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All Journal SOROT: Jurnal Ilmu-ilmu Sosial Ekonomi dan Keuangan Jurnal Bina Praja Abdimas Talenta : Jurnal Pengabdian Kepada Masyarakat EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Pengabdian Masyarakat: Darma Bakti Teuku Umar Journal of Management Analytical and Solution International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) International Conference on Health Science, Green Economics, Educational Review and Technology (IHERT) Journal Of Management Analytical and Solution (JoMAS)
Inggrita Gusti Sari Nasution
Fakultas Ekonomi Dan Bisnis, Universitas Sumatera Utara
Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Marketing strategy analysis to improve sales in the hydraulic urban medan group Muchtar , Yasmin Chairunisa; Inneke Qamariah; Nasution , Inggrita Gusti Sari; Frida Ramadini; Fadli
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 2 (2019): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (229.471 KB) | DOI: 10.32734/abdimastalenta.v4i2.4233

Abstract

Indonesia is an agrarian country which means that agriculture plays an important role in the overall national economy. The agricultural sector is one of the bases that are highly expected in supporting economic growth. The business opportunity from the vegetable business using the hydroponic method is very promising. Especially for fulfilling the food and nutritional needs of the community itself, since very little quality of food intake from vegetables and fruits for the people of Indonesia in particular. Tanjung Morawa area is located on the outskirts of Medan, known as a center for ornamental plants, fruits and vegetables. Communities in this area make crop cultivation a livelihood. This study aims to study strengths, weaknesses, opportunities and threats (SWOT analysis) of the quality of hotel services in the city of Medan in the MICE industry. The research method used is a qualitative method using an internal factor evaluation (IFE) matrix and an external factor evaluation (EFE) matrix with decision making using the Quantitative Strategic Planning Matrix (QSPM) matrix. The results of this study indicate that shows that the development of marketing strategies based on social media. Analysis of external and internal factors using the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices indicate that the internal influence is greater than the internal factors.
ANALISIS ELASTISITAS PERMINTAAN TERHADAP KREDIT KONSUMSI DI SUMATERA UTARA Paulina Putri A. Hutagalung; Inggrita Gusti Sari Nasution
Ekonomi dan Keuangan Vol. 1 No. 2 Januari 2013
Publisher : Departemen Ekonomi Pembangunan USU

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Abstract

ABSTRACT This research aims to analyze the elasticity of demand for consumer loans in North Sumatra. The variables observed in this study is consumer credit interest rate, Gross Domestic Product (GDP) per capita and the exchange rate of rupiah against the dollar. This research uses time series data for the period 1996-2010, which is a secondary data. The data is sourced from the central bank of Indonesia and North Sumatra Central Bureau of Statistics, The model used in this study is a model of multiple regression equations and analyzed using Ordinary Least Squares (OLS). Based on the estimates, the researh found that the Gross Domestic Product (GDP) per capita and the rupiah exchange rate against the dollar significantly influence credit demand in North Sumatra but consumer credit interest ratenot significantly influence. The elasticity of demand for consumer credit in North Sumatra is inelastic to changes in consumer credit interest rate and the exchange rate of the rupiah against the dollar, but it is elastic to GDP per capita. This means that the demand for consumer loans in North Sumatra are more sensitive to changes in GDP per capita than the changes in interest rates and the exchange rate againstthedollar. Keywords: Elasticity of demand, consumer credit, interest rates, GDP per capita, exchange rate.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN NASABAH MENABUNG DI BANK BCA KOTA MEDAN (STUDI KASUS ETNIS CINA) Monang Ranto Tambunan; Inggrita Gusti Sari Nasution
Ekonomi dan Keuangan Vol 1, No 3 (2013)
Publisher : Departemen Ekonomi Pembangunan USU

