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All Journal IQTISHODUNA Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) An-natiq Jurnal Kajian Islam Interdisipliner Golden Ratio of Finance Management International Journal of Humanities Education and Social Sciences Prosiding Seminar Nasional Hasil-hasil Penelitian dan Pengabdian Pada Masyarakat e_Jurnal Ilmiah Riset Akuntansi E-JRM JAS (Jurnal Akuntansi Syariah)
Anik Malikah
Universitas Islam Malang
Religion Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Analisis Pengaaruh Pengungkapan Environmental, Social Dan Governance (ESG) Terhadap Nilai Perusahaan Dalam Sektor Manufaktur Dan Minuman Di Bursa Efek Indonesia Tahun 2020 - 2023 Salsabila, Firyal Hasna; Malikah, Anik; Wahyuningtyas, Nanik
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the effect of environmental, social and governance (ESG) disclosure on company value in companies listed on the Indonesia Stock Exchange in the 2020 - 2023 period. This study uses a type of quantitative data with a type of secondary data sourced from annual reports and sustainability reports for the 2020 - 2023 period. The sample selection method uses purposive sampling. This study uses a sample of manufacturing companies in the fields of food, beverage, pharmaceuticals and infrastructure listed on the Indonesia Stock Exchange during the period of 2020-2022. The number of companies sampled in this study is 10 companies for 4 years with a total of 40 sample data. The data analysis technique used in this study is linear regression of panel data using E-views 12 and SPSS v 22 with the best model choice being the Common Effect Model. The results of this study show that the variables of Environmental disclosure, Social disclosure, and Governance disclosure havea positive and significant effect on company value.  Keywords: Environmental disclosure, Social disclosure, Governance disclosure, company value.  
Pengaruh Promosi & Rating Produk Terhadap Loyalitas Pelanggan Yang Dimediasi Olehcustomer Satisfaction Pada Konsumen Roughneck E-Commerce Tokopedia (Studi Pada Mahasiswa Di Kota Malang) Haidi, Mukhammad Maulana; Malikah, Anik; Novianto, Abdullah Syakur
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study was conducted to determine the influence of product promotion and rating on customer loyalty mediated by customer satisfaction on roughneck e-commerce consumers at Tokopedia (a study of students in Malang City). This study uses a quantitative approach with an explanatory research type. The research population is students in Malang who shop for Roughneck brand products on the e-commerce site Tokopedia, with a sample of 80 respondents selected using a non-probability sampling technique with a purposive sampling approach. Data analysis was carried out using the Structural Equation Modeling (SEM) method with the help of SmartPLS 4.0 software. The results of this study indicate that promotions have an influence on customer loyalty, product ratings do not have an influence on customer loyalty, promotions have an influence on customer satisfaction, ratings have an influence on customer satisfaction, customer satisfaction does not have an influence on customer loyalty, promotions do not have an influence on customer loyalty through customer satisfaction, and product ratings do not have an influence on customer loyalty through customer satisfaction. Keywords: promotions, product ratings, customer loyalty, customer satisfaction
Analisis Pengaruh Orientasi Pasar, Inovasi Produk, Dan Digital Marketing Terhadap Kinerja Pemasaran (Studi Kasus pada UMKM diwilayah Kecamatan Gucialit Kabupaten Lumajang) Assidiqi, Ahmad Hasbi; Malikah, Anik; Athia, Ita
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study is to analyze the influence of market orientation, product innovation, and digital marketing on the marketing performance of MSMEs in Gucialit District, Lumajang Regency. The research method used is quantitative with an explanatory research approach. Data were collected through questionnaires distributed to 60 culinary MSMEs in Gucialit District that have implemented product innovation and used social media in their marketing. Data analysis was conducted using multiple linear regression. The results show that market orientation has a significant positive effect on MSME marketing performance, with MSMEs with high marketing performance more likely to use market orientation strategies. Product innovation also has a significant positive effect. Furthermore, digital marketing contributes significantly to marketing performance, meaning that the higher the use of social media in marketing, the higher the marketing performance. These results provide implications for the importance of improving MSME marketing performance and the need for support from government agencies to improve product innovation and digital marketing. Keywords: Marketing Performance, MSMEs, Market Orientation, Product Innovation, Digital Marketing, Social Media, Multiple Linear Regression.
