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All Journal Jurnal Konseling dan Pendidikan Jurnal Public Relations (J-PR) Student Research Journal Filosofi: Publikasi Ilmu Komunikasi, Desain, Seni Budaya Jurnal Budi Pekerti Agama Islam Konsensus: Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Jurnal Riset Multidisiplin Edukasi Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Dialogika : Jurnal Penelitian Komunikasi dan Sosialisasi
Tria Patrianti
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Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Dinamika Komunikasi Antar Budaya Dalam Mengatasi Culture Shock Pada Mahasiswa Rantau Di Universitas Muhammadiyah Jakarta Fardien, Anindia; Khaeran, Dian Khaeran; Muhammad Cahya Panca Wijaya; Sa’diyah El Adawiyah; Tria Patrianti
Jurnal Public Relations (J-PR) Vol. 6 No. 2 (2025): Oktober 2025
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v6i2.11114

Abstract

Penelitian ini bertujuan untuk mengetahui dinamika komunikasi mahasiswa rantau dalam menghadapi culture shock ketika beradaptasi di Jakarta. Kajian ini dilatarbelakangi oleh perbedaan budaya, bahasa, dan lingkungan sosial antara daerah asal mahasiswa dengan kehidupan perkotaan Jakarta yang lebih cepat, padat, dan beragam. Penelitian menggunakan pendekatan kualitatif dengan metode studi kasus melalui wawancara mendalam terhadap tiga informan yang berasal dari daerah berbeda. Hasil penelitian menunjukkan bahwa mahasiswa rantau mengalami culture shock dalam bentuk yang variatif, meliputi kendala bahasa dan logat, perbedaan gaya komunikasi yang cenderung lebih blak-blakan, keterkejutan terhadap lingkungan fisik seperti kemacetan dan ritme hidup kota, serta perbedaan pola interaksi sosial dan kebiasaan sehari-hari. Perbedaan tersebut memengaruhi cara mahasiswa berkomunikasi dan membangun relasi dalam lingkungan baru. Proses adaptasi mahasiswa rantau berlangsung melalui komunikasi yang aktif, baik melalui observasi, percakapan, maupun interaksi dengan teman dan keluarga yang tinggal di Jakarta. Dukungan sosial terbukti menjadi faktor penting yang membantu mahasiswa mengelola tekanan psikologis dan memahami norma-norma budaya lokal. Selain itu, kemampuan kesadaran diri (self-awareness) dan sikap terbuka terhadap keberagaman menjadi penentu keberhasilan adaptasi. Penelitian ini menyimpulkan bahwa komunikasi memiliki peran sentral dalam membantu mahasiswa rantau menghadapi culture shock dan menyesuaikan diri dengan budaya Jakarta. Adaptasi yang berhasil bukan hanya ditandai oleh kemampuan mengikuti pola hidup baru, tetapi juga oleh terbentuknya sikap menghargai perbedaan, meningkatnya kepercayaan diri, serta berkembangnya identitas budaya yang lebih fleksibel dan matang.
Strategi Komunikasi Personal Branding Nusibah Jazuli dalam Pembentukan Citra Positif Partai Politik Farhatuz Zahra; Agnia Mumtaza; Tria Patrianti
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Vol. 3 No. 1 (2026): Januari: Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/komunikasi.v3i1.850

Abstract

This research aims to identify the personal branding strategy implemented by Nusaibah Jazuli, a PKS faction member of the South Tangerang City Regional People's Representative Council (DPRD), in building a positive image during the 2024 Election campaign. The advancement of social media has transformed how politicians build and manage their self-image, making a strong personal brand a crucial tool for young politicians to achieve credibility and differentiation amid fierce competition. Employing a qualitative descriptive method, the study analyzes Nusaibah's approach using the Personal Branding Pyramid framework (determine who you are, determine what you do, position yourself, and manage your brand). The findings indicate that this strategy successfully built her reputation and credibility. This success is underpinned by the "Determine Who You Are" commitment, exemplified by donating her entire salary to community welfare. The "Determine What You Do" strategy is reinforced by tangible actions, including distributing 1,000 basic necessity packages and advocating for school bus services. Furthermore, she applied "Position Yourself" as a humble, people-oriented leader who is highly responsive to citizens' concerns, presenting herself as an equal to the community. Finally, "Manage Your Brand" involves consistent and continuous image maintenance. Overall, Nusaibah's ability to engage in relatable political communication successfully won public support and enhanced her reputation.
Strategi Humas Pemerintah Kota Depok dalam Sosialisasi Kebijakan Car Free Day Nur Azel Rizki Syahbani; Tria Patrianti
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Vol. 3 No. 1 (2026): Januari: Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/komunikasi.v3i1.876

