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All Journal RABIT: Jurnal Teknologi dan Sistem Informasi Univrab GANEC SWARA SOSHUM : Jurnal Sosial dan Humaniora [Journal of Social Sciences and Humanities] Inferensi JOURNAL SCIENTIFIC OF MANDALIKA (JSM) Berdikari : Jurnal Ekonomi dan Statistik Indonesia Priviet Social Sciences Journal Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi NETIZEN (JOURNAL OF SOCIETY AND BUSSINESS)
Kadek Jemmy Waciko
Politeknik Negeri Bali
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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DIGITAL TWIN-BASED SYSTEM FOR SMART MONITORING AND OPERATIONAL SIMULATION OF MSMES: SISTEM BERBASIS DIGITAL TWIN UNTUK MONITORING CERDAS DAN SIMULASI OPERASIONAL USAHA MIKRO, KECIL, DAN MENENGAH (UMKM) Muhammad Jufri; Agung Saputra; Kadek Jemmy Waciko; Sriwanti Belani; Abdurrahman Ridho; Deosa Putra Caniago; Mohd Rizki
Rabit : Jurnal Teknologi dan Sistem Informasi Univrab Vol 11 No 2 (2026): Juli
Publisher : LPPM Universitas Abdurrab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36341/rabit.v11i2.8127

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran penting dalam mendukung pertumbuhan ekonomi dan ketahanan ekonomi daerah. Namun, banyak UMKM masih menghadapi permasalahan dalam monitoring operasional, pengelolaan inventori, serta analisis performa bisnis secara real-time akibat keterbatasan implementasi teknologi digital yang terintegrasi. Penelitian ini mengusulkan Digital Twin-Based System for Smart Monitoring and Operational Simulation of MSMEs untuk meningkatkan efisiensi operasional dan mendukung proses pengambilan keputusan bisnis yang lebih adaptif. Sistem yang diusulkan mengintegrasikan data operasional bisnis seperti kondisi inventori, transaksi penjualan, dan aktivitas usaha ke dalam lingkungan digital twin yang mampu merepresentasikan kondisi operasional secara dinamis dan real-time. Sistem dikembangkan menggunakan arsitektur berbasis web yang terintegrasi dengan dashboard smart monitoring dan modul simulasi operasional. Beberapa fitur utama yang diimplementasikan meliputi monitoring inventori, pengelolaan transaksi penjualan, visualisasi operasional, serta simulasi operasional bisnis. Pengujian sistem dilakukan menggunakan metode Black Box Testing dan User Acceptance Testing (UAT). Hasil pengujian menunjukkan bahwa seluruh fungsi utama sistem berjalan dengan baik sesuai kebutuhan sistem. Selain itu, hasil evaluasi UAT yang melibatkan pelaku dan staf operasional UMKM memperoleh rata-rata skor kepuasan sebesar 4,46 dari skala 5 dengan tingkat penerimaan sistem sebesar 89,2% yang termasuk dalam kategori Very Good. Hasil penelitian menunjukkan bahwa sistem yang dikembangkan mampu meningkatkan visibilitas operasional, mempermudah proses monitoring, dan mendukung analisis operasional yang lebih adaptif pada lingkungan UMKM.
The effects of Instagram ads and Facebook ads on brand awareness at Sthala, a Tribute Portfolio Hotel, Ubud, Bali I Putu Weda Wiguna; Kadek Jemmy Waciko; Wayan Suryathi
Priviet Social Sciences Journal Vol. 6 No. 7 (2026): July 2026
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v6i7.2040

Abstract

This study examines how perceived Instagram Ads and Facebook Ads exposure is associated with brand awareness of Sthala, a Tribute Portfolio Hotel, Ubud, Bali. A cross-sectional quantitative survey was conducted with 100 active Instagram and Facebook users selected through purposive sampling. Exposure was treated as respondents' self-reported recognition of the hotel's official promotional content rather than as platform-verified impressions. The questionnaire measured Instagram Ads, Facebook Ads, and brand awareness using five-point Likert items. The data were analyzed using validity and reliability tests, classical-assumption diagnostics, multiple linear regression, t-tests, an F-test, and the coefficient of determination. Instagram Ads showed a positive association with brand awareness (B = 0.372, β = 0.504, t = 6.092, p < .001), while Facebook Ads also showed a positive association (B = 0.297, β = 0.368, t = 4.444, p < .001). The model was significant, F(2, 97) = 85.975, p < .001, and explained 63.9% of the variance in brand awareness (R² = .639; adjusted R² = .632). Instagram Ads had the stronger standardized association. The study contributes a platform-specific comparison in a post-pandemic Bali hospitality setting and shows that visually oriented Instagram advertising and information-rich Facebook advertising can play complementary roles in strengthening hotel brand awareness. Because the study used cross-sectional self-report data from one hotel, the findings should be interpreted as associations rather than definitive causal effects.
Pengaruh kualitas informasi dan manfaat informasi terhadap kepuasan masyarakat pada instagram kantor imigrasi kelas 1 TPI denpasar Bima Fatwa Ramadhan; Kadek Jemmy Waciko; Ni Putu Ritra Trees Ari Kartika Hadi Saraswati
Journal Scientific of Mandalika (JSM) e-ISSN 2745-5955 | p-ISSN 2809-0543 Vol. 7 No. 7 (2026)
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/10.36312/vol7iss7pp908-921

Abstract

This study aims to analyze the influence of information quality and information utility on public satisfaction regarding the Instagram account of the Class I TPI Denpasar Immigration Office. The study is motivated by the importance of social media as an effective public communication tool for conveying immigration service information to the public. A quantitative approach was employed, utilizing a survey method involving 100 respondents who had accessed the Class I TPI Denpasar Immigration Office's Instagram account. Data were collected via questionnaires and analyzed using multiple linear regression with the aid of IBM SPSS. The results indicate that both information quality and information utility have a positive and significant effect on public satisfaction, both individually and simultaneously. Furthermore, while both variables explain a substantial portion of the variation in public satisfaction regarding the information conveyed via Instagram, the information utility variable is far more dominant. These findings demonstrate that higher quality and utility of the information provided lead to higher levels of satisfaction among the public as information users. The study offers practical implications for the Class I TPI Denpasar Immigration Office to continuously enhance the quality and utility of information shared on social media, thereby supporting effective public communication and boosting public satisfaction
Co-Authors Abdurrahman Ridho Agung Saputra ANDRI FITRIANSYAH Antari, Ni Wayan Yuni Bima Fatwa Ramadhan Caniago, Deosa Putra I Gusti Putu Bagus Kartika Putra I Putu Weda Wiguna I Wayan Putrana Putrana KETUT VINI ELFAROSA Leni Anggraini Susanti Mohd Rizki Muayyad Muayyad Muhammad Jufri Ni Putu Ritra Trees Ari Kartika Hadi Saraswati Ni Wayan Sukartini Rifqi Nur Fakhrurozi Sara, I Gede Daka Riyadi Sriwanti Belani Suryathi, Wayan Widiantara , I Made Yasa, Gede Sedana Wibawa