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Abstract

This study entitled “Anaysis of Factors Influencing Decisions Customers Saving in BCA Medan (Ethnic Chinese Case Study)”. This study aimed to investigate the efeect of factors consisting Of products, services, promotions, location and credibility of the decisions of Chinese customers saving in BCA Medan.The analytical method used is descriptive analysis and statistical methods used multiple linear regression tool, significant testing and simultaneous testing of significant partial. Data processed using SPSS17.0 for windows. The data used are primary and secondary data.Based ond estimation/regression showed that the variables of the products, service, and the credibility has positive and significant impact in cutomers decision ethnic Chinese saving in BCA Medan alpha level of 5%, while variable promotion and location only positive influence customers decisions ethnic Chinese saving in BCA Medan. Keywords: Products, Services, Promotion, Location, Credibility and Customers Decision
SURVEY KEPUASAN KONSUMEN TERHADAP PEMANFAATAN LAYANAN E-BANKING PADA BANK-BANK UMUM DI KOTA MEDAN Surya Dharma Munthe; Inggrita Gusti Sari Nasution
Ekonomi dan Keuangan Vol 1, No 12 (2013)
Publisher : Departemen Ekonomi Pembangunan USU

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Abstract

The purpose of this reseach was to determine and analyze customersatisfaction with the use of e-banking services to commercial banks in thecity of Medan. The analytical method used are descriptive analysis,Customer Satisfaction Index (CSI) and the Importance PerformanceAnalysist (IPA).Results of this study showed that the majority of customers are satisfiedwith the performance of services provided by commercial banks in the cityof Medan. It can be seen from the test results using the CustomerSatisfaction Index (CSI) which is equal to 79.20%. But on testing using the Importance Performance Analysist (IPA) serviceattributes which are still to be fixed in the Responsiveness of officers to fill the empty ATM machine, the Bank had a service hours according to theneeds of its customers, the Bank has a number of ATM and its ATMnetwork numerous and easily found, Ease of transaction through ebanking services, the Bank gives attention to customer problems in the use of E-banking services, speed and responsiveness of the network / site Ebanking services, employee skills in dealing with e-banking services,engineering officer attitude to them in carrying out their duties. Thisshould be fixed so that the customer satisfaction at Comercial bank in theMedan city can be maintained.Keywords: Consumer Satisfaction, Service, Customer Satisfaction Index (CSI), Importance Performance Analysist (IPA)
ANALISIS DAYA SAING EKONOMI DI KABUPATEN LABUHANBATU SELATAN Paicakra Prianti; Inggrita Gusti Sari Nasution
Ekonomi dan Keuangan Vol 3, No 7 (2015)
Publisher : Departemen Ekonomi Pembangunan USU

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Abstract

This study aimed to analyze the factors that affect and be decisive economic competitiveness in South Labuhanbatu District by using the method of Analytical Hierarchy Process (AHP). By using purposive sampling method, this study uses primary data with questionnaires and interviews with 30 respondents consisting of students, teachers, community public, bureaucracy, banking, non-banking, and entrepreneurs.The results from this research that the infrastructure factor becomes the most important factor in improving economic competitiveness in South Labuhanbatu District with a weight of (0,278), followed by a regional economy factor (0,275), then the labor and productivity factors (0,184), institutional factors (0,151), and the final is socio political factor (0,110).Keywords : Economic Competitiveness, Analytical Hierarchy Process
ANALISIS TINGKAT PEMAHAMAN MASYARAKAT KABUPATEN SERDANG BEDAGAI TERHADAP PENGGUNAAN SISTEM PEMBAYARAN NON TUNAI (Studi Kasus : PNS di Kabupaten Serdang Bedagai) Depo Lestari Sinaga; Inggrita Gusti Sari Nasution; Irsyad Lubis
Eqien - Jurnal Ekonomi dan Bisnis Vol 11 No 02 (2022): EQIEN- JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Dr Kh Ez Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34308/eqien.v11i02.944

