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Pengaruh Tingkat Bagi Hasil Dan Komunikasi Pemasaran Terpadu (Integrated Marketing Communication) Terhadap Keputusan Nasabah Untuk Menabung Pada Bank Muamalat Indonesia Cabang Semarang Sumarlina, Sumarlina; Rodhiyah, Rodhiyah; Saryadi, Saryadi
Jurnal Ilmu Administrasi Bisnis Volume 3, Nomor 4, Tahun 2014
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (131.101 KB)

Abstract

Today the growth of Islamic banking services is growing in Indonesia. Bank Muamalat Indonesia as a provider of Sharia-compliant banking services in Indonesia seeks to meet the needs of its customers with a wide range of attractive savings products.            The aim of the research is to find out the influence of the profit-sharing and integrated marketing communication to customers for savings. The population this research is all of our customers Bank Muamalat Indonesia branch Semarang, with 100 respondents as sample. The type of this research is explanatory research with primary data collection through questionnaires using purposive sampling technique.Analysis techniques used linier regression with SPSS version 15.            Results of research partially shows the extent influence the profit-sharing against the ruling customers of 51.6 percent, test result T 10.230 > 1.9845, and a simple regression Y = 12.823 1.807 X1. There is a degree of influence to the profit-sharing of the decision of the customer to saving. While integrated marketing communications to customers of 52.1 percent, test result T 10.315 > 1.9845 and a simple regression Y = 5.061 0.590 X2. There is a degree of  integrated marketing communication to customers for savings. Simultaneously great the influence high for the result and integrated marketing communications to customers of 61.8 percent, test result F 78.398 > 3.09 and multiple regression Y = 4.178 1.067 X1 0.354 X2. There is a degree of the profit-sharing and integrated marketing communication to customers for savings.            Based on the results of the study concluded the level of profit-sharing and integrated marketing communications has a positive and significant influence on the decision of the customer to save money. Researchers suggest that Bank Muamalat Indonesia Semarang branch remains stabilize for a given outcome, improving performance public relations and optimize facilities car around to make it more closely with our customers.
Evaluasi Aplikasi DNA Barcode Lokus psbA-trnH pada Genus Momordica Sumarlina, Sumarlina; Napitupulu, Tia Sofiani
Jurnal Biotek Vol 11 No 2 (2023): DESEMBER
Publisher : Department of Biology Education of Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/jb.v11i2.37914

Abstract

Molecular analysis has developed rapidly, one of which is through the application of the DNA barcode method which is supported by the existence of a genetic and molecular data center, namely NCBI. However, there is still no consensus on standard and universal DNA barcode region loci that can be used in plants of various taxa. One of the loci that has been collected in NCBI is psbA-trnH, including data from the genus Momordica. Therefore, this study aims to determine the effectiveness of DNA barcoding with the psbA-trnH in the genus Momordica. The study was conducted by collecting data on psbA-trnH sequence of the genus Momordica in the NCBI database. Sequence data that met the criteria were then aligned and analyzed using MEGA 11 software. The analyzes performed included sequence variation analysis, phylogenetic tree reconstruction based on the maximum parsimony and maximum likelihood methods with bootstrap of 1000x, and the calculation of genetic distance values based on pairwise distance with Kimura-2-Parameters (K2P) substitution model. The results showed that the psbA-trnH region fulfilled the three principles of selecting DNA barcode regions, namely standardization, minimalism, and scalability. The psbA-trnH region has been shown to be able to describe the genetic variation of the genus Momordica both at the interspecies and intraspecies levels, but it is still not effective enough to describe the phylogenetic between taxa, so it needs to be combined with other regional barcode region through further tests and studies.
Bibliometric analysis of watermelon marketing study trends in Indonesia Napitupulu, Tia Sofiani; Sumarlina, Sumarlina; Marseva, Amalia Dwi; Husnudin, Uni Baroroh
Journal of Agricultural Socio-Economics (JASE) Vol. 5 No. 2 (2024): Journal of Agricultural Socio-Economics (JASE)
Publisher : University of Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jase.v5i2.22615

Abstract

Watermelon marketing studies play an important role in creating a more efficient and profitable marketing system in an effort to support the development of watermelon farming in Indonesia. Although watermelon marketing studies in Indonesia have covered various aspects such as channels, margins, strategies, and marketing efficiency, there are still limitations in the distribution of research locations and the lack of completeness of the dynamics of subtopic trends longitudinally. The bibliometric analysis method can be used to trace research trends related to watermelon marketing which consists of three stages, namely data collection, data analysis, and data visualization. The selected data is analyzed by comparing the attributes they have. Based on the selection, representative publications only come from 2011 to 2024. Studies related to watermelon marketing in Indonesia show a very fluctuating trend in terms of years. Research topics related to watermelon marketing in Indonesia generally focus on topics related to marketing analysis and specifically focus on the study of marketing channels, marketing margins, marketing strategies, and marketing efficiency in watermelon farming. The locations of research related to watermelon marketing in Indonesia are mostly found on the islands of Java (37%) and Sumatra (33%). However, research related to watermelon marketing is also found in various other regions in Indonesia, namely the islands of Kalimantan, Sulawesi, Maluku, and Madura. In addition, the results of this study also show a trend of shifting subtopics of research related to watermelon marketing.
Home-based Waste Monitoring System using Internet of Things with Fuzzy Logic Method Sumarlina, Sumarlina; Arda, Abdul Latief; Wardi, Wardi; Munawirah, Munawirah
Journal of System and Computer Engineering Vol 6 No 1 (2025): JSCE: January 2025
Publisher : Universitas Pancasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61628/jsce.v6i1.1538

