Garuda - Garba Rujukan Digital

Sosialisasi Pengembangan Potensi Desa Menjadi Desa Wisata Titania Amelia Saleha; Nur Kholis Pamungkas; Elza Farida Sukmawati; Sampir Andrean Sukoco
Majalah Ilmiah "PELITA ILMU" Vol 5, No 1 (2022): PELITA ILMU (JUNI 2022)
Publisher : STIA Pembangunan Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37849/mipi.v5i1.299

Pasca pandemi COVID-19 terdapat banyak sekali kesenjangan diberbagai bidang kehidupan yang salah satu tentunya adalah ekonomi, yang terjadi di berbagai kalangan dimana salah satunya adalah penggerak utama roda pemerintahan itu sendiri. BUMDes merupakan salah satu pihak yang terdampak dalam hal ini dimana rendahnya serapan dan aliran dana menyebabkan kesulitan finansial dalam perputaran roda di BUMDes itu sendiri. Padahal telah diketahui bahwa BUMDes merupakan salah satu bidang yang menerima dana yang cukup besar dalam aliran dana desa. Oleh karenanya pengembangan BUMDes perlu segera dilakukan demi membantu menyokong perekonomian desa. Pengembangan potensi desa merupakan salah satu upaya yang dapat dilakukan untuk mengembangkan BUMDes dimana potensi desa merupakan segala hal yang ada di desa baik yang bersifat fisik dan non-fisik yang dapat dimanfaatkan demi kemajuan desa itu sendiri. Minimnya pengembangan potensi desa sendiri merupakan salah satu alasan mengapa BUMDes cenderung sulit dapat melebarkan sayap usahanya karena terfokus pada bidang-bidang tertentu saja. Pada Desa Kemuningsari Kidul sendiri memiliki potensi dimana dapat dikembangkan menjadi desa wisata, namun karena beberapa kendala pengembangan tersebut hanya ide belaka. Padahal di era yang serba digital ini, wisata merupakan bidang yang paling potensial dalam mendapatkan keuntungan yang sebesar-besarnya.

Empowering Communities in the Development of Regenerative Tourism in Koja Doi Tourism Village, Sikka Regency, East Nusa Tenggara Province Michael Rudolfus Sawu; I Made Adikampana; I Nyoman Sukma Arida
Asian Journal of Social and Humanities Vol. 2 No. 8 (2024): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/ajosh.v2i8.300

This research aims to analyze the existing conditions of regenerative tourism development, the level of local community participation and propose an empowerment model in the development of regenerative tourism. Qualitative research with a verification approach is used to analyze research problems. Data is collected through observation, interviews, documentation and literature studies related to the subject being researched. The data analysis technique used is qualitative thematic. The informants involved in this research were local communities, regional government, non-governmental organizations, academics and tourists. The findings of this research are the existence of regenerative tourism practices by local communities and tourists. Local communities have positive attitudes and also tourists' perceptions of regenerative tourism practices. However, tourists want improvements in several other aspects. The level of local community participation in regenerative tourism entrepreneurship was found to be still minimal. This is due to human resources, economic capital and partnerships to manage a regenerative tourism business. The implication of this research is to create opportunities to optimize empowerment efforts to suit the needs and potential of local communities.

Development of Subak Lestari as a sustainable tourism attraction in Denpasar city Rusadi, Ni Wayan Purnami; Pitana, I Gde; Sunarta, I Nyoman; Arida, I Nyoman Sukma
International Journal of Green Tourism Research and Applications Vol. 5 No. 2 (2023): December 2023
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijogtra.v5i2.114-128

This research examines the management and development of Subak Lestari as a sustainable tourist attraction in Denpasar City. Subak Lestari consists of five pilot subaks namely Anggabaya Subak, Umadesa Subak, Umalayu Subak, Subak Intaran Barat and Subak Intaran Barat Timur. The purpose of this study is to analyze institutional management and formulate a strategy for developing Subak Lestari as a sustainable tourist attraction in Denpasar City. This study uses an interpretive qualitative analysis method. Data collection was carried out through literature study, observation, in-depth interviews, triangulation and focus group discussions (FGD) with key informants including Subak Lestari officials, Denpasar City Government Agencies, Expert Team from academics who designed Subak Lestari, the Government and Pokdarwis in the Village and local Villages, as well as tourism actors. The results of this study found that there is a need for special management that manages Subak Lestari as tourist attraction, comprehensive HR training and assistance from related agencies, construction of tourism support facilities that still pay attention to paddy field productivity, implementation of policies and giving strict sanctions for violations related to land conversion and outreach to the community regarding the benefits of subak development as a sustainable tourist attraction. The conclusions from the research results are (1) Krama Subak is expected to maintain awig-awig in preserving agricultural land and open up to the concept of developing Subak as a tourist attraction; (2) the government is responsible for determining policies and collaborating with various related parties; (3) Academics conduct studies on concepts that are suitable for development in Subak, especially as a tourist attraction; (4) The community participates in preserving the Subak environment which has been designated as a tourist attraction.

