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All Journal Jurnal Online Mahasiswa (JOM) Bidang Keguruan dan Ilmu Pendidikan Jurnal Produksi Tanaman Biotropika Pendas : Jurnah Ilmiah Pendidikan Dasar CERIA (Cerdas Energik Responsif Inovatif Adaptif) Journal Transformation of Mandalika CEMERLANG :Jurnal Manajemen dan Ekonomi Bisnis Jurnal Manajemen Dan Bisnis Ekonomi Kohesi: Jurnal Sains dan Teknologi Jurnal Riset Rumpun Ilmu Pendidikan (JURRIPEN) Neraca Manajemen, Akuntansi, dan Ekonomi JURNAL AKADEMIK EKONOMI DAN MANAJEMEN SAMBARA: Jurnal Pengabdian Kepada Masyarakat Jurnal Bisnis, Ekonomi Syariah dan Pajak Regulate: Jurnal Ilmu Pendidikan, Hukum dan Bisnis Interkoneksi: Journal of Computer Science and Digital Business
Titin Sumarni
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Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Medicine & Pharmacology Physics Other

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EFISIENSI OPERASIONAL DENGAN PORTAL ONLINE UNTUK BISNIS E-DODOL KITA Ebi Sukma; M Hanafi; M Khairil Azizi; Siti Mardhiah; Titin Sumarni
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3282

Abstract

ABSTRAK Penelitian ini bertujuan untuk menganalisis dampak penggunaan portal online terhadap efisiensi operasional bisnis e-Dodol Kita, sebuah usaha kecil yang bergerak dalam produksi dan penjualan dodol secara daring. Portal online memungkinkan integrasi berbagai fungsi bisnis seperti pemesanan, pembayaran, dan pelacakan pengiriman, sehingga mengurangi kebutuhan akan proses manual yang memakan waktu dan meningkatkan keakuratan data operasional. Implementasi portal online secara signifikan meningkatkan kecepatan pelayanan, menurunkan biaya operasional, dan meningkatkan kepuasan pelanggan. Studi ini menyimpulkan bahwa digitalisasi melalui portal online merupakan strategi efektif untuk meningkatkan daya saing usaha kecil di era digital. Dalam penelitian ini menggunakan metode kualitatif (field research). Penelitian yang memakai penelitian kualitatif bertujuan untuk konsep sensitivitas dalam kasus yang dihadapi, memberitahukan empiris yg berhubungan dengan menggunakan penelusuran teori menurut bawah (grounded theory) dan memberikan pemahaman akan satu atau lebih menurut kenyataan yang dihadapi. Penelitian kualitatif bersifatnya naratif analitik. Data yang diambel seperti hasil pengamatan, hasil wawancara, hasil pemotretan, analisis dokumen, catatan lapangan, disusun peneliti di lokasi penelitian, tidak ditaungkan dalam bentuk dan angka-angka. Peneliti langsung melakukan analisis data dengan menyebarkan informasi, mencari keterkaitan, membandingkan, mehubungkan pola atas dasar dengan data aslinya. Hasil analisis data berupa pemaparan mengenai situasi yang diteliti yang disajikan dalam bentuk uraian naratif.
Strategi Digital Marketing Untuk Meningkatkan Penjualan Tas di E-Commerce Titin Sumarni; Siti Murasih; M. Iqbal Romadhan; Ayu Suraya
Jurnal Bisnis, Ekonomi Syariah, dan Pajak Vol. 1 No. 4 (2024): Desember : Jurnal Bisnis, Ekonomi Syariah, dan Pajak (JBEP)
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jbep.v1i4.688

Abstract

This research aims to analyze effective digital marketing strategies in increasing sales of bag products on e-commerce platforms. In the digital era, the use of technology and online platforms is the main key for business actors to reach a wider range of consumers. This study identified various digital marketing techniques such as search engine optimization (SEO), marketing via social media, paid advertising (PPC), content marketing, as well as the use of influencer marketing. Additionally, data-driven personalization strategies and consumer behavior analysis are also discussed to improve customer experience and sales conversion. The combination of an attractive content strategy, use of data analytics technology, and consistent interaction with consumers can have a positive impact on sales of bag products on e-commerce platforms. These findings provide guidance for business actors in designing more effective and targeted digital campaigns. This research is descriptive research with a qualitative approach with the research object being digital marketing strategies to increase bag sales in e-commerce. Data types are primary data and secondary data. Primary data is data collected directly by researchers or data practitioners in the field. Meanwhile secondary data is a type of data collected from previously existing data. Data sources will be taken from documents, interview results, and results from observations. By means of private chat/message between the researcher as interviewer and the informant.
Use of E-Commerce Platforms as Promotional Media for Daster Wear In Indonesia Nurul Atiqah; Tila Rahmana Putri; Resky Arinata; Titin Sumarni
Regulate: Jurnal Ilmu Pendidikan, Hukum dan Bisnis Vol. 1 No. 2 (2024)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/regulate.v1i2.31

