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All Journal SOCA: Jurnal Sosial Ekonomi Pertanian Jurnal Pariwisata Pesona Jurnal Manajemen Pelayanan Hotel Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Event Management Jurnal Pengabdian Kepada Masyarakat MAKARDHI Indonesian Journal of Applied and Industrial Sciences (ESA) Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Eduvest - Journal of Universal Studies Masyarakat Pariwisata: Journal of Community Services in Tourism JECOM Journal of Tourism and Hospitality Analysis
Sumadi, I Gede
Politeknik Pariwisata Bali
Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Neuroscience Social Sciences Other

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Pengaruh Beban Kerja Terhadap Kinerja Pekerja Harian Lepas di PT Kreasi Indonesia Putra Gautama, I Made Lingga; Citrawati, Luh Putu; Sumadi, I Gede
Journal of Event and Convention Management Vol. 4 No. 2 (2025): Journal of Event and Convention Management
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jecom.v4i2.2378

Abstract

PT. Kreasi Indonesia Putra is an event organizer based in Bali, founded by Ihsan Halomoan Dili Lubis. Currently, PT. Kreasi Indonesia Putra has developed into a competent professional event organizer for both national and international events. The services provided by PT. Kreasi Indonesia Putra include activities such as production, gala dinners, meetings, conferences, team building, exhibitions, and incentive tours.This study aims to examine the influence of workload on the performance of freelance daily workers. The population consisted of all workers, with a sample of 38 freelance respondents. Data collection was conducted using questionnaires, analyzed through instrument testing, classical assumption tests, and multiple linear regression analysis. The results indicate that workload has a negative and significant effect on employee performance, based on a t-value of -6.108 and a significance level of 0.000. The magnitude of workload's influence on employee performance is 50.9%. Recommendations include assigning tasks according to available time and employee capabilities, providing regular training and guidance to employees, and supervising employees in carrying out their duties.
Developing Nusa Lembongan As A Destination For 5A-Based Tourism Events Sumadi, I Gede; Swandewi, Ni Kadek; Rusadi, Ni Wayan Purnami
Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Event Management Vol 8 No 2 (2025): Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Ev
Publisher : Politeknik Internasional Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46837/journey.v8i2.317

Abstract

Event-based tourism has become a key strategy in destination development. Nusa Lembongan, with its unique natural beauty, has significant potential for development as a tourism event destination. This analysis aims to assess the potential and challenges of this development using the 5A model framework (attraction, accessibility, amenities, activities, and ancillary services). The research uses observation, interviews, documentation, literature review, and data analysis. The findings of this research analysis shows that Nusa Lembongan excels in Attractions and Activities, with its underwater beauty, beaches, and mangrove forests ideal for ecotourism and water sports-based events. However, the island still faces significant challenges in the pillars of accessibility (limited sea transportation and road infrastructure), Amenities (lack of large-capacity MICE venues), and supporting services (limited medical facilities and waste management systems). Overall, Nusa Lembongan has strong potential to become a thematic event destination, but its development requires strategic improvements in infrastructure and supporting services. It is recommended to invest in the development of specific event facilities, improve sustainable environmental management, and promote events that are in harmony with the island's natural character, such as eco-tourism and wellness retreats.
Ruined or Accessible? TikTok and Stakeholder Narratives of the Kelingking Beach Elevator Ni Kadek Swandewi; Nina Indra Kristiana; Fransiska Fila Hidayana; Leily Suci Rahmatin; I Gede Sumadi
Jurnal Pariwisata Pesona Vol. 11 No. 1 (2026): Edisi Juni 2026
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v11i1.16479

Abstract

Social media has become a crucial arena where such debates are produced and amplified. This study examines how the Kelingking Beach elevator project in Nusa Penida is constructed and contested through digital and local visual narratives. Using a qualitative-dominant design, the research combines TikTok netnography, manual stance coding, Multinomial Naive Bayes classification, and photo-elicitation interviews with five local stakeholders. TikTok comments were collected from one international and one national news account, cleaned, coded into pro-elevator, contra-elevator, and neutral or ambiguous categories, and transformed into TF-IDF features for classification. The results show that opposition dominates the online discourse: 513 comments were classified as contra, 122 as pro, and 39 as neutral or ambiguous. Contra narratives frame the elevator as environmental degradation, visual damage, overtourism, weak governance, and unequal tourism benefits. Supportive narratives, although smaller, emphasise accessibility, visitor safety, and modern tourism infrastructure. Photo-elicitation findings largely confirm these tensions, while adding place-based concerns about legality, investment certainty, local economic justice, and misplaced infrastructure priorities. The study concludes that the elevator is perceived less as a neutral access facility than as a symbolic arena where conflicting visions of sustainable tourism, social inclusion, and landscape protection in Bali are negotiated.
How Whatsapp Business E-Service Quality and Brand Reputation Influence Purchase Intentions? Empirical Finding Events Demand in Bali I Gede Sumadi; Ni Kadek Swandewi; I Gusti Ayu Ratih Asmarani; I Nengah Wirata; Luh Putu Citrawati
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51443

