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ANALISIS STRATEGI PENGEMBANGAN PARIWISATA KAWASAN SELAT LEMBEH DI KOTA BITUNG Ellen R. Sutrisno; Charles R. Ngangi; Caroline B. D. Pakasi
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.936 KB) | DOI: 10.35791/agrsosek.14.2.2018.20374

Abstract

This study aims to analyze the strategy of tourism development of Lembeh Strait Region in Bitung City. The study was conducted in the Lembeh Strait Area of Bitung City, which covers the Lembeh Island region and the mainland of Bitung City. The study took place in March 2018. This research used kuantitatif descriptive method. The data source consists of primary data and secondary data. Primary data is obtained directly from the field through the respondents who have been determined, while secondary data obtained from agencies or institutions - related institutions such as the Tourism Office, BPS Bitung, libraries and other relevant SKPD ie Tourism Office, Bappeda, Investment and One Stop Service Office. Sample collection used technique of Accidental and Purposive Sampling. Data collection technique used in this research is Field Survey. Researchers prepare and retrieve data through surveys, questionnaires, document studies, interviews, documentation. This study uses SWOT data processing analysis through process analysis of Internal factors and External factors. The result of this research shows that the strategy of tourism development of Lembeh Strait area in Bitung City based on SWOT analysis is in the first quadrant between external opportunity and internal strength where the result of analysis obtained by total score of Internal Factor Analysis (IFAS) is 3.076 and External Factor Strategic Analysis Summary (EFAS) is 3.396. The main strategy in developing Lembeh Strait area tourism that must be implemented is to develop and improve the factors of Attraction, Accessibility and Amenities as follows: (1) Maintaining the beauty and uniqueness of nature Lembeh Strait as the main Attraction and adding new artificial attraction object; (2) Completing and improving public facilities and tourism facilities and facilities and infrastructure; (3) Make intelligent use of social media communication information technology as a cheap and efficient means of promotion.*eprm*.
TARGET DAN REALISASI PAJAK DAERAH DI KABUPATEN MINAHASA UTARA Marini ., Loho; Charles R. Ngangi; Caroline B. D. Pakasi
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (454.402 KB) | DOI: 10.35791/agrsosek.14.2.2018.20578

Abstract

The objective of the research is to analyze the target and realization of tax revenue in North Minahasa Regency. The study was conducted from September to November of 2017. The data used were secondary data. Data collection techniques used are to go directly to the local revenue department and conduct interviews and make the necessary data recording. Method of data processing using trend analysis method. The results of the research showed that the Local Tax has a great influence on development in North Minahasa Regency and Development in North Minahasa Regency. It is increasingly seen clearly, in the construction of housing, warehouses and tourist places. It can also be seen from tax return projection for the next five years that is alwasy growing every year.*jnkd*.
KAJIAN PENGEMBANGAN KELOMPOK TANI DI KELURAHAN BUHA KECAMATAN MAPANGET KOTA MANADO Febronia Gledis Manus; Jenny ., Baroleh; Charles R. Ngangi
AGRI-SOSIOEKONOMI Vol. 14 No. 3 (2018)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (293.278 KB) | DOI: 10.35791/agrsosek.14.3.2018.21532

Abstract

This study aims to study the development of "Sukamaju" farmer groups in Buha Village, Mapanget Sub-district, Manado City. This research was conducted from August 2017 to May 2018. The data used are primary and secondary data. Primary data through interviews using questionnaires to 11 respondents and secondary data obtained from the Buha Village Office in Mapanget Sub-district. This analysis uses descriptive analysis. The results of this study indicate that the development of farmer groups in Buha sub-district especially in the "Sukamaju" farmer group development has increased, because with frequent meetings through the development of farmer groups as learning classes, vehicles of cooperation and production units make this farmer group experience excellent development therefore this farmer group belongs to the advanced farmer group.***
PERSEPSI MASYARAKAT PETANI TERHADAP TRADISI RAMBU SOLO/PEMAKAMAN ADAT DI DESA MARINDING KECAMATAN MENGKENDEK KABUPATEN TANA TORAJA Pebriani Soulun Salu; Charles R. Ngangi; Mex Frans Lodwyk Sondakh
AGRI-SOSIOEKONOMI Vol. 14 No. 3 (2018)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (184.421 KB) | DOI: 10.35791/agrsosek.14.3.2018.21535

