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All Journal Jurnal Pelangi Ilmu Jurnal Ilmiah Pangabdhi E-Dimas: Jurnal Pengabdian kepada Masyarakat Jurnal Pengabdian Pada Masyarakat YUME : Journal of Management Jambura Science of Management Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat JCRS (Journal of Community Research and Service) JAMIN : Jurnal Aplikasi Manajemen dan Inovasi Bisnis Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Jurnal Ilmu Ekonomi dan Sosial (JIES) eMBeJi : Manajemen dan Bisnis Jurnal JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Economic Reviews Journal International Journal of Applied Business and International Management International Journal of Tourism and Hospitality in Asia Pasific Journal of the Community Development in Asia International Journal of Accounting & Finance in Asia Pasific Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) As-Syirkah: Islamic Economic & Financial Journal
Tineke Wolok
Fakultas Ekonomi, Universitas Negeri Gorontalo, Gorontalo
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Application of the Concept of Community Based Tourism in Walima Festival Tourism Objects, Bongo Village, Gorontalo Province Ismet Sulila; Weny Almoravid Dungga; Tineke Wolok; Barmin Rahmat Yusuf; Krisna Anugrah; Sartika Dewi Usman; Ivan Rahmat Santoso
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 9 No. 12 (2024): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v9i12.7263

Abstract

Tourism villages are tourism assets that are empowered and developed with all their uniqueness and attractiveness to attract tourist visits to the location of the village. The empowerment of Assisted Villages aims to apply the concept of community-based tourism in Bongo religious tourism village to Walima Festival tourism objects. The role of the community in this concept is very important for the sustainability of tourism. The use of community-based tourism methods can improve people's welfare in the economic sector. One of the interesting attractions in Bongo Tourism Village is the Walima Festival. Despite the uniqueness and advantages of this tourist attraction, it has not been managed properly. This activity goes through several stages, namely: planning, implementing, and evaluating the management of Walima Festival tourism objects, strengthening the role of the community, and technical guidance. The results show there is an increase in governance in Walima Festival tourism, local people's understanding of active participation in Walima Festival tourism, and an active role from the MSME sector as a craft provider and the Pokdarwis Group as a tour organizer.
Factors Determining the Effectiveness of Sharia Bank Marketing Management During the Covid 19 Pandemic in Gorontalo Province Wolok, Tineke; Kango, Umin
International Journal of Accounting & Finance in Asia Pasific (IJAFAP) Vol 4, No 3 (2021): October 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijafap.v4i3.1211

Abstract

The Covid-19 pandemic brings a significant impact on the revenue of the banking industry in addition to new challenges and risks. The micro, small and medium enterprise sector feels its great effects as the pandemic affects the ability of Islamic banks to obtain deposits from them and the level of demand for financing for productive business investments through Islamic banks. This study analyzes various determining of the effectiveness of Islamic banking marketing management in Gorontalo Province. This paper applied a qualitative method with a descriptive-analytical approach, verification, and exploratory by collecting the primary data from unstructured interviews to information sources (key informants and informants). The data was analyzed by a qualitative descriptive model in the form of data collection, data reduction, data display, and conclusions. Besides, to deepen the results of the study, a Focus Group Discussion (FGD) was conducted with all relevant competent stakeholders. The results of the study are expected to be used by local governments and Islamic banking actors in Gorontalo Province.
Pengaruh Lokasi dan Promosi Terhadap Keputusan Pembelian Produk Merchendise: Studi Kasus Konsumen UNG Mart and Food Service Frisilya Holle; Tineke Wolok; Umin Kango
Economic Reviews Journal Vol. 4 No. 1 (2025): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v4i1.617

Abstract

Form the formulate objectives, this study aims to identify and analyze the influence of both location and promotion on purchase decisions for merchendise products. The method in this study is quantitative, and the data collection technique is through questionnaires. The sample consists of 96 respondents. The data analysis employs multiple linear regression analysis. This study indicates the following results. Partially, the location variable has a positive and significant influence on purchase decisions, with a t_count value of 2.634 > t_table of 1.661 and significance level of 0,000 < 0,05. Partially, the promotion variable has a positive and significant influence on purchase decisions, with a t_count value of 6,598 > t_table of 1.661 and a significance level of 0,000 < 0,05. Simultaneously, the variable of location and promotion have a positive and significant influence on purchase decisions, with a f_count value of 62,922 > f_table of 3,094 and significance level of 0,000 < 0,05. Additionally, the R square value is 0,575, indicating that 57,5% of the influence on purchase decisions is attributed to location and promotion, while the remaining 42,5% is influenced by other factors outside the research model.
Analisis Strategi Pemasaran dalam Meningkatkan Jumlah Kepesertaan Bukan Penerima Upah di BPJS Ketenagakerjaan Cabang Gorontalo Mia Arista B. Wantu; Tineke Wolok; Yulinda Ismail
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 2 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/dc9fx373

