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Agen Branchless Banking Untuk Mencapai Masyarakat Bankable Yuliaty, Tetty; Lubis, Arlina Nurbaity
BISNIS Vol 5, No 2 (2017): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Fakultas Ekonom dan Bisnis Islam Institut Agama Islam Negeri (IAIN) Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v5i2.3016

The potential of Branchless banking is good enough for revolution of payment system in the emerging markets. Which aims to expand financial services to unbanked communities and provide a platform to contact MSMEs to the global economy can be achieved. Bank Indonesia (BI) targets the percentage of people reaching bankable services to reach 50% by 2019. By the end of 2014, the new bankable group reaches 36%. Meanwhile, as many as 64% are unreached groups of services from banks (unbankable), now our society tend to have mind-minded economy mindset. For that, need an increase from the side of savings. Digital financial services (LKD) such as Branchless Banking initiated by Bank Indonesia may be part of this intermediation. Some of the reasons that make the unbankable group exist, ie they do not understand how to open an account. In addition, people may also prefer to save themselves, shy with the formalities, or they are no money. Branchless Banking Agent as one of the elements in the implementation of Branchless Banking very need to be studied existence. To assist this research, and also use primary data needed and secondary in the implementation, in-depth interviews, observation and other in reviewing this qualitative research. The purpose of this study was to determine whether branchless banking agents were able to reach the bankable community. Methods of data collection in this study are, documentation studies, Direct observation, Indepth interview Open Questions, as well as provide a question sheet to the respondents and other sources. Qualitative Data Analysis Method used in this research is successive approximation method. The results of this study indicate that Agent Banking is able to become one of the elements in achieving Bankable society, where with its existence, its proximity and intensity with unbanked communities, can slowly increase bankable society.

ANALISIS SENSITIVITAS RESPON KONSUMEN PADA EKSTENSIFIKASI MEREK PEMBERSIH LANTAI MEREK SO KLIN Lubis, Arlina Nurbaity; Rahmawati, Magdalena
BISMA: Jurnal Bisnis dan Manajemen Vol 5 No 1 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

The Objective of this research is to know and to examine the degree of consumer response sensitivity and direction on brand extension for So Klin floor cleaner. This research used the descriptive method, method of sensitivity response and statistical methods, namely validity test and reliability test. The results of examination showed that sensitivity consumer response for brand extension from So Klin detergent to So Klin floor cleaner was 1.04 which included in sensitive category. The stimuli has changed due to brand extension from So Klin detergent to So Klin floor cleaner. Based on product attribute and phase from hierarchical effect, it showed that there were a positive score of 35. This positive sign meant that the stimuli from So Klin floor cleaner had a higher consumer response.

PENINGKATAN EKONOMI MASYARAKAT DESA TELUN KENAS MELALUI OPTIMISASI MANAJEMEN USAHA TERNAK KELOMPOK Lumbanraja, Prihatin; Lubis, Arlina Nurbaity; Siregar, Hasan Sakti
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2018): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Potensi usaha desa sangat jarang dimanfaatkan secara maksimal untuk kemakmuran dan kemajuan ekonomi dari masyarakat desa. Umumnya potensi tersebut dimanfaatkan oleh perusahaan besar yang mempekerjakan masyarakat setempat. Langkah ini belum efektif dalam mendorong ekonomi masyarakat desa. Secara keahlian, masyarakat setempat sudah memiliki kemampuan yang diperlukan untuk mengembangkan secara mandiri potensi desa yang ada. Kegiatan pengabdian membuat dua kelompok kecil yang menjalankan usaha ternak berkelanjutan dan hingga saat ini berkembang menjadi tiga kelompok. Tim pengabdian telah memberikan bantuan induk ternak dan kandang untuk masing-masing kelompok mitra. Tim pengabdian akan membagikan ilmu seputar bagaimana melakukan usaha yang berkelanjutan, menciptakan komitmen dalam kelompok, semangat berwirausaha dan saling membantu masyarakat, serta bagaimana menentukan harga jual yang sesuai untuk ternak kelompok serta memberikan buku seputar budidaya ternak. Selanjutnya tim pengabdian akan melakukan monitoring dan evaluasi secara berkala sekaligus memberikan pendampingan dalam prakteknya. Diharapkan kegiatan ini akan semakin membantu masyarakat memperoleh modal yang diperlukan dalam beternak secara mandiri untuk membantu ekonominya sekaligus semangat dalam warga lain yang memerlukan transfer pengetahuan.