Abstract

The rapid adoption of digital communication tools, particularly WhatsApp Business, has transformed the event services industry by enhancing e-service quality and customer engagement. Despite its growing popularity, research on how WhatsApp Business influences e-service quality and purchase intention remains limited. This study examines the impact of e-service quality and brand reputation on purchase intentions for event services in Bali, addressing a critical gap in the literature. Using Structural Equation Modelling (SEM) with PLS algorithm and bootstrapping techniques, data were collected from 100 respondents who had previously purchased event services. The findings reveal a strong, statistically significant relationship between e-service quality and purchase intention (original sample value = 0.751, p-value = 0.000), highlighting the importance of responsiveness, efficiency, and personalization. However, brand reputation’s mediating role was weak (original sample value = 0.195, p-value = 0.030), suggesting it does not significantly alter the direct influence of e-service quality. These results underscore the primacy of e-service quality in driving purchase decisions, offering practical insights for event organizers to optimize WhatsApp Business for customer satisfaction and loyalty. The study contributes to the broader understanding of digital service quality in the event industry and provides actionable strategies for leveraging technology to enhance consumer experiences.
Developing Nusa Lembongan As A Destination For 5A-Based Tourism Events I Gede Sumadi; Ni Kadek Swandewi; Ni Wayan Purnami Rusadi
Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Event Management Vol. 8 No. 2 (2025): Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and
Publisher : Politeknik Internasional Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46837/journey.v8i2.317

Abstract

Event-based tourism has become a key strategy in destination development. Nusa Lembongan, with its unique natural beauty, has significant potential for development as a tourism event destination. This analysis aims to assess the potential and challenges of this development using the 5A model framework (attraction, accessibility, amenities, activities, and ancillary services). The research uses observation, interviews, documentation, literature review, and data analysis. The findings of this research analysis shows that Nusa Lembongan excels in Attractions and Activities, with its underwater beauty, beaches, and mangrove forests ideal for ecotourism and water sports-based events. However, the island still faces significant challenges in the pillars of accessibility (limited sea transportation and road infrastructure), Amenities (lack of large-capacity MICE venues), and supporting services (limited medical facilities and waste management systems). Overall, Nusa Lembongan has strong potential to become a thematic event destination, but its development requires strategic improvements in infrastructure and supporting services. It is recommended to invest in the development of specific event facilities, improve sustainable environmental management, and promote events that are in harmony with the island's natural character, such as eco-tourism and wellness retreats.
Co-Authors Agung Suryawan Wiranatha Aleksandra, I Gusti Agung Ayu Mia Anna Maulidia Arjaya, Ketut Asmarani, I.G.A. Ratih Baskara, I Made Lingga Citrawati, Luh Putu Fransiska Fila Hidayana Gautama, I Made Lingga I Gusti Ayu Ratih Asmarani I Gusti Made Dwi Candra Anggara I Gusti Ngurah Agung Suprastayasa I Made Gede Darma Susila I Putu Esa Widaharthana Karang, I Kadek Budiartanayasa Kusumaningrum, Prabawati Nugroho Kusumarini, Indah Linggih, I Kadek Dwi Krisna Anugrah Lisa, Natasia Poetri Ni Kadek Swandewi Ni Kadek Swandewi Ni Made Melia Prashanti Wahyuni Ni Wayan Purnami Rusadi Ni Wayan Purnami Rusadi Nina Indra Kristiana Paramita , Ratri Piero, Grandtino Putu Adhe Rama Hendrawan Rahmatin, Leily Suci Ratri Paramita Reni Ariasri, Nyoman Sabina, Elvira Selamet, I Wayan Agus Shifa, Laula Linatus Susila, Gusti Ayu Agung Ratih Prameswari Swandewi, Ni Kadek Wahyuni, Ni Made Melia Prashanti Widaharthana , I Putu Esa Widayanta, Ardhita Marta Widayanta, Ardhita Marta Wirata, I Nengah Wulandari, Pande Putu