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All Journal Gorga : Jurnal Seni Rupa Jurnal Ilmu Komunikasi Jurnal Art Nouveau ANDHARUPA Jurnal Bahasa Rupa Visualita : Jurnal Online Desain Komunikasi Visual Jurnal Ilmu Komputer dan Desain Komunikasi Visual Edsence: Jurnal Pendidikan Multimedia Bricolage : Jurnal Magister Ilmu Komunikasi Citradirga : Jurnal Desain Komunikasi Visual dan Intermedia Nusantara Science and Technology Proceedings Judikatif: Jurnal Desain Komunikasi Kreatif Tekmulogi: Jurnal Pengabdian Masyarakat Jurnal Bahasa Rupa

Dhika Yuan Yurisma

Universitas Dinamika

Author-ID : 3494744

Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology Social Sciences Other

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PERANCANGAN VIDEO CELURIT SEBAGAI UPAYA MENGINFORMASIKAN SALAH SATU SIMBOL BUDAYA MASYARAKAT MADURA Oktaviyan, Erwin; Yurisma, Dhika Yuan; Prasetya, Ardian Jaya
Jurnal Art Nouveau Vol 7, No 2 (2018)
Publisher : Jurnal Art Nouveau

Show Abstract | Download Original | Original Source | Check in Google Scholar

the problem in this study is how to introduce celurit from the side that is rarely known by the public where celurit has historical values and functions and types of different types. celurit is known in the community as a sharp weapon that is used more toward the negative like the action that leads to criminal acts it results in positive values that exist in the celurit began to fade so that the more popular kerurit as a sharp weapon used for criminal acts rather than positive value. introducing celurit with video media is urgently needed to provide new information about the celurit rarely known by the general public

Perancagan Brand Identity Museum Loka Jala Crana Surabaya Berbasis Sejarah dan Sains Sebagai Upaya Pengenalan Laboratorium Pendidikan bagi Masyarakat Uqba, Muhammad Tuhmadu; Bahruddin, Muh; Yurisma, Dhika Yuan
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
Publisher : Jurnal Art Nouveau

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The goal of Loka Jala Crana Museum of Surabaya brand identity design is to introduce the laboratory for education to society. The design used within this thesis research is the methods of qualitative data collection which is done by conducting interview, observation, documentation, and study of existence which is very important to determine the design of the research concept. Of the data analysis result, the concept design obtained is enchant. In the next stage, the word discover is then chosen to follow the word enchant. When the term Enchanting Discovery is translated into Bahasa, it means penemuan mengagumkan, that further is taken as the concept. Enchanting is the description of learner’s curiosity on what they've been found while exploring the history at Loka Jala Crana Museum of Surabaya. Then, it becomes the strategy to introduce Loka Jala Crana Museum of Surabaya as the laboratory for education. One of them is to explore the heroic story, educate, empower, and improve the effectiveness of campaign media to schools. So that, it is expected that it can support the brand identity design introducing Loka Jala Crana Museum of Surabaya as the laboratory of education.Kata Kunci: Brand Identity, Loka Jala Crana Museum of Surabaya, History and Science, Laboratory of Education

KESENIAN TRADISI REOG SEBAGAI PEMBENTUK CITRA PONOROGO Yurisma, Dhika Yuan; EBW, Agung; Sachari, Agus
Visualita Jurnal Online Desain Komunikasi Visual Vol 7 No 1 (2018): Agustus
Publisher : Universitas Komputer Indonesia

