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All Journal Jurnal Ilmu Manajemen (JIM) Jurnal Minds: Manajemen Ide dan Inspirasi Journal of Business and Behavioural Entrepreneurship Indonesian Fisheries Research Journal Ekuilibrium : Jurnal Ilmiah Bidang Ilmu Ekonomi Jurnal Muara Ilmu Ekonomi dan Bisnis Jurnal Abdi: Media Pengabdian Kepada Masyarakat JOSSAE (Journal of Sport Science and Education) Airlangga Journal of Innovation Management International Journal of Economics, Management, Business, and Social Science Abimanyu: Journal of Community Engagement Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Nomicpedia: Journal of Economics and Business Innovation SENMEA International Journal of Social, Economic, and Business
Tias Andarini Indarwati
Universitas Negeri Surabaya
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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The Influence of Product Quality and e-WOM on iPhone Smartphone Purchasing Decisions Generation Z in Surabaya: e-WOM, Product Quality, Purchasing Decisions Ahmad Fauzani Sabilal Arif; Tias Andarini Indarwati
International Journal of Social, Economic, and Business Vol. 2 No. 2 (2025): December 2025
Publisher : Lavish Opulent Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65688/ijseb.v2i2.101

Abstract

The iPhone has emerged as a symbol of modern identity and social prestige among Generation Z consumers in Surabaya. This study aims to examine the extent to which product quality and electronic word of mouth (e-WOM) influence the purchasing decisions of this consumer group. Employing a quantitative research design, the study utilized purposive sampling to select respondents aged between 18 and 26 who are current iPhone users. Data were gathered through structured online questionnaires and analyzed using multiple linear regression through SPSS software. The results indicate that both product quality and eWOM exert a significant and positive influence on purchasing decisions, both individually and jointly. Product quality reflected in features such as design aesthetics, performance, durability, and overall reliability was identified as a key determinant in consumer decisionmaking processes. Concurrently, e-WOM, particularly through social media platforms, online reviews, and influencer recommendations, was found to play a pivotal role in shaping perceptions, building trust, and enhancing the likelihood of purchase. These results highlight the dual importance of maintaining superior product standards and strategically engaging with digital communication channels. For practitioners, the study suggests prioritizing quality enhancement while simultaneously investing in digital marketing strategies that resonate with the online habits and preferences of Generation Z. Encouraging positive consumer feedback and optimizing brand visibility across digital platforms may further strengthen purchasing motivation. Future research is recommended to incorporate additional variables such as brand image, lifestyle orientation, or perceived value to develop a more comprehensive model of consumer behavior in the premium smartphone segment.
Implementasi QRIS sebagai Media Transaksi Digital yang Transparan dan Akuntabel pada Organisasi Sosial Indawati, Nurul; Indarwati, Tias Andarini; Paramita, R.A. Sista; Purwohandoko, Purwohandoko; Dhenabayu, Riska
Abimanyu : Jornal of Community Engagement Vol 3 No 2 (2022): August 2022
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v3n2.p16-23

Abstract

Covid-19 merupakan pandemi yang menjadi realitas global yang menerjang tatanan kehidupan umat manusia dari level internasional, hingga level terkecil yaitu rumah tangga. TPQ-Al-Aqsha dan Masjid Baitul Makmur I adalah contoh organisasi sosial yang terkena dampak dari pandemi covid-19. Masalah yang dihadapi mitra TPQ Al-Aqsha yaitu mitra mengalami kesulitan dalam menyampaikan laporan keuangan dan pertanggungjawaban kegiatan, serta mempromosikan TPQ Al-Aqsha kepada calon donatur akibat adanya aturan PSBB dan social distancing yang membatasi kegiatan masyarakat. Kurangnya jamaah yang signifikan pada Masjid Baitul Makmur I Unesa juga menyebabkan infaq yang diterima menurun. Program IbM ini ditujukan untuk memberikan solusi untuk meningkatkan pemahaman dan ketrampilan mitra dalam bentuk pelatihan penerapan teknologi QRIS dan aplikasi financial technology Bebas Bayar. Hasil dari kegiatan ini berupa publikasi ilmiah, publikasi pada media massa, dan pamflet/poster digital.
Strategi Manajemen Event Pertandingan Olahraga di Masa Pandemi Covid-19 pada Pengurus KONI Provinsi Jawa Timur Maruta, Ramadhan; Erta, Erta; Indarwati, Tias Andarini; Primanata, Dani; Puspita, Hapsari Shinta Citra
Journal of Sport Science and Education Vol 7 No 2 (2022)
Publisher : Faculty of Sport and Health Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jossae.v7n2.p98-106

