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All Journal Akademika : Jurnal Manajemen, Akuntansi, dan Bisnis Jurnal Pemberdayaan Masyarakat Madani (JPMM) Jurnal Entrepreneur dan Entrepreneurship JMK Jurnal Manajemen dan Kewirausahaan Journal Koperasi Dan Manajemen ProBisnis : Jurnal Manajemen Jurnal Pendidikan Administrasi Perkantoran (JPAP) Jurnal Sistem Informasi dan Manajemen Nusantara Economics and Entrepreneurships Journals
Sugangga, Rayyan
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Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences Other

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Analysis of the Innovations Diffusion Theory in Social Commerce Sugangga, Rayyan; Puji Handayati; Arief Noviarakhman Zagladi
JOURNAL KOPERASI DAN MANAJEMEN Vol 4 No 02 (2023): JOURNAL KOPERASI DAN MANAJEMEN
Publisher : STIEKOP MALANG PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52838/komastie.v4i02.205

Abstract

The skyrocketing of users and the number of transactions on TikTok Shop, illustrates the alignment of the results of an innovation process with the theory of innovation diffusion. However, it turned out to be not fully aligned due to the non-fulfillment of compatibility characteristics that made TikTok Shop currently stop operating. This article is a case study research that aims to explore the obstacles faced by TikTok Shop as well as provide an overview of solutions in the form of adjusting the TikTok Shop business model.
Assistance in Developing Market Economics Teaching Modules for Teachers at the Indonesian School Davao, Philippines Sulistyowati, Raya; Nuswantara, Dian Anita; Indriastuti, Herning; Setyawati, Amelia; Sugangga, Rayyan; Sugangga, Amelia; Rahman, Iradah; Sudarjo; Dirgantari, Puspo Dewi; Zukhruf, Ratu Dintha Insyani; Banu, Syahar
Jurnal Pemberdayaan Masyarakat Madani (JPMM) Vol. 8 No. 1 (2024): Jurnal Pemberdayaan Masyarakat Madani (JPMM) (DOAJ & SINTA 3 Indexed)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JPMM.008.1.08

Abstract

This international community service program aims to enhance teachers' skills in developing market economics teaching modules at the Indonesian School in Davao, Philippines. The program includes a series of workshops and intensive mentoring sessions for teachers, focusing on developing market economics teaching materials that align with the curriculum and local context. The approach involves problem identification, preparation, and coordination, activity socialization, implementation through online and offline mentoring, group discussions, and ongoing evaluation to ensure that the knowledge and skills acquired can be effectively applied. The program results significantly improve teachers' ability to design innovative and relevant teaching modules and an increased understanding of market economics concepts. Other positive impacts include establishing a more robust collaborative network between educators in both countries and enhancing the quality of economics education at the Indonesian School in Davao, Philippines. The program has successfully created a more interactive and engaging learning environment for students.
EVALUASI USER EXPERIENCE DALAM ASPEK USABILITY PADA APLIKASI TUNE MAP Sugangga, Rayyan; Noviandri, Noviandri; Nathasia, Novi Dian; Irshandy, Daffa Setyo; Rahman, Iradah
JURSIMA Vol 12 No 2 (2025): Volume 12 Nomor 2 2025
Publisher : INSTITUT TEKNOLOGI DAN BISNIS INDOBARU NASIONAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47024/js.v13i1.905

Abstract

Tune Map is a mobile application to empower people with mobility impairments, by providing them with information on city accessibility provided by sighted citizens. Tune Map is an android-based application designed to allow urban residents to report on the condition of their sidewalks, especially the presence of accessibility lanes. The development of the Tunemap Application stopped for 3 years and it is planned that development will resume. This study aims to determine the results of usability testing and the results of User Experience (UX) evaluation of the Tunemap application. The method used is a combination of the Usability Testing method and the WebQual 4.0 method, which allows a more thorough evaluation of application usability based on testing and direct observation and user perception. The results of the usability testing evaluation show things that need to be improved, especially related to the response code “404” and “400” which is fairly large, then from the evaluation based on user feedback shows things that need to be improved, especially related to detailed information and application design and the addition of tracking features or history of routes that have been traveled. The implications of this research can be an improvement or improvement related to the usability of the Tune Map application that can help the mobility of the blind.
ANALISIS GREEN TOURISM DI THAILAND: MENUJU PARIWISATA BERKELANJUTAN DALAM PERSPEKTIF EKONOMI DAN SUMBER DAYA MANUSIA Saifuddin; Sugangga, Rayyan; Iradah Rahman; Syarifah Mahdiyah
Akademika : Jurnal Manajemen, Akuntansi, dan Bisnis. Vol. 23 No. 1 (2025): Februari 2025
Publisher : Pusat Publikasi dan Penerbitan Karya Ilmiah STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51881/jak.v23i1.148