Manunggale Cipto, Roso, Karso Agawe Rahayuning Bumi Reog slogan ini terpampang pada Pendopo Agung Ponorogo yang terletak di alun-alun pusat Kota Ponorogo. Ponorogo memanfaatkan kesenian tradisonalnya yaitu Reog untuk mengkomunikasikan kotanya. Reog merupakan kesenian khas daerah Ponorogo yang telah ada sejak berabad-abad yang lalu dan diwariskan secara turun-temurun di kalangan masyarakat Ponorogo hingga saat ini. Kesenian ini juga banyak mengandung tradisi dan nilai-nilai luhur budaya yang harus dilestarikan, untuk itu pemerintah mengangkat Reog sebagai inspirasi dalam menciptakan sebuah brand bagi kotanya. Reog dihadirkan melalui berbagai elemen pembentuk citra kota, tujuan utama dari pencitraan ini adalah mengundang hadirnya para wisatawan domestik maupun asing, terutama pada acara tahunan yang diadakan oleh pemerintah yaitu Grebeg Suro. Penelitian ini menggunakan pendekatan kualitatif dengan metode penggalian data melalui observasi dan wawancara. Penggalian data dilakukan selama empat hari di Ponorogo untuk mengetahui citra kota yang dihadirkan melalui Reog. Analisis citra kota ditinjau berdasarkan hasil wawancara terhadap masyarakat dan pengunjung Kota Ponorogo. Hasil penelitian menunjukan adanya paradoks yang terjadi pada Reog ketika digunakan sebagai pembentuk citra kota Ponorogo. Citra kota yang dihasilkan tidak sesuai dengan makna secara tradisi yang terkandung pada Reog Ponorogo.

Pengembangan Desain Tarumpah Dalam Peningkatan Nilai Produk Melalui Pendekatan Estetika Visual Hidayahtullah, Mochammad Charis; Yurisma, Dhika Yuan
Jurnal Pendidikan Multimedia (Edsence) Volume 3 No 1 (Juni 2021)
Publisher : Universitas Pendidikan Indonesia (UPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/edsence.v3i1.35266

Kesepakatan perdagangan bebas ASEAN Cina (ACFTA) yang mendapat pembebasan biaya masuk di Indonesia berimbas kepada penjualan produk produk tradisional di Indonesia. Penelitian sebelumnya menyatakan bahwa UKM tarumpah Tasikmalaya mengalami penurunan secara penggunaan dan penjualan produknya. Produk tradisional tarumpah disinyalir tidak mampu bersaing dengan produk dari Cina yang murah dengan desain yang modern. Jika keadaan ini terus menerus dibiarkan maka produk tradisional tarumpah Tasikmalaya akan menghilang karena tidak mampu bersaing dengan produk alas kaki yang modern. Urgensi inilah yang menjadi latar belakang untuk melestarikan produk tradisional tarumpah Tasikmalaya kedalam pengembangan desain. Penelitian yang dilakukan menggunakan metode kuantitatif berupa survei konsumen untuk mendapatkan data keinginan konsumen sekarang terhadap produk tarumpah Tasikmalaya. Data keinginan konsumen tersebut diaplikasikan kedalam rekomendasi panduan pengembangan desain dari aspek karakter dan jenis material, aksesoris, warna, dan gaya desain yang konsumen inginkan. Hasil penelitian ini didapatkan bahwa konsumen pria dan wanita di Kota Bandung dengan rentang usia 25-34 tahun menginginkan karakter material yang polos dan bertekstur, material bottom berupa PU Sole aksesoris berupa grafir dan cutting, pengaplikasian warna grayscale dan warna tanah, serta gaya desain yang modern dan edgy untuk tarumpah sandal dan tarumpah jamur, serta gaya desain yang modern dan rumit untuk tarumpah palingpang dan tarumpah palang.

Aset Budaya Sebagai Konsep Destination Branding Desa Ngadas Kabupaten Malang Dhika Yuan Yurisma
Jurnal Bahasa Rupa Vol. 5 No. 1 (2021): Jurnal Bahasa Rupa Oktober 2021
Publisher : LPPM Institut Bisnis dan Teknologi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31598/bahasarupa.v5i1.836

Destination branding is an effort to build people's perceptions of a destination, by marketing or introducing existing potentials and advantages, so that it can become an identity for a destination. Ngadas Village, located in Malang Regency, is one of the four villages of the Tengger tribe that has cultural potential and natural wealth that can be developed into a tourist destination. Therefore, it is necessary to design a destination branding for Ngadas Village so that its potential can be recognized and become a characteristic of the village. The main purpose of this design is to communicate Ngadas Village to the wider community so that the cultural heritage of Ngadas Village can be maintained and sustainable, besides that it can also help the welfare of the people of Ngadas Village. With this Destination branding, Ngadas village has the opportunity to introduce its potential, while preserving the cultural heritage for its successors. The research method used in Destination branding uses qualitative methods with a direct approach to the field and in-depth interviews with related parties to deepen knowledge about Ngadas village. From this method, it is found that the Ngadas village has cultural assets that become verbal concepts, visual concepts and media strategies in this design.