Abstract

Competition activities in large sports competitions require a good management in their management. Good management will support the process of running an event that will be organized by KONI of East Java Province. As a sports committee body that oversees all sports at the level of the province of East Java, which will carry out several events to screen regional athletes who will compete at the National and International levels. Several matches have been arranged and scheduled for one year in a row to meet the needs of qualified regional athletes. The Covid-19 pandemic has forced several match schedules to be shifted and canceled due to impossible conditions. Uncertain circumstances make the management revolution to make the right planning in changing and determining the schedule of sports matches so that there is no big loss when a match is postponed or canceled. . Based on the results of the research, several themes are produced, namely good planning that will minimize the occurrence of risk, organizing the division of tasks to speed up work, actuality of practical implementation of sporting events, and control to improve quality. Careful planning and implementation can make it easier to manage the management of sporting events during the Pandemic.
The Influence Of Product Quality and Online Shopping Experience on The Purchase Decision of HMNS Local Perfume Products Among  Generation Z Cahyani Dewi Lisa Prastiya; Tias Andarini Indarwati
International Journal of Social, Economic, and Business Vol. 2 No. 2 (2025): December 2025
Publisher : Lavish Opulent Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65688/ijseb.v2i2.102

Abstract

The expanding beauty industry and increased perfume consumption among Generation Z underscore the importance of further examining their purchase behavior. This study aims to identify the influence of product quality and online shopping experience on purchasing decisions. The population in this study is Generation Z individuals who have purchased HMNS local perfume products online, with a sample size of 200 respondents. Using multiple linear regression analysis, the findings reveal that both product quality and online shopping experience have a significant effect on purchasing decisions, with product quality exerting the most dominant influence. This indicates that Generation Z places high importance on product quality when making purchase choices. The practical implication of this study suggests that HMNS should continue to enhance product quality and provide a seamless online shopping experience to support consumer decision-making and strengthen brand competitiveness.
Pengaruh Destination Social Responsibility dan Destination Reputation terhadap Revisit Intention dengan Perceived Trust sebagai Variabel Mediasi di Masa Pandemi Covid-19 Firman Adhar Wisandiko; Tias Andarini Indarwati
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 3, No 2 August (2021)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v3i2.105

Abstract

Pariwisata dan industri kreatif menjadi salah satu sektor yang paling terdampak dari pandemi Covid-19, termasuk diantaranya yaitu pusat perbelanjaan yang menjadi salah satu bagian dari wisata belanja. Pusat perbelanjaan atau kerap disebut Mall yang ada di Kota Surabaya tidak mengalami penutupan dikarenakan dianggap masih banyak orang yang menggantungkan hidupnya pada destinasi tersebut. Berbagai upaya perlu dilakukan oleh pengelola destinasi agar dapat meningkatkan kepercayaan dan mendorong tingkat kunjungan ulang guna mempertahankan profitabilitas sebuah destinasi. Penelitian ini bertujuan untuk mengetahui pentingnya peran dari destination social responsibility, destination reputation, dan perceived trust terhadap revisit intention pada masa pandemi covid-19. Penelitian ini merupakan penelitian kuantitatif dengan jenis penelitian riset konklusif. Pengunjung Tunjungan Plaza Surabaya selama masa pandemi menjadi fokus pada penelitian ini dengan menggunakan teknik non probability sampling dengan kriteria responden dengan rentang usia 15-54 tahun dan pernah mengunjungi Tunjungan Plaza setidaknya 2 kali selama pandemi covid-19 . Kuesioner online disebarkan kepada total 200 responden dan dilanjutkan dengan analisis data dengan analisis jalur menggunakkan program IBM SPSS Amos 24. Penelitian ini membuktikan bahwa destination social responsibility berpengaruh positif terhadap perceived trust dan juga revisit intention. Hasil lain menemukan bahwa destination reputation juga terbukti memiliki pengaruh positif terhadap perceived trust dan revisit intention. Selain itu perceived trust juga terbukti memiliki pengaruh positif terhadap revisit intention. Penelitian ini juga menemukan bahwa perceived trust terbukti berperan sebagai mediasi dalam hubungan destination social responsibility dan destination reputation terhadap revisit intention. Penelitian ini menunjukkan pentingnya membangun kepercayaan dan niat berkunjung ulang pada sebuah destinasi selama masa pandemi covid-19 masih berlangsung melalui penerapan destination social responsibility dan juga menciptakan destination reputation yang baik bagi masyarakat. Hasil penelitian ini dapat dijadikan dasar pertimbangan bagi pengelola destinasi wisata untuk dapat lebih memperhatikan tingkat kepercayaan serta mengatur strategi dalam mendorong niat berkunjung ulang terlebih pada kondisi krisis pandemi covid-19.
Climate-Driven Risks in Tuna Fishing in Indonesia: A Financial Distress Likelihood Wibowo, Martino; Rekarti, Endi; Anwar, Kasful; Indarwati, Tias Andarini; Aumeboonsuke, Vesarach
Indonesian Fisheries Research Journal Vol 30, No 2 (2024): (Desember) 2024
Publisher : Jakarta Technical University of Fisheries