Pengaruh Social media marketing, Brand Image, Dan Brand Trust Terhadap Keputusan Pembelian Skincare Camille Beauty (Studi Pada Followers Media Sosial Camille Beauty) Safira, Monica Novita; Malikah, Anik; Athia, Ita
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to analyze the influence of social media marketing, brand image, and brand trust on the purchasing decisions of Camille Beauty skincare products among its social media followers. This study used a quantitative method with an explanatory research approach. The sample in this study was 75 respondents from Camille Beauty's Instagram and TikTok followers. Data collection used a questionnaire, data analysis using multiple linear regression using SPSS 25 software. The results of this study explain that Social media marketing, Brand Image, and Brand trust have a significant positive influence on purchasing decisions. This study emphasizes the importance of digital marketing strategies, strengthening brand image, and building consumer trust to improve purchasing decisions among social media users Keywords : Social Media Marketing, Brand Image, Brand Trust, Purchasing Decisions
Inovasi pendidikan pajak: Sosialisasi dan pendampingan praktis untuk dosen dan karyawan UNISMA Nandiroh, Umi; Malikah, Anik; Syafitri, Elsa Dianita
Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Vol. 5 No. 2 (2024)
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jp2m.v5i2.21434

Abstract

Artikel ini mengulas tentang program sosialisasi dan pendampingan perhitungan pajak orang pribadi yang ditujukan kepada dosen dan karyawan Universitas Islam Malang (UNISMA). Tujuannya adalah meningkatkan pemahaman tentang peraturan perpajakan serta kemampuan perhitungan dan pelaporan pajak secara mandiri dan tepat. Metode yang digunakan meliputi penyampaian materi interaktif, diskusi, dan pendampingan personal. Program ini berhasil meningkatkan kepatuhan pajak peserta, terbukti dari keberhasilan mereka dalam melaporkan Surat Pemberitahuan (SPT) tepat waktu dan akurat. Tantangan seperti gap teknologi pada peserta tertentu juga berhasil diatasi, menunjukkan efektivitas program dalam mencapai tujuannya.Selain meningkatkan kepatuhan pajak, program ini juga memberikan wawasan baru tentang peran pajak dalam pembangunan negara dan tanggung jawab warga negara. Peserta memperoleh pengetahuan tentang manfaat pajak bagi masyarakat dan negara, serta pentingnya transparansi dan akuntabilitas dalam pelaporan pajak. Program ini juga membantu peserta memahami prosedur administrasi pajak yang lebih efisien, mengurangi risiko kesalahan dalam perhitungan dan pelaporan pajak. Keberhasilan program ini diharapkan dapat menjadi model untuk institusi pendidikan lain dalam meningkatkan kesadaran perpajakan. Akhirnya, program ini berkontribusi pada peningkatan literasi pajak di lingkungan akademik, yang penting untuk mendorong partisipasi aktif masyarakat dalam sistem perpajakan yang adil dan efisien.
Comparison of Financial Performance Before and During COVID-19: Case Study of Hospitality Business, Indonesia Malikah, Anik
Golden Ratio of Finance Management Vol. 1 No. 1 (2021): October - March
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grfm.v1i1.204

Abstract

This study aims to determine and analyze whether there are differences between financial performance before and during the COVID-19 pandemic in hotel companies listed on the Indonesia Stock Exchange for the 2019-2020 period. The financial ratios used are liquidity ratios, solvency ratios, activity ratios, and profitability ratios. The population in this study is an industrial service company engaged in the hospitality sector for the 2019-2020 period. Sampling was done by the purposive sampling method. So, we obtained seven companies as samples. The data analysis method used is the paired sample t-test. The study result states First, the liquidity ratio of companies engaged in the hospitality sector is significantly different. Second, the solvency ratio of companies engaged in the hospitality sector did not differ significantly. Third, the activity ratio of companies engaged in the hospitality sector did not differ significantly. Fouth, the profitability ratios of companies engaged in the hospitality sector were not significantly different. This means that there is a difference in the company's profitability ratios. However, it did not have a significant effect before and during the COVID-19. This is seen from the analysis of the solvency ratios, which show that the three ratios used have a downward trend.
Pengaruh Perilaku Overconfidence Dan Herding Terhadap Keputusan Investasi Saham Pada Generasi Z Di Malang Zafira, Fahmy Rahma; Malikah, Anik; Novianto, Abdullah Syakur
