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ROOSGANDA ELIZABETH
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Trends and Influential Works in Sustainable Crop Management: A Bibliometric Study Kunu, Pieter J.; Elizabeth, Roosganda; Sulandjari, Kuswarini; Rukmana, Arief Yanto
West Science Interdisciplinary Studies Vol. 1 No. 09 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i09.237

Abstract

This bibliometric study examines how the field of sustainable crop management research is developing through an analysis of publications and their citations. We use VOSviewer software and sophisticated bibliometric approaches to find emergent research subjects, co-authorship networks, trends, and influential publications. Our data shows a significant increase in research publications over the course of four decades, which is indicative of the growing understanding of the significance of sustainable agriculture. Key publications by well-known writers offer fundamental information, and co-authorship networks emphasize cooperative research initiatives. Agroecology and climate-resilient agriculture are two emerging study subjects that provide insights into the field's future orientations. Through an awareness of these trends and key publications, this research helps to support well-informed decisions about food security and sustainable agriculture.
The Impact of Influencer Credibility on Consumer Purchasing Decisions: A Case Study on the Fashion Industry in Indonesia Maryati M, Desma Erica; Utami, Eva Yuniarti; Elizabeth, Roosganda
West Science Interdisciplinary Studies Vol. 1 No. 09 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i09.243

Abstract

Indonesia's fashion sector has grown dramatically in recent years, driven primarily by influencer marketing's ascent to prominence in advertising and consumer interaction. Within this dynamic framework, influencer credibility—which includes competence, trustworthiness, and attractiveness—has emerged as a critical component in influencing consumer purchasing decisions. This study uses a mixed-methods approach to examine the complex relationship between customer behavior and influencer credibility in the Indonesian fashion business. It combines quantitative surveys with qualitative interviews. Our research suggests that dependability and competence are important aspects of influencer credibility that favorably affect consumers' decisions to buy. Although relevant, attractiveness has a relatively smaller impact. Furthermore, it was found that cultural relevance was a significant element, as consumers favored influencers that shared the norms and values of Indonesian culture. These insights offer a deeper knowledge of the interaction between influencers and customers in Indonesia's dynamic fashion market, which is helpful advice for influencers and marketers alike as they try to optimize their tactics in this quickly changing scene.
Trends and Influential Works in Sustainable Crop Management: A Bibliometric Study Kunu, Pieter J.; Elizabeth, Roosganda; Sulandjari, Kuswarini; Rukmana, Arief Yanto
West Science Interdisciplinary Studies Vol. 1 No. 09 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i09.237

Abstract

This bibliometric study examines how the field of sustainable crop management research is developing through an analysis of publications and their citations. We use VOSviewer software and sophisticated bibliometric approaches to find emergent research subjects, co-authorship networks, trends, and influential publications. Our data shows a significant increase in research publications over the course of four decades, which is indicative of the growing understanding of the significance of sustainable agriculture. Key publications by well-known writers offer fundamental information, and co-authorship networks emphasize cooperative research initiatives. Agroecology and climate-resilient agriculture are two emerging study subjects that provide insights into the field's future orientations. Through an awareness of these trends and key publications, this research helps to support well-informed decisions about food security and sustainable agriculture.
The Impact of Influencer Credibility on Consumer Purchasing Decisions: A Case Study on the Fashion Industry in Indonesia Maryati M, Desma Erica; Utami, Eva Yuniarti; Elizabeth, Roosganda
West Science Interdisciplinary Studies Vol. 1 No. 09 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i09.243

Abstract

Indonesia's fashion sector has grown dramatically in recent years, driven primarily by influencer marketing's ascent to prominence in advertising and consumer interaction. Within this dynamic framework, influencer credibility—which includes competence, trustworthiness, and attractiveness—has emerged as a critical component in influencing consumer purchasing decisions. This study uses a mixed-methods approach to examine the complex relationship between customer behavior and influencer credibility in the Indonesian fashion business. It combines quantitative surveys with qualitative interviews. Our research suggests that dependability and competence are important aspects of influencer credibility that favorably affect consumers' decisions to buy. Although relevant, attractiveness has a relatively smaller impact. Furthermore, it was found that cultural relevance was a significant element, as consumers favored influencers that shared the norms and values of Indonesian culture. These insights offer a deeper knowledge of the interaction between influencers and customers in Indonesia's dynamic fashion market, which is helpful advice for influencers and marketers alike as they try to optimize their tactics in this quickly changing scene.
The Effect of the BRI People's Business Credit Program (KUR) on Entrepreneurship Development and People's Economic Growth in West Java Juminawati, Sri; Elizabeth, Roosganda
West Science Journal Economic and Entrepreneurship Vol. 1 No. 09 (2023): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v1i09.217