PENINGKATAN EKONOMI MASYARAKAT DESA SEI ROTAN MELALUI OPTIMISASI MANAJEMEN USAHA KELOMPOK KERUPUK RENGGINANG Lumbanraja, Prihatin; Lubis, Arlina Nurbaity; Hasibuan, Beby Kendida; Silalahi, Amlys Syahputra
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2018): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Tingginya angka pencari kerja memaksa setiap individu untuk berfikir kreatif mencari lapangan kerja baru. Salah satu lapangan pekerjaan yang dapat mendorong pengurangan angkatan kerja adalah dengan wirausaha. Hanya saja sampai dengan saat ini wirausaha masih didominasi oleh ibu rumah tangga sebagai salah satu cara untuk memperoleh tambahan penghasilan. Dalam kegiatannya ada beberapa kendala yang dihadapi oleh pelaku wirausaha ini yaitu kendala produksi dan kendala pemasaran. Dimana kendala produksi adalah mengenai jumlah produksi yang masih sangat terbatas disebabkan karena alat produksi yang belum memadai. Kendala dari aspek pemasaran adalah kemasan produk yang kurang menarik dan juga masih tebatasnya lokasi pemasaran produk. Kegiatan pengabdian ini mensiyalir peningkatan jumlah produksi mitra dan memperbaiki kualias kemasan serta aktivitas promosi mitra. Tim pengabdian memberikan label dan kartu nama sebagai dasar kegiatan pemasaran mitra. Selain itu mitra juga mempelajari pemasaran secara online. Hasil kegiatan pengabdian secara umum sangat memuaskan. Mitra berkembang dan pendapatan masyarakat meningkat. Mitra mengalami peningkatn baik dari sisi produktivitas maupun permintaan.

Increasing community income with processing of plastic waste in Helvetia village Lumbanraja, Prihatin; Lubis, Arlina Nurbaity; Hasibuan, Bebby Kandida
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 2 (2019): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

The presence of waste in the environment is the root of many contradictions. Garbage can cause a variety of diseases, moving comfort, mosquito nests, and apart damaged view around. The presence of garbage makes the environment not beautiful. Nevertheless, many people have contributed to make waste increasingly pollute the environment. Scavengers are one of the professions that help plastic waste with low economic potential. While behind the negative side of waste, this can still be optimized by management so as to provide good economic value. Processing waste also encourages the level of monitoring of waste in the environment which makes it more beautiful. The dedication activities that have been carried out raise several issues at once. First is the empowerment of community groups who are scavengers without active groups. Second is increasing public awareness to dispose of garbage in landfills and classifying waste disposal so that it can be better and easier to manage others. Third is pollution caused by unmanaged waste, especially non-organic waste such as plastic. Community service activities help increase the economic and financial activities of partners and groups by helping to start a business as an expertise development that is usually done as a scavenger. Science and technology transfers consisting of management, business management, production management, finance, and groups will be given to partners. In addition, this service is a partner of change that helps change the community so that they are aware of waste disposal. This change will also benefit partners who will more easily obtain raw materials for their production.

The Impact of Work-family Conflict and Emotional Intelligence on Nurseâ€™s Performance at Dr. Pirngadi Hospital E.G, Romauli; Lubis, Arlina Nurbaity; Wahyuni, Sri Eka
JMMR (Jurnal Medicoeticolegal dan Manajemen Rumah Sakit) Vol 9, No 3 (2020): December
Publisher : Universitas Muhammadiyah Yogyakarta in Clollaboration with ADMMIRASI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jmmr.93129

A hospital is one of the healthcare facilities for society. The success of a hospital is indicated by the quality service of the Nurse. A good performance of the nurse is expected to give the best treatment for the patients. A profession as a nurse is not easy for a married woman with children because she has a double function, as a housewife and a nurse. Both functions may impact on the performance of nursing. The study was to identify the impact of work-family conflict (WFC) and emotional intelligence (EI) on the performance of nurses at Dr. Pirngadi Hospital Medan. Quantitative correlation descriptive with a cross-sectional design was applied in this study. The population of the research is 115 nurses. Data were analyzed by using the Spearmen correlation coefficient test. The results show that both WFC and EI impact on the performance of nurses at Dr. Pirngadi Hospital Medan. Mostly nurses (69.6 %) were highly impacted by WFC and 67.8 % of them were in the low level of Emotional Intelligence.

