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Journal : JURNAL PUBLISITAS

Peran Media Massa Mengawal Pemilihan Umum Kepala Daerah Sakir, Icuk Muhammad; Marleni, Marleni
Jurnal Publisitas Vol 11 No 1 (2024): Oktober
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM), Sekolah Tinggi Ilmu Sosial dan Ilmu Politik (STISIPOL) Candradimuka Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37858/publisitas.v11i1.493

Abstract

This research aims to measure the role of mass media in overseeing the Regional Head Election of Palembang City in 2024. The research method used is quantitative descriptive. Quantitative data was collected using a questionnaire distribution technique, field observations were then presented in tabular form, then analyzed based on the results of data tabulation using . The data analysis technique used was SPSS ver.24 software. The research results show that conventional media (print, electronic and online) are able to raise the hopes of communicants, but they cannot yet determine their choices. The research data shows that the highest score of respondents' answers lies in the indicator. The message or invitation of regional head candidates arouses the needs and desires of the target audience to have a better life in the future. Mass media is only a communication tool that functions to motivate voters to participate in selecting regional head candidates who have a good track record, however, the characteristics of voters consisting of traditional, rational, critical voters and skeptical voters make it difficult for regional head candidates. determine the mass base. Conventional media must continue to disseminate balanced information about regional head candidates. This message packaging is really needed to raise the hopes of communicants so that they don't make mistakes in choosing leaders who can bring about change.
Analisis Optimalisasi Sistem Administrasi Guna Meningkatkan Efisiensi Layanan di Bengkel Mobil Yuda Palembang Islamy, Diah Putri; Sakir, Icuk Muhammad; Sutinah, Sutinah
Jurnal Publisitas Vol 11 No 2 (2025): April
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM), Sekolah Tinggi Ilmu Sosial dan Ilmu Politik (STISIPOL) Candradimuka Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37858/publisitas.v11i2.547

Abstract

The car repair shop business is an attractive business in terms of the market and market demand and will continue to grow as long as there is an increase in the number of passenger car sales and the population. The development of the automotive industry has not been balanced between the growth in the number of workshops supporting equipment buying and selling services and also service workshops. The use of technology can support and increase the success of business activities, so many companies are competing to apply technology to compete with other companies. Given the rapid advancement of technology, companies must stay up to date on current technological advances and strive to surpass their competitors. This research uses a qualitative approach, data or information is collected through interviews with informants, the data is analyzed through three stages, namely. Reduction, presentation of data and conclusions. The results of this research are that the services provided by Yuda's workshop are generally good, including honesty, politeness and friendliness, fairness, speed and accuracy in work, good quality of goods, standard (competitive) prices for the services provided. However, there are still some things that are still not there, including cleanliness that is still lacking, facilities that are still incomplete and the availability of goods that is still incomplete and administrative technology that is unclear and does not exist. So there is no customer data.