Abstract

This research aims to know the understanding level of government employee in Serdang Bedagai Region for non cash payment system utilization. The number of samples is determined by uknown populations formula and the accidental sampling technique is used to collect the samples. The object of this research is government employee of Serdang Bedagai Region who use non-cach payment system with 96 respondents.The sampling method in this field research is by giving them questionnaires. This research used descriptive data analysis technique in the form of frequency, percentage, and cross-tab. In this research, the writer used IBM SPSS Statistics 22 program.The results of this research shows that goverment employee in Serdang Bedagai Region understand the non cash payment system by using the indicator whinch consist of interpreting, exemplifying, classifying, inferring, comparing and explaining with the understanding average level at 78,75%, but utilizatoin of card payment throught of government employee are still very limited in the use of ATM cards, credit cards and debit cards.
Anomali pengaruh sektor industri terhadap tingkat kemiskinan di Indonesia Arif Rahman; Sirojuzilam Sirojuzilam; Wahyu Ario Pratomo; Inggrita Gusti Sari Nasution; Wahyu Sugeng Imam Soeparno; Sukma Hayati Hakim; Muhammad Syafii
SOROT Vol 17, No 2 (2022)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/sorot.17.2.91-103

Abstract

Kontribusi sektor industri terhadap perekonomian yang cenderung menurun, juga diikuti dengan penurunan kemiskinan dalam pengamatan yang cukup panjang. Tren yang searah ini menjadi salah satu pemantik untuk menelusuri lebih dalam pengaruh sektor industri, dan beberapa variabel prediktor lainnya terhadap kemiskinan. tujuan dari penelitian ini adalah untuk menganalisis pengaruh jangka pendek dan jangka panjang dari sektor industri, pertanian, konsumsi rumah tangga, konsumsi pemerintah, dan PMTB terhadap tingkat kemiskinan di Indonesia tahun 2000-2021. Data diperoleh dari publikasi BPS, dengan metode analisis desktriptif kuantitatif dengan pendekatan Error Correction Model. Berdasarkan uji derajat integrasi diketahui bahwa data stasioner pada orde kedua. Pengujian residual Engle-Granger memperoleh hasil bahwa data pada tingkat level terdapat kointegrasi. Hasil regresi pada sektor industri justru menunjukkan pengaruh yang positif signifikan baik dalam jangka panjang maupun jangka pendek. Konsumsi rumah tangga berpengaruh negatif baik jangka panjang maupun jangka pendek. Kemudian, PMTB memiliki pengaruh signifikan dalam jangka pendek, namun semakin melemah dalam jangka panjang. Sedangkan konsumsi pemerintah dan sektor pertanian tidak berpengaruh signifikan terhadap tingkat kemiskinan di Indonesia.The contribution of the industrial sector to the economy which tends to decline, is also followed by a decrease in poverty in a long period of observation. This unidirectional trend is one of the triggers to explore more deeply the influence of the industrial sector, and several other predictor variables on poverty. The purpose of this study is to analyze the short-term and long-term effects of the industrial sector, agriculture, household consumption, government consumption, and PMTB on the poverty rate in Indonesia in 2000-2021. Data obtained from BPS publications, using quantitative descriptive analysis method with Error Correction Model approach. The regression results in the industrial sector actually show a significant positive effect both in the long and short term. Household consumption has a negative effect both in the long and short term. Then, PMTB has a significant effect in the short term, but weakens in the long term. Meanwhile, government consumption and the agricultural sector have no significant effect on the poverty rate in Indonesia.
DETERMINATION OF ECONOMIC GROWTH IN NORTH SUMATRA PROVINCE Uli Amsyah; Amirullah; Tsabitha Dwitanahd; Nazwa Hafyuna br Nasution; Inggrita Gusti Sari Nasution
International Conference on Health Science, Green Economics, Educational Review and Technology Vol. 5 No. 2 (2023): IHERT (2023) SECOND ISSUE: International Conference on Health Science, Green Ec
Publisher : Universitas Efarina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ihert.v5i2.384

Abstract

This study aims to find out how the influence of the Economic Development Index, Poverty, Unemployment, Capital Expenditure, Total Capital and Labor partially or simultaneously on Economic Growth by taking case studies in North Sumatra Province. The type of research used is descriptive quantitative, namely a descriptive approach with a quantitative approach. The data used is secondary data, this research is panel data research with panel data regression analysis method conducted with Eviews 12.0. The results of this study indicate that the HDI variable has a significantly positive effect on Economic Growth, Poverty has a negative but insignificant effect on Economic Growth, Unemployment has a positive but insignificant effect on Economic Growth, Capital Expenditure has a negative but insignificant effect on Economic Growth, Total Population has a negative but insignificant effect on Economic Growth and Labor has a significantly positive effect on Economic Growth.
Analysis of The Influence of Education, Health, and Internet User on Economic Growth With Labor Productivity as an Intervening Variable in Indonesia Simatupang, Dewi Ratna Sari; Yola Anggia; Raina Linda Sari; Inggrita Gusti Sari Nasution
Journal Of Management Analytical and Solution (JoMAS) Vol. 3 No. 3 (2023): Journal Of Management Analytical and Solution
Publisher : TALENTA Publisher, Universitas Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jomas.v3i3.12851