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15578/ifrj.30.2.2024.%p

Abstract

The purpose of this research is to investigate how climate change is influencing the risks within the tuna fishing sector in Indonesia. Changes in the environment, like increasing sea temperatures and shifting ocean currents, have impacted the movement and migration patterns of tuna, directly impacting the industry sustainability. The significance of this study lies in the pressing necessity to comprehend the ways in which climate change is impacting the risks encountered by businesses operating in the tuna fishing industry. This research aims to assess the risks that tuna fishing businesses encounter as a result of climate change and to determine how they affect the company's stock value. To conduct this research, a panel data evaluation approach was employed using seven publicly traded companies engaged in the tuna industry as sample subjects. The data used was sourced from company filings with the Indonesia Stock Exchange and capital market figures from the Financial Services Authority (OJK). The research utilizes an Altman Z Score model to evaluate the financial health and risk of bankruptcy of a company by incorporating dummy variables associated with increasing sea temperatures into its analysis. This study aims to offer policymakers evidence-based guidance regarding the consequences of different management strategies for addressing climate fluctuations. Furthermore, the research underscores the significance of taking factors into account when managing financial risks, especially in ensuring the long-term viability of the tuna fishing sector. The uniqueness of this study is found in its approach of merging financial risk analysis with risk assessment methods by utilizing a model that integrates both biological and economic elements to offer a holistic framework for decision-making within the sustainable fisheries sector.
The Influence of Social Media Influencer Marketing, Self-Regulation, and Viral Marketing on Purchase Intention on Tokopedia Farras, Dimas Haydar; Indarwati, Tias Andarini
International Journal of Social, Economic, and Business Vol. 2 No. 2 (2025): December 2025
Publisher : Lavish Opulent Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65688/ijseb.v2i2.105

Abstract

The increasing competitiveness of e-commerce marketplaces in Indonesia underscores the importance of effective marketing strategies to enhance purchase intention among Generation Z consumers. This study aims to identify the influence of social media influencer marketing, self-regulation, and viral marketing on purchase intention. The population in this study consists of individuals aged 13–28 years (Generation Z), residing throughout Indonesia, who have never made a purchase on Tokopedia after seeing an advertisement from a Tokopedia social media influencer. The sampling technique used in this study is purposive sampling, with a total of 155 respondents. This study employs multiple linear regression analysis, which shows that social media influencer marketing does not affect purchase intention, while self-regulation and viral marketing both have an influence on purchase intention. The practical implications of this study suggest that Tokopedia should reconsider the effectiveness of its social media influencer marketing strategies, develop features that help consumers become more aware of their shopping decisions, and pay attention to the content of viral messages, such as message uniqueness, emotional impact, and creativity.
DINAMIKA LOYALITAS KONSUMEN DALAM PEMILIHAN MEREK: STUDI KASUS PADA PEMBELIAN ULANG MOBIL Sanaji; Indarwati, Tias Andarini
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 1 No. 1 (2016): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2016
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Customer loyalty often become a company goal to maintain marketing performance. On the other hand, market situation is dynamic, both in supply and consumers demand, thereby building a truly customer loyalty to the brand is a challenge for marketers. This study used a case study approach to understand how the dynamics of costumer loyalty in brand choice, which is focused on the relation of corporate brand and experience in the use of previous brand when customer repurchase of a new car. The results showed that the corporate brand reputation still be a consideration in selection of new car, but the fit to the need of use a car become key considerations. Of the five cases observed, only one case had consistently choose the same corporate brand, and the rest swicthed to other corporate brand when purchase new car, although the contumers satisfied and not regret on previous brand, and corporate also offers the same product category with the competitors. These findings provide new understanding that in the purchase of products, the suitability of the current needs and the availability of competitors' products are the main driver of brand choice. This study provides a theoretical contributions in understanding the phenomena of loyalty and practical implications for marketers to build brand strategy and new product development.
Co-Authors Abdullah, Furqan Adita Primadana Sugandha Agatha Christy Avega Dumatri Ahmad Fauzani Sabilal Arif Ahmad Mahshun Annisa Aurelia Eksananda Aumeboonsuke, Vesarach Cahyani Dewi Lisa Prastiya Dumatri, Agatha Christy Avega Dyan Erlyn Oktania Eksananda, Annisa Aurelia Endi Rekarti, Endi Erta Erta, Erta Farras, Dimas Haydar Febrianto Gotama Firman Adhar Wisandiko Firman Adhar Wisandiko Grace Chintia Sutanto Hapsari Shinta Citra Puspita Dewi Kamaruzzaman, Muhammad Iqbal Kasful Anwar Kristando, Liskia Maria Maeza, Maeza Rike Nabila Magfirah Safitri Purnapardi Martino Wibowo Maruta, Ramadhan Mochamad Luqmanul Hakim Mohc. Velian Muhajir Nindria Untarini Nurul Indawati Pratama, Kartika Apriliani PRIMANATA, DANI Purwohandoko Purwohandoko Puspita, Hapsari Shinta Citra R.A. Sista Paramita Ramadhan Maruta Pradana Riska Dhenabayu Rosa Prafitri Juniarti Sabriantoni, Ferdy Saif, Muhammad SANAJI Sutanto, Grace Chintia Taraoktavia, Viyo Tri Viyo Tri Taraoktavia Whindya Rahmadi Muhammad Wisandiko, Firman Adhar Wiwik Handayani Yudhistira Rangga Paksi