Articles
<![CDATA[The Influence Of Product Quality and Online Shopping Experience on The Purchase Decision of HMNS Local Perfume Products Among Generation Z ]]>
<![CDATA[Cahyani Dewi Lisa Prastiya]]>;
<![CDATA[Tias Andarini Indarwati]]>
<![CDATA[ International Journal of Social, Economic, and Business Vol. 2 No. 2 (2025): December 2025 ]]>
Publisher : <![CDATA[Lavish Opulent Education ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.65688/ijseb.v2i2.102
<![CDATA[The expanding beauty industry and increased perfume consumption among Generation Z underscore the importance of further examining their purchase behavior. This study aims to identify the influence of product quality and online shopping experience on purchasing decisions. The population in this study is Generation Z individuals who have purchased HMNS local perfume products online, with a sample size of 200 respondents. Using multiple linear regression analysis, the findings reveal that both product quality and online shopping experience have a significant effect on purchasing decisions, with product quality exerting the most dominant influence. This indicates that Generation Z places high importance on product quality when making purchase choices. The practical implication of this study suggests that HMNS should continue to enhance product quality and provide a seamless online shopping experience to support consumer decision-making and strengthen brand competitiveness.]]>
<![CDATA[Pengaruh Destination Social Responsibility dan Destination Reputation terhadap Revisit Intention dengan Perceived Trust sebagai Variabel Mediasi di Masa Pandemi Covid-19 ]]>
<![CDATA[Firman Adhar Wisandiko]]>;
<![CDATA[Tias Andarini Indarwati]]>
<![CDATA[ Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 3, No 2 August (2021) ]]>
Publisher : <![CDATA[Politeknik Pariwisata Makassar, Indonesia ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.33649/pusaka.v3i2.105
<![CDATA[Pariwisata dan industri kreatif menjadi salah satu sektor yang paling terdampak dari pandemi Covid-19, termasuk diantaranya yaitu pusat perbelanjaan yang menjadi salah satu bagian dari wisata belanja. Pusat perbelanjaan atau kerap disebut Mall yang ada di Kota Surabaya tidak mengalami penutupan dikarenakan dianggap masih banyak orang yang menggantungkan hidupnya pada destinasi tersebut. Berbagai upaya perlu dilakukan oleh pengelola destinasi agar dapat meningkatkan kepercayaan dan mendorong tingkat kunjungan ulang guna mempertahankan profitabilitas sebuah destinasi. Penelitian ini bertujuan untuk mengetahui pentingnya peran dari destination social responsibility, destination reputation, dan perceived trust terhadap revisit intention pada masa pandemi covid-19. Penelitian ini merupakan penelitian kuantitatif dengan jenis penelitian riset konklusif. Pengunjung Tunjungan Plaza Surabaya selama masa pandemi menjadi fokus pada penelitian ini dengan menggunakan teknik non probability sampling dengan kriteria responden dengan rentang usia 15-54 tahun dan pernah mengunjungi Tunjungan Plaza setidaknya 2 kali selama pandemi covid-19 . Kuesioner online disebarkan kepada total 200 responden dan dilanjutkan dengan analisis data dengan analisis jalur menggunakkan program IBM SPSS Amos 24. Penelitian ini membuktikan bahwa destination social responsibility berpengaruh positif terhadap perceived trust dan juga revisit intention. Hasil lain menemukan bahwa destination reputation juga terbukti memiliki pengaruh positif terhadap perceived trust dan revisit intention. Selain itu perceived trust juga terbukti memiliki pengaruh positif terhadap revisit intention. Penelitian ini juga menemukan bahwa perceived trust terbukti berperan sebagai mediasi dalam hubungan destination social responsibility dan destination reputation terhadap revisit intention. Penelitian ini menunjukkan pentingnya membangun kepercayaan dan niat berkunjung ulang pada sebuah destinasi selama masa pandemi covid-19 masih berlangsung melalui penerapan destination social responsibility dan juga menciptakan destination reputation yang baik bagi masyarakat. Hasil penelitian ini dapat dijadikan dasar pertimbangan bagi pengelola destinasi wisata untuk dapat lebih memperhatikan tingkat kepercayaan serta mengatur strategi dalam mendorong niat berkunjung ulang terlebih pada kondisi krisis pandemi covid-19.]]>
<![CDATA[Climate-Driven Risks in Tuna Fishing in Indonesia: A Financial Distress Likelihood ]]>
