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All Journal Jurnal Pengabdian Kepada Masyarakat Al-MIKRAJ: Jurnal studi Islam dan Humaniora Jurnal Pengabdian Mandiri Jurnal Riset Manajemen dan Ekonomi Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis Jurnal Ilmiah Ekonomi dan Manajemen Jurnal Media Akademik (JMA) JURNAL RUMPUN MANAJEMEN DAN EKONOMI Ekopedia: Jurnal Ilmiah Ekonomi Jejak digital: Jurnal Ilmiah Multidisiplin
Joni Dwi Pribadi
Unknown Affiliation
Religion Humanities Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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BIMBINGAN DAN PELATIHAN DESAIN LABEL KEMASAN PADA UKM KERUPUK DI DESA AMPELDENTO KARANGPLOSO Rena Feri Wijayanti; Lina Budiarti; Erlangga Andi S; Joni Dwi Pribadi; Shinta M Trivena
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Vol 7 No 1 (2020): JURNAL PENGABDIAN KEPADA MASYARAKAT 2020
Publisher : Publisher UPT P2M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (316.607 KB)

Abstract

Small businesses such as home industries have to face various obstacles to expand their product markets. One of the obstacles is the products offered are not well known to the public because there is no brand label attached to the product packaging. Seeing the importance of brand labels on a product, it is important to be able to participate in small businesses to provide additional knowledge of the function and use of brand labels in product marketing. This community service aims to provide direction about the benefits of labels to introduce products to a wider market.
BIMBINGAN DAN PELATIHAN KONTEN INSTAGRAM SEBAGAI PENERAPAN DIGITAL MARKETING PADA USAHA KECIL DI USAHA KERIPIK BAROKAH KOTA BATU Rena Feri Wijayanti; Lina Budiarti; Tri Yulistyawati Evelina; Joni Dwi Pribadi
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Vol 9 No 2 (2022): JURNAL PENGABDIAN KEPADA MASYARAKAT 2022
Publisher : Publisher UPT P2M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/jabdimas.v9i2.187

Abstract

This activity aims to guide small businesses, especially Keripik Barokah in Batu City. By completing this activity, Keripik Barokah can take advantage and maximize the Instagram platform by presenting content related to the Keripik Barokah or content that is closely related to any information about Keripik Barokah. Through Content uploaded to Instagram, it will provide awareness about products from Barokah Chips and encourage consumers to purchase products in the Batu City area and other cities. The approach used by providing guidance step by step from the first by creating an official Instagram business account from Keripik Barokah, namely @barokahchips_batu, and provides the next step about various examples of creating contents that are possible to be uploaded on a business account. In addition, to maximize the analysis of the use of business Instagram, an explanation of the benefits of Instagram Insight is also given to see the response of account visitors so they can keep up with the increasingly rapid development of digital marketing nowadays.
Pengaruh Digitalisasi, Keamanan Dokumen dan Efisiensi Kerja terhadap Kinerja Tata Kelola Dokumen Joni Dwi Pribadi; Permanasari, Kartika Indah; Utaminingsih, Arni; Hadi, Musthofa; Fadilah, Zakiah Nur
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 1 No. 4 (2023): OKTOBER: JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v1i4.859

Abstract

Document governance is an effort to organize documents well, neatly and systematically in accordance with applicable regulations and the needs of each organization. Good document governance can be seen from several perspectives, and this research uses digitalization, document security and work efficiency to measure it. This research uses an explanatory approach, which explores data by distributing questionnaires. Respondents in this research were alumni of the Department of Business Administration, Politeknik Negeri Malang, who had careers in government agencies, higher education institutions, state-owned enterprises and private companies who were members of the alumni group of the Department of Business Administration. Respondents were 86 people and were analyzed statistically using SEM PLS. The research results show that all the hypotheses developed were declared accepted, both for the direct relationship between digitalization, document security and work efficiency on document governance, as well as for the indirect relationship between digitalization on document governance and document security and work efficiency as the intervening.
Pembuatan Media Promosi Menggunakan Desain Feed Instagram Berbasis Aplikasi Canva Pada UMKM Tropic.1996, Mojokerto Kharinka Wahyu Irtanti; Joni Dwi Pribadi
Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis Vol. 2 No. 2 (2024): Jurnal Manajemen dan Administrasi Bisnis
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/dinamikapublik.v2i2.654

