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All Journal MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Ekonomi Jurnal Keuangan dan Perbankan Jurnal Manajemen dan Bisnis Sriwijaya JURNAL ILMIAH MANAJEMEN BISNIS DAN TERAPAN JPSriwijaya International Journal of Artificial Intelligence Research SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS JMM (Jurnal Masyarakat Mandiri) Jurnal Akuntansi dan Bisnis JURNAL ILMU KEOLAHRAGAAN Altius: Jurnal Ilmu Olahraga dan Kesehatan International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ekonomi Manajemen Sistem Informasi International Journal of Economics Development Research (IJEDR) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Journal of Social Science Sricommerce: Journal of Sriwijaya Community Services Yumary: Jurnal Pengabdian kepada Masyarakat International Journal of Social Service and Research Jurnal Ekonomi Journal of International Conference Proceedings Journal of Social Science The Manager Reveiew Danadyaksa: Post Modern Economy Journal Sriwijaya Accounting Community Services Jurnal Manajemen Maranatha Edueksos: Journal Pendidikan Sosial dan Ekonomi International Conference on Social Science
Sulastri
Department Of Management, Faculty Of Economics And Business, Universitas Sriwijaya Jl. Srijaya Negara Bukit Besar, Palembang, 30128
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Neuroscience Physics Public Health Social Sciences Other

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Pengaruh Brand Image, Brand Trust dan E-Wom terhadap Keputusan Pembelian Makanan Menggunakan Jasa Shopeefood di Kota Palembang Vika Diwinta Aulia; Sulastri Sulastri; Ahmad Maulana; Aslamia Rosa
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i1.3778

Abstract

This research was conducted aiming to determine the effect of brand image, brand trust and electronic word of mouth on food purchasing decisions using ShopeeFood services in Palembang City. The sample in this study were 108 consumers who were obtained through a sampling technique using quota sampling and purposive sampling. The data collection method uses a questionnaire which is distributed to all consumers and the data is processed using Structural Equation Modeling (SEM). The results showed that brand image and brand trust had a positive effect on purchasing decisions, while electronic word of mouth had no effect on food purchasing decisions using ShopeeFood services in Palembang City. Keywords: Brand Image, Brand Trust, Electronic Word of Mouth, Purchase Decision, ShopeeFood
THE INFLUENCE OF BUSINESS RISK, FINANCIAL RISK AND MARKET RISK TOWARDS LQ 45 STOCK PERFORMANCE Gayuh Raditya Perdana; Sulastri Sulastri; Mohamad Adam; Marlina Widiyanti
The Manager Review Vol. 1 No. 2 (2019)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v1i2.9330

Abstract

The research aims to analyze the influence of Business Risk, Financial Risk and Market Risktowards LQ 45 stock performance. LQ 45 Stock Market period 2012 – 2016 were taken as thesample of this research. This research yields that average DOL value is positive which meansthat the sample studied is an efficient company, with an average DER value of less than100% which means that the company's financial risk level is small and with an average ROErating above 50% means that the company has added value to shareholders.The model usedin this study is multiple regression model. Type of this research is explanatory research. Theresult of the research shows that there is no signifikan impact of the business risk, financialrisk and market risk towards LQ 45. So it can be concluded that the fundamental factor inthis research has no effect on LQ 45 stock performance.
THE EFFECT OF PROFITABILITY, SOLVENCY AND LIQUIDITY ON COMPANY VALUE WITH DIVIDEND POLICY AS INTERVENING VARIABLES Aditya Agung SetiaBudi; Sulastri Sulastri; Yuliani Yuliani
Jurnal Ekonomi Vol. 12 No. 3 (2023): Jurnal Ekonomi, 2023, September
Publisher : SEAN Institute

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Abstract

Study This aim For know “ Influence Profitability, Solvency, and Liquidity to Company Value with Policy Dividend as intervening variable ”. Sample study This taken from company manufacturers listed on the Indonesia Stock Exchange (IDX) in 2018-2022 with purposive sampling method. Obtained 29 Companies as sample, which is observed for 5 years with total observations as many as 145. Data collection techniques using documentation from report finance published on the IDX's official website, namely www.idx.co.id. Analysis used_is use analysis path. Research results This show that Profitability influential positive and significant to Policy Dividend, Solvability No influential to Policy Dividend, Liquidity influential in a manner positive and significant to Policy dividend. Profitability influential positive and significant on Firm Value, Solvability No influential on Company Value, Liquidity influential significant on Corporate Values, Policies Dividend influential positive and significant to Company Value.
The Influence of Word of Mouth and Brand Image on Consumers' Decisions to Choose Umrah Tour and Travel Services At PT. Al-Shafwah Independent Tourism Smarts Umrah Palembang Widra Rahayu Farka; Sulastri Sulastri
International Journal of Social Service and Research Vol. 3 No. 8 (2023): International Journal of Social Service and Research (IJSSR)
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/ijssr.v3i8.485