<![CDATA[Wibowo, Martino]]>;
<![CDATA[Rekarti, Endi]]>;
<![CDATA[Anwar, Kasful]]>;
<![CDATA[Indarwati, Tias Andarini]]>;
<![CDATA[Aumeboonsuke, Vesarach]]>
<![CDATA[ Indonesian Fisheries Research Journal Vol 30, No 2 (2024): (Desember) 2024 ]]>
Publisher : <![CDATA[Jakarta Technical University of Fisheries ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.15578/ifrj.30.2.2024.%p
<![CDATA[The purpose of this research is to investigate how climate change is influencing the risks within the tuna fishing sector in Indonesia. Changes in the environment, like increasing sea temperatures and shifting ocean currents, have impacted the movement and migration patterns of tuna, directly impacting the industry sustainability. The significance of this study lies in the pressing necessity to comprehend the ways in which climate change is impacting the risks encountered by businesses operating in the tuna fishing industry. This research aims to assess the risks that tuna fishing businesses encounter as a result of climate change and to determine how they affect the company's stock value. To conduct this research, a panel data evaluation approach was employed using seven publicly traded companies engaged in the tuna industry as sample subjects. The data used was sourced from company filings with the Indonesia Stock Exchange and capital market figures from the Financial Services Authority (OJK). The research utilizes an Altman Z Score model to evaluate the financial health and risk of bankruptcy of a company by incorporating dummy variables associated with increasing sea temperatures into its analysis. This study aims to offer policymakers evidence-based guidance regarding the consequences of different management strategies for addressing climate fluctuations. Furthermore, the research underscores the significance of taking factors into account when managing financial risks, especially in ensuring the long-term viability of the tuna fishing sector. The uniqueness of this study is found in its approach of merging financial risk analysis with risk assessment methods by utilizing a model that integrates both biological and economic elements to offer a holistic framework for decision-making within the sustainable fisheries sector.]]>
<![CDATA[DINAMIKA LOYALITAS KONSUMEN DALAM PEMILIHAN MEREK: STUDI KASUS PADA PEMBELIAN ULANG MOBIL ]]>
<![CDATA[Sanaji]]>;
<![CDATA[Indarwati, Tias Andarini]]>
<![CDATA[ Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 1 No. 1 (2016): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2016 ]]>
Publisher : <![CDATA[Universitas Nusantara PGRI Kediri ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
<![CDATA[Customer loyalty often become a company goal to maintain marketing performance. On the other hand, market situation is dynamic, both in supply and consumers demand, thereby building a truly customer loyalty to the brand is a challenge for marketers. This study used a case study approach to understand how the dynamics of costumer loyalty in brand choice, which is focused on the relation of corporate brand and experience in the use of previous brand when customer repurchase of a new car. The results showed that the corporate brand reputation still be a consideration in selection of new car, but the fit to the need of use a car become key considerations. Of the five cases observed, only one case had consistently choose the same corporate brand, and the rest swicthed to other corporate brand when purchase new car, although the contumers satisfied and not regret on previous brand, and corporate also offers the same product category with the competitors. These findings provide new understanding that in the purchase of products, the suitability of the current needs and the availability of competitors' products are the main driver of brand choice. This study provides a theoretical contributions in understanding the phenomena of loyalty and practical implications for marketers to build brand strategy and new product development.]]>
<![CDATA[The Effects of E-Trust and E-Service Quality to E-Loyalty with E-Satisfaction as the Mediation Variable (The Study of Bebas Bayar Application User’s in Indonesian) ]]>
<![CDATA[Gotama, Febrianto]]>;
<![CDATA[Indarwati, Tias Andarini]]>
<![CDATA[ Jurnal Minds: Manajemen Ide dan Inspirasi Vol 6 No 2 (2019): December ]]>