Abstract

Microcredit programs have emerged as powerful tools for poverty alleviation and economic growth in developing economies. This study investigates the impact of the BRI People's Business Credit Program (KUR) on entrepreneurship development and economic growth in West Java, Indonesia. Employing a mixed-methods approach, including quantitative survey data and qualitative insights from interviews and focus group discussions, the research reveals compelling findings. The quantitative analysis demonstrates a high level of participation in the BRI KUR program, with significant positive effects on entrepreneurship development indicators, such as business growth, employment generation, and income increase. Furthermore, areas with higher program participation exhibit noteworthy increases in GDP per capita and reductions in poverty rates. These results underscore the program's pivotal role in stimulating entrepreneurship and fostering economic growth at the regional level. Qualitative insights from program participants and stakeholders provide valuable context, emphasizing the program's accessibility, its impact on entrepreneurship culture, and the importance of addressing challenges for sustainable success. This research contributes to our understanding of microcredit program effectiveness, especially within the unique regional context of West Java. It offers insights for policymakers, financial institutions, and development agencies seeking to harness the potential of microcredit programs as drivers of economic transformation.
The Role of the Minister of Tourism and Creative Economy in Encouraging Innovation and Entrepreneurial Networks in the Creative Economy Sector in Indonesia Rachmawati, Erny; Majid, Jamaluddin; A., Chevy Herli Sumerli; Elizabeth, Roosganda
West Science Journal Economic and Entrepreneurship Vol. 1 No. 09 (2023): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v1i09.218

Abstract

The creative economy has become a driving force for economic growth and cultural development in Indonesia, with the Minister of Tourism and Creative Economy at the forefront of shaping policies and initiatives to support this sector. This research employs a mixed-methods approach, combining quantitative survey data and qualitative insights from in-depth interviews, to explore the Minister's role in encouraging innovation and entrepreneurial networks in the creative economy. The findings reveal a generally positive perception of the Minister's policies, with stakeholders acknowledging their effectiveness in promoting innovation and entrepreneurial networks. Networking and collaboration initiatives facilitated by the Minister are seen as instrumental in fostering connections within the sector. While challenges exist, including the need for enhanced funding accessibility and intellectual property protection, they present opportunities for policy improvement. The study contributes to a nuanced understanding of the Minister's impact and offers policy recommendations to further enhance the growth and sustainability of the creative economy in Indonesia.
THE INFLUENCE OF INTERPERSONAL COMMUNICATION AND WORK ETHIC ON EMPLOYEE PERFORMANCE WITH COMMITMENT AS A MODERATING VARIABLE Siregar, Barham; Rustina, Evada; Normansyah, Normansyah; Elizabeth, Roosganda; Indra Syahputra, Muhammad Halfi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11061

Abstract

Employee performance is the most fundamental factor in improving company performance. There are a number of factors that can influence employee performance in a company, including good internal communication and a work ethic that continues to improve among employees. Therefore, this research aims to examine the influence of interpersonal communication and work ethic on employee performance. Different from previous research, this research adds the Commitment variable as a moderating variable. This research is quantitative research, namely research that serves as a stepping stone for previous research to find new variations in this research. This research uses secondary data which is distributed through questionnaires. The data used was analyzed using smart PLS 3.0. The research results show that the Interpersonal Communication and Work Ethic variables have a positive relationship and have a significant influence. In line with the researchers' assumptions, the Commitment variable can moderate the influence of Interpersonal Communication and Work Ethic on Employee Performance. Keywords : Interpersonal Communation, Work Etic, Commitment, Employee Peforamnce..
PENGARUH SOSIAL MEDIA MARKETING DAN ONLINE CUSTOMER REVIEW TERHADAP MINAT BELI MELALUI APLIKASI SHOPEE Hildayanti, Siti Komariah; Utami, Eva Yuniarti; Noor, Laili Savitri; Elizabeth, Roosganda; Munizu, Musran
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11201