Strategi Positioning dan Branding Destinasi Pariwisata Manggarai Timur Dalam Mendukung Citra New Tourism Territory Ni Made Gandhi Sanjiwani; I Nyoman Sukma Arida; I Gede Gian Saputra
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 2 No. 1 (2024): Februari : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v2i1.2641

Studies on positioning and branding strategies for East Manggarai Tourism Destinations are currently very limited. Previous studies were conducted only partially and focused only on tourist attractions. On the other hand, the high gap between domestic and foreign tourist visits is nearly 10.000 times. Foreign tourist visits have not yet reached a significant number. However, East Manggarai has tremendous tourism potential with 118 tourist attractions spread across four strategic tourism areas in the region. Therefore, this study aims to analyze the positioning and branding strategies of East Manggarai Tourism Destinations by mapping tourism market segmentation trends. Designed with a quantitative descriptive approach, questionnaires were distributed to tourists accidentally encountered in the field. The branding formulation "Keep Exploring The Dangerous Golden Dragon in the World" is expected to strengthen the image of East Manggarai Tourism Destinations as a competitive new brand and supports the image of tourism in East Nusa Tenggara as The New Tourism Territory.

DINAMIKA EKOWISATA TRI NING TRI DI BALI PROBLEMATIKA DAN STRATEGI PENGEMBANGAN TIGA TIPE EKOWISATA BALI I Nyoman Sukma Arida
Jurnal Kawistara Vol 4, No 2 (2014)
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/kawistara.5666

This study is aimed at explain the dynamic process in the development of ecotourism in Bali. Its objectivesare 1) to identify and analyze typologies of ecotourism in Bali, 2) to analyze each type of ecotourism, focusingon the aspects of ecotourism products, local community involvement, and its development strategy, and 3) toanalyze and formulate appropriate model of ecotourism development in Bali. This is a descritive qualitativeresearch with relevant data acquisition techniques, namely (a) in-depth interview, (b) field observation,(c) Focus Group Discussion(FGD), and (d) document studies. The four methods were used to capture theneeds of data in the field, in accordance with scope of the problem investigated and research objectives. Thisstudy found that ecotourism typology in Bali, in terms of its main moving actors (agent of change),is divided into three, namely: (1) investor-driven ecotourism (investor type), (2) community-drivenecotourism (community type), and (3) government-driven ecotourism (government type). This threetypeecotourism in Bali is also known as tri ning tri. In practice, each type of ecotourism has different levelof conformity with ecotourism principles (TIES, 2000), so that they can be categorized into three groups,which are major (utama), intermediate (madya) and contemptible (nista). Some particular Balinese lifestances such as rwa bhineda (dualism), paduwen sareng (common ownership), dan nempahang rage (selfdevotion) enable the different types of ecotourism to live and develop side by side harmonically inBali, without negating each other. Through observation in the micro level, this study found that thecharacteristic of each type tends to shift into hybrid type due to, among others, close interaction withdifferent kinds of stake holders. This also means that the type of ecotourism developed in a village, forexample, will most likely to be modified or improvised in such a way to accommodate the availableresource potency and characteristic of stakeholders involved on its development or management. Theability to manage all forms of ecotourism, which mainly come from outside of Bali, is then combined byBalinese with their life stance of rwa bhineda. Therefore, any ecotourism type or model that comes into,enters and develops in Bali, eventually transforms into a new type of ecotourism.

Empowering Communities in the Development of Regenerative Tourism in Koja Doi Tourism Village, Sikka Regency, East Nusa Tenggara Province Michael Rudolfus Sawu; I Made Adikampana; I Nyoman Sukma Arida
Asian Journal of Social and Humanities Vol. 2 No. 8 (2024): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/ajosh.v2i8.300

This research aims to analyze the existing conditions of regenerative tourism development, the level of local community participation and propose an empowerment model in the development of regenerative tourism. Qualitative research with a verification approach is used to analyze research problems. Data is collected through observation, interviews, documentation and literature studies related to the subject being researched. The data analysis technique used is qualitative thematic. The informants involved in this research were local communities, regional government, non-governmental organizations, academics and tourists. The findings of this research are the existence of regenerative tourism practices by local communities and tourists. Local communities have positive attitudes and also tourists' perceptions of regenerative tourism practices. However, tourists want improvements in several other aspects. The level of local community participation in regenerative tourism entrepreneurship was found to be still minimal. This is due to human resources, economic capital and partnerships to manage a regenerative tourism business. The implication of this research is to create opportunities to optimize empowerment efforts to suit the needs and potential of local communities.

