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Pengaruh Makroekonomi dan Indeks Global terhadap Indeks Harga Saham Gabungan Selama Pandemi COVID-19 di Indonesia Algia Artha; R.A. Sista Paramita
Jurnal Ilmu Manajemen Vol 9 No 2 (2021)
Publisher : UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.569 KB) | DOI: 10.26740/jim.v9n2.p681-697

Abstract

The COVID-19 pandemic has affected many sectors, one of which is the capital market. The Coronavirus has claimed lives and can shake the order of life of a country. From an economic point of view, almost all countries experience a recession, a reduction in economic activity, increased unemployment, and a decline in people's purchasing power. This research examines the effect of the BI interest rate, exchange rate, inflation, SSEC index, KLSE index, SET index, and DJIA index on the Composite Stock Price Index. The research population is daily data during the COVID-19 pandemic in Indonesia from March 2020 to November 2020. The sampling technique uses purposive sampling. The number of samples is 111 data. The data analysis method uses multiple linear regression with IBM SPSS 25 software tools. The results show that the rupiah exchange rate against the US dollar has a negative effect and the Kuala Lumpur Stock Exchange has a positive effect on the Composite Stock Price Index, while the BI interest rate, inflation, SSEC index, the SET index and the DJIA index have no impact on the Composite Stock Price Index. However, all independent variables simultaneously affect the Composite Stock Price Index.
Access to Formal Credit of Indonesian SME : Study of SMEs in Sidoarjo R.A. Sista Paramita; Tias A. Indarwati
Tirtayasa Ekonomika Vol 15, No 1 (2020)
Publisher : FEB Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jte.v15i1.7827

Abstract

The aim of this study was to get a big picture of formal credit accessibility on Small Medium Enterprise (SME) in Sidoarjo. The sampling method used a purposive sampling, while the data was collected by distributing questionnaires (online and offline) from April 2nd - 30th 2018 from 100 respondent, who have access to credit at a formal financial institution. The study shows that the description of formal credit access in SMEs in Sidoarjo shows that it was classified as “easy”.  In general, applying for a credit at formal credit providers is quite easy for SMEs in Sidoarjo. But not all of SMEs have the same experience of accessing credit in an easy way, especially to increase the credit ceiling. There are still many SMEs were classified as a Microbusiness scale, which many SMEs still have a constraint that makes them cannot access credit easily. There is a large gap between SMEs that can access credit 1-2 times with SMEs that can access credit more than 10 times. This means that SMEs actually have access to formal credit, but not all SMEs have the same opportunity to access credit many times. The frequency of accessing credit is considered to be able to help business growth. This is in accordance with the existing facts, that at this time the availability of credit for microbusinesses has increased, such as KUR (People's Business Credit). This certainly can make it easier for SMEs to access credit.
PELATIHAN PEMASARAN ONLINE PADA PELAKU USAHA KERIPIK TEMPE DAN KERIPIK BUAH DESA SUKOREJO KECAMATAN SIDAYU KABUPATEN GRESIK Nurul Indawati; rosa prafitri juniarti; sista paramita; tias andarini indarwati
Jurnal ABDI: Media Pengabdian Kepada Masyarakat Vol. 7 No. 1 (2021)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/ja.v7n1.p18-22

Abstract

UMKM Desa Sukorejo memiliki beberapa produk unggulan yang tergabung dalam BUMDes Podhojoyo Sukorejo. Banyaknya produk yang dihasilkan oleh UMKM setempat, mendorong masyarakat dan pengelola BUMDes Podhojoyo Sukorejo untuk belajar terkait pemasaran online. Kegiatan PKM ini berupaya memberikan pelatihan dan pendampingan pemasaran online dengan materi pelatihan mengenai konsep komunikasi pemasaran dan pengenalan aplikasi pendukung pemasaran online (Shopee). Metode yang digunakan adalah pelatihan dan pendampingan serta monitoring evaluation agar proses pelaksanaan program PKM ini dapat berjalan sesuai rencana, memperoleh hasil sesuai harapan dan tuntas dilaksanakan. Hasil pelatihan pemasaran online menunjukan bahwa peserta menjadi lebih mengetahui besarnya peluang pasar melalui toko online. Selain itu, peserta juga lebih mengetahui proses memasarkan produk yang dimiliki pada toko online. Kata Kunci: pemasaran online, toko online, pelatihan dan pendampingan
The Analysis of Financial Literacy, Financial Attitude and Locus of Control Toward Financial Behavior on UNESA's Economic and Business Students Alifa Salsabila Hidayat; R.A Sista Paramita
Accounting and Finance Studies Vol. 2 No. 3 (2022): Issue: July
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/afs23.4392022