Abstract

Dengan berkembangnya teknologi dan perubahan yang disebabkan oleh internet, maka muncullah suatu inovasi dalam dunia informasi dan komunikasi yang sekarang dikenal dengan media sosial. Media sosial, telah menjadi suatu trend dalam kehidupan manusia. Penelitian ini bertujuan untuk mengetahui pengaruh Sosial Media Marketing dan Online Customer Review terhadap minat beli melalui aplikasi Shopee. Populasi dan sampel dalam penelitian ini adalah masyarakat yang pernah berbelanja secara online melalui aplikasi Shopee dengan menggunakan teknik probability sampling: simple random yang berhasil diperoleh sebanyak 250 responden. Berdasarkan hasil analisis SPSS dapat diketahui hasil penelitian menunjukkan bahwa sosial media marketing dan online customer review berpengaruh terhadap minat beli melalui aplikasi shopee. Kata Kunci: Sosial Media Marketing, Online Customer Review, Minat Beli Melalui Aplikasi Shopee
ANALISIS PENGARUH KUALITAS PRODUK DAN PROMOSI TERHADAP MINAT BELI SECARA BERULANG Muslimin, Mohammad; Abidin, Zainal; Dwihandoko, Toto Heru; Kusumawati, Indra; Elizabeth, Roosganda
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11269

Abstract

Sebuah perusahaan disamping mempunyai pemasaran yang bagus, juga harus bisa memahami perilaku konsumen dari suatu pasar karena hal ini merupakan salah satu hal penting untuk dilakukan oleh produsen ataupun oleh suatu perusahaan yang menjalankan usaha- usaha pemasaran, karena dalam konsep pemasaran salah satu cara untuk mencapai tujuan perusahaan adalah dengan mengetahui apa kebutuhan dan keinginan konsumen secara lebih efisien dari para pesaing perusahaan. Penelitian ini bertujuan untuk mengetahui pengaruh kualitas produk dan promosi terhadap minat beli berulang. Populasi dan sampel dalam penelitian ini adalah masyarakat yang pernah berbelanja di Minimarket Alfamidi dengan menggunakan teknik probability sampling: simple random yang berhasil diperoleh sebanyak 180 responden dalam penelitian ini. Hasil penelitian menunjukkan bahwa kualitas produk dan promosi berpengaruh terhadap minat beli berulang. Kata Kunci: Minat Beli Berulang, Kualitas Produk, Promosi
Analysis of The Impact of Work Interaction, K3 Culture, and Motivation on Employee Performance Surapto, Rudy; Lisaria Putri, Rumanintya; Elizabeth, Roosganda
Journal of Industrial Engineering and Management Vol 1, No 1 (2023)
Publisher : Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52088/jaiem.v1i1.3

Abstract

Interaction between employees with various backgrounds, employee motivation, and safety culture are part of the chain and integrated aspects to achieve good employee performance. This study aims to analyze the effect of work interaction, safety culture, and work motivation on employee performance at the Underground Maintenance Department, PTFI, Papua, Indonesia. This research is explanatory research, which explains the causal relationship between research variables and hypothesis testing. The results showed a significant and simultaneous influence between work interaction, safety culture, and work motivation on employee performance in the Underground Maintenance Department. In addition, the work motivation variable has a dominant force on performance within the department.
Co-Authors A., Chevy Herli Sumerli Badewin Barham Siregar Dwihandoko, Toto Heru Erny Rachmawati Hamzah Hamzah Hari Gursida Indra Syahputra, Muhammad Halfi Ivan, Geraldy Samuel Iwan Setiajie Anugrah, Iwan Setiajie Jamaluddin Majid Judijanto, Loso Juminawati, Sri Kusumawati, Indra Lisaria Putri, Rumanintya Margaretha, Giovanni Inez Erika Maryati M, Desma Erica Moeins, Anoesyirwan Muslimin, Mohammad Musran Munizu Noor, Laili Savitri Normansyah Pieter J Kunu Rely, Gilbert Rukmana, Arief Yanto Rusmardiana, Ana Rustina, Evada Siti Komariah Hildayanti, Siti Komariah Sulandjari, Kuswarini Sunaryo, Widodo Surapto, Rudy Utami, Eva Yuniarti yusnita, nancy Zainal Abidin