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All Journal Al-Mashlahah: Jurnal Hukum Islam dan Pranata Sosial Economy Deposit Journal ( E-DJ) Jurnal Bisnis Dan Kajian Strategi Manajemen At-Tauzi: Jurnal Ekonomi Islam Holistic Al-Hadis : Jurnal Studi Hadis, Keindonesiaan, dan Integrasi Keilmuan Akrab Juara : Jurnal Ilmu-ilmu Sosial Jurnal Pendidikan dan Pembelajaran Sekolah Dasar (JPPSD) Jurnal Teknik Mesin Sinergi Journal of Management and Social Sciences Journal of Student Research Jurnal Penelitian Ekonomi Manajemen dan Bisnis Jurnal Median Arsitektur dan Planologi Sharing: Journal Of Islamic Economics, Management And Business Jurnal Manajemen Dan Bisnis Ekonomi Jurnal Riset Manajemen Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Journal Economic Excellence Ibnu Sina Al-Shamela : Journal of Quranic and Hadith Studies Jurnal Jalan Jembatan Jurnal Intelek Dan Cendikiawan Nusantara Jurnal Ilmiah Manajemen dan Akuntansi Jurnal Ekonomi Bisnis dan Kewirausahaan Masyarakat Berkarya: Jurnal Pengabdian dan Perubahan Sosial Prosiding Seminar Nasional Ilmu Teknik Jurnal Riset dan Inovasi Manajemen
Muhajirin Muhajirin
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Transportation Other

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Pengaruh Kepercayaan Dan Ketepatan Waktu Terhadap Keputusan Pembelian Pada Aplikasi Grab: Studi Pada Konsumen Kota Bima Wawan Setiawan; Muhajirin Muhajirin
Jurnal Riset dan Inovasi Manajemen Vol. 1 No. 4 (2023): November: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jrim-widyakarya.v1i4.1405

Abstract

This research aims to determine the influence of trust and punctuality on purchasing decisions on the Grab application. This research is of associative type. The population used was all consumers using the Grab application (study of consumers in Bima City) who had purchased products on the Grab application. The sampling technique used was purposive sampling so that a sample of 96 respondents was obtained. The research instrument used is a Likert scale questionnaire with data analysis techniques, namely validity test, reliability test, multiple regression analysis, correlation coefficient, determination test, T test and F test. The results of this research conclude that Trust (X1) has a significant effect on Purchasing Decisions (Y), Timeliness (X2) has a significant effect on Purchasing Decisions (Y).
Pengaruh Influencer Marketing Terhadap Keputusan Pembelian Pada Foodbox Bima Akhmad Fajar; Muhajirin Muhajirin; Muhammad Yusuf
Sharing: Journal of Islamic Economics Management and Business Vol. 3 No. 2 (2024): Desember 2024
Publisher : Program Studi Ekonomi Syariah Fakultas Agama Islam Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/sharing.v3i2.31732

Abstract

This research aims to determine the influence of influencer marketing on purchasing decisions at Foodbox Bima. This type of research is associative. The research instrument uses a Likert scale questionnaire. The population used is all consumers who have purchased and consumed food or drinks at the Bima City Foodbox, the exact number of which is unknown. Because the population was not known with certainty, the Cochran formula was used and a sample of 96 people was obtained. The sampling technique was carried out using a purposive method. Data collection techniques in this research are observation, questionnaires and literature study. Data analysis techniques use validity tests, reliability tests, simple linear regression, correlation coefficients, determination tests and t tests. The research results show that there is a significant influence of influencer marketing on purchasing decisions at Foodbox Bima with a strong level of relationship and a magnitude of influence of 48.1%.
Co-Authors Abal Karima Abdul Salam Ade Fitratul Akbar Adriansyah NZ Agus Yohana Akhmad Fajar Amirulmukminin Amirulmukminin Angga Lawang Sani Anisa Ade Ramadhani Asfar, Akbar Aswan Aswan Dewi Kartikasari Fadly Ta’bi Hendra Palebangan Indra Widaryanto Irma Mardian Iskendar Iskendar Ismunandar Ita Purnama Juwani Juwani Kamaluddin Kamaluddin Khofifah Indar Parawansyah La Ode Orba La Ode Sahari Marwah Majid Megawati Megawati Muhammad Badar Muhammad Rifki MUHAMMAD YUSUF Mutya Afisa Nunung Anjani Nur Khusnul Hamidah Nurlaila Aprilliani Ovriadin Ovriadin PUJI LESTARI Resa Fahrisal runiaty runiaty Sri Ernawati Syaharuddin Rasyid Vera Damayanti Wan Sulastri Emin Wawan Setiawan Wijiharta, Wijiharta