Publisher : <![CDATA[Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.24252/minds.v6i2.9503
<![CDATA[This research aims to examine the effect of e-trust and e-service quality on e-loyalty of Bebas Bayar application with e-satisfaction as a mediation variable. This study used a non-probability sampling of 220 respondents and path-analysis. The results of this study show that all proposed variable hypotheses are significant, but e-service quality has no significant influence on e-loyalty. E-trust and e-service quality have a significant effect on e-loyalty with e-satisfaction as a mediation variable.]]>
<![CDATA[Pengaruh Customer Experience dan Perceived Ease of Use terhadap Customer Loyalty Melalui Satisfaction (Studi pada Pengguna GoFood di Aplikasi Gojek) ]]>
<![CDATA[Aida Putri Nur Sa’adah]]>;
<![CDATA[Tias Andarini Indarwati]]>
<![CDATA[ HORIZON: Indonesian Journal of Multidisciplinary Vol. 4 No. 3 (2026): HORIZON: Indonesian Journal of Multidisciplinary ]]>
Publisher : <![CDATA[Lembaga Intelektual Muda (LIM) Maluku ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.54373/hijm.v4i3.5619
<![CDATA[This study is motivated by the increasing use of online food delivery services, which is accompanied by indications of declining user loyalty toward GoFood. The objective of this study is to analyze the effect of customer experience and perceived ease of use on customer loyalty, with satisfaction as a mediating variable. This study employs a quantitative approach with a causal research design conducted in Surabaya, involving 145 GoFood users selected through purposive sampling. Data were collected using a questionnaire based on a 5-point Likert scale and analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results indicate that customer experience and perceived ease of use have a positive and significant effect on satisfaction, which in turn has a positive effect on customer loyalty. Furthermore, satisfaction is proven to mediate the relationship between both variables and customer loyalty, while perceived ease of use does not have a direct effect on customer loyalty. In conclusion, customer satisfaction plays a crucial role in building user loyalty. Therefore, companies are recommended to enhance user experience and ease of use to strengthen customer satisfaction and loyalty toward GoFood. This study is still limited to the use of quantitative methods and only focuses on one online food delivery platform, so further research is recommended to use a mixed methods approach and involve several digital service platforms to obtain a comprehensive understanding of user loyalty behavior.]]>
<![CDATA[The Effect Of Online Customer Reviews And Prices On Purchase Intention On Madam Royale Products ]]>
<![CDATA[Maeza Rike Nabila Maeza]]>;
<![CDATA[Tias Andarini Indarwati]]>
<![CDATA[ International Journal of Social, Economic, and Business Vol. 1 No. 4 (2025): June 2025 ]]>
Publisher : <![CDATA[Lavish Opulent Education ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.65688/ijseb.v1i4.63
<![CDATA[This study aims to determine the influence of Online Customer Reviews and Prices on consumer Purchase Intention on Madam Royale detox drink products. This study uses a quantitative approach with descriptive and causal types of research. The sample in this study is 110 Generation Z respondents who were selected through the purposive sampling method. The analysis technique used was multiple linear regression with the help of SPSS version 26. The results of the study show that simultaneously, Online Customer Reviews and Prices have a significant effect on Purchase Intention. However, partially, only the Price variable had a positive and significant effect, while Online Customer Reviews had no significant effect. These findings indicate that the perception of appropriate price determines consumer purchase intent more than online reviews. Therefore, the right price strategy is considered more effective in increasing interest in buying products among Generation Z.]]>
<![CDATA[The Influence of Social Media Influencer Marketing, Self-Regulation, and Viral Marketing on Purchase Intention on Tokopedia ]]>
<![CDATA[Dimas Haydar Farras]]>;
<![CDATA[Tias Andarini Indarwati]]>
<![CDATA[ International Journal of Social, Economic, and Business Vol. 2 No. 2 (2025): December 2025 ]]>