Abstract

This study aims to find out how the perceptions of the peasant community towards the tradition of rambu solo / traditional funeral in Marinding Village. This study lasted for 4 (four) months starting from April 2018 to July 2018 in Marinding Village, Mengkendek Sub-district, Tana Toraja Regency. The data collection method used is primary data collected through direct interviews with the community members and secondary data obtained from the Marinding Village Office. The sampling method used the purposive sampling method. The number of respondents is 15 people. Data analysis used was descriptive analysis. The results showed that there were two types of perceptions from the farmers community towards the tradition of rambu solo / traditional funeral in Marinding Village, Mengkendek Sub-district, Tana Toraja District, namely not supporting and supporting. There are 8 out of 15 respondents who do not support the rambu solo tradition because it is considered a waste that costs very large and expensive and is often for showing their social status in the community. But there is also support in which 7 out of 15 respondents support this tradition because the tradition of the rambu solo tradition reflects the life of the Toraja people who like togetherness and family. In addition, the implementation of solo signs opened up markets and huge profits for the rice farmers, coffee, and cattleman, especially for buffalos and pigs, because they could sell their all agricultural products to people who carried out rambu solo tradition which were usually carried out after the harvest period.*eprm*.
ANALISIS KEUNTUNGAN USAHA PENGOLAHAN KOPI KOYA DI DESA KELURAHAN KOYA KECAMATAN TONDANO SELATAN KABUPATEN MINAHASA (ANALYZING THE BENEFITS OF KOYA COFFEE PROCESSING BUSINESS IN KOYA VILLAGE TONDANO SELATAN SUB-DISTRICT MINAHASA REGENCY) Muhammad R. Hemeto; Vicky R.B Moniaga; Charles R. Ngangi
AGRI-SOSIOEKONOMI Vol. 17 No. 1 (2021)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.23 KB) | DOI: 10.35791/agrsosek.17.1.2021.32263

Abstract

This study aims to analyze the benefits of koya coffee processing business in Koya village, Tondano Selatan sub-district, Minahasa regency. This research was conducted from March 2020 to June 2020. The data used in this study are primary data and secondary data. Primary data were obtained from direct interviews with 1 respondent, namely business owners using a questionnaire, while secondary data were obtained from agencies related to this study, among others, literature or previous research. The results showed that the cost in production per 6 months was Rp. 706,555 and income was Rp. 13,900,000 with a profit of Rp. 6,193,445.
KONTRIBUSI KERJA WANITA DALAM KELUARGA PETANI AREN DI DESA RAMBUNAN DAN SAWANGAN KECAMATAN SONDER Selvie Martha Momuat; Ventje V. Rantung; Wilson M. Wangke; Charles R. Ngangi
COCOS Vol. 2 No. 1 (2013)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v2i1.817

Abstract

ABSTRACTThis study aims to determine the contribution of working women in palm sugar farm inthe village of Rambunan and Sawangan Sonder subdistrict. Implementation lasts longer than 3(three) months from May 2012 to July 2012 in the Rambunan and Sawangan VillageSubdisttrict of Sonder Minahasa District. The sample collecting by purposive sampling with thenumber of respond is 40 women farmer. Data were analyzed descriptively and are presented intabular form.The results of this research showed the contribution of working women in the palm sugarfarming family in the Rambunan and Sawangan village more devoted to work in farming thanoutside of farming. This is evident from the percentage of total working time of women infarming palm sugar in those villages which shows the results greater than jobs outside palmsugar farm.Based on an average flow of time and the percentage of women working in farming palmsugar obtained showed the greatest results, the contribution of the highest female labor in palmsugar farms in the Rambunan and Sawangan village is the sales activities (print sugar).Contribution of working woman in palm sugar farming activities in the rambunan andsawangan is the filtering activities with average of time obtained from the event shows thesmallest results.Suggested considering women workers in palm sugar farming give contributes largeenough, Processing of farm products more developed (variable) to increase farm family incomeand be able to utilize labor from outside the family, so the women farmers with her family willalso be increased. Needs to be continue, especially regarding the effect of contribution of theworking women to farm families income.
PENGARUH MARKETING MIX TERHADAP KEPUTUSAN KONSUMEN UNTUK MENABUNG PADA BANK PERKREDITAN RAKYAT Dewi Ayu Mayangsari Tiwow; Celcius Talumingan; Charles R. Ngangi; Tommy F. Lolowang
COCOS Vol. 2 No. 2 (2013)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v2i2.821