Abstract

This study aims to determine the influence of word of mouth and brand image on consumer decisions to choose Umrah tour and travel services at PT. Alshafwah Wisata Mandiri Smarts Umrah Palembang. The population in this study is all pilgrims who depart with Smarts Umrah Palembang travel. The sampling technique used in this study was a random sampling method with inclusion criteria with a sample of 130 respondents. The results of multiple linear analysis show that word of mouth and brand image have a positive and significant influence on the consumer decisions of Smarts Umrah Palembang pilgrims. Word of mouth, want to promote sustainably by rewarding pilgrims who want to become agents by promoting Smarts Umrah travel service programs and following promotional trends in order to expand consumer reach. Brand Image, it is expected that Smarts Umrah will give coupons for Umrah fee discounts or even give gifts of Umrah service products for free at an event, especially religious events so that Smarts Umrah travel is increasingly discussed by consumers and potential customers.
THE EFFECT OF FINANCIAL DISTRESS, CAPITAL STRUCTURE AND FIRM SIZE ON FIRM VALUE IN THE BANKING SECTOR IN SOUTHEAST ASIA Budi Santoso; Sulastri Sulastri; Muizzudin Muizzudin; Marlina Widiyanti
Jurnal Ekonomi Vol. 12 No. 04 (2023): Jurnal Ekonomi, 2023
Publisher : SEAN Institute

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Abstract

The purpose of this study was to determine the effect of financial distress proxied by Financial Distress Score (FDS), the effect of capital structure proxied by Debt to Equity Ratio (DER) and the effect of firm size proxied by Total Assets (TA) on Firm Value (FV) in the banking sector in Southeast Asia. The number of samples in the study were 82 banks selected through purposive sampling method with the observation period for 2018 to 2022. This research is descriptive statistics with classical assumption tests. The analysis technique used is panel data regression where the common effect model (CEM) is chosen as the best model for this study. The results of the study with the coefficient of determination  show that the FDS, DER and TA variables are able to explain changes in firm value by 4.72%. The results of research with the t test show that FDS has no effect on firm value, DER has a significant positive effect on firm value and TA has a significant positive effect on firm value.
Strategic Performance Measurement System in Higher Education in Indonesia: New Public Management Approach Parama Santati; Sulastri Sulastri; Badia Perizade; Marlina Widiyanti
SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS SIJDEB, Vol. 6, No. 1, March 2022
Publisher : Faculty of Economics, Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/sijdeb.v6i1.107-130

Abstract

This research is a descriptive overview to describe the alignment between the criteria and measurements of several performance indicators compiled in the university's strategic plan. Key Performance Indicators (KPI) as indicators of organizational performance based on the Vision, Mission, and Organizational Strategy which are derived from Key Performance Indicators and Program Performance Indicators or Activity Performance Indicators. The alignment measurement method uses the correspondence analysis technique. This study finds that most of the measurement criteria are still dominated by the input aspect, with economic criteria. Performance measurement that focuses on input criteria will have an impact on 1 the orientation of higher education on the budget and does not describe how well the objectives of the program are being implemented. Higher education KPIs should be more result-oriented, the impact of which is on public trust, brand image, reputation, and university performance
DETERMINANTS OF NON-PERFORMING LOANS (NPL) IN BANKING COMPANIES LISTED ON THE INDONESIA STOCK EXCHANGE Rani Safitri; Isni Andriana; Sulastri Sulastri
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 3 (2023): IJEBAR, VOL. 07 ISSUE 03, SEPTEMBER 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i3.10577

Abstract

This study aims to analyze the factors that influence non-performing loans in banking companies listed on the Indonesian stock exchange. The population in this study are banking companies on the Indonesia Stock Exchange for the period 2018 - 2022 with a total of 150 companies with a total sample of 30 companies. The sampling technique was purposive sampling. The data collection technique uses documentation from financial reports published on the IDX's official website, namely.idx.co.id.The analysis used is multiple linear regression analysis with panel data. The results of this study indicate that the loan-to-deposit ratio have a significant positive effect on non-performing loans, and capital adequacy ratio have a significant negative effect on non-performing loans, and inflation have no effect on non-performing loans.
The Effect of Audit Committee, Company Size, and Auditor Reputation on Audit Quality with Audit Fees as an Intervening Variable Yulia Saftiana; Sulastri Sulastri; Azwardi Azwardi
International Journal of Economics Development Research (IJEDR) Vol. 5 No. 1 (2024): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v5i3.5496

