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All Journal Jurnal Media Gizi Indonesia (MGI) AcTion: Aceh Nutrition Journal Amerta Nutrition Jurnal Kreativitas PKM Journal of Humanities and Social Studies Jurnal Muara Ilmu Ekonomi dan Bisnis ACADEMICS IN ACTION Journal of Community Empowerment FIRM: Journal of Management Studies Jurnal Karinov Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Pediomaternal Nursing Journal Indonesian Journal of Global Health research Mitra Mahajana: Jurnal Pengabdian Masyarakat Jurnal Pengabdian dan Kewirausahaan GHIDZA MEDIA JURNAL Formosa Journal of Applied Sciences (FJAS) Jurnal Kesehatan Terpadu Jurnal Gizi dan Kesehatan Indonesian Journal of Midwifery Today
Eka Srirahayu Ariestiningsih
Universitas Muhammadiyah Gresik
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : FIRM: Journal of Management Studies

 1 
Peran Unit Kegiatan Kemahasiswaan (UKM) Dalam Percepatan Masa Tunggu Lulusan (Suatu Studi Kasus Pada AKBID Delima Persada Gresik) Ariestiningsih, Eka Srirahayu
FIRM Journal of Management Studies Vol 3, No 1 (2018): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (242.701 KB) | DOI: 10.33021/firm.v3i1.383

Abstract

Granting an independent midwife, is part of the vision phrase that will be realized by the Academy ofMidwifery (AKBID) Delima Persada Gresik. To realize that vision of the AKBID Delima PersadaGresik, is obliged to give knowledge to students as learners to have entrepreneur spirit. As the effectthe enactment of the Regulation of the Midwife Professional Organization, the Ikatan Bidan Indonesia(IBI), that to establish an Independent Midwife Practice Clinik / Klinik Bidan Praktek Mandiri(BPM), must have an internship certificate for 2 (two) years. it is considered burdensome for somegraduates waiting for 2 (two) years to be able to open the Clinic of Independent Practice Midwife/Klinik Bidan Praktek Mandiri (BPM) therefore are some graduates working out of their skills asmidwife , as well as many graduates of Midwife who implements activities gained form StudentActivity Unit/Unit Kegiatan Mahasiswa (UKM) of Entrepreneurship to open business independentlywhile applying internship at Senior Midwife. This research as a follow-up research that has been donein the Academy of Midwifery Delima Persada Gresik at 2017. The result of the research that has beendone is Student Activity Unit/Unit Kegiatan Mahasiswa (UKM) entreprenurship has been providingknoledge of haw to make porridge as an additional food /Makanan Tambahan (MT) ASI, organic milkporridge for baby and child under five years (Balita), and service product baby massage and baby spa.Knowledge and skill provided Entrepreneurship?s UKM expected to be a provision to open theopportunity to build an independent business that will accelerate the waiting period to get a job. Inthis research, the author wan to know whether Entrepreneurship?s UKM really have a role inaccelerating the waiting period of graduates Academy of Midwifery (AKBID) Delima Persada Gresik.Research Method used is qualitative method, and Object of research these are graduates of AKBIDDelima Perada Gresik.
CREATIVEPRENEUR ON SEKOPERPROJECT : WOMEN EMPOWERMENT PROGRAM FOR ECONOMIC EMANCIPATION Eka Srirahayu Ariestiningsih; Genoveva Genoveva; Dwi Faqihatus Syarifah Has
FIRM Journal of Management Studies Vol 6, No 1 (2021): FIRM JOURNAL of MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v6i1.1309

Abstract

The aim of this research is to find out how to improve the quality of life of SEKOPER members to become creativepreneur, which is a form of women's empowerment program for economic emancipation. This is program for gender equality and justice, developing and strengthening women's knowledge and learn poverty alleviation as the social protection programs, which is organized by Gresik Regency Government because many women dropped out of school and un-productive. According to data from the Central Statistics Bureau, the female unemployment in 2019 it increased significantly to 5.92%.To achieve this goal, researchers used a qualitative method, with primary and secondary sources as data collection instruments, namely observation, in-depth interviews, and using the Participatory Rural Appraisal approach. Based on the analyzed data, the research findings that SEKOPER members have succeeded in becoming creativepreneur with : 1) Facilities and policy from Head of village as the Regional Government, 2) Coaching from UMG as a higher education institution that provides innovative healthy food and how to market the products and 3) Sponsorship by Combined Cycle Power Plant (PJB) as their CSR program. The success of developing an innovative healthy food business, it will improve the economy of the family and the region, which is form of economic emancipation. Keywords : SEKOPER, Women Empowerment, Economic Emancipation
ANALISIS FAKTOR KEBERHASILAN PEMBERDAYAAN KADER POSYANDU SEBAGAI INTRAPRENEUR MELALUI INOVASI PRODUK BIMA-X BERBASIS CREATIVE ENTERPRENEUR Eka Srirahayu Ariestiningsih; Dwi Faqihatus Syarifah Has
FIRM Journal of Management Studies Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i1.927