Abstract

Thailand leads Southeast Asia in terms of foreign tourist arrivals. However, the rapid growth of the tourism industry often has adverse consequences for the environment. Contemporary tourism management has to deal with major issues such as pollution, habitat degradation, and overcapacity of tourist destinations. Therefore, the term “green tourism”, also known as “green tourism”, has emerged as an alternative to achieve a balance between environmental preservation and tourism industry development. The purpose of this article is to identify the concept and implementation of green tourism in Thailand as an effort towards sustainable tourism by reviewing its impact from an economic and human resources (HR) perspective. The article is written using a qualitative descriptive method approach with a literature study to describe in detail and in depth a certain phenomenon based on data and information obtained from various literature sources. The discussion of this article found that the role of education in encouraging pro-environmental behavior is also an important concern. Studies in Thailand show that additional years of formal education increase the likelihood of individuals to take knowledge-based environmentally friendly actions, such as the use of energy-saving tools, as well as appearing that majority religious principles or values have an impact on the implementation of Green Tourism in Thailand
Digital Marketing Business Strategy to MSME Performance in the Industrial Revolution 4.0 Era Setyawati, Amelia; Sugangga, Rayyan; Maula, Farij Ibadil; Rahma, Adelia
Jurnal Entrepreneur dan Entrepreneurship Vol. 12 No. 1 (2023): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v12i1.3459

Abstract

This research examines how digital marketing helps SMEs in the industrial era 4.0. Seeing the phenomenon that is currently growing rapidly in the world of SMEs is very interesting and unique, the strategy for SMEs with technology needs to be studied in depth, hence the need for this research to use a qualitative descriptive method. This research examines the actors in the clothing business (distribution). This survey covers six owners and staff distribution. Observation, documentation, and participant in-depth analysis of data. Based on the results of research that has been interpreted with relevant previous research, that apparel SMEs in the industrial era 4.0 require conventional to digital growth strategies. Tokped, shopee, WhatsApp Business, and Instagram show that merchandise distortion has grown. Distortion works with small or independent bands with fans to create a selling environment. Distortion Merchandise band support pressure, goods and shipments, as well as buying and selling. On the other hand, Awesam is active in marketplaces and social media, from tokped, shopee, Lazada, Instagram, Tik Tok, and WhatsApp Business to the Awesam website which is at the top when it comes to "poor plain clothes". One account can publish two to five stories a day with interesting material. Consumer privacy hinders digital marketing. Most internet shopkeepers mark pictures or make product offers to all clients without the owner's consent. Customers sometimes get annoyed with the photos sent. The HR soft skills-technology balance is another issue to address.
Strategies to Enhance the Competitiveness of MSMEs in the Wali Songo Tourism Area through Fintech and Business Administration for Achieving the SDGs Setyawati, Amelia; Ibadil Maula, Farij; Sulistyowati, Raya; Sugangga, Rayyan; Wahid, Moehammad Nasri Abdoel; Trisnawati, Novi
Jurnal Pendidikan Administrasi Perkantoran (JPAP) Vol 13 No 1 (2025): April
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jpap.v13n1.p473-486

Abstract

Phenomenon/Issue: Micro, Small, and Medium Enterprises (MSMEs) operating in the Wali Songo religious tourism area hold strategic potential in driving local economic growth and supporting the achievement of the Sustainable Development Goals (SDGs). Purpose: This study aims to formulate strategies to enhance the competitiveness of MSMEs through the utilization of financial technology (fintech) innovations and the strengthening of business administration as key leverage instruments to support the achievement of the SDGs Novelty: The novelty of this research lies in its integrative approach, which emphasizes the synergy between fintech innovation and practical business administration within the unique local context of religious tourism. It directly links these efforts to SDG indicators, particularly financial inclusion, inclusive economic growth, and poverty reduction. Research Methods: The novelty of this research lies in its integrative approach, which emphasizes the synergy between fintech innovation and practical business administration within the unique local context of religious tourism. It directly links these efforts to SDG indicators, particularly financial inclusion, inclusive economic growth, and poverty reduction. Results: The implementation of QRIS and digital payment platforms has accelerated MSME transactions. Access to funding through fintech lending has expanded business capital. Strengthening administrative practices, such as basic financial recordkeeping and inventory management, has improved operational efficiency. Research Contributions: This study contributes to increasing MSME income, expanding market reach, and reinforcing their role in supporting the SDGs, particularly in the areas of local economic development and financial inclusion
SYSTEMATIC LITERATURE REVIEW ON TECHNOLOGICAL TURBULENCE IN MSMEs Sugangga, Rayyan; IRADAH RAHMAN
Akademika : Jurnal Manajemen, Akuntansi, dan Bisnis. Vol. 23 No. 2 (2025): Agustus 2025
Publisher : Pusat Publikasi dan Penerbitan Karya Ilmiah STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51881/jak.v23i2.157

