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DAYA SAING SAYUR HIDROPONIK DI KABUPATEN SAMBAS Sari, Dian; Widi Wilujeng , Wilis; Dian Novita , Uray
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 10 No. 3 (2024): 2024 Maret
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v10i3.144

Abstract

The purpose of this study was to analyze competitiveness and formulate marketing strategies for hydroponic vegetable businesses in Sambas Regency. The benefit of this research is as information material for related parties, namely the hydroponic vegetable business and material for evaluation considerations to maintain the business. For other parties, the results of this study are expected to be a reference or reference material for readers in conducting further research. This research was conducted in Sambas Regency. The research method used in this research is a qualitative research method with a descriptive approach. Data processing and analysis techniques used descriptive qualitative methods, Porter's Diamond Theory and Porter's Five models. The results of the analysis of competitiveness using Porter's Diamond Theory, it can be seen that the level of competitive power of hydroponic vegetables is moderate, which means that it has enough competitiveness among fellow vegetable business actors. as well as resource factors with related and supporting industrial components. The alternative strategies chosen are low cost strategy, differentiation strategy and focus strategy.
Struktur, Perilaku Dan Kinerja Pasar Beras Di Kabupaten Sambas sari, Dian; Widi Wilujeng, Wilis; Dian Novita, Uray
Jurnal AGRIBIS Vol. 18 No. 1 (2025): Jurnal Agribis
Publisher : Program Studi Agribisnis Faperta Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/agribis.v18i1.7330

Abstract

Tujuan dari penelitian ini adalah Mengidentifikasi saluran pemasaran, menganalisis struktur, perilaku dan kinerja pasar pada masing-masing saluran pemasaran beras di Kabupaten Sambas. Penelitian ini dilaksanakan di Kabupaten Sambas yang ditentukan secara sengaja dengan pertimbangan Kabupaten Sambas merupakan penghasil beras terbesar di Kalimantan Barat. Penelitian dilaksanakan di Kabupaten Sambas. Responden petani yang digunakan yaitu 50 petani, Penentuan sampel pedagang dan lembaga pemasaran yang terlibat dilakukan dengan metode snowball sampling dengan cara mengikuti aliran informasi dari petani responden. Analisis data yang digunakan dalam penelitian ini adalah analisis deskriptif kuantitatif. Hasil penelitian menunjukkan bahwa Struktur pasar di tingkat petani cenderung mendekati struktur pasar persaingan sempurna. Struktur pasar di tingkat penggilingan cenderung mengarah ke oligopsoni. Struktur pasar di tingkat pedagang besar cenderung Dilihat sebagai pembeli, Pedagang besar cenderung oligopsoni terhadap petani. Struktur pasar di tingkat pengecer cenderung Dilihat sebagai pembeli, Pengecer cenderung mendekati pasar persaingan sempurna terhadap petani. Perilaku pasar beras dilihat Aktivitas Penjualan dan Pembelian Penggilingan padi atau pabrik gabah berperan sebagai perantara dalam rantai distribusi antara petani dan pasar beras yang lebih besar Penggilingan padi melakukan negosiasi dengan petani Sistem Pembayaran Umumnya, penggilingan padi atau pabrik gabah melakukan pembelian gabah dari petani secara tunai. Dan sebagian kecil dengan cara pembayaran di muka. . Hubungan Kerjasama Pedagang pengumpul yang sukses biasanya membangun hubungan jangka panjang dengan petani di wilayahnya. Dengan menjaga hubungan baik, pengumpul bisa mendapatkan prioritas saat petani ingin menjual hasil panen mereka. Bedasarkan analisis kinerja pasar menunjukkan bahwa saluran pemasaran 1 merupakan saluran yang paling efisien karena tidak memiliki margin dan farmer’s share relatif besar. Kata Kunci : Kinerja, Pasar beras, Perilaku , Struktur
Sistem Agribisnis Sayur Hidroponik Di Kabupaten Sambas Sari, Dian; Wilujeng, Wilis Widi; Novita, Uray Dian; Mulyati, Sri
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 2 No. 1 (2024): Juli - Desember
Publisher : CV.ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jepag.v2i1.2062

Abstract

This research aims to determine the agribusiness system from upstream to downstream and supporting institutions for hydroponic vegetable farmers in Sambas Regency. The research method used is descriptive quantitative using an agribusiness system approach based on each subsystem, including input subsystem, agricultural subsystem, marketing subsystem and supporting subsystem. This research was carried out in Sambas Regency considering that hydroponic vegetables are widely grown in this area. The sample was determined intentionally or using a purposive sampling method with the sampling criteria being hydroponic vegetable farmers. Data analysis techniques use cost, revenue and income analysis. Based on the results and discussion, it is concluded that the hydroponic vegetable agribusiness system in Sambas Regency consists of an upstream subsystem including production facilities and infrastructure such as preparing planting media, seeds, nutrients/fertilizer, water, equipment and labor. The hydroponic vegetable farming system starts from preparing the land to harvesting and earns an average income of IDR Rp 1,122,890. The post-harvest subsystem includes cleaning, sorting and marketing activities. The marketing subsystem is carried out directly and indirectly. The subsystem or supporting institution that helps in hydroponic vegetable farming is the information system.
Aplikasi Media Tanam (Metan) untuk Pembibitan Tanaman Hortikultura di Bengkel Agribisnis Novita, Uray Dian; Sari, Dian; Harmoko; Lubis, Ariel; Awiastian
Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 3 (2025): Jurnal Pengabdian Kepada Masyarakat
Publisher : Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37567/pkm.v5i3.4353

Abstract

Horticultural plant nurseries at the Agribusiness workshop are one of the empowerment activities currently being developed at the Sambas State Polytechnic. The plant cultivated is cayenne pepper, which is highly volatile in price but always in demand by the community. The planting medium used to cultivate cayenne pepper has been developed over several years by the Agribusiness workshop. The growing medium used has been tested for quality and nutrient content. It is hoped that chili seedling cultivation will be able to meet the high demand for chili seedlings to be cultivated by farmers around Sambas. The initial stage of seedling cultivation involves around 5000 chili seedlings.