PEMAKNAAN SIMBOL REOG PONOROGO DALAM TRADISI JAWA: SEBUAH KAJIAN KRITIS Dhika Yuan Yurisma; Muhammad Bahruddin
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 6, No 01 (2020): Accredited by Kemenristekdikti RI SK No. 36/E/KPT/2019
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bricolage.v6i01.2070

ABSTRACT This research attempts to dismantle the meaning in the Ponogogo Reog symbol by using Javanese tradition studies, both in asthabrata teachings and Javanese cosmogony: keblat papat kelimo pancer. This research is important because not many people understand the meaning contained in the Reog symbols. On the other hand, the Reog symbols are now being reduced by the interests of commercialism so as to eliminate the valuable values in them. This can be seen in the use of Reog symbols which are used as a citybranding media in the city of Ponorogo and performances that come out of the standards Reog tradition. Reog's art has turned into a commodity that is traded to the market. This study uses qualitative methods using a critical paradigm. A paradigm that assesses social reality is not a neutral reality, but is deliberately shaped by and for political, economic, and social interests that are dominated by dominant groups in society by collecting data through observation and in-depth interviews with experts in the field of Javanese culture, specifically about Reog to obtain the meaning of the Reog Ponorogo symbol from Javanese tradition. The results of this study describe the meaning in the Reog symbol and see the development of traditional Javanese art is reduced by market interests. The symbols in Reog Ponorogo have meanings related to lust that exists in humans. Symbolization in Reog's art forms valuable meanings and values in society. in general, Reog Ponorogo is a show that can provide guidance in living life for those who see it or understand it deeply. Reog is no longer an art and culture that requires special rituals in every performance but is commodified into a commercial merchandise. At this stage, Reog's products are adjusted to market demands with market standards as well. Products related to Reog are then mass-produced and even made replicas that resemble Reog. Keywords: Reog, Ponorogo, Symbols, Meanings, Cultural Values, Commodities ABSTRAK Penelitian ini berusaha membongkar makna dalam simbol Reog Ponorogo dengan menggunakan kajian tradisi Jawa, baik dalam ajaran asthabrata maupun kosmogoni Jawa: keblat papat kelimo pancer.Penelitian in penting karena tidak banyak masyarakat memahami makna yang terkandung dalam simbol-simbol Reog. Di sisi lain, simbol-simbol Reog saat ini mulai direduksi oleh kepentingan komersialisme sehingga menghilangkan nilainilai adiluhung di dalamnya.Hal ini tampak dalam penggunaan simbol-simbol Reog yang digunakan sebagai media citybranding kota Ponorogo maupun pertunjukan-pertunjukan yang keluar dari pakem-pakem tradisi Reog. Seni Reog berubah menjadi sebuah komoditas yang diperdagangkan ke pasar. Penelitian ini menggunakan metode kualitatif dengan menggunakan paradigma kritis. Sebuah paradigma yang menilai realitas sosial bukan sebagai sebuah realitas yang netral, melainkan sengaja dibentuk oleh dan untuk kepentingan politik, ekonomi, dan sosial yang dikuasai oleh kelompok-kelompok yang dominan dalam masyarakat dengan pengumpulan data melalui observasi dan wawancara mendalam kepada ahli bidang kebudayaan Jawa, khususnya tentang Reog untuk memperoleh makna-makna simbol Reog Ponorogo dari tradisi Jawa. Hasil dari penelitian ini mendiskripsikan makna dalam simbol Reog sekaligus melihat perkembangan seni tradisional Jawa ini tereduksi oleh kepentingan pasar. Simbol-simbol dalam Reog Ponorogo memiliki makna terkait dengan nafsu yang ada dalam diri manusia. Simbolisasi dalam kesenian Reog membentuk makna-makna dan nilai-nilai adiluhung di masyarakat. secara umum, Reog Ponorogo merupakan sebuah pertunjukan yang bisa memberikan tuntunan dalam menjalani kehidupan bagi yang melihatnya atau mengerti secara mendalam. Reog bukan lagi sebuah seni budaya yang memerlukan ritual khusus dalam setiap pertunjukan melainkan dikomodifikasi menjadi sebuah barang dagangan yang dikomersialkan. Pada tahapan ini, produk Reog disesuaikan dengan permintaan pasar dengan standar-standar pasar pula. Produk-produk yang berkaitan dengan Reog kemudian diproduksi secara massal bahkan dibuat replika-replika yang menyerupai Reog. Kata Kunci: Reog, Ponorogo, Simbol, Makna, Nilai Budaya, Komoditas