Abstract

The air quality index in Depok City has declined over the past three years based on data from the Depok City Environmental Agency. In response to this condition, the Depok City Government implemented a Car Free Day (CFD) policy every Sunday along Jalan Margonda Raya. The CFD program aims to improve environmental quality and air conditions while encouraging public participation in healthy activities. The success of this policy depends on how effectively information regarding the rules and objectives of CFD is disseminated to the public by the Depok City Government Public Relations Office. This study aims to analyze the communication strategy employed by the Depok City Government Public Relations Office in disseminating the Car Free Day policy and to identify obstacles encountered during the dissemination process. This research uses a descriptive qualitative approach through media monitoring, direct observation, and analysis of government documents.
Peran Media Sosial dalam Pembentukan Opini Publik dan Dinamika Kebijakan Pemerintah di Era Digital Duvalio Adnan Zordi; Mohammad Syahrul Ihsan; Muhamad Aprian Nazarudin; Tria Patrianti
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Vol. 3 No. 1 (2026): Januari: Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/komunikasi.v3i1.882

Abstract

The 21st century is marked by a profound transformation in digital communication. Social media has become a new public space, enabling people to interact, disseminate information, and shape public opinion rapidly and massively. This article analyzes the role of social media in shaping public opinion and its influence on the dynamics of government policy in Indonesia. Through a literature review and case analysis of policies influenced by viral issues on social media, this study finds that social media increases citizen participation and accelerates government responses to public issues. However, the pattern of 'viral-based policy' also carries risks, such as reactive policies, a lack of evidence-based policies, and inequality in representation. To manage this phenomenon, the government needs to develop an inclusive digital communication strategy, establish an early detection system for public sentiment, and uphold the principles of good governance and evidence-based policy. These findings are relevant for academics and policymakers seeking to understand the interaction between social media, public opinion, and government policy in the digital era.
Komunikasi Kebijakan Publik yang Efektif : Peran Public Affairs dalam Meningkatkan Pemahaman dan Partisipasi Masyarakat Nur Azel Rizki Syahbani; Rachmandita Oktavian; Faris Aulia Riski; Tria Patrianti
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Vol. 3 No. 1 (2026): Januari: Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/komunikasi.v3i1.887

Abstract

Effective public policy communication is a crucial factor in ensuring public understanding, acceptance, and participation in the process from policy formulation to implementation. In this context, public affairs plays a strategic role as a liaison between policymakers and the public through information management, stakeholder relationship building, and facilitation of ongoing public dialogue. This study aims to analyze the role of public affairs in realizing effective public policy communication and its contribution to increasing public understanding and participation. The research method used is a descriptive qualitative approach with data collection techniques such as in-depth interviews, observation, and documentation of policy communication activities. The results show that public affairs strategies include policy publication, stakeholder engagement, media relations management, and the use of digital communication. However, obstacles remain, such as limited two-way communication and unequal levels of public understanding of policies. This study emphasizes the importance of strengthening participatory communication, information transparency, and innovation in public affairs practices to improve the effectiveness of public policy implementation.
Co-Authors Adelia Dwi Ratri Agnia Mumtaza Ainun Nusharatillah Al Falah Anggita Candra Adnaneswari Ardan Syukur Azifah Faza Aghnia Carolina Fernanda Diaz Aprianto Dafina Dewi Puspasari Duvalio Adnan Zordi Dyah Ayu Prazna Paramitha Fardien, Anindia Farhatuz Zahra Faris Aulia Riski Fina Malika Azmi Fithria Sari Andalas Izzatusolekha Keisya Amanda Putri Khaeran, Dian Khaeran Khansa Alifatun Nabila Mohammad Syahrul Ihsan Muhamad Aprian Nazarudin Muhammad Cahya Panca Wijaya Muhammad Iqbal Muhammad Mahesa Rizieq Akbar Nailah Azizah Firdausi Nasywa Damayanti Nazila Putri Kyla Nur Azel Rizki Syahbani Putri Vania Iftatunnisa Rachmandita Oktavian Rara Salsabila Salam, Rahmat Sa’diyah El Adawiyah Shafira Rixas Febriana Shifa Nurfitri Aulia Isti