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All Journal DIGEST MARKETING JDM Jurnal Manajemen Terapan dan Keuangan JURNAL PENDIDIKAN TEMATIK DIKDAS Jurnal Ekonologi Ilmu Manajemen J-MAS (Jurnal Manajemen dan Sains) Jurnal Sains Sosio Humaniora JUMANJI (JURNAL MANAJEMEN JAMBI)
Novita Sari
Dosen Fakultas Ekonomi Dan Bisnis,Universitas Jambi, Provinsi Jambi
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Journal : JDM

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Pengaruh Literasi Kewirausahaan Dan Literasi Digital Terhadap Minat Berwirausaha Dibidang Start-Up (Studi Pada Mahasiswa Program Studi Manajemen Kosentrasi Kewirausahaan Fakultas Ekonomi Dan Bisnis Universitas Jambi) Hidayati Hidayati; Besse Wediawati; Novita Sari
Jurnal Dinamika Manajemen Vol. 11 No. 1 (2023): Jurnal Dinamika Manajemen
Publisher : Prodi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jdm.v11i1.26502

Abstract

This study aims to examine the Effect of Entrepreneurial Literacy and Digital Literacy on Entrepreneurial Interest in The Field of Start-up (Study on Entrepreneurship Concentration Management Students, Faculty of Economics and Business, Jambi University). This research is quantitative and the research data used are primary and secondary data. The population and sample are Students of the Entrepreneurship Concentration S1 Management Study Program, Faculty of Economics and Business, Jambi University, class of 2017-2019, Faculty of Economics and Business, Jambi University, totaling 113 people. Data was collected through the distribution of questionnaires with a Likert scale. The data testing technique uses Validity Test and Reliability Test, R-Square Test and Hypothesis Testing with Bootstrapping using SmartPLS 3.0 Software. The results showed that Entrepreneurial Literacy had a positive and significant effect on Entrepreneurial Interest in the start-up sector, and Digital Literacy had no significant effect on Entrepreneurial Interest in the start-up sector.
Co-Authors Agus Syarif Desi roziana Fadhol Adha Fitri Chairunnisa Hidayati Hidayati Maulidia Imastary Tan Maulidia Imastary Tan rosmeli, rosmeli Siregar, Ade Perdana Sukendro Syahrial, Syahrial