement simultaneously have a positive effect on Employees' performance. The practical implications of this study are the need for companies to focus on developing strategies and programmes that can increase employee engagement levels, thereby improving employee overall performance.
ANALISIS TREND DAN PELUANG BISNIS PRODUK HERBAL Widyaningtyas, Dian
J-LEE - Journal of Law, English, and Economics Vol. 6 No. 1 (2024): JUNI
Publisher : LPPM Universitas Harapan Bangsa

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Abstract

Herbal merupakan jenis tanaman yang mengandung saripati dan zat aktif yang dapat digunakan untuk pengobatan. Industri produk herbal berkembang dengan pesat dalam beberapa tahun terakhir. Penelitian ini menggunakan analisis deskriptif kuantitatif dan analisis tren untuk melihat kecenderungan perkembangan produk herbal pada tahun 2026. Hasil analisis deskriptif menunjukkan adanya prosentase kenaikan pada nilai produk domestik Industri Kimia, Farmasi dan Obat Tradisional untuk tahun 2017-2021. Peningkatan yang tinggi ditunjukkan dengan capaian 0,14% pada tahun 2021. Lebih lanjut hasil analisis tren menunjukkan bahwa di tahun 2025 perkiraan tren PDB harga berlaku mencapai 591.154,46 milyar rupiah dan meningkat senilai 643.757,22 milyar rupiah pada tahun 2026. Hal ini menunjukkan bahwa Indonesia dengan kekayaan biodiversity mempunyai peluang yang besar dalam mengembangkan usaha produk herbal.
Pengaruh Content Marketing, Citra Merek, Kualitas Pelayanan dan Kepercayaan Konsumen terhadap Keputusan Pembelian pada E-Commerce Tokopedia: Studi pada Pengguna di Purwokerto Widyaningtyas, Dian; nurazizah, afifah; Justiana Astuti, Herni; Endratno, Hermin
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 9 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i9.9446

Abstract

        This study aims to analyze the influence of content marketing, brand image, service quality, and consumer trust on purchasing decisions of Tokopedia e-commerce users in Purwokerto. The research used a quantitative approach. The population in this study were Purwokerto residents who are Tokopedia users. The sampling method used was Purposive sampling, namely respondents based on criteria, in this case the selected respondents were Tokopedia users who live in Purwokerto, and have made transactions on Tokopedia at least once. A sample of 110 respondents was determined using the Lemeshow formula, data were collected through a questionnaire with a five-point Likert scale, and analyzed using multiple linear regression to test the influence of each independent variable on purchasing decisions. The study shows that all independent variables have a positive effect on purchasing decisions. This study confirms that an effective content marketing strategy, strengthening brand image, improving service quality, and building consumer trust are very important in increasing purchasing decisions on the Tokopedia e-commerce platform.
Co-Authors Akhmad Darmawan Anastasia, Nita Arofah, Rifka Utami Aulia, Putri Rizky Azafii, Azka Saputra Budi Setiawan, Nur Darmawan, Ahmad Dian Retnaningdiah, Dian Erny Rachmawati Fauziridwan, Meydy Handayani, Erna Haryanto, Totok Hermin Endratno Imaniar Zahwa, Tiara Justiana Astuti, Herni Kirani, Nabila Sasi Kusuma Dewi, Yonanda Roro Luthfi Zamakhsyari Maharani, Adinda Safirah Maolana, Adnan Maulida Nurul Innayah Naelati Tubastuvi Nurazizah, Afifah Pradhipta Aryoko, Yudhistira Purnadi, Purnadi Rabbani, Agum Akbar Rahmawati, Ika Yustina Randikaparsa, Irawan Rifai, Fredi Maulana Rifai Setiawan, Miko Tri Septin Muji Rahayu, Tri Septin Tri Widodo Wida Purwidianti Wildan, Tafrikhul Yustina Rahmawati, Ika Zuraida, Maila