Abstract

Posyandu merupakan salah satu unit pelayanan kesehatan yang berbasis pada masyarakat guna pengembangan sumber daya manusia secara dini dan sarat dengan upaya pemberdayaan masyarakat. Pemberdayaan kader posyandu dalam rangka peningkatan ekonomi produktif adalah semua kegiatan yang bersifat ekonomis dan produktif yang dikelola kader posyandu dalam skala mikro dan berbasis creative enterpreneur. Berdasarkan pada penelitian dan pengabdian masyarakat sebelumnya tentang efektifitas BIMA-X, maka peneliti bertujuan untuk menganalisis faktor faktor yang berpengaruh pada keberhasilan pemberdayaan kader posyandu melalui Inovasi Produk Bima-X (Biscuit PMT and Moringa Oleifera Leaf Xtract) Berbasis Creative Enterpreneur. Sample penelitian adalah Kader Posyandu Kelurahan Randuagung sebanyak 32 orang, dan sample diambil secara purposive sampling. Pengumpulan data dilakukan dengan tehnik kuesioner, wawancara dan telaah dokumen. Analisa data menggunakan uji regresi linier berganda. Hasil penelitian diketahui bahwa nilai Sig adalah sebesar 0,000. Karena nilai sig. < 0,05, maka sesuai dengan dasar pengambilan keputusan dalam uji F dapat disimpulkan bahwa hipotesa diterima atau dengan kata lain Komunikasi (X1), Sumber Daya (X2), Modal/ Fasilitas (X3) dan Jejaring (X4) secara simultan terhadap Keberhasilan Pemberdayaan Kader Posyandu dan variabel independent yang berpengaruh terhadap keberhasilan Pemberdayaan Kader Posyandu adalah Sumber Daya (X2) dengan sig. < 0,05 yakni 0,000. Adanya pengaruh beberapa faktor terhadap keberhasilan pemberdayaan masyarakat diharapkan tidak hanya dilakukan di kelurahan Randuagung tapi juga dilakukan di daerah lainnya, terutama daerah dengan status ekonomi dan status gizi nya masih rendah sehingga dapat bersinergi dengan program pemerintah daerah Gresik. Keywords: Pemberdayaan, Kader Posyandu, Inovasi produk, Intrapreneur, Creative enterpreneur
ANALYSIS OF FACTORS AFFECTING THE PURCHASE DECISION OF HEALTHYFOOD Ariestiningsih, Eka Srirahayu; Syarifah Has, Dwi Faqihatus; Suprapti, Suprapti; Herawati, Arny; Latief, Thalita Syafa Syafiqoh
FIRM Journal of Management Studies Vol 8, No 2 (2023): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v8i2.4645

Abstract

Healthy food is consumed to meet nutritional needs in accordance with health standards in order to increase intelligence and a healthy lifestyle. This study aims to determine the factors that most influence on healthy food buying decisions, from internal factors (age, lifestyle and knowledge) and external factors (product, promotion, price and place). In this research delimitation (restrictions) is carried out so that it is more controlled and relevant to what will be proven. The realization is that the age variable is not included in the factor analysis because it is a characteristic of the respondents, the place variable is also not analyzed because the marketing is done online. This correlational quantitative research uses primary and secondary data collected through interviews, documentation and questionnaires to 68 respondents, namely healthy food consumers. Data processing using the KMO-MSA method and interpretation of factor analysis, the results formed factor 1 (price, lifestyle, knowledge) and factor 2 (product and promotion). The Component Transformation Matrix shows the value of Component 1 and 2 whose correlation value is > 0.5, namely 0.735, it is concluded that the five variables are feasible for analysis. To find out the most influential factor, a multiple logistic regression test was carried out, the result is that the product has an Exp(B) value of 4.797, meaning that consumers have a tendency to buy because of the product 4.797 times. Meanwhile, promotions have an Exp(B) value of 8.991, meaning that consumers have a tendency to buy 8.991 because of promotions carried out by producers.
Co-Authors Abidah, Sahlatul Ade Rafita Kurniati Akhsani, nabilah mahdiyah akhsani Alfania, Dinda Eka Amalia Rahma Amalia Rahma Anika Fauzana Arifani, Maghfiratun Nisa Azza Roh, Indira Halimatu Dayanti, Alfina Dewi Khumairok Dewi, Made Sawitri Diah Fauziya Zuhro Dwi Faqihatus Syarifah Has Dwi Faqihatus Syarifah Has Dwi Faqihatus Syarifah Has Dwi Novri Supriatiningrum Dyah Faridatun Nafi'ah Hasan Endah Mulyani Endah Mulyani, Endah Farah Amelia Vidiastuti Faridatul Kurnia Dewi Siswadi Fathmawati Widodo Putri Firdausi, Aulia Genoveva, Genoveva Guruh Ardhianto Kurniawan Guruh Kurniawan Herawati, Arny Ihda Sholihatun Nisa' Khasanah, Nur Faizatul Kurniawan, Bhagaskoro Ardhianto Latief, Thalita Syafa Syafiqoh Laurita, Hilda Putri Linda Kartika Sari Luluk Yuliati Mufidah, Rina Zahrotul MUNISAH MUNISAH Munisah, Munisah Nabilah Firyal Nariswari Ni'matul Lailiyah Ningrum, Diana Oktavia Ningsih, Betty Cahya Noura Rafif Nur Cahyadi palupi, finna retno Permatasari, Riska Dwi Putri, Fathmawati Widodo Rachmawati, Aprilia Eka Rahma, Artiyas Maulina Rahma, Fella Amelia Ratnaningrum, Dyah Satyarini Ristiawati Ristiawati Riswanto, Maulidya Faatihah Rizqii Riswanto, Maulidya Fatikhaa Rizqi Savitri, Silviana Setiawati, Rizki Aulia Sholihah, Mar'atus Sholikhah, Desty Muzarofatus Sukaris Suprapti Suprapti Sutrisno Adi Prayitno Syafiqah, Talitha Safa Visyawaludina, Ruli Annisa