Abstract

Promotional media through the Instagram platform provides a space for companies to share information about their products with the aim of influencing consumers and increasing sales. UMKM Tropic.1996 has been promoting through Instagram but has not managed it effectively, resulting in unstructured product photos and an unappealing and uninformative Instagram feed. This research aims to create a feed design using the Canva application that can be used as promotional media on the Instagram account of UMKM Tropic.1996. This research adopted the action research method. Data collection methods included interviews, observations, questionnaires, and documentation. The effectiveness of the design was measured using the EPIC Rate method, which included four indicators: empathy, persuasion, impact, and communication. The research was conducted in two cycles. Based on the data obtained from the questionnaires, the average EPIC score in the first cycle indicates an effectiveness value of 4.3, while in the second cycle, the effectiveness value increased by 0.4 to 4.7 fell into the category of highly effective. In conclusion, the created Instagram feed design is deemed suitable for publication and highly effective as a promotional medium. Therefore, it is recommended that the company maintains consistency in promoting through the Instagram feed by regularly uploading content and paying attention to the day, time, caption, and hashtags when posting content to optimize the promotion.
PENGUKURAN EFEKTIVITAS APLIKASI NOTA DAN SURAT PERINTAH JALAN DENGAN MENGGUNAKAN MICROSOFT EXCEL UNTUK MEMPERLANCAR DISTRIBUSI BARANG PADA MODERN RETAIL ROEMAH KITA GRESIK Syech Tufail; Joni Dwi Pribadi
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i1.3477

Abstract

Note and road warrant is one of the most important things on a transaction media to improve service quality and expedite the distribution of goods. Based on research from Modern Retail Roemah Kita Gresik (Semen Indonesia Distributor), there are some problems about transaction media wich is note and road warrant still using manual/handwritten. From that problem, researcher have goals to give some solution wich is making transaction media note and road warrant digitals then printed, so it can improve the service quality and expedite the distribution of goods on Modern Retail Roemah Kita Gresik. This research is a type of action research, that are do something activities and solve the problem. Action research have some important element, wich is planning, action, observation, and reflection. Data collection methods used are interviews, observation, documentation, and questionnaires. The research was conducted with 12 respondents who had filled out a questionnaire using the SUS method, the distribution of the questionnaires in the study had very effective results and was feasible to use. The results of this study are proven by SUS with a grade A and a score of 85. This can be concluded that Modern Retail Roemah Kita Gresik can use note and warrant road digital as transaction media to improve service quality and epedite the distribution goods on the company.promotions, so as to stimulate purchasing interest in their products.
PEMBUATAN BOOKLET COMPANY PROFILE SEBAGAI MEDIA PUBLISITAS MENGGUNAKAN CANVA PRO PADA PT MITSUBISHI KRAMA YUDHA MOTORS AND MANUFACTURING JAKARTA TIMUR Nabilla Al-Fitriani Sukmawati; Joni Dwi Pribadi; Heru Utomo
Jurnal Media Akademik (JMA) Vol. 3 No. 1 (2025): JURNAL MEDIA AKADEMIK Edisi Januari
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v3i1.1557

