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All Journal Journal of Economic, Bussines and Accounting (COSTING) YUME : Journal of Management Jurnal Informatika Ekonomi Bisnis RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Economics and Digital Business Review Jurnal Pengabdian Masyarakat IPTEK Jurnal Dunia Pendidikan Journal Liaison Academia and Society Paradoks : Jurnal Ilmu Ekonomi Jurnal Informatika Ekonomi Bisnis UPMI Proceeding Series Journal Journal of Management Accounting, Tax and Production Journal of Innovative and Creativity Escalate : Economics and Business Journal OPTIMA
Elanda, Yochi
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Journal : journal of innovative and creativity

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Pengaruh Motivasi Terhadap Kinerja Karyawan Melalui Servant Leadership Sebagai Variabel Mediasi Pada PT Salim Ivomas Pratama Tbk Perkebunan Balam, Kecamatan Balai Jaya, Kabupaten Rokan Hilir, Provinsi Riau Ginting, Riska Mahdalena; Karim, Ahmad; Elanda, Yochi
Journal of Innovative and Creativity Vol. 6 No. 2 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

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Abstract

This study aims to analyze the effect of motivation on employee performance through servant leadership as a mediating variable at PT Salim Ivomas Pratama Tbk Balam Plantation, Balai Jaya District, Rokan Hilir Regency, Riau Province. This study employed a quantitative approach. The population in this study consisted of 739 employees, with a sample of 88 respondents determined using the Slovin formula and proportional random sampling technique. The data analysis techniques used included validity testing, reliability testing, classical assumption testing, and hypothesis testing consisting of t-test (partial), coefficient of determination test (R²), and Sobel test using SPSS version 27. The results of the study indicate that: (1) motivation has a positive and significant effect on employee performance, as evidenced by a t-value of 6.186 > t-table of 1.988; (2) motivation has a positive and significant effect on servant leadership, as evidenced by a t-value of 12.394 > t-table of 1.988; (3) servant leadership has a positive and significant effect on employee performance, as evidenced by a t-value of 4.840 > t-table of 1.988; and (4) servant leadership is able to mediate the effect of motivation on employee performance, as evidenced by a t-value of 4.507 > t-table of 1.988. The findings of this study indicate that motivation and servant leadership are important factors that can improve employee performance within the company.
Pengaruh Lifestyle Dan Kualitas Produk Terhadap Keputusan Pembelian Handphone Iphone Melalui Citra Merek Sebagai Variabel Intervening Studi Kasus pada Generasi Z di Kota Medan Lafau, Aperius; Chaniago, Sabaruddin; Elanda, Yochi
Journal of Innovative and Creativity Vol. 6 No. 2 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

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Abstract

This study aims to analyze the influence of lifestyle and product quality on purchasing decisions of iPhone smartphones, with brand image as an intervening variable among Generation Z in Medan City. This study employed a quantitative research method with data collection conducted through the distribution of online questionnaires to 100 Generation Z respondents aged 13–28 years. Data analysis was carried out using The results showed that lifestyle and product quality significantly influence the brand image of iPhone. The lifestyle variable was found to have a significant negative effect on purchasing decisions, while product quality had a positive and significant effect on purchasing decisions. In addition, brand image also had a positive and significant influence on purchasing decisions and acted as an intervening variable in the relationship between lifestyle and product quality toward purchasing decisions. These findings indicate that lifestyle, product quality, and brand image simultaneously play important roles in shaping iPhone purchasing decisions among Generation Z in Medan City.
Co-Authors Aisyah Harahap, Siti Aisyah Harahap Alwi Fahruzy Nasution Arivianto, Yudha Asep Saeful Falah Bagus Susetyo Batubara, Muhammad Naufal Br Bangun, Nirwana CahyaNingrum Janah, Aulia Chaniago, Sabaruddin Destriani Lombu Dewi Ayu Lestari Fatin Nadifa Tarigan Ginting, Riska Mahdalena harahap, siti aisyah Ismayani Ismayani Ismayani Janah, Aulia Cahyaningrum Jernih Mawati Waruwu Karim, Ahmad Lafau, Aperius M. Sabri A. Majid Marliyah Martha Ayerza Esra Masruchan Muhammad Arfan Harahap Muhammad Lintang Nirwana Br. Bangun Padang, Tober Hidayanti Puspita Sari, Dessy Reza Nurul Ichsan Rita Handayani Rizki, Ainur Sari, Desi Puspita Simbolon, M Ali Musri Siregar BUDI, Budi Alamsyah Sugilar, Babang Yusnikia