Abstract

The development of technology has had a big influence on the world of fashion so that its circulation has encouraged sellers to be more creative in creating content that can attract buyers' interest and creating products that can meet the needs of the audience through the use of e-commerce platforms as promotional media. In this day and age, negligee clothing is considered to be clothing that most comfortable for all women, including Indonesian women. The aim and objective of this research is to find out how the e-commerce platform is used as a media for promoting negligee clothing in Indonesia. The method used in this research is a qualitative method. The researcher used the library study research method because he wanted to build a deep understanding of the research topic, identify previous research, and conduct further research related to the topic of building a make-up brand in the digital era
The Role of Management Information Systems in Human Resources Management in the Bengkalis Regency Education Office Alya Yunita; Siti Murasih; Muhammad Haiqal; Titin Sumarni
Interkoneksi: Journal of Computer Science and Digital Business Vol. 2 No. 1 (2024): June
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v2i1.19

Abstract

This research aims to examine the role of Management Information Systems (SIM) in Human Resources (HR) management at the Bengkalis Regency Education Office, particularly in improving operational efficiency and effectiveness, data accuracy, and supporting decision making. The research method used was qualitative, with data collection through in-depth interviews with service employees and literature review. The research results show that the implementation of SIM has had a significant positive impact, including ease of HR administration, increased accuracy and reliability of data, as well as increased transparency and accountability. However, challenges such as resistance to change, training needs, and technical support remain. However, the benefits obtained from SIM are far greater than the challenges faced. This research recommends increasing training and technical support as well as regular system maintenance to ensure optimal use of SIM. In this way, SIM can continue to support improving the quality of education services in Bengkalis Regency.
Unraveling Complexity: The Role of Hardware and Software in Building a Resilient Management Information System at SMKN 1 Bengkalis Nopita; Nur Atika; Siti Hardianti; Titin Sumarni
Interkoneksi: Journal of Computer Science and Digital Business Vol. 2 No. 1 (2024): June
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v2i1.22

Abstract

The development of management information systems has changed the way decisions are made at various managerial levels. Information technology, especially the internet, allows easy access to relevant data and powerful analytical tools, enabling managers to make better and faster decisions, increasing efficiency and productivity in organizational operations. The computer as the main tool in the information system has two main components, namely hardware and software. Computer hardware, such as the mouse, keyboard, and CPU, are the physical parts that enable data processing, while the software provides the processes to complete these tasks. The operating system, as the main software on a computer, connects hardware and other software, ensuring that various applications can run smoothly and use computer resources efficiently. In building a robust management information system, proper integration between hardware and software is essential. The synergy between the two ensures that the resulting product can run well and meet user needs and project specifications. Some management information system applications that utilize both hardware and software include ERP, SCM, TPS, OAS, KWS, IMS, DSS, ES, GDSS, CSCWS, and ESS. By understanding the role and relationship between hardware and software in management information systems, organizations can build a resilient IT infrastructure that supports their operational success.
Analysis of The Implementation of E-ATAN in Improving Academic Performance at STAIN Bengkalis Daffa Azura Nurrafina; Puspasari; Danial Akmal; Titin Sumarni
Interkoneksi: Journal of Computer Science and Digital Business Vol. 2 No. 1 (2024): June
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v2i1.23

Abstract

The aim of this research is to improve academic performance at STAIN Bengkalis through the use of E-atan. This research uses a qualitative approach that collects data through interviews. The research subjects were students, teachers and administrative employees who were directly involved in using E-atan. The research results show that the use of E-atan has improved various aspects of academic performance. This includes easier academic administration, easier access to academic information, and better interaction between teachers and students. However, the research also uncovered several issues, such as the need for additional user training and improved technology infrastructure. Overall, the results show that E-atan has enormous potential to help improve the academic performance of STAIN Bengkalis if used and managed well.
Implementasi E-Commerce Untuk Mendukung Perekonomian Masyarakat Lokal Di Desa Selatbaru Nadra Sagita; Suha Saputri; Rizki Maulana; Titin Sumarni
Interkoneksi: Journal of Computer Science and Digital Business Vol. 2 No. 2 (2024): December
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v2i2.34

Abstract

The increasingly rapid development of technology and information currently requires people to become familiar with and always be in touch with the internet. The internet, which was previously considered a pseudo technological sophistication, has now transformed into a real world that has succeeded in creating a new lifestyle for modern humans, starting from cellphones, netbooks, laptops and various other gadgets. The existence of MSMEs in Selatbaru Village, which is located in Bantan District, Bengkalis Regency, is very developed when compared to other villages in Bengkalis Regency. However, these MSMEs have not yet used e-commerce. The type of research used in this research is using a qualitative descriptive type, namely research in the form of words, images and not numbers in collecting data with the aim of describing events obtained based on data in the field. The factor that most influences MSMEs in Selatbaru Village in utilizing e-commerce is that it can facilitate product promotion and marketing. Without continuous promotion and marketing of products, their business will be eroded in increasingly tight business competition. Apart from that, MSME players also realize that they have to keep up with increasingly modern developments and the increasing demand to be more creative in running their business.
Exploring The Potential Of The Marketplace: Benefits And Challenges For Online Sellers Fitri Wahyuni; Mhd.Sahrizal; Siti Saidah; Evan Marsandi; Titin Sumarni
Interkoneksi: Journal of Computer Science and Digital Business Vol. 2 No. 2 (2024): December
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v2i2.35