Abstract

Abstract. Technological turbulence is an important factor affecting the innovation performance of small companies in today's rapidly changing business environment. Technological turbulence refers to unpredictable technological changes that can have a significant impact on a business, especially in the context of innovation performance. Articles are compiled using Systematic Literature Review from the Scopus database for publishing searches from 1984 to 2024. The results of this study show that importance of adaptability, innovation and strategic orientation in managing the challenges posed by technological turbulence in various organizational contexts. In addition, future research could use longitudinal methods and need to carry out specific sectoral analyzes to understand how various industries are impacted by technological turbulence.
A Preliminary Study on the Impact of Passion and Financial Literacy on Pet Shop Business Performance Rahman, Iradah; Sugangga, Rayyan; Santoso, Syahana Revi
ProBisnis : Jurnal Manajemen Vol. 16 No. 5 (2025): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This qualitative case study explores the influence of financial literacy and entrepreneurial passion on the success of a micro pet shop business. Data were collected through an in-depth interview with the business owner to understand how internal factors shape financial behavior and business outcomes. The findings highlight that a strong emotional attachment to the business enhances the practical application of financial and digital competencies. Financial literacy is reflected in disciplined behaviors such as budgeting, saving, and making informed financial decisions, while digital literacy supports customer interaction and operational effectiveness. Together, these capabilities contribute to improvements in profit, capital growth, and market expansion. The study suggests that in niche sectors like pet retail, the integration of passion, financial knowledge, and digital skills is crucial for long-term sustainability. As an initial investigation, this research offers a foundation for broader studies involving more diverse MSME participants.
THE ROLE OF DIGITALIZATION IN MICRO SMALL ENTERPRISES (STUDY ON SMALL ENTERPRISES IN MALANG CITY) Sugangga, Rayyan; Rahman, Iradah; Hermawan, Agus; Wardana, Ludi Wishnu; Banu , Syahar; Putri, Erna D. S.; Malik, Mochammad M.
Nusantara Economics and Entrepreneurships Journals VOL.1 NO.3 (DECEMBER,2023)
Publisher : PUSAT KEWIRAUSAHAAN UNIVERSITAS BALIKPAPAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/necent.v1i3.25

Abstract

This article is prepared based on observations at small micro enterprises in Malang City, accompanied by literature review with the aim of knowing the condition of digitalization in micro small businesses. The results of observations in a small scope in Malang City, it appears that the use of digital marketing is not optimal from micro small businesses. Usage tends to be limited to Whatsapp, while the use of social media such as Instagram is still limited to using its features. The results of this study show that assistance and training are needed for micro small businesses in Malang City in terms of the use of digital technology, including in terms of digital marketing.
Literature Study of Stock Investment Risk Analysis for Beginner Investors Sugangga, Rayyan; Rahman, Iradah; Makaryanawati, Makaryanawati
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 1 (2024): January
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i1.5352

Abstract

Awareness of investment has been owned by all parties, including young people who unfortunately still do not understand the risks of investment. This can certainly have a negative impact that is far from the expectations or objectives of the investment itself. This article was compiled using a literature review based on the Google Scholar database for the period 2014-2024, with one of the objectives to study the risks often experienced by novice investors. The results of the literature review show that investment decisions whose decision making is ideally rational, but often become irrational and this condition is very relevant to various theories such as the theory of Efficient Market Hypothesis (EMH), the theory of Behavioral Finance, the Theory of Planned Behavior.
Co-Authors Agus Hermawan AMELIA SETYAWATI, AMELIA Arief Noviarakhman Zagladi Banu , Syahar Dian Anita Nuswantara Herning Indriastuti Ibadil Maula, Farij Iradah Rahman Irshandy, Daffa Setyo Ludi Wishnu Wardana Makaryanawati Malik, Mochammad M. Marselinus Dapa Ate Maula, Farij Ibadil Novi Dian Nathasia Novi Trisnawati Noviandri, Noviandri Puji Handayati Puspo Dewi Dirgantari Putri, Erna D. S. Rahma, Adelia Rahman, Iradah Raya Sulistyowati Rolianus Ferdi Onggur Saifuddin Santoso, Syahana Revi Sudarjo Sugangga, Amelia Syahar Banu, Syahar Syarifah Mahdiyah Ulfianti Wahid, Moehammad Nasri Abdoel Zukhruf, Ratu Dintha Insyani