A Karakter Maskot Sebagai Alat Pendukung City Branding Berbasis Budaya Kota: Studi Kasus Kota Ponorogo Setya Putri Erdiana; Dhika Yuan Yurisma
Jurnal Ilmu Komputer dan Desain Komunikasi Visual Vol 7 No 2 (2022): Journal of Computer Science and Visual Communication Design
Publisher : Fakultas Ilmu Komputer Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/jikdiskomvis.v7i2.585

City branding strategy is one strategy that is widely used by many cities to develop and improve public perception of a city, besides that this strategy can help promote existing potential. One of them is the City of Ponorogo which uses its traditional arts to become the image of the city, but this image is often perceived as mystical and scary. The purpose of this research is to design a mascot design, as a tool for city branding strategy. The method used is Design Research Methodology, with the design stage exploring the message to be conveyed, giving a name, designing visually, and implementing it. The results of the analysis get a mascot character with a humble, fun, and friendly impression. The mascot is named Si Bar which is derived from the representation of the main character in the traditional arts of Ponorogo City. The purpose of making this mascot is to reduce public perception regarding the Reog Ponorogo art as an image of the city.

Pengenalan desain komunikasi visual dan animasi dalam dunia industri untuk pelajar Sekolah Menengah Atas Dhika Yuan Yurisma; Ardian Jaya Prasetya
TEKMULOGI: Jurnal Pengabdian Masyarakat Vol 1, No 1 (2021): Mei 2021
Publisher : Universitas Pendidikan Indonesia (UPI)

In the development of the creative economy in Indonesia, visual communication design was able to contribute 579.3 billion Rupiah in 2016, but this only contributed 0.06% of the Gross Domestic Product (GDP) of all creative industry sub-sectors. Visual Communication Design is a branch of design science that studies communication concepts and creative expression, techniques and media by utilizing visual or visual elements to convey messages for specific purposes (information or persuasion purposes, namely influencing behavior). There are many things that can be learned in the world of DKV, one of which is animation. This service program aims to introduce high school and vocational students to the world of DKV and animation science in the industrial world. The material presented includes basic knowledge of DKV, animation and job opportunities. Socialization is carried out online using the zoom application. So that the participants who attended could cover all of Indonesia. At the end of the activity a questionnaire will be given to find out the participants' understanding, as much as 92% of participants understand the material presented. In the final conclusion, students have gained an understanding of the world of DKV and animation as one of their considerations in determining their further education.

Strategi komunikasi pemasaran UMKM Kali Jegles berbasis digital Rudi Santoso; Achmad Yanu Alif Fianto; Dhika Yuan Yurisma
TEKMULOGI: Jurnal Pengabdian Masyarakat Vol 1, No 2 (2021): November 2021
Publisher : Universitas Pendidikan Indonesia (UPI)

The application of a digital-based Marketing Communication Strategy is one strategy to help MSMEs rise from the pandemic. This activity takes place in 3 initial stages starting from identification to the initial introduction of digital marketing tools. The three stages include problem identification and observation, MSME motivation, and Digital Marketing Strategy. The result of this activity is an initial design or social media-based digital marketing design. The object of the activity is the Kali Jegles Stren MSME group which is domiciled in Kediri and operates in the culinary and craft sectors. The MSME group really feels the impact of the COVID-19 pandemic, but that does not mean MSMEs must continue to suffer losses even to the point of going out of business. The results of the initial design of this activity can be continued back into a larger activity scheme by providing knowledge and mastery related to Pricing Strategy, Selling Strategy, Retaining Customers, and Profit Taking Strategy.

