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All Journal Jukung (Jurnal Teknik Lingkungan) ICoTE Proceedings ILKOM Jurnal Ilmiah Jurnal Midwifery Jurnal Ilmiah Wahana Pendidikan EKONOMIKA45 Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Jurnal Ilmiah Kesehatan Keperawatan Jurnal Riset Sistem Informasi International Journal of Mechanical, Electrical and Civil Engineering Jurnal Abdimas Kesehatan
Apriani Apriani
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Religion Agriculture, Biological Sciences & Forestry Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Nursing Public Health Social Sciences Other

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Pengaruh Citra Merek, Kualitas Produk, Gaya Hidup, dan Persepsi Harga terhadap Keputusan Pembelian dengan Kepuasan Konsumen sebagai Variabel Mediasi pada Konsumen Starbucks di Kota PalangkaRaya Wika Tri Lestari; Rensa Rensa; Riska Pania Putri; Indra Saputra; Apriani Apriani; Erina Mateluni; Sri Wahyu Utami
EKONOMIKA45 :  Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan Vol. 12 No. 2 (2025): Juni: Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/ekonomika45.v12i2.4542

Abstract

This study aims to examine the influence of brand image, product quality, lifestyle, and price perception on purchase decisions, with customer satisfaction as a mediating variable among Starbucks consumers in Palangka Raya City. The variables studied include brand image, product quality, lifestyle, price perception, customer satisfaction, and purchase decision, to assess both the direct and indirect effects of the four independent variables on purchase decisions through customer satisfaction. This research employs a quantitative approach with Partial Least Square (PLS) analysis using SmartPLS 3.0 software. The population consists of all Starbucks consumers in Palangka Raya, with purposive sampling techniques and a total of 100 respondents. The results show that brand image, product quality, lifestyle, and price perception have a positive and significant effect on both customer satisfaction and purchase decisions. Moreover, customer satisfaction significantly mediates the relationship between these four variables and purchase decisions. These findings indicate that efforts to enhance customer satisfaction can strengthen the impact of marketing elements on purchasing decisions among urban consumers.
The Influence of Final Waste Processing Site (TPA) on Land Use Change Patterns and the Socioeconomic Conditions of Communities Surrounding Medan City Apriani Apriani; Cut Nuraini; Abdi Sugiarto
International Journal of Mechanical, Electrical and Civil Engineering Vol. 2 No. 3 (2025): July: International Journal of Mechanical, Electrical and Civil Engineering.
Publisher : Asosiasi Riset Ilmu Teknik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ijmecie.v2i3.315

Abstract

The existence of Final Waste Processing Sites (TPA) in urban areas often presents a dilemma between the need for waste management infrastructure and its environmental and social impacts on surrounding communities. This study aims to examine the impact of the TPA Terjun in Medan City on patterns of land use change and the socioeconomic conditions of nearby residents. The method used is quantitative, involving a survey of 150 respondents, and multiple linear regression analysis to test the influence of two independent variables namely, the characteristics of the TPA and public perception and response on community perceptions of environmental impacts. The results indicate that both independent variables have a significant simultaneous effect on public perception, with a model significance value of 0.022. Partially, the physical characteristics of the TPA have a significantly positive influence, while community perceptions and responses also contribute meaningfully. However, the low coefficient of determination (R² = 0.009) suggests that many other factors outside the model also influence perceptions of environmental impact. This study highlights the importance of a holistic approach in spatial planning and urban environmental management, particularly in relation to public facilities such as TPAs. Community participation, infrastructure quality, and zoning certainty are crucial factors in maintaining the balance between the functional needs of the city and the desired quality of the microenvironment.
Co-Authors Abdi Sugiarto Andilau Andilau Aulia Rahma Chaniago Azhar Humam Martua Hasibuan Cut Nuraini Devi Yusmahendra Dini Hermiyani Endi Nursapikka Entin Daningsih Erina Mateluni Fenny Purwani Firdayanti Firdayanti Gita Faramita Hafifah, Ifa Indra Saputra Jelita Inayah Sari Kristin Kristin Lily Marleni Muammar Khaddafi Nabila Miftha Huljanah Nindy Tri Buana Nopi Stiyati Prihatini Pahrul Irfan Rensa Rensa Riska Pania Putri Rismia Agustina Riza Miftahul Khair Siti Razqia Nabila SRI WAHYU UTAMI Suryadi Imran Suryati Suryati Tafdhila Tafdhila Vita Pramaningsih Widya Qamariah Wika Tri Lestari Yokhebed Yokhebed Yoskar Kadarisman Zahidah Zahidah