Abstract

PT Mitsubishi Krama Yudha Motors and Manufacturing memanfaatkan media publisitas berupa booklet company profile dalam membagikan informasi tentang perusahaan, guna menjalin hubungan jangka panjang dengan stakeholder-nya. Namun, booklet company profile tersebut masih kurang efektif dan efisien untuk digunakan, karena tampilan dan bentuknya yang menyulitkan audience serta perlu adanya pembaharuan dan penambahan informasi. Tujuan dari penelitian ini adalah untuk membuat booklet company profile baru. Penelitian ini menggunakan metode action research dan metode pengumpulan data berupa wawancara, dokumentasi, observasi, serta kuesioner. Adapun kuesioner yang dibuat berdasarkan indikator penilaian materi dan desain, serta efektivitas media publisitas. Kuesioner dibagikan kepada 11 responden meliputi karyawan perusahaan, ahli desain, ahli pemasaran, dan calon konsumen/konsumen. Data yang diperoleh diolah menggunakan analisis tabulasi sederhana. Hasil penelitian menunjukkan, bahwa booklet company profile telah sangat layak untuk indikator materi dan desain, serta sangat efektif untuk digunakan sebagai media publisitas. Maka, dapat disimpulkan, bahwa booklet company profile dapat digunakan sebagai media publisitas, guna meningkatkan persepsi, opini, dan sikap dalam meningkatkan apresiasi publik terhadap perusahaan. Saran untuk perusahaan yakni, booklet yang telah dibuat dapat digunakan untuk melengkapi publisitas perusahaan, dan bisa dikembangkan informasi di dalamnya mengikuti perkembangan perusahaan.
PEMBUATAN DESAIN KEMASAN MENGGUNAKAN MEDIA CORELDRAW SEBAGAI ALAT PENUNJANG PROMOSI DI PAWONE BUK RIN DURENAN TRENGGLEK Angelina Mayang Soffa; Tri Istining Wardani; Joni Dwi Pribadi
Jurnal Media Akademik (JMA) Vol. 3 No. 1 (2025): JURNAL MEDIA AKADEMIK Edisi Januari
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v3i1.1558

Abstract

Pawone Buk Rin merupakan usaha yang bergerak dibidang kuliner, dalam kegiatan promosinya usaha tersebut memaksimalkan penggunaan kemasan dalam memberikan informasi dan identitas usahanya. Namun, sayangnya kemasan tersebut masih kurang efektif dan efisien untuk digunakan, karena jenis bahan kemasannya syrofoam yang tidak sehat, serta tampilan desainnya yang perlu adanya pembaharuan dan penambahan informasi. Tujuan dari penelitian ini adalah untuk membuat kemasan baru untuk mendukung alat promosi Pawone Buk Rin. Penelitian ini menggunakan metode action research dan metode pengumpulan data berupa wawancara, dokumentasi, observasi, serta kuesioner. Adapun kuesioner yang dibuat berdasarkan indikator EPIC Model. Kuesioner dibagikan kepada 15 responden meliputi pemilik usaha, ahli desain, ahli pemasaran, dan calon konsumen/konsumen. Data yang diperoleh diolah akan dianalisi menggunakan EPIC rate. Hasil penelitian menunjukkan, bahwa kemasan telah sangat efektif dan layak. Maka, dapat disimpulkan, bahwa kemasan dapat digunakan sebagai media promosi, untuk memperluas pasarnya, serta menjadi faktor untuk menentukan pembelian. Saran untuk Pawone Buk Rin yakni, pemilik dapat mengembangkan media promosi mereka tidak hanya melalui desain kemasan produk, tetapi juga dengan memanfaatkan file desain yang dapat diperbarui seiring waktu dan perkembangan usaha. Hal ini memungkinkan perusahaan untuk selalu memperbaharui tampilan kemasan mereka sesuai dengan tren terbaru atau perubahan dalam strategi pemasaran, memastikan bahwa produk mereka tetap menarik dan relevan.
PEMBUATAN MEDIA PROMOSI BOOKLET DENGAN MENGGUNAKAN APLIKASI CANVA UNTUK MENARIK MINAT BELI DI KARTO AGRO BLITAR Hayyun Nurvie, Amarida; Joni Dwi Pribadi
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 2 No. 3 (2025): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v2i3.4338