An Analysis of Trends, Challenges, and Future Directions in Human Resources for the Tourism Sector: Rebuilding Bali's Workforce Victor Bangun Mulia; I Wayan Suardana; I Nyoman Sukma Arida
Jurnal Internasional Riset Bisnis Pariwisata Vol 3 No 2 (2024): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v3i2.1366

Bali is renowned as a premier tourist destination, yet it faces significant challenges in terms of human resources within the tourism sector. This study aimed to analyze the current state of tourism human resources in Bali by examining their strengths, weaknesses, opportunities, and threats. Employing qualitative research methods, the study included thematic analysis based on insights from eight HR professionals in hotels and travel agencies across the island. The findings revealed that tourism HR in Bali possess adequate knowledge, skills, and a positive attitude toward their work. However, challenges persist, including a lack of mental readiness among younger professionals, limited English proficiency, uneven quality among tourism human resources, and insufficient supporting facilities for development. Addressing these issues is crucial for enhancing the overall quality of service and competitiveness in Bali's tourism sector, ensuring that it continues to thrive in an increasingly global market. This study highlights the need for targeted interventions to improve human resource capabilities and align them with the evolving demands of the industry.

[RETRACTED] Strategi Pengelolaan Desa Wisata: Pemberdayaan Usaha Kecil Melalui Pelatihan Pemasaran Digital [RETRACTED] Juliastari, Komang Trigita; Arida, I Nyoman Sukma; Kristianto, Yohanes
Jurnal Abdi Masyarakat Vol. 5 No. 1 (2025): Jurnal Abdi Masyarakat Februari 2025
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v5i1.69

Tujuan Penelitian ini mengidentifikasi Strategi Pengelolaan Desa Wisata Selumbung, Kecamatan Manggis, Kabupaten Karangasem. Penelitian ini menggunakan pendekatan deskriptif kualitatif dengan metode pengumpulan data wawancara, observasi, kuesioner dan studi dokumentasi. Analisis data menggunakan analisis SWOT. Hasil penelitian Pada aspek peran stakeholder setiap stakeholder telah menjalankan perannya dalam pengembangan desa wisata, namun belum ada upaya yang terkoordinir yang dilakukan oleh sebuah tim yang terdiri atas seluruh stakeholder. Strategi pengelolaan Desa Wisata Selumbung berdasarkan analisis SWOT yaitu: Strategi SO (Strength-opportunities) yaitu meningkatkan brand image anugerah Desa Wisata Award, meingkatkan kualitas produk, memanfaatkan Pokdarwis dan kemajuan teknologi untuk mendukung layanan kepariwisataan Desa. Selanjutnya strategi ST (Strength-Threats) yaitu memaksimalkan produk wisata budaya yang dimiliki serta menjaga kearifan lokal masyarakat. Strategi WO (Weakness Opportunities) yakni meningkatkan kualitas SDM Desa, kerjasama dengan pihak swasta dan melakukan pemasaran yang konsisten. Lalu Strategi WT (Weakness Threats) yakni meningkatkan sistem pengelolaan pariwisata Desa, memberikan pelatihan kepada Pokdarwis dan Masyarakat Desa. The aim of this research is to identify the Management Strategy for Selumbung Tourism Village, Manggis District, Karangasem Regency. This research uses a qualitative descriptive approach with data collection methods of interviews, observations, questionnaires and documentation studies. Data analysis uses SWOT analysis. Research results: In the aspect of stakeholder roles, each stakeholder has carried out its role in developing tourist villages, but there has been no coordinated effort carried out by a team consisting of all stakeholders. The Selumbung Tourism Village management strategy is based on SWOT analysis, namely: SO (Strength-opportunities) strategy, namely increasing the brand image of the Tourism Village Award, improving product quality, utilizing Pokdarwis and technological advances to support the Village's tourism services. Furthermore, the ST (Strength- Threats) strategy is to maximize the cultural tourism products we have and maintain the local wisdom of the community. The WO (Weakness Opportunities) strategy is to improve the quality of village human resources, collaborate with the private sector and carry out consistent marketing. Then the WT (Weakness Threats) Strategy, namely improving the village tourism management system, providing training to Pokdarwis and village communities.

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