Abstract

This study aims to see whether the Labor Productivity variable is ableto become an intervening variable between the Education, Health andInternet Users variable on Indonesia's Economic Growth in the 2015-2019 period. The method used is Path Analysis using the Eviewsprogram. The data used is in the form of panels consisting of 34provinces in Indonesia over a period of 5 (five) years. For modelselection using the Chow Test and Hausman Test and from the two teststhe Fixed Effect Model was selected. For the value of the EducationVariable, the average length of school data is used; the health variableuses life expectancy data and vaternet uses internet user data. Theresults of this study indicate that the Labor Productivity variable is notan intervening variable between the Education, Health, Internet variableand the Economic Growth variable as seen from the Sobel Test resultswhich have a value of less than 1.96 at 𝛼=5%. The direct effect of theEducation variable on Labor Productivity is negative and notsignificant. The direct effect of the Health variable on LaborProductivity is negative and significant. The direct effect of the Internetvariable on Labor Productivity is positive and not significant. Thedirect effect of the Education variable on Economic Growth is negativeand significant. The direct effect of the Health variable on EconomicGrowth is positive and not significant. The direct effect of Internetvariable on economic growth is positive and significant. The directeffect of the Labor Productivity variable on Economic Growth isnegative and not significant.
Produk Penggilingan Biji-Bijian untuk Meminimalkan Biaya Produksi dalam Bisnis Peternakan Sari, Rahmi Meilina; Syahputri, Khalida; Tarigan, Indah Rizkya; Nasution, Inggrita Gusti Sari
Jurnal Pengabdian Masyarakat: Darma Bakti Teuku Umar Vol 5, No 1 (2023): Januari-Juni
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/baktiku.v5i1.5277

Abstract

The main supply of indonesian food comes from agricultural and livestock products. One of the sources of body protein that is favored by the public from the livestock sector, one of which is poultry farming. Egg and meat commodities from poultry have excellent market prospects because prices are relatively cheap and easy toobtain. One of the keys to the success of poultry is the timely and high-nutrient feeding that contains high levels of protein. IKA Livestock Business spends Rp5.400.000 for animal feed costs every month. The high cost makes partners mix feed with corn. But large corn grains are difficult to digest so it requires simple technology that is able to break down corn. To encourage the improvement of efficiency through modification of animal feed so that the implementation of science and technology that is able to provide results in the form of grain grinder machine to overcome the problem of animal feed. In addition to creating this devotional tool also provides training on financial management by bookkeeping and the creation of machine usage and maintenance procedures so that performance is maintained and has a long service life.
Co-Authors Amirullah Arif Rahman Arif Rahman Beby Kendida Hasibuan Chenny Seftaria Depo Lestari Sinaga Dewi Ratna Sari Simatupang Dewi Ratna Sari Simatupang Fadli Frida Ramadini Inneke Qamariah Irsad Lubis Irsyad Lubis Khalida Syahputri M Syafii Monang Ranto Tambunan Muchtar , Yasmin Chairunisa Nazwa Hafyuna br Nasution Paicakra Prianti Paidi Hidayat Paulina Putri A. Hutagalung Raina Linda Sari Sari, Rahmi Meilina Sari, Raina Linda Simatupang, Dewi Ratna Sari Sirojuzilam Hasyim Sirojuzilam Sirojuzilam Sukma Hayati Hakim Suria Sulaiman Surya Dharma Munthe Tarigan, Indah Rizkya Tsabitha Dwitanahd Uli Amsyah Wahyu Ario Pratomo Wahyu Ario Pratomo Wahyu Sugeng Imam Soeparno Yola Anggia