Abstract

The purpose of this research is to make booklet as other promotion media to attract buying interests of consumers by using Canva. The research was action research and the data collection methods were interviews, observation, documentation, and questionnaires. The questionnaires were distributed to 33 respondents, including two graphic design experts, one owner, and 30 potential consumers. The questionnaire results were then analyzed by EPIC Model. After that, there was an interview with 5 potential consumers as the respondents to know their buying interests after saw he booklet. The questionnaire data analysis results of the design effectiveness showed that the score was 4.56, which meant very effective. And the interview results showed that booklet can affect buying interest of potential consumers. Based on the results of this research, it can be concluded that the Karto Agro booklet was effective as promotion media and able to attract buying interest of potential consumers.
Strategi Menyusun Manuver Arsip yang Efektif di Dispusdik Malang Brilian Musthafa Pasha; Joni Dwi Pribadi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora Vol. 5 No. 2 (2025): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i2.7377

Abstract

This study aims to determine the effective archive maneuver strategy at Dispusdik Malang. The method in this study is field research with a qualitative approach. The data used in this study were obtained through direct observation, interviews with Dispusdik Malang employees involved in archive management, and literature studies on good archive management. Interviews were conducted with several officials who have responsibilities in the field of administration and archive management. In addition, this study also involved an analysis of the archiving system currently used by Dispusdik Malang, both in manual and digital forms. The results of the study indicate that effective archive management is highly dependent on the systematic application of four main stages, namely sorting, grouping, describing, and creating archive schemes. Overall, these four components are interrelated and support the creation of an efficient, transparent, and accountable archive management system. With proper implementation, organizations can improve the quality of information services, maintain data integrity, and support decision-making processes based on accurate and reliable data.
PENDAMPINGAN OPTIMALISASI MEDIA SOSIAL DAN DIVERSIFIKASI PRODUK UMKM UD ALFATH Shohib Muslim; Nandaru Ramadhan; Khrisna Hadiwinata; Joni Dwi Pribadi; Farida Akbarina
JURNAL PENGABDIAN MANDIRI Vol. 4 No. 5: Mei 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

UMKM adalah perusahaan dengan modal kecil dan sedikit karyawan, yang sebagian besar bekerja di industri dalam negeri. Tujuan dari pengabdian ini adalah untuk meningkatkan nilai finansial para pelaku UMKM UD ALFATH yang beroperasi di bawah merek "Kue Blok Susu" di industri makanan. Program pengabdian ini merupakan lanjutan dari kegiatan tahun 2023 yang bertujuan untuk meningkatkan nilai ekonomi pelaku umkm UD ALFATH bidang makanan dengan merek “Kue Balok Susu”. Usaha Mitra dalam bidang menjual kue basah rasa coklat dan atau brownis, berlokasi di daerah kepuharjo kabupaten malang, Mitra sudah menjalankan usaha sejak tahun 2019 dengan mengambil tempat di rumah, berdasarkan hasil wawancara tim PKM dengan mitra terdapat beberapa masalah yang dihadapi adalah mitra belum mampu melakukan optimalisasi pemasaran melalui online. Persaingan bisnis kue oleh-oleh yang saat ini semakin banyak kompetitor dipandang perlu untuk memberikan pendampingan agar UMKM UD ALFATH dalam hal ini adalah pelaku usaha umkm dapat terus menjalankan usahanya sehingga mitra dan tim pkm berupaya untuk melakukan diversifikasi produk untuk meningkatkan omset penjualan
Co-Authors Angelina Mayang Soffa Batrisya Khazindar Brilian Musthafa Pasha Dimas Setyawan Prasetyo Erlangga Andi S Fadilah, Zakiah Nur Farida Akbarina Feliatra Haekal Adli Muhammad Hayyun Nurvie, Amarida Heru Utomo Janu Prastyo Kartika Indah Permanasari Kharinka Wahyu Irtanti Khrisna Hadiwinata Lina Budiarti Maskur Moh. Choirul Abidin Musthofa Hadi, Musthofa Nabilla Al-Fitriani Sukmawati Nandaru Ramadhan Rena Feri Wijayanti Shinta M Trivena Shohib Muslim Syech Tufail Tri Istining Wardani Tri Ramadani Arjo Tri Yulistyawati Evelina Utaminingsih, Arni