Publisher : <![CDATA[Lavish Opulent Education ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.65688/ijseb.v2i2.105
<![CDATA[The increasing competitiveness of e-commerce marketplaces in Indonesia underscores the importance of effective marketing strategies to enhance purchase intention among Generation Z consumers. This study aims to identify the influence of social media influencer marketing, self-regulation, and viral marketing on purchase intention. The population in this study consists of individuals aged 13–28 years (Generation Z), residing throughout Indonesia, who have never made a purchase on Tokopedia after seeing an advertisement from a Tokopedia social media influencer. The sampling technique used in this study is purposive sampling, with a total of 155 respondents. This study employs multiple linear regression analysis, which shows that social media influencer marketing does not affect purchase intention, while self-regulation and viral marketing both have an influence on purchase intention. The practical implications of this study suggest that Tokopedia should reconsider the effectiveness of its social media influencer marketing strategies, develop features that help consumers become more aware of their shopping decisions, and pay attention to the content of viral messages, such as message uniqueness, emotional impact, and creativity.]]>
<![CDATA[The Influence of Influencers and Brand Image on Adidas Shoe Purchase Decisions Among Generation Z in Surabaya ]]>
<![CDATA[Claudio Huke]]>;
<![CDATA[Tias Andarini Indarwati]]>
<![CDATA[ International Journal of Social, Economic, and Business Vol. 2 No. 3 (2026): March 2026 ]]>
Publisher : <![CDATA[Lavish Opulent Education ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.65688/ijseb.v2i3.134
<![CDATA[This study aims to analyze the influence of influencers and brand image on Adidas shoe purchase decisions among Generation Z in Surabaya. The population of this study consists of Generation Z consumers in Surabaya who have purchased Adidas shoes. The sampling technique used purposive sampling with criteria including respondents aged 12–27 years, having purchased Adidas shoes in the last year, actively using social media, and following influencers who promote Adidas products. A total of 120 respondents participated in this study. Data were collected through an online questionnaire using a Likert scale. The data were analyzed using multiple linear regression analysis. The results show that influencers have a positive and significant influence on purchase decisions. Similarly, brand image also has a positive and significant effect on purchase decisions. These findings indicate that influencers and brand image play an important role in influencing Generation Z consumers in purchasing Adidas shoes. The practical implications suggest that Adidas should collaborate with credible influencers and continuously strengthen its brand image through product innovation, quality consistency, and values that resonate with Generation Z such as creativity, inclusivity, and sustainability]]>
<![CDATA[Studi Perbedaan Niat Beli Green Electricity Product Berdasarkan Gender ]]>
<![CDATA[Tias Andarini Indarwati]]>;
<![CDATA[Nindria Untarini]]>
<![CDATA[ EKUILIBRIUM : JURNAL ILMIAH BIDANG ILMU EKONOMI Vol 12 No 1 (2017) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Ponorogo ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.24269/ekuilibrium.v12i1.2017.pp36 - 49
<![CDATA[Consumers adapt to this situation by considering environmental issue when shopping and  by their purchase behavior. The aims of this paper are examines of differences of environment awareness and purchase intentions between male and female of students of Surabaya State University. Secondly, examines also role linearly of environment awareness on purchase intentions. Examines role linearly of environment awareness on purchase intentions of green electricity product using simple linier regression analysis. The results indicate that there are no differences of environment awareness and purchase intentions at the students of Surabaya State University by gender. And finally, environmental awareness has also positive effect on purchase intentions. The results of this study have implications for marketers in identifying, designing, and managing marketing mix with consider discrepancy of purchase intentions in the green electricity product by gender.]]>