The Impact of Work-family Conflict and Emotional Intelligence on Nurseâ€™s Performance at Dr. Pirngadi Hospital E.G, Romauli; Lubis, Arlina Nurbaity; Wahyuni, Sri Eka
JMMR (Jurnal Medicoeticolegal dan Manajemen Rumah Sakit) Vol 9, No 3 (2020): December
Publisher : Universitas Muhammadiyah Yogyakarta in Clollaboration with ADMMIRASI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jmmr.93129

A hospital is one of the healthcare facilities for society. The success of a hospital is indicated by the quality service of the Nurse. A good performance of the nurse is expected to give the best treatment for the patients. A profession as a nurse is not easy for a married woman with children because she has a double function, as a housewife and a nurse. Both functions may impact on the performance of nursing. The study was to identify the impact of work-family conflict (WFC) and emotional intelligence (EI) on the performance of nurses at Dr. Pirngadi Hospital Medan. Quantitative correlation descriptive with a cross-sectional design was applied in this study. The population of the research is 115 nurses. Data were analyzed by using the Spearmen correlation coefficient test. The results show that both WFC and EI impact on the performance of nurses at Dr. Pirngadi Hospital Medan. Mostly nurses (69.6 %) were highly impacted by WFC and 67.8 % of them were in the low level of Emotional Intelligence.

Confirmatory Factor Analysis of Electronic Word of Mouth in Private College Students in Medan B, Mesra; Lubis, Arlina Nurbaity; Rini, Endang Sulistya; Silalahi, Amlys Syahputra
Journal of International Conference Proceedings Vol 3, No 4 (2020): Proceedings of the 8th International Conference of Project Management (ICPM) Mal
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v3i4.1010

Electronic word of mouth (e-WOM) is a word-of-mouth promotion using internet-connected electronic devices. However, e-WOM among students has not been effective as it has not created any impacts on universities concerned. The purpose of this research is to evaluate e-WOM among students and direct the occurrence of positive e-WOM which will ultimately impact universities, especially private universities in Medan. This study used the confirmatory factor analysis (CFA) method to test how well measured variables represent constructs or the preformed factors. This research is quantitative involving 210 students of the fourth semester above. The data collected were processed with AMOS Program. The confirmatory factor analysis tests showed as many as 21 indicators remained in the model. The goodness-of-fit value of all models for each variable is received after the modification process.

THE INFLUENCE OF LEADERSHIP STYLE AND ORGANIZATIONAL CULTURE TOWARDS EMPLOYEE WORK MOTIVATION 3 STAR HOTEL IN MEDAN Setiawan, Abdi; Lubis, Arlina Nurbaity; Absah, Yeni; Sembiring, Beby Karina F.
Proceeding International Seminar of Islamic Studies INSIS 6 (February 2024)
Publisher : Proceeding International Seminar of Islamic Studies

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This study aims to determine whether the leadership style and organizational culture influence employee motivation at Sampali Asri PT Kurnia Medan. This research using descriptive data analysis, multiple regression analysis with t-test (test partial), F test (simultaneous test) and test the coefficient of determination (R2). This research test equipment using multiple linear regression model. The conclusion that can be drawn from the test results, the stimulatory and partial leadership style and organizational culture influence employee motivation. The implications of the results of this research are able to explain that leadership and organizational culture are closely related to motivation, because the success of a leader in moving other people to achieve the goals that have been set is very dependent on authority, and also the leader in creating motivation within each person. Subordinate.

The Influence of Customer Experience, Brand Image, and Price Perception on Customer Loyalty through Customer Satisfaction of Gojek Users at Universitas Sumatera Utara Endang Lestari; Lubis, Arlina Nurbaity; Sembiring, Beby Karina Faw zeea
International Journal of Business and Applied Economics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijbae.v4i1.12713

The presence of increasingly sophisticated digital technology has brought extraordinary changes and progress to human life. One digital technology that is often used is online applications. In this modern era, transportation has become an important support for daily activities, especially in urban areas. Based on a survey conducted by Inrix 2023, it was stated that the city of Medan has the highest level of congestion in large cities in Indonesia. Companies providing online transportation services are expected to increase customer loyalty and satisfaction. This research aims to determine and analyze the influence of customer experience, brand image, price perception on customer loyalty through Gojek customer satisfaction at the University of North Sumatra.

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