Abstract

This research aims to analyze the influences of audit committee, company size, and auditor’s reputation on audit quality with audit fees as an intervening variable. Population of the research is 102 companies in the financial sector listed on the Indonesian stock exchange from 2020 to 2022. Sample was taken by using purposive sampling and 65 companies were obtained as research samples for three years of observation, resulting in a sample of 195 data. The data was analyzed by using multiple regression analysis and path analysis. The result shows that audit committee and auditor’s reputation have no influences to the audit fees, company size has significant effect on audit fees, auditor’s reputation and audit fees have no influences to the audit quality, audit committee and company size have significant effect on audit quality, and audit fees can’t mediate audit committee, company size, and auditor’s reputation on audit quality.
Penyusunan Studi Kelayakan Bisnis UMKM di Kota Daro II Kecamatan Rantau Panjang Kabupaten Ogan Ilir Yulia Hamdaini Putri; Sulastri Sulastri; Marlina Widiyanti; Muhammad Kemas Husni Thamrin; Aslamia Rosa; Ahmad Syathiri
Sriwijaya Accounting Community Services Vol. 1 No. 1 (2022): Sriwijaya Accounting Community Services
Publisher : Jurusan Akuntansi Fakultas Ekonomu Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/sacs.v1i1.8

Abstract

Village communities have relatively low incomes but have abundant natural resources that can be exploited, such as wild plants, swamps, fertile land, and clean flowing rivers. On the other hand, although education is relatively low, rural communities have many skills and expertise that can be developed, for example in the village of farmers in Kota Daro II the majority of people are farmers, breeders and weavers. Thus, the community needs MSME assistance through proper business development learning. The preparation of a business feasibility study is a fundamental step in developing a better business. The problems faced by rural communities are the lack of community knowledge to be able to analyze problems such as environmental, marketing, social, legal, and finance as well as the lack of community knowledge for business management. This community service partner is a village community in Kota Daro II who works as a breeder and weaver. The method used is counseling and mentoring. The result of this activity is that the community can analyze the business aspects they are engaged in.
Eco-label, kepedulian lingkungan, dan perilaku pembelian hijau: Sebuah sudut pandang Generasi Z tentang semen ramah lingkungan Putri Rahmi Mardius; Sulastri Sulastri; Muchsin Saggaf Shihab; Yuliani Yuliani
Jurnal Manajemen Maranatha Vol 22 No 2 (2023): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v22i2.6363

Abstract

The research aims to examine the effect of eco-label on green purchase behavior (GPB) mediated by environmental concerns (EC). Moreover, this testing of the related impact is based on the perception of four hundred and eleven people from Generation Z becoming the samples, taken by purposive sampling technique. Furthermore, their responses are captured by survey distributing questionnaires and analyzed by the structural equation model based on a partial least square. Once testing the hypotheses, this study demonstrates a positive influence of eco-label on GPB and EC. This positive sign also exists in the association between EC and GPB. Hence, the mediation effect of EC is proven. Based on this evidence, marketers setting Generation Z as their target should promote their goods: cement, based on eco-label, and place their products at easily identified locations.
Co-Authors Aditya Agung SetiaBudi Ahmad Maulana Ahmad Syathiri AK, Syamsurijal Akhmad Ghozali Alditya Aris Rinandy Alman Hudri Andriana, Isni Anggun Suci Budiarti Antonius W Nugroho Arianto, Bobby Aslamia Rosa Atika Yuliani Saputri Azhimi Azhimi Azwardi Azwardi Badia Perizade Badiah Perizade Budi Santoso Budiarti, Anggun Suci Charaka M Nandatama Diah Natalisa Faisal Roni Fentha Febriani Fida Muthia Fida Muthia Firdaus Firdaus Gayuh Raditya Perdana H.M. Rasyid Umrie, H.M. Rasyid Iin Irwanto Isnurhadi Isnurhadi Kemas Muhammad Husni Thamrin Mardalena Mardalena Marlina Widiyanti Marlina Widiyanti Marlina Widiyanti, Marlina Moh. Adam Mohamad Adam Mohamad Adam Mohamad Adam Mohamad Adam Mohammad Eko Fitrianto Muchsin Saggaf Shihab Muchsin Saggaf Shihab Muchsin Saggaff Shihab Muhammad Hidayat Isnaini Muhammad Ichsan Hadjri Muhammad Kemas Husni Thamrin Muizzudin Muizzudin Muthia, Fida Nyayu Khalilah Putri Parama Santati Pelliyezer Karo Karo Putri Rahmi Mardius Rani Safitri Ratu Aisyah Ratih Primaputri REZA GHASARMAN, REZA Roodyn Noor Muktamar Rudy Noor Muktamar Samadi W Bakar Syapril Junaidi Taufik . Tien Yus Tini Umi Kalsum Utami, Dinarossi Veronica Varbi Vieronica Varbi Sununianti Vika Diwinta Aulia Welly Nailis Widra Rahayu Farka Yulia Hamdaini Yulia Hamdaini Putri Yulia Saftiana Yulia Saftiana Yuliani . Yuliani Yuliani Yuliani Yuliani Yuliani Yuliani Zakaria Wahab Zakaria Wahab Zakaria Wahab Zastya Esfarenza Zunaidah Zunaidah