Abstract

The shift in people's shopping styles is also marked by the growth of available e-commerce marketplaces. This is an opportunity for small businesses to be involved in the growing choice of e-commerce marketplaces that can be accessed for free. According to the goukm.id site, the involvement of small businesses in the online market can increase economic growth in Indonesia. Marketplace is a platform where producers and consumers can meet to carry out buying and selling transactions for products or services using shopping applications or websites. In this platform, buyers can explore various products or services offered by various manufacturers from different online stores. The existence of a halal marketplace is closely related to the support provided by the government, especially from the National Sharia Finance Committee, one of which includes the 2020-2023 Indonesian Sharia Economic Masterplan program which seeks to contribute to the growth of a digital economy that follows sharia principles through the development of a halal platform.
Website Based E-Commerce Prototype Design For Packaging Dodol Msmes In Wonosari Village Titin sumarni; Ivahni; Nur ulfadillah; Zuriatri Putri
Interkoneksi: Journal of Computer Science and Digital Business Vol. 2 No. 2 (2024): December
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v2i2.36

Abstract

The development of information and communication technology has had a significant impact on various sectors, including the micro, small and medium enterprise (MSME) sector. In this digital era, the existence of an e-commerce platform is very important to increase the competitiveness of MSMEs, especially in rural areas. One of the superior products that has great potential to be marketed online is packaged dodol, a traditional food that is rich in local taste and culture. The aim of this article is to provide the right solution for business people in marketing their products online. In presenting this article, the author uses qualitative research methods, which are aimed at understanding social phenomena from the participant's point of view or perspective. Participants are people who are interviewed, observed, asked to provide data, opinions, thoughts and perceptions. Based on the results of the discussion, making this application makes it easier for customers to place orders. Make the transaction process easier by utilizing payment via bank transfer.
Tantangan dan Peluang dalam Mengelola Supply Chain Untuk E-Commerce di Era Digital Titin Sumarni; M.Ikhwan; Dwi Natasya; Suci Hikmatul Jannah; Benny Andrian Saputra
Journal Transformation of Mandalika, e-ISSN: 2745-5882, p-ISSN: 2962-2956 Vol. 6 No. 8 (2025): Agustus
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jtm.v6i8.4108

Abstract

Perkembangan era digital telah memberikan dampak yang signifikan terhadap berbagai sektor, termasuk industri e-commerce yang berkembang pesat. Metode yang digunakan adalah penelitian kualitatif, yang bertujuan untuk memahami fenomena sosial dari sudut pandang atau perspektif partisipan. Partisipan adalah orang-orang yang diwawancarai, diobservasi, diminta untuk memberikan data, opini, pemikiran, dan persepsi. Perdagangan elektronik (e-commerce) atau perdagangan elektronik adalah perdagangan yang dilakukan dengan memanfaatkan jaringan telekomunikasi, khususnya internet. Internet memungkinkan orang atau organisasi yang berada di lokasi yang jauh untuk berkomunikasi satu sama lain dengan biaya rendah. Hal ini kemudian dimanfaatkan untuk melakukan transaksi perdagangan.
Co-Authors Aini Nurul Alya Yunita Annisa Budy Aulia Ayu Suraya Beni Andrian Saputra Benny Andrian Saputra Daffa Azura Nurrafina Danial Akmal Dwi Natasya Ebi Sukma Ega Aqil Al Hafizh Eni Kurnia Eva Setianingsih Evan Marsandi Evi Selva Nirwana Fitri Wahyuni Hambali Hambali Haryono Haryono Ivahni Jesika Septa Wiyenda Khoiri Gusnanda Khoiru Sabila Khoirun Nur Fitri M Hanafi M Khairil Azizi M. Iqbal Romadhan M.Ikhwan Maulidatur Rahmah Mhd.Sahrizal Muginik Muginik Muhammad Haiqal Nada ulfah Nadra Sagita Nopita Nur Atika Nur Ulfadillah Nurul Atiqah Puspasari Putra, Purniadi Resky Arinata Reyhan Arifqi Khalqi Riani Septiana Rikza Alfya cahyaty Rina Andriyani Putri Rizki Maulana Rohmalina Rohmalina Salsa Sabina Zia Siti Hardianti Siti Mardhiah Siti Murasih Siti Rahayu SITI SAIDAH Suci Hikmatul Jannah Suha Saputri Syera Syera Tessa Andini Permatasari Tila Rahmana Putri Ulfa Ningsih Yesi Saputri Zul syahrin Zuriatri putri