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AbstrakThe objective of this research is to determine the effect of marketing mix (Product,Promotion, Place, Price, Process, People and Physical Evidence) to the decision of consumerswho save money on PT. BPR Dana Raya Manado and to see which variable is dominant tothe decisions of consumers who save. The research was conducted at PT. BPR Dana RayaManado. Data is processed by using the method of multiple regression analysis, with SPSS 20statistical calculations. This research used primary and secondary data. The first primary datawas obtained from interviews with respondents by on a list of questions (questionnaires).While the secondary data obtained from the relevant authorities in this study. The method ofdata analysis is to test the validity and reliability testing and multiple regression analysiswith F test and t test.The results of the research showed that 70,3% of independent variables(X1, X2, X3, X4, X5, X6 and X7) jointly have an influence on the dependent variable (Y),while the remaining 29,7% of consumer decisions is explained by other causes in outsideresearch. The results of the F test analysis showed that the F calculated > F-table with avalue of 17,578 > 2,2371 which means that the variable X (product, promotion, place, price,process, people and physical evidence) significantly influence consumer decisions. Through thet test analysis, each variable X has the value t-count > t-table, where the dominant promotionvariable (X2) that is equal to 0,291 (29,1%).
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH PENERIMA KREDIT PADA BANK RAKYAT INDONESIA UNIT WANEA MANADO Cynthia . Lintang; Charles R. Ngangi; Melissa Lady G. Tarore; Lorraine W.Th. Sondakh
COCOS Vol. 2 No. 3 (2013)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v2i3.1475

Abstract

AbstrakThe objective of this research is to determine the quality service that influence concerning the satisfaction of credit customer of Bank Rakyat Indonesia Unit Wanea. The research is implemented in Bank Rakyat Indonesia Unit Wanea from September 2012 to November 2012.This research use primary data and secondary data. The Source of primary data is collected from a direct interview with the customer of Bank BRI, based on the listed questions. The source of secondary data is collected from the related intitutions. In this research, the collection of sample uses “accidential sampling” method with a total of 90 interviewed respondents. The research is quantitative so the collected data from the respondents by questioner is appropriate with Likert Scale and is tabulated with multiple linear regression statistical analysis with a computer software. The method and data analysis use descriptive technique analysis method and statistical Inferensial analysis technique.The result of research showed the contribution of service quality Bank Rakyat Indonesia Unit Wanea Manado in form of professionalism and skill (X1), attitude and behavior (X2), accessibility and flexibility (X3), reliability and trustworthiness (X4), reputation and credibility (X5), and servicescape (X6) that simultaneously described the satisfaction of the customers of BRI Unit Wanea in the amount of 62,1 percent. Then from the six variables the most influential variable towards the satisfaction of customers was the reputation and credibility (X5).
STRATEGI PEMASARAN USAHA NICE BAKERY DI TONDANO Fitri Cahya Latif; Charles R. Ngangi; Celcius . Talumingan; Yolanda P. I. Rori
COCOS Vol. 2 No. 3 (2013)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v2i3.1478

Abstract

AbstrakResearch to determine marketing strategies businesses Nice Bakery in Tondano. This study were obtained from the primary data, primary data source is taken through observation and interviews in respondents (businesses). Methods of data analysis in this study is a descriptive analysis of the marketing mix using SWOT analysis.Vased on the analysis of the matrix of Internal Extenal, Nice Bakery in the position of the vell V. where seen than Nice Bakery are at internal and external medium are also. Cell V is a group of cells with cell III and VII. Nice Bakery can be described on the defensive and achievement (hold and maintain) the strategy adopted include and intensive strategy (Penetration of market and product development). From the analysis has been done to implement the right strategy is market penetration and product development.The conclusion of the research that marketing strategy Nice Bakery business Product blased on quality, Price based on cost price and consumer expectation, promotion based on technology, facility distribution to make consumer easily to get Nice Bakery product and make partnership with food company and expand network by using technology.
Persepsi Konsumen terhadap Bauran Pemasaran Produk Roti Holland Bakery Boulevard di Kota Manado Missy J. Nonutu; Charles Ngangi; Yolanda P.I. Rori; Ellen G. Tangkere
COCOS Vol. 4 No. 1 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v4i1.3471