Pengembangan strategi bisnis Melalui BMC (Business Model Canvas) dan strategi pemasaran bagi UMKM Sari Delight Surabaya Candraningrat Candraningrat; Dhika Yuan Yurisma; Siti Mujanah
TEKMULOGI: Jurnal Pengabdian Masyarakat Vol 1, No 1 (2021): Mei 2021
Publisher : Universitas Pendidikan Indonesia (UPI)

The purpose of this activity is to assist SMEs Sari Delight Surabaya to solf the problems they face in running their business effectively and schive the target. Some of the problems faced include capitalization, decreased sales, distribution, decreased production, difficulty in raw materials, and difficulty in selling. So that in this activity it provides the right solution, namely by compiling a Business Model Canvas (BMC) to analyze each block on BMC so that we can find out the problems and shortcomings that must be met. Developing a marketing strategy is also done using social media as a medium of sales, such as Instagram, WhatsApp and Go-Food for promotions and sales medium, because it makes it easier for MSMEs to sell their product, besides that, we also design attractive packaging and make videos for product promotion. In addition, this activity also provides e-commerce training in order to optimize the marketing channel media, so that sales increase. The results of this study are that the use of social media makes it easier for companies to carry out their promotional activities.

Co-Authors A.A. Ketut Agung Cahyawan W Abdullah Khoir Riqqoh Achmad Yanu Aliffianto Agus Sachari Alfathan, Ika Alisia, Stella Anggara, Fredian Dwi Ardian Jaya Prasetya Ardian Jaya Prasetya Ardian Jaya Prasetya Balya, Ahmad Candraningrat, Candraningrat Chandra, Cynthia Joanna Darwin Yuwono Riyanto, Darwin Yuwono EBW, Agung Eko Cahyono Saderi, Eko Cahyono Erdiana, Setya Putri Faradita, Nadya Cahya Fenty Fahminnansih, Fenty Firdaus, Muhammad Yusuf Firmansyah, Rahmat Aulia Hardman Budiardjo, Hardman Hidayah, Maula Imansyah, Surya Adi Indah Aulia Damayanti Islamiyah, Ainun Ixsora Gupita Cinantya, Ixsora Gupita Jamhari Jamhari Karsam Karsam Kusuma, Mahardika Rachman Mochammad Charis Hidayahtullah Muh Bahruddin Munthasor, Ghavin Nizar Mustakim, Wilyan Nadya Cahya Faradita Nathanael, Clemen Ogi Nurdiansyah, Pungky Gilang OKTAVIANI, RIA Oktaviyan, Erwin Patricia, Florens Debora Permadi, Anggriano Sandy Prakasa, Aditya Agung Pranata, Nino Septian Prasetya, Ardian Jaya Pratiwi, Novita Prayoga, Al Lukman Arif Priyambudi, Eko Religi, Nadia Sakinah Ridariono, Noviani Rizky Rizal Afriansyah Rudi Santoso Sadewo, Herlin Roesmarlina Saputro, Dwi Cahyo Ponco Setya Putri Erdiana Setya Putri Erdiana Shofi Sabian Sjam, Shofi Sabian Sholekhah, Risna Awalia Sigit P, Sigit Siswanto, Edwind Adryan Siswo Martono Siswo Martono, Siswo Siti Mujanah Sumedi, Misbahul Suwandi, Fikri Tamalanrea, Alpha Dian Taufik Akbar Uqba, Muhammad Tuhmadu Wicaksono, Yohanes Anggoroadi Yekti, Rendy Bramestian Pratama YULIVIANA, LISA ACDHA

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