Abstract

Mia Arista B. Wantu, 2024. "Marketing Strategy Analysis in Increasing the Number of Non-Wage Earner Participants in BPJS Employment Gorontalo Branch" Undergraduate Management study program, Faculty of Economics and Business, Gorontalo State University, Supervisor I Mrs. Dr. Tineke Wolok, S.T, M.M and Supervisor II Mrs. Yulinda L. Ismail M.si According to Employment Law No. 24 of 2011 concerning Social Security Administering Bodies which states that: all workers in Indonesia are required to register themselves as BPJS Employment participants for six months. BPJS Employment (Social Security Administering Body) is a public program that provides protection to workers to overcome certain socio-economic risks and its implementation uses sharia mechanisms. This research uses a descriptive qualitative research method with the focus of the research being (1) What are the marketing strategies carried out by the Gorontalo branch of BPJS Employment to increase the number of non-wage earners? and (2) What are the efforts of BPJS Employment Gorontalo Branch to ensure that BPU membership remains active in BPJS Employment Gorontalo? The results of this research are (1) The marketing strategy to increase the number of Non-Wage Earner participants used by BPJS Employment Gorontalo branch uses the Marketing Mix: product, price, people, and process (2) Efforts made by BPJS Employment to ensure membership remains active are marketing communication strategies and customer satisfaction strategies.
Analisis Usaha Mikro Kecil Menengah di Desa Ilotunggula Kabupaten Gorontalo Utara Febriadi Kei; Tineke Wolok; Yulinda L. Ismail
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 4 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/m9r0ev24

Abstract

This research aims to find out what are the internal factors of micro, small and medium enterprises in Ilolangitla Village, North Gorontalo Regency and what are the external factors of Micro, Small and Medium Enterprises in Itolangitla Village, North Gorontalo Regency. The research method used is qualitative descriptive and data collection using observation, interviews and documentation. This research uses SWOT analysis theory. The Data Analysis Technique uses Miles and Huberman, namely, Data Reduction, Data Presentation and Conclusion Drawing. Based on the research results, it shows that the external factors of the business, namely the Opportunities position (14.75), are greater when compared with the Threats position (7.5) and the internal factors in the Strength position have a score value (11.75) which is greater when compared. with Weaknesses position (5,5).  
The Analysis of Marketing Strategy to Improve the Competitive Positioningof the Craft Industry in Gorontalo Wolok, Tineke
Journal of The Community Development in Asia Vol 4, No 2 (2021): May 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v4i2.1097

Abstract

This research analyzes the mapping of the potential marketing strategy to improve the competitive positioning of craft industries in Gorontalo and elucidates the appropriate marketing strategy to improve their competitive positioning. This research applied a descriptive quantitative approach in mapping the problems and designing the appropriate strategy. Also, an analytical hierarchy process was conducted to examine underlying factors to develop the craft industries. The result of the analysis shows that in addition to products, promotion, prices, and processes occupy a significant role in enhancing the industry competitiveness.
PENGARUH KOMITMEN ORGANISASI DAN KEPEMIMPINAN TERHADAP DISIPLIN KERJA PEGAWAI DI BIRO KEUANGAN KERJASAMA DAN UMUM UNIVERSITAS NEGERI GORONTALO Lahay, Firmansyah; Wolok, Tineke; Monoarfa, Moh. Agus Salim
JAMBURA: Jurnal Ilmiah Manajemen dan Bisnis Vol 8, No 1 (2025): JIMB - VOLUME 8 NOMOR 1 MEI 2025
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jimb.v8i1.31991