Abstract

Financial behaviour is a concept related to a person's ability to manage (plan, budget, audit, manage, control, seek, and store) daily financial funds. Behavioural finance is a combination of financial theory and the laws of economics and psychology. The emergence of financial behaviour is the impact of the desire to meet the needs of life according to income. As an advantage, a person will tend to spend his personal finances wisely. This type of research uses quantitative methods. The population in this study were 97 respondents, using a non-probability sampling method, namely purposive sampling. Data analysis used multiple linear regression method with the help of SPSS version 24 program. The results showed that the hypothesis testing of financial literacy, financial attitude, and locus of control partially had a positive and significant effect on the financial behaviour of students of the Faculty of Economics and Business, Surabaya State University.
Mewujudkan UMKM Mandiri Melalui Integrated Online Marketing di Desa Punggul Sidoarjo Anang Kistyanto; Ulil Hartono; Fandi Fathoni; Yuyun Isbanah; R.A. Sista Paramita
Journal of Social Responsibility Projects by Higher Education Forum Vol 3 No 2 (2022): November 2022
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (587.804 KB) | DOI: 10.47065/jrespro.v3i2.2734

Abstract

Punggul Village is known as “Hat Village” because it has Hat and Bag SMEs, but it is not well organized compared to the Tanggulangin bag industry. The absence of a cooperative has caused them to work alone to make and market their products. The marketing aspect is still a concern in this program. SME Bags and Hats in Punggul village have received several pieces of training. They have made a website/blog to display their products, but not optimal because SME owners can not add photos of their new products and fill out the website. Currently, seeing that many people are more familiar with gadgets and the internet, the Punggul village hat bag UKM will be given knowledge and understanding of integrated online marketing through the integration of marketing communications by utilizing Instagram and Whatsapp businesses. The Punggul village bag and hat UKM was given training in digital marketing, making WhatsApp business and Instagram, and designing the advertisement media, such as business cards containing product descriptions and product lists. The training result shows that the average participant satisfaction response is in the high category, which means that participants are generally satisfied with this training activity. Regarding digital marketing, it becomes easier for partners to always be active in managing their social media (Instagram and WhatsApp business), including filling out content and communicating with customers.
PENGARUH LITERASI KEUANGAN, KEMAJUAN TEKNOLOGI, PELATIHAN PASAR MODAL, DAN MOTIVASI TERHADAP MINAT INVESTASI DI PASAR MODAL: STUDI PADA MAHASISWA SEBAGAI INVESTOR SAHAM DI KOTA SURABAYA Sultan Laska Ortega; R.A. Sista Paramita
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 2 (2023): January
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i2.648

