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All Journal Airlangga Journal of Innovation Management Jurnal Bisnis Mahasiswa Reviu Akuntansi, Manajemen, dan Bisnis
Oscar Chrismadian Noventa
Universitas Atma Jaya Yogyakarta
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences Other

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MODERATING EFFECT OF MANAGERIAL AND PROFSSIONAL ASSISTANCE ON INNOVATION STRATEGY AND ACADEMIC SPIN-OFF MANAGEMENT Oscar Chrismadian Noventa
Airlangga Journal of Innovation Management Vol. 2 No. 1 (2021): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v2i1.26613

Abstract

The university is required to commercialize the results of research and knowledge of the university through academic spin-off. Academic spin-off benefit for stimulating the economy, creating job growth and innovation. However, academic spin-off find difficulty in offering products and services to the market because of the lack of knowledge related to managerial and resource management. Means commonly used to overcome this obstacle is to establish a business incubator in the form of a centralized facility that provides access, support and university policy. Business Incubator helps new academic spin-off stand to better understand the market and to provide guidance in the initial phase of the establishment of academic spin-off. This study aimed to examine the moderating effect of the assistance provided university business incubator in the election strategy of innovation and academic spin-off performance. The study was conducted at 76 academic spin-off in Yogyakarta and Semarang. In this study developed a theoretical model by proposing three hypotheses to be tested using regression analysis. The survey results revealed that academic spin-off conduct exploitation strategy proved a positive influence on the performance of academic spin-off. Instead, academic spin-off conduct proven exploration strategy negatively affect academicspin-off performance. Furthermore, managerial and professional assistance as moderating variables are proven to be able to strengthen the relationship between innovation strategy and academic spin-off performance. Keywords: Academic Spin-off , Managerial and Professional Assistance, Academic Spin-offPerformance 
Kepribadian Proaktif dan Niat Berwirausaha Mahasiswa: Dampak Dukungan Akademik dan Pendidikan Kewirausahaan bagi Generasi Z Noventa, Oscar Chrismadian; Dewangga, Dismas Persada
Jurnal Bisnis Mahasiswa Vol 4 No 4 (2024): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.v4i4.art22

Abstract

Penelitian ini bertujuan untuk mengkaji pengaruh kepribadian proaktif terhadap intensi kewirausahaan di kalangan mahasiswa, dengan menambahkan dukungan akademik dan pendidikan kewirausahaan sebagai variabel moderasi. Menggunakan metode Moderated Regression Analysis (MRA) dan melibatkan 306 responden dari beberapa universitas di Yogyakarta, penelitian ini menemukan bahwa kepribadian proaktif memiliki pengaruh positif yang signifikan terhadap intensi berwirausaha. Selain itu, dukungan akademik dan pendidikan kewirausahaan terbukti memoderasi hubungan tersebut secara signifikan, memperkuat dampak kepribadian proaktif terhadap niat berwirausaha mahasiswa. Dukungan akademik, dalam bentuk akses terhadap infrastruktur kewirausahaan dan lingkungan pembelajaran yang mendukung, serta pendidikan kewirausahaan yang memberikan pengetahuan praktis dan teoritis, meningkatkan kesiapan mahasiswa untuk terlibat dalam aktivitas kewirausahaan. Hasil ini memperkuat peran strategis perguruan tinggi dalam membentuk dan memfasilitasi niat berwirausaha melalui dukungan akademik dan penguatan kurikulum kewirausahaan.
Transformasi Digital Perbankan: Implikasi Kualitas Layanan terhadap Loyalitas Pelanggan Noventa, Oscar Chrismadian
Reviu Akuntansi, Manajemen, dan Bisnis Vol. 4 No. 2 (2024): Desember
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/rambis.v4i2.4138

Abstract

Purpose: This study examines how m-banking service quality, including efficiency, reliability, security, privacy, responsiveness, and communication, impacts customer satisfaction and loyalty.Research Methodology: Conducted in Indonesia, the research employs a quantitative approach with 135 respondents who have used m-banking services at least three times. Data were analyzed using Moderated Regression Analysis (MRA) through the SmartPLS 4.0 software.Results: The results indicate a significant and positive impact of m-banking service quality on customer satisfaction (R² = 50.8%) and loyalty (R² = 36.3%). Key statistical analyses, including validity tests (Cronbach’s alpha > 0.6) and hypothesis testing with t-statistics (t > 1.96, p < 0.05), affirm the reliability of the findings. However, the study is limited by its reliance on self-reported data and its geographical scope, which may not fully represent broader market behaviors.Conclusions: This study evaluates how the quality of m-banking services impacts customer satisfaction and loyalty. The results show that service quality positively affects both satisfaction and loyalty, with factors like transaction efficiency, trust, security, and accessibility playing key roles. Meeting or exceeding customer expectations enhances long-term loyalty and encourages recommendations.Limitation: The study’s limitations include a sample confined to respondents with prior experience using mobile banking (m-banking) services, thereby excluding potentially insightful perspectives from new or infrequent users.Contribution: This research contributes to the growing field of digital banking by highlighting service quality's role in fostering satisfaction and loyalty. It introduces a refined model that aligns with the ongoing digitalization in the banking sector, offering insights for future enhancements in customer-centric innovations and strategic implementations in m-banking.
Co-Authors Dewangga, Dismas Persada