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh komitmen organisasi dan kepemimpinan terhadap disiplin kerja pegawai di Biro Keuangan Kerjasama dan Umum Universitas Negeri Gorontalo seara parsial maupun simultan. Pendekatan dalam penelitian ini yakni kuantitatif dengan metode korelasional. Pengumpulan data dalam penelitian ini dilakukan dengan kuesioner. Populasi dalam penelitian ini sebanyak 146 orang dan dengan rumus Slovin diperoleh jumlah sampel sebanyak 60 orang. Analisis data dalam penelitian ini yakni Regresi Linear Berganda. Hasil Penelitian menunjukan bahwa (1) komitmen organisasi berpengaruh positif dan signifikan terhadap disiplin kerja pegawai di Biro Keuangan, Kerjasama dan Umum Universitas Negeri Gorontalo. Pengaruh positif bermakna bahwa semakin tinggi komitmen pegawai terhadap organisasi maka akan semakin baik pula disiplin kerja pegawai. (2) kepemimpinan berpengaruh positif dan signifikan terhadap disiplin kerja pegawai di Biro Keuangan, Kerjasama dan Umum Universitas Negeri Gorontalo. Pengaruh positif bermakna bahwa semakin ideal kepemimpinan yang diterapkan oleh kepala Biro maka pegawai akan mampu menstimulus baiknya disiplin kerja pegawai. (3) komitmen organisasi dan kepemimpinan secara bersama-sama berpengaruh signifikan terhadap disiplin kerja pegawai di Biro Keuangan, Kerjasama dan Umum Universitas Negeri Gorontalo dengan koefisien determinasi sebesar 62,80%. Sisanya sebesar 37,20% dapat dijelaskan oleh variabel lain yang tidak diteliti yakni kejelasan peraturan, motivasi, sistem pengawasan, penghargaan dan sanksi, lingkungan kerja, budaya organisasi dan kesejahteraan pegawai. Hasil ini bermakna bahwa pegawai di Biro Keuangan, Kerjasama dan Umum Universitas Negeri Gorontalo akan konsisten disiplin dalam bekerja apabila adanya komitmen organisasi yang tinggi dan adanya kepemimpinan yang ideal.
PENGARUH SISTEM KEUANGAN DESA TERHADAP KINERJA PEMERINTAH DESA DI KECAMATAN ATINGGOLA KABUPATEN GORONTALO UTARA Pansu, Oku; Yantu, Irwan; Juanna, Andi; Wolok, Tineke; Asnawi, Melan Angriani
JAMBURA: Jurnal Ilmiah Manajemen dan Bisnis Vol 8, No 1 (2025): JIMB - VOLUME 8 NOMOR 1 MEI 2025
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jimb.v8i1.31955

Abstract

Tujuan penelitian ini adalah untuk mengetahui seberapa besar pengaruh sistem keuangan desa terhadap kinerja pemerintah desa di Kecamatan Atinggola Kabupaten Gorontalo Utara. Penelitian ini menggunakan pendekatan kuantitatif dengan metode yang digunakan dalam penelitian ini adalah metode kuantitatif kolerasional dengan jumlah sampel 100 orang. Teknik pengumpulan data yang digunakan dalam penelitian ini adalah kuesioner dan dokumentasi serta teknik analisis data pada penelitian ini menggunakan regresi sederhana. Hasil Penelitian menunjukan bahwa terdapat pengaruh positif dan signifikan antara sistem keuangan desa terhadap kinerja pemerintah desa di Kecamatan Atinggola Kabupaten Gorontalo Utara. Nilai koefisien determinasi dari model regresi yang telah diperoleh sebelumnya menunjukkan bahwa ada pengaruh system keuangan desa terhadap kinerja apparat desa sebesar 0,266 atau 26,6% dan sisanya sebesar 73,4% ditentukan oleh faktor lain di luar model yang tidak diteliti.
PENGARUH CELEBRITY ENDORSE DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PRODUK MIE SEDAAP (STUDI KASUS PADA KONSUMEN PRODUK MIE SEDAAP DI KOTA GORONTALO) Umar, Nurain S.; Wolok, Tineke; Radji, Djoko Lesmana; Asnawi, Melan Angriani
JAMBURA: Jurnal Ilmiah Manajemen dan Bisnis Vol 8, No 1 (2025): JIMB - VOLUME 8 NOMOR 1 MEI 2025
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jimb.v8i1.31885

Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh celebrity endorse dan brand image terhadap keputusan pembelian produk mie Sedaap di kota Gorontalo. Teknik pengambilan sampel yang diambil dalam penelitian ini menggunakan purposive sampling, jumlah sampel yang diambil dalam penelitian ini sebanyak 100 orang responden. Teknik pengumpulan data dalam penelitian ini menggunakan kuesioner yang dibagikan melalui angket kepada konsumen produk mie Sedaap di kota Gorontalo. Pengujian analisis menggunakan analisis Regresi Linear Berganda. Metode analisis data menggunakan aplikasi SPSS 26. Hasil penelitian menunjukkan bahwa secara parsial, celebrity endorse tidak berpengaruh secara signifikan terhadap keputusan pembelian produk Mie Sedaap, yang menunjukkan bahwa meskipun selebriti dapat menarik perhatian konsumen, Brand image memiliki pengaruh yang signifikan secara parsial terhadap keputusan pembelian, mengindikasikan bahwa citra merek yang positif, yang terbentuk dari kualitas produk dan memainkan peran yang lebih besar dalam mempengaruhi konsumen untuk membeli produk Mie Sedaap. Sedangkan secara simultan, baik celebrity endorse maupun brand image berpengaruh. Gabungan antara citra merek yang positif dan pengaruh selebriti dapat meningkatkan keputusan pembelian konsumen. Gabungan antara citra merek yang positif dan pengaruh selebriti dapat meningkatkan keputusan pembelian konsumen. Dengan koefisien determinasi sebesar 0,097 %. Atau 9,7%. Sedangkan sebesar 0,903 atau 90,3% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian.
Analisis Pengaruh Komunikasi dalam Bisnis: Studi Kasus Radio Republik Indonesia Gorontalo Tineke Wolok; Melandra Habibie; Deasulistiawati Hasan; Istifany Pakaya; Nazwa Pratiwi Dumbela
Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) Vol. 2 No. 5 (2025): Mei
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jemb.v2i5.4709

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh komunikasi bisnis terhadap efektivitas operasional RRI Gorontalo dengan fokus pada komunikasi internal dan eksternal. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan studi kasus, yang mencakup wawancara mendalam, observasi, dan analisis dokumen internal terkait strategi komunikasi yang diterapkan. Hasil penelitian menunjukkan bahwa komunikasi internal berfungsi sebagai alat koordinasi organisasi, yang memungkinkan kelancaran operasional melalui mekanisme formal seperti rapat rutin dan laporan kinerja, serta komunikasi informal antar karyawan. Namun, masih terdapat tantangan berupa penyampaian informasi yang tidak merata serta keterbatasan pemanfaatan teknologi komunikasi. Sementara itu, dalam ranah komunikasi eksternal, RRI Gorontalo telah memanfaatkan media digital seperti Instagram, Facebook, dan YouTube untuk menjangkau audiens yang lebih luas. Meskipun demikian, keterlibatan audiens masih kurang optimal karena model komunikasi yang cenderung satu arah tanpa interaksi aktif.
Co-Authors Abd. Rahmat I. Lakoro Abdul Rahman Pakaya Ananda Tuliabu Andi Juanna Anraini Mulya Anggai Anugrah, Krisna Asnawi, Melan Angriani Avliani Malinta Barmin Rahmat Yusuf Chelsy Olivia Aneta Danu Wardana Ali Deasulistiawati Hasan Djoko Lesmana Radji Febriadi Kei Febriadi Kei Frisilya Holle Idris Yanto Niode Indrijani Naksir Irwan Yantu Isa, Ramlan Amir Ismet Sulila Ismet Susila Istifany Pakaya Ivan Rahmat Santoso Krisna Anugrah Lahay, Firmansyah Mardiani Mardiani Melandra Habibie Melinda Noviana Hasan Mia Arista B. Wantu Mia Arista B. Wantu Mohamad Agus Salim Monoarfa Mohamad Dion Setiawan Arnold Muh Nur Alfian S Kasim Nada Alzaniah Anjali Santana Nazmi Alamri Nazwa Pratiwi Dumbela Oktavia Seysi Amelia Esa Pansu, Oku Rahmawati Muharam Rahmawati Wahidji Rival Bilondatu Rizan Machmud Rizka Nur Safira Ruslin Karim Sherina Anggraini Siti Hadidjah Ahmad Siti Hajrin Salawali Solly Aryza Sri Indriyani Lahay Sri Indriyani Lahay Sri Rahayu Dj. Puhi Umar, Nurain S. Umin Kango Usman, Sartika Dewi Weny Almoravid Dungga Yulinda L. Ismail Yusuf, Barmin Rahmat Zhulmaydin Chairil Fachrussyah Zulfia K. Abdussamad