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 15 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the effect of Overconfidence and Herding on stock invesrment decisions among generation Z investors in Malang. The research method used is a quantitative method with data collection techniques through distributing questionnaires. The research sample consisted of 75 respondents who are generation Z and have stock investment experience. Data were analyzed using multiple linear regression analysis. The results showed that Overconfidence behavior has positive effect on stock investment decisions, while Herding behavior has no effect on stock investment decisions. This indicates that the level of confidence of generation Z investors plays a role in investment decision-making, while the tendency to follow other investor sis not a determining factor. This research is expected to contribute to the development of literacy behavior finance and become a consideration for young investors Keywords: Overconfidence, Herding, Investment Decisions, Generation Z
Pengaruh Persepsi Kemudahan, Kepuasan, Dan Minat Pengguna Terhadap Adopsi QRIS Sebagai Inovasi Pembayaran Digital Di Kalangan Generasi Z Dennisa, Elvina Hany; Malikah, Anik; Novianto, Abdullah Syakur
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 15 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The acceleration of digital transformation has shifted public payment behavior toward cashless systems, including the Quick Response Code Indonesian Standard (QRIS). This study aims to analyze the effect of perceived ease of use, user satisfaction, and behavioral intention on QRIS adoption among Generation Z. A quantitative survey method was applied involving 100 Generation Z respondents in Malang City selected through purposive sampling. The data were analyzed using multiple linear regression with SPSS. The results reveal that perceived ease of use and user intention significantly and positively influence QRIS adoption, while user satisfaction does not show a significant effect. Simultaneously, all independent variables collectively affect QRIS adoption. The coefficient of determination (R²) of 0.326 indicates that 32.6% of QRIS adoption can be explained by the proposed variables. These findings provide insights for policymakers and service providers in formulating strategies to strengthen QRIS adoption among Generation Z. Keywords: Perceived Ease of Use; User Satisfaction; User Interest; QRIS Adoption; Generation Z
Co-Authors Abdullah Syakur Novianto Afifudin Afifudin Ahmad Agit Patrianto Ahmad Alvin Ahludz Dzikrillah AKHMAD ANDRIYANTO W Ali Fikri, Moch. Fanni Alvionita, Eka ANA MAHDIYATUSH SHOLIKHAH Anggi Choirun Nisa Ani Lestari Anita Febriana Anita Nur Choiriyah Anwar, Siti Aminah Arista Fauzi Kartika Sari Aryundah Siwi Faryantri Asmiati Asmiati Assidiqi, Ahmad Hasbi Astutik, Resti Windi Bastomi, Mohamad Bastomi, Muhammad Chofifah, Cindy Nur Choiriyah, Anita Nur Cindy Nur Chofifah Citra Ayu Putri Pertiwi Dennisa, Elvina Hany Desy Wijayanti Dewi Kurnia Sari Diah Wahyuni Dian Pisesah Dias Olivia Djuhari - Djuhari Eka Novia Eka Saputri Nurmalasari Eka Wulandari Elliza Dianita Anas Elmia Ikhmawati Endang Utami Aprilia Musiin Ervina Wafi Rokhmani Fadli Kemal Wusurwut Faiz, Syahrul fajar baihaqy Farhan Faris Afif Faryantri, Aryundah Siwi Fitria Nur Aini Wael Frista Veronica Funi Suci Ramadan Haidi, Mukhammad Maulana Hariri Hariri Hariri, Hariri Hartanto, Widya Miranda Putri Hotijah, Hotijah Ida Oktariani Br Surbakti Ike Anita Ilahi, Iqbal Wahyu Imfita Nur Rosidah Indah Ningsih Indah Rafika Intan Permatasari Iqbal Wahyu Ilahi Irfandi, Hanif Iska Sintia Isnaini Hidayati Ita Athia Izdihar Hana Gyrandina Nopenda Jayawarsa, A.A. Ketut Junaidi Junaidi Junaidi Junaidi Junaidi Junaidi Kamila Kamila Khumairoh Ulin Nihayah Laeli Nur Barokah LAILATUL FITRIYAH Lailatul Rofiqoh Lathifah Lathifah Likuwatan, Mayatisari Lutfiani Nur Adiliyah Lutvia Yanda Ayunanta M. Cholid Mawardi M. Jauhar Robani Mardhani Susilawati Mayatisari Likuwatan Meryna Rachmi Putri Miftakul Janah Millaningtyas, Restu Mita Ayu Wulandari Moch. Fanni Ali Fikri Moh Khairuddin Kurniansyah Moh. Amin Mohammad Amin Muhamad Salim Muhammad Fatkhur Yusuf Muhammad Masrur Romi Muhammad Syukron Salim Nabila Febrian Nurbaiti Nabila Soviatul Fitria Nadila Putri Hastiti Nadliyah Wardha Miftahul Jannah Nadziroh, Umi Aimmatun Nailul Rahmi Nikita Astria Nila Khoirur Rosyidah Nina Mardiana (F01108057) Nisa Arini Niswatul Amalia Nofita Pratiwi Noor Shodiq Askandar Novi Arfarita Novi Purnamasari Novia, Eka Nur Dina Sofia Nur Febri Ainun D Nur Hidayati Nur Za’ima Fajria Nurhidayati Nurhidayati Nurul Inayah Pelawati Pelawati Pratiwi, Dwi Agustin Pravita Nindy Indriyanti Puspita Yulia Rahma, Putri Anisa Ratna Djuniwati Lisminingsih Raudhatul Fadilah Refalina Alkatiri Puput Rensi Dwi Maharani Resti Windi Astutik Ririn Fauziya Ilmi Rizki Dwi Prasetyo Sunaryo Sadrin Sadrin Safira, Monica Novita Salsabila, Firyal Hasna Sarce Sarce Seny Tiara Shinta Lutmila Safitri Siti Aminah Anwar Siti Khotijah Soamole, Nur Nazma Solichah, Erina Umahatus Syafitri, Elsa Dianita Tutuk Mahardika Umi Nandiroh Veri Dwi Pratiwi Vidayanti, Riska Vira Sevitiana Wahyuningtyas, Nanik Wahyuningtyas, Ratna Tri Zafira, Fahmy Rahma Zakiyah, Amany Zakiyatul Amalia Zulfa Afifah