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All Journal Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Community Development Journal: Jurnal Pengabdian Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ekonomi Jurnal Bisnis Mahasiswa Jurnal Pajak dan Bisnis (Journal of Tax and Business) Indonesian Collaboration Journal of Community Services (ICJCS) Jurnal Manajemen Widya Amerta Proceeding of The International Conference on Economics and Business Jurnal Manajemen dan Bisnis Transformasi: Journal of Economics and Business Management Eduvest - Journal of Universal Studies Innovative: Journal Of Social Science Research Prosiding Seminar Nasional Manajemen dan Ekonomi Jurnal Kabar Masyarakat Influence: International Journal of Science Review Ardhi: Jurnal Pengabdian dalam Negri Nusantara Mengabdi kepada Negeri Pelayanan Unggulan: Jurnal Pengabdian Masyarakat Terapan Jurnal Ekonomi, Manajemen, Akuntansi
Lisa Kurniasari Wibisono
Prodi Manajemen, Fakultas Ekonomi, Universitas Kristen Indonesia Toraja, Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Public Health Social Sciences Other

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Journal : Jurnal Ekonomi, Manajemen, Akuntansi

 1 
Pengaruh Disiplin Kerja Terhadap Kinerja Pegawai di Kantor Dinas Perindustrian, Perdagangan, Koperasi Dan UMKM Kab. Toraja Utara Gilbert Fakambanan; Jens Batara Marewa; Lisa Kurniasari Wibisono
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 3 No. 3: Maret 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v3i3.3026

Abstract

This research aims to determine the influence of work discipline on employee performance at the North Toraja District Office of Industry, Trade, Cooperatives and MSMEs. This research has a quantitative design and uses a survey method to collect data. The number of samples used in this research was 32 respondents. The data collection procedures for this research are: Questionnaire. Using simple linear regression analysis with SPSS version 25. Hypothesis testing is carried out so that the significance value for the influence of received has an influence on X (Work Discipline) on Y (Employee Performance). The partial results of this research (t test) show that the significance value of work discipline (X) on employee performance is 0.039 < 0.05 and the calculated t value is 2.160 > t table value 2.042. This means that there is a significant influence of work discipline on employee performance, indicating that the work discipline variable has an influence on employee performance at the Department of Industry, Trade, Cooperatives and MSMEs, North Toraja Regency
Pengaruh Kualitas Pelayanan Dan Kelengkapan Produk Terhadap Minat Beli Konsumen Pada Toko Pelangi Kosmetik Melani Milano Bombing Sulle; Dina Ramba; Lisa Kurniasari Wibisono
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 3 No. 6: September 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v3i6.4467

Abstract

The Influence of Service Quality and Product Completeness on Consumer Purchase Interest at the Pelangi Cosmetic Store. This research aims to determine the effect of service quality and product completeness on consumer buying interest at Pelangi Kosmetik stores. The data collection procedures for this research are: observation, questionnaires and documentation. The method used in this research is the Quantitative Method using the Multiple Linear Regression method and processed using SPSS 26. This research was conducted at the Pelangi cosmetics shop in Rantepao, with a sample size of 111 respondents. The technique that researchers used in sampling was accidental sampling. The results of calculations using the t test on the service quality variable t count > t table with a value of (20,020) > (2,361) and on the product completeness variable t count > t table with a value of (-10,737) < (2,361). The conclusion of this research is that service quality has a positive influence and has a significant influence on consumer buying interest. Product completeness has a negative influence and has an insignificant influence on consumer buying interest at the Pelangi cosmetics shop in Dirantepao
Pengaruh Digital marketing Terhadap Brand awareness Produk Fashion Jiniso pada Mahasiswa Program Studi Manajemen UKI Toraja Ita Rante Pasang; Lisa Kurniasari Wibisono; Astriwati Biringkanae
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 3 No. 6: September 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v3i6.4506

Abstract

This research aims to determine the influence of digital marketing on brand awareness of Jiniso fashion products among UKI Toraja management study program students. This research data was obtained from distributing questionnaires to 43 students of the UKI Toraja management study program. This research uses quantitative research methods. Data were analyzed using SPSS version 26. The results of this research show that digital marketing has a positive and significant effect on brand awareness. This is proven by the results of a simple linear regression test Y= 11,687+ 0.829X with a calculated t value > t table, namely 6.126 > 2.018 and a significant value < 0.05, namely 0.000. If we look at the coefficient of determination, it shows that the R square value is 0.478 or 47.8% with the remaining 52.2% being influenced by other variables not found in this study.
Pengaruh Motivasi Kerja dan Disiplin Kerja Terhadap Produktivitas Kerja pada Karyawan Minimarket ABC Kabupaten Toraja Utara Arjuna Paembonan; Astriwati Biringkanae; Lisa Kurniasari Wibisono
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 3 No. 6: September 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v3i6.5323

Abstract

This research aims to determine the effect of work motivation (X1), work discipline (X2), on work productivity (Y). This research used a sampling technique using a saturated sampling method with a sample of 32 respondents. This research method uses quantitative research methods with the help of the SPSS 26.0 application as a tool for calculating the data that has been obtained. This research uses 3 variables. The independent variables are work motivation, work discipline, while the dependent variable is work productivity. The results of this research show that work motivation and work discipline simultaneously have a calculated F value (7.821) which is greater than F table (3.29). Partially, work motivation has no significant effect on work productivity, while work discipline has a significant effect on work productivity.
Co-Authors Abedneigo C. Rambulangi Agustinus Mantong Althon K. Pongtuluran Anastasya Sampe Lantang Arjuna Paembonan Astriwari Biringkanae Biringkanae, Astriwati Chrismesi Pagiu Dian Intan Tangkeallo Dina Ramba' Elisabet Pali Gilbert Fakambanan Grace Sriati Mengga Helba Rundupadang Iindarda Sangkung Panggalo Isak Pasulu Ita Rante Pasang Jens Batara Marewa Lino, Parissa Lisudatu, Rahel Swela Makaba, Selbin Limbu Mantong, Augustinus Marchelin, Marchelin Marinus Ronal Marinus Ronal Melani Milano Bombing Sulle Mey Enggane Limbongan Mince Batara Olivia Devi Yulian Pompeng Paganggi, Yadiel Parinding, Iryanto Rahma Gusmawati Tammu Ramba, Dina Randi Tangdialla Rivaldo Ridson Sampe, Defri Agung Simon Ruruk Stefani Marina Palimbong Sulu', Agustinus Tumba, Nensi Westerini Lusdani