Abstract

Penelitian ini dilakukan dengan tujuan untuk mengukur sejauh mana pengaruh dari literasi keuangan, kemajuan teknologi, pelatihan pasar modal, dan motivasi terhadap minat investasi di pasar modal. Penelitian termasuk dalam jenis kausalitas konklusif dengan data kuantitatif. Penelitian memanfaatkan data primer yang terkumpul melaui kuesioner yang dilakukan dengan teknik purposive dan snowball sampling terhadap 110 responden. Penelitian ini menggunakan populasi yaitu mahasiswa perguruan tinggi sekaligus investor pasar modal di kota Surabaya. Kriteria sampel penelitian yaitu mahasiswa aktif pada perguruan tinggi di kota Surabaya dengan usia 18-25 tahun, terdaftar pada Kustodian Sentral Efek Indonesia (KSEI), pernah melakukan transaksi saham pada sekuritas dengan minimal satu kali transaksi dalam setahun melalui layanan online trading system. Penelitian menggunakan model analisis statistik dan deskriptif dengan regresi linier berganda. Olah data yang dilakukan mengagunkan software Statistical Program for Social Science (SPSS). Hasil penelitian ini menunjukkan pada literasi keuangan, kemajuan teknologi, dan motivasi menunjukkan pengaruh signifikan terhadap minat investasi. Melalui literasi keuangan yang baik dapat membantu responden dalam melakukan investasi serta didukung kemajuan teknologi untuk mempermudah dan membantu transaksi lebih efisien, serta motivasi yang kuat untuk memperoleh keuntungan maksimal. Sedangkan pelatihan pasar modal tidak menunjukkan pengaruh secara signifikan terhadap minat investasi di pasar modal. Masih terdapat ketidakpuasan terhadap pelatihan pasar modal terutama pada arsip materi dan praktik secara langsung yang berkaitan dengan investasi. Diharapkan hasil penelitian dapat membantu berbagai pihak termasuk regulator dan penanggung jawab untuk mewujudkan iklim investasi yang lebih baik, serta bagi investor untuk menjaga dan meningkatkan minat investasi sehingga dapat memperoleh manfaat dari berinvestasi di pasar modal.
Pengararuh Literasi Keuangan, Inklusi Keuangan, dan E-Commerce Terhadap Kinerja Keuangan UMKM (Coffee Shop) di Kabupaten Kabupaten Jember Dwi Novia; R.A Sista Paramita
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 18 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8310853

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh literasi keuangan, inklusi keuangan, dan e-commerce terhadap kinerja keuangan umkm coffee shop di Kabupaten Jember. Jenis data yang digunakan adalah data kuantitatif yang bersumber dari data primer melalui penyebaran kuesioner. Populasi dalam penelitian ini adalah sebanyak 103 UMKM yang bergerak pada bidang coffee shop di Kabupaten Jember pada tahun 2022. Teknik pengambilan sampel menggunakan sampel jenuh di mana sampel jenuh adalah teknik penentuan sampel bila semua anggota populasi digunakan sebagai sampel sebanyak 103 UMKM. Data dianalisis menggunakan regresi linear berganda dan dihitung dengan IBM SPSS 26. Hasil penelitian menunjukkan bahwa literasi keuangan dan E-commerce berpengaruh signifikan dan positif terhadap kinerja keuangan UMKM. Sedangkan inklusi keuangan tidak berpengaruh signifikan terhadap kinerja keuangan UMKM Oleh karena itu, pelaku UMKM (Coffee Shop) di Kabupaten Kabupaten Jember diharapkan dapat meningkatkan literasi keuangannya agar dapat meningkatkan kinerja keuangan khususnya dalam faktor pengetahuan dan pencatatan keuangannya sehingga akan membuat pelaku UMKM berani dalam membuat keputusan target kedepannya dan dapat di implementasikan dalam operasional sehingga meningkatkan pernjualan dan laba UMKM masing-masing. Juga, pelaku UMKM (Coffee Shop) di Kabupaten Jember harus menerapkan sistem pembayaran digital untuk memeberikan kemudahan dan kenyamanan kepada konsumen sehingga memiliki nilai positif untuk operasional UMKM yang berdampak pada meningkatnya kinerja keuangan.
A Systematic Literature Review: UTAUT In Fashion Indarwati , Tias Andarini; Paramita, R.A. Sista; Rahayu, Imami Arum Tri; Islam, Muh Ariffudin
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 3 No. 3 (2023): September 2023
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/ijembis.v3i3.179

