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The Effect of Employee Job Satisfaction, Career Development, and Organizational Culture on Employee Retention at PT Pupuk Sriwidjaja Palembang Nulidya, Octy; Azwardi; Cahyadi, Afriyadi
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.9063

Abstract

This study examines the effects of job satisfaction, career development, and organizational culture on employee retention at PT Pupuk Sriwidjaja Palembang. Using a causal quantitative approach based on Social Exchange Theory, data were collected from 243 Millennial and Gen Z employees and analyzed using multiple linear regression. The results indicate that job satisfaction and organizational culture have positive and significant effects on employee retention, while career development is not significant in the multivariate model. Simultaneously, the three variables significantly explain 73.1% of retention variance. The findings imply that employee retention strategies should integrate satisfaction, culture, and transparent career management.
Effect of Performance Appraisal, Work Culture, and Incentives On Employee Performance In Healthcare Services Gusti A. Wahyudi; Azwardi; Sasti Ferina, Ika
JURNAL MANAJEMEN MOTIVASI Vol 22 No 2 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i2.9164

Abstract

This study examines the effects of performance appraisal, work culture, and incentives on employee performance at Rumah Sakit Bukit Asam Medika (RSBAM). Using a quantitative approach and causal research design, data were collected from 215 employees through a census method and analyzed using multiple linear regression. The results reveal that performance appraisal, work culture, and incentives positively and significantly affect employee performance. Work culture is identified as the most influential factor. These findings suggest that strengthening organizational culture, supported by an objective performance appraisal system and performance-based incentive programs, can enhance employee performance and improve the quality of hospital services.
Effect Of Green Marketing And Green Image On Green Satisfaction At Soekarno-Hatta International Airport Raden Muhammad Zulkipli; Azwardi; Muchsin Saggaff Shihab
JURNAL MANAJEMEN MOTIVASI Vol 22 No 2 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i2.9290

Abstract

This study examines the effects of green marketing and green image on green satisfaction among users of Soekarno-Hatta International Airport. Data was collected from 280 airport users through questionnaires and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS) with SmartPLS 4. Results show that green marketing and green image positively and significantly affect green satisfaction, with green image emerging as the stronger predictor. The findings suggest that sustainable operational practices, supported by effective environmental communication, can strengthen the airport’s green image and improve passenger satisfaction. This study extends green marketing research in the airport sector and informs sustainable airport management. Keywords: Green Marketing; Green Image; Green Satisfaction; Green Airport; Soekarno-Hatta International Airport
The Influence of Confirmation and E-Trust on E-Loyalty Through E-Satisfaction as a Mediating Variable: Evidence from Livin' by Mandiri Users Fetri Mardyani; Azwardi; Iisnawati
JURNAL MANAJEMEN MOTIVASI Vol 22 No 2 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i2.9326

Abstract

This study examines the effects of Confirmation and E-Trust on E-Loyalty through E-Satisfaction among Livin’ by Mandiri users in Palembang. Using a quantitative explanatory design, data from 200 purposively selected active users were analyzed with PLS-SEM. Results show that Confirmation and E-Trust positively affect E-Satisfaction, while all three constructs positively influence E-Loyalty. E-Satisfaction partially mediates the effects of Confirmation and E-Trust on E-Loyalty. These findings extend Expectation-Confirmation Theory and highlight satisfaction as a key mechanism for strengthening loyalty in digital banking. Banks should therefore maintain reliable, secure, and expectation-consistent mobile services. Keywords: Confirmation; E-Trust; E-Satisfaction; E-Loyalty; Mobile Banking.