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Total Asset Turnover and Debt to Equity Ratio on Pharmaceutical Company Stock Prices: An Exploration of the Moderator Roles of Operating Efficiency Nur Azizah; Syamsul Ridjal; Muhammad Irfai Sohilauw
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 5 No. 4: October 2023
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v5i4.4504

Abstract

High or low stock prices are a representation of the financial manager's performance in managing the company's internal factors. This research aims to investigate total asset turnover (TATO) and debt to equity ratio (DER) on stock prices with strong operational efficiency as moderation, as many as seven pharmaceutical sector issuers listed on the Indonesia Stock Exchange were used as the population by utilizing financial reports for 2015 - 2022. Total sampling technique was used to obtain 56 units of analytical data. Hypothesis testing was carried out using moderating regression analysis utilizing Eviews-13. The results of hypothesis testing show that total asset turnover (TATO) and debt to equity ratio (DER) have a positive and significant effect on stock prices. The role of moderation operational efficiency in testing total asset turnover is proven to be a moderating variable, whereas the debt to equity ratio test on stock prices does not work.
Sinergi Edukasi Literasi Keuangan: Memutus Rantai Korban Investasi Bodong Rahman Pura; Syamsul Ridjal; Ruslan Ahmad; Nur Syamsu; Rasyid Rahman; Eva Marin Sambo; M. Irwan Nur Hamidin; Jumiati Syam
Masyarakat Mandiri : Jurnal Pengabdian dan Pembangunan Lokal Vol. 2 No. 3 (2025): Juli : Masyarakat Mandiri : Jurnal Pengabdian dan Pembangunan Lokal
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/masyarakatmandiri.v2i3.1699

Abstract

This community engagement program aims to enhance financial literacy as a preventive measure against the widespread issue of fraudulent investment schemes. Titled “Synergy in Financial Literacy Education: Breaking the Chain of Fraudulent Investment Victims”, the activity was conducted in Sanrobone Village and involved 20 participants consisting of local residents and university students. The method employed was an interactive seminar that combined presentations with open discussions. The results showed a significant increase in participants’ understanding of the characteristics of illegal investments, the importance of personal financial management, and the need for caution in making financial decisions. The synergy between academic institutions and the community is expected to serve as a strategic effort to strengthen financial resilience and reduce the number of victims of investment fraud.
Pengaruh Bauran Pemasaran Terhadap Loyalitas Melalui Kepuasan Pelanggan Dalam Menggunakan Layanan PLN Mobile Nasrul, Rezki; Syamsul Ridjal; Dharmawaty Djaharuddin; Yana Fajriah; Rezki Arianty Akob
Al-Buhuts Vol. 21 No. 1 (2025): Al-Buhuts
Publisher : Institute Agama Islam Negeri (IAIN) Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30603/ab.v21i1.6229

Abstract

This study aims to determine the direct effect of marketing mix variables and the direct effect of customer satisfaction on customer loyalty and the indirect effect of marketing mix variables on customer loyalty with customer satisfaction as an intervening variable at PT PLN (Persero) UP3 Makassar Utara. The population in this study were 172,313 customers. The results of the questionnaire have been tested for validity and reliability using the PLS model scheme and model evaluation, have also been tested for inner model evaluation with the determinant coefficient test, model goodness test and hypothesis testing both directly and indirectly. The results of this data processing use SmartPLS version 4. The results of the study directly show that the marketing mix has a positive and significant effect on customer loyalty, then the customer satisfaction variable has a positive and significant effect on customer loyalty. While the indirect research results show that the marketing mix has a positive and significant effect on customer loyalty, then the customer satisfaction variable has a positive and significant effect on customer loyalty.