Abstract

UTAUT better explains the various technological and contextual factors to behavioural intention in technology adoption in individual and organizational contexts. Based on an extensive summary and synthesis, an alternative theoretical model proposed is UTAUT, the most frequently used IS/IT adoption model. This study uses a systematic literature review by applying two stages. In the first stage, articles will be identified and included in the Prism Flow Diagram model. In the next stage, articles are analyzed based on research methods, UTAUT dimensions, and presentation of research results. Articles that discuss UTAUT cover the fields of banking, health, vehicles, and online shopping. Most sites have articles about mobile payments, health, and online shopping, while UTAUT's research in education, banking, and other fields is conducted in Asian and European countries. Analytical data collection methods are quantitative and qualitative. The UTAUT model has four fundamental constructs that influence behavioural intentions. A comprehensive overview of meta-UTAUT has not been studied in the context of chatbots in the service industry. There are five significant meta-UTAUT constructs (performance expectations, effort expectations, social influence, facilitating conditions, and attitudes) to identify trends in continuing intentions to use chatbot services. The Meta-UTAUT model is most appropriate for understanding cellular adoption because, on the one hand, it represents an integrated model with attitude as a new mediating variable. Behavioural intention to use the system is influenced by several factors, including perceived risk, perceived trust, perceived cost, and self-efficacy, so the Meta-UTAUT Model is the most appropriate model for understanding mobile adoption.
Scientometrics Approach: Online Review Customer and Purchase Decision Sholeh, Badrus; Yunianto, Tias Andarini; Kautsar, Achmad; Paramita, R.A. Sista; Indriastuty, Nina; Nugrahanti, Ratri Buda; Oktavia, Windy Dwi
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 4 No. 2 (2024): May 2024
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/ijembis.v4i2.423

Abstract

In the digital era, online customer reviews play a crucial role in consumer decision-making processes. This study aims to analyze these reviews to gain insights into the quality and reliability of products and services. Using VOS Viewer, data from 455 relevant articles identified from the Science Direct database in the fields of Business, Management and Accounting, Economics, Econometrics and Finance, and Social Sciences were analyzed. The cluster analysis revealed five main clusters: (1) Strategic Integration and Digital Transformation in B2B Markets, (2) Influencer Dynamics and Consumer Engagement in the Digital Era, (3) Digital Consumer Engagement and Motivation on Social Platforms, (4) Consumer Behavior and Brand Dynamics in Environmental and Social Contexts, and (5) Digital Loyalty and Purchase Dynamics, (6) Pandemic Risk and Sustainable B2B Marketing Dynamics, (7) Consumer Response and CSR Dynamics in Service Encounters, (8) Digital Innovation and Capability in Business Customer Servitization, (9) Customer Agility and Success in Virtual Reality Marketing, (10) Elevated Customer Experience in Social Presence Marketing, (11) Personalized Industrial Marketing and Privacy Concerns, (12) Export Performance and Supplier Relationships in Immigrant-Led Management. By leveraging this technology and effectively managing customer relationships, businesses can build a competitive advantage and achieve sustainable growth in an increasingly digital market
Market Orientation And Business Performance: Insights From Recent Research Trends And Cluster Analysis Indarwati, Tias; Paramita, R.A. Sista; Kautsar, Achmad; Asandimitra, Nadia
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 4 No. 3 (2024): September 2024
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/ijembis.v4i3.439

Abstract

Business performance is a critical aspect that demands significant attention from firms as it serves as the primary determinant of organizational success and sustainability. The literature suggests that market orientation plays a pivotal role in influencing business performance outcomes. This study employs VOS Viewer to analyze data from 64 relevant articles identified from the Scopus database in the fields of Business, Management and Accounting, Economics, Econometrics and Finance, and Social Science. The cluster analysis reveals five clusters: Cluster 1 - Entrepreneurial Competitive Advantage in SMEs, Cluster 2 - Performance-Driven Green Management, Cluster 3 - Focused Strategy in Family Business, Cluster 4 - Information-Driven Customer Service, and Cluster 5 - Impact-Driven Small Market Enterprises. Entrepreneurial orientation and innovation have proven crucial in shaping the competitive advantage and business performance of SMEs, with market orientation significantly aligning organizational strategies with market demands and customer needs. This strategic approach enhances market responsiveness, innovation, and competitive advantage of SMEs in a dynamic and competitive business environment.