Abstract

ABSTRACTMissy Juwita Nonutu. The Consumer Perception of Bread Product’s about the Marketing Mix at Holland Bakery Boulevard in Manado City. Under guidance of Charles R.Ngangi as chairman, and Yolanda P.I. Rori and Ellen G. Tangkere as members.The objective of this research is to describe the bread product consument’s perception about the marketing mix (based on the product, price, place and promotion) at Holland Bakery Boulevard in Manado City The method used in this research is survey method. This research uses primary and secondary data. Sampling method used in this research is accidental sampling. Primary data are obtained from interviewed with respondent, which is consumens who buy bread products at Holland Bakery Boulevard, with total of 60 consumens as respondents, using questioner to collect the data. Secondary data are obtained from interviewed with the manager of Holland Bakery Boulevard. Data analysis used in this research is descriptive which analized with Likert Scale and presented in table form.This research result shows that based on product, the highest level index of consuments perception was at product’s flavour indicator. Based on price, the highest level index of consuments perception was at the compatibilty beetwen price and the product’s quality indicator. Based on location, the highest level index of consuments perception was at the indicator of location, comfortability and cleanliness of outlet. Based on promotion, the highest level index of consuments perception was at the publication efectivity indicator. Promotion efectivity indicator is have the lowest level index of consuments perception, which was classified as sufficients, were as the other indicator was classified as good. Generally, based on likert scale analysis showed that the bread product consument’s perception about the marketing mix at Holland Bakery Boulevard was classified as good.
Co-Authors Agnes E. Loho Amelia E. Rotulung Angelyk Y. F. Kawalo Audrey Julia Maria Maweikere Benu Olfie L.S. Bobby J. V. Polii Carolina B.D. Pakasi Caroline B. D. Pakasi Caroline B.D. Pakasi Celcius . Talumingan Celcius Talumingan Celsius Talumingan Chichi S.T. Kansil Christi M. Tangkulung Chrisye Limpong Amelia Limpong Cynthia . Lintang Debora Philip Desiane M. Rungkat Destreeana Suratinojo Dewi ., Tambuwun Dewi Ayu Mayangsari Tiwow Deysi ., Kaseke Elein ., Mamahit Ellen G. Tangkere Ellen G. Tangkere Ellen R. Sutrisno Eric Djakaria Esry O. Laoh Esry O.H. Laoh Eyverson ., Ruauw Eyverson Ruauw Eyverson Ruauw Febronia Gledis Manus Finna Kumesan Fitri Cahya Latif Fransisco Pitar Gene H.M. Kapoantow Gianina Amelinda Rantung Giofany Rondonuwu Grace A. J. Rumagit Grace A.J Rumagit Grace A.J. Rumagit Imelda ., Manopo Irfandi ., Ramli Jean F.J. Timban Jean Fanny Junita Timban Jelly Ribka Danaly Lumingkewas Jennifer Umboh Jenny Baroleh Joachim N.K. Dumais Joppi ., Lengkong Juwendi ., Poluan Leonardus Ricky Rengkung Leydia E. Rauw Liny J.N. Rasu Lorraine Sondak Lorraine W. Th. Sondak Lucia Cecilia Mandey Luis Pinatik Lyndon R.J. Pangemanan Magdalena E. Angeline Maria Grace Damopolii Marini ., Loho Marlen M. Rumengan Martha M. Sendow Meilany C. Wowor Melisa L.G. Tarore Melissa L.G. Tarore Melissa L.G. Taroreh Melissa Lady G. Tarore Melissa Lady Gesela Taroreh Memah, Melsje Yellie Mex Frans Lodwyk Sondakh Mex L. Sondakh Missy J. Nonutu Mohamad Arif Novriansyah Biki Monica P. Mumek Muhammad R. Hemeto Natalia J. Umboh Noortje M. Benu Oktavianus Porajouw Olfie L.S. Benu Olivia Octavia Tunas Paulus A. P Paulus A. Pangemanan Paulus Adrian Pangemanan Pebriani Soulun Salu Rahasia Meyssel Anneke Ratih M. Amin Raydi ., Karundeng Raymond Luntungan Rianita O. Rares Ribka M. Kumaat Rine Kaunang Romelin M. Waha Ronald N. Pakasi Selvie Martha Momuat Sherley Veralin Kamurahan Silke . Pantouw Stella Dompasa Steven A. Rumbayan Surakanti Wardono . Wardono Theodora M. Katiandagho Tirsa E. Mumu Tommy F. Lolowang Varah Claudya Cristin Lahinda Ventje V. Rantung Verro Stevanus Tampun Worung Vibilia Anggelina Tulong Vicky R.B Moniaga Vicky R.B. Moniaga Virjinia ., Pangkey Welson M. Wangke Wilson M. Wangke Wolter Widyatama Hutapea Yandry Deby Ratu Rory Yohanis Maliogha Yolanda P. I. Rori Yolanda P.I. Rori Yuli ., Erithrina