Abstract

The accumulation of waste in certain locations, especially in residential areas, due to the continuous accumulation of waste can cause environmental disturbances such as disease and unpleasant odors. This system is designed to find out whether the trash bin is full or not by applying fuzzy logic, if the status of the trash bin can be cleaned, it will be handled immediately so that the waste does not accumulate and disturb people around. This system can find out when the last time the waste was taken and the location of the trash bin as a prototype which can later be applied to areas with a wider range by cleaning service officers in Mamuju City. This system uses the HC-SR04 sensor to detect the distance of the waste to the sensor and uses the Load Cell sensor to detect the weight of the waste. Several tests were carried out, first by measuring the accuracy of each sensor used, the HC-SR04 sensor accuracy was obtained at 96.68% with an error of 3.32%. While the accuracy of the load cell sensor is 90.68% with an error of 9.32%. The second test calculates the sensor response time and Blynk notification response since the sensor detects waste, the average HC-SR04 sensor detection response is around 0.83 seconds. For the response time of incoming notifications when there is movement in the HC-SR04 sensor area has an average of 2.65 seconds. While the Load Cell sensor response time is only around 0.53 seconds. For Blynk notification response time since the Load Cell sensor detects it has an average of 2.51 seconds. The third test calculates the response time of the two sensors (HC-SR04 and Load Cell) and the Blynk notification response since the two sensors detected the waste, the average response time of the two sensors finished detecting only around 0.91 seconds. For the response time of the trash bin status condition, if there is movement in the area of the two sensors, the condition of the trash bin will change and display the status of Normal, Needs Cleaning and Highly Needs Cleaning with an average response time of 1.18 seconds. The system successfully sends notifications according to the fuzzy rules and expected to speed up the waste handling process
UJI EFEKTIVITAS PUPUK KCL TERHADAP PERTUMBUHAN DAN HASIL SEMANGKA NON BIJI VARIETAS AMARA Krismiratsih, Fitri; Lestari, Datik; Sumarlina, Sumarlina; Napitupulu, Tia Sofiani
Fruitset Sains : Jurnal Pertanian Agroteknologi Vol. 13 No. 2 (2025): Juni: Ilmu Pertanian dan Bidang Terkait
Publisher : Institute of Computer Science (IOCS)

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Abstract

Semangka merupakan tanaman hortikultura yang banyak diminati karena rasanya manis,  banyak mengandung air dan bernilai gizi tinggi. Selain itu, semangka juga memiliki nilai ekonomi tinggi. Seiring dengan meningkatkanya permintaan akan semangka, sehingga petani berupaya untuk meningkatkan produktivitasnya dengan cara pemupukan. Salah satu pupuk makro yang berperan dalam meningkatkan kualitas buah semangka adalah Kalium. Penelitian ini bertujuan untuk mengetahui pengaruh pemberian Kalium dalam bentuk KCl dengan berbagai dosis terhadap pertumbuhan dan hasil semangka. Penelitian telah dilaksanakan di Desa Sumbersari Kecamatan Sumbersari Kab Jember dengan menggunakan RAL 1 faktor yaitu dosis KCl: 0 gram KCL/Tanaman, 35 gram KCL/Tanaman,  70 gram KCL/Tanaman dan 105 gram KCL/Tanaman yang dilakukan 5 kali pengulangan. Hasil pengamatan dan dianalisis secara deskriptif dengan sidik ragam (annova) pada taraf 5% dan jika terdapat perbedaan nyata dilanjutkan dengan uji jarak berganda duncan (DMRT). Hasil penelitian menunjukkan bahwa pemberian KCl dapat meningkatkan berat segar dan berat kering tanaman; meningkatkan kemanisan dan masa simpan buah. Pemebrian KCl 105 gram/tanaman memberikan hasil terbaik terhadap pertumbuhan dan hasi tanaman semangka.
Analisis Bibliometrik Perkembangan Aplikasi DNA Barcode pada Tanaman Buah di Indonesia Sumarlina, Sumarlina; Napitupulu, Tia Sofiani
Jurnal Kridatama Sains dan Teknologi Vol 7 No 01 (2025): Jurnal Kridatama Sains dan Teknologi
Publisher : Universitas Ma'arif Nahdlatul Ulama Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53863/kst.v7i01.1699

Abstract

Biodiversity studies using molecular approaches have been widely conducted, one of which is with the application of DNA barcodes. As a megabiodiversity country, Indonesia has many plant commodities that continue to be developed, including fruit plants. This study aims to analyze the development of DNA barcode applications in fruit plants in Indonesia using a literature study method with a bibliometric and substantial analysis approach. The study was conducted through three main stages, namely searching for published literature in the period 2000 - 2025 with the Publish or Perish application, bibliometric analysis with VOSviewer, and substantial analysis. The results of the study show that research related to DNA barcode applications in fruit plants in Indonesia has increased in number and diversity of topics. There are 4 keyword clusters formed in the visualization results, which show a shift in keywords from a focus on identifying morphological characters to molecular-based identification through DNA analysis. This is related to the development of technology and molecular analysis methods which are also developing rapidly. The DNA barcode loci studied can come from nuclear DNA or chloroplast DNA in various plant families, with the most studied taxa levels being at the genus and species levels. In addition, in silico approaches that utilize secondary DNA barcode data have also been widely studied in Indonesia in recent years
PENDUGAAN PARAMETER DAN ELASTISITAS PENAWARAN JAGUNG DI PROVINSI JAWA TIMUR Napitupulu, Tia Sofiani; Sumarlina, Sumarlina
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10569

Abstract

Corn (Zea mays L.) is one of the main food crops in Indonesia and globally. Currently, corn has developed into functional food ingredients, emergency food ingredients, and industrial raw materials in the form of various products. This resulted in an increase in the national corn productivity rate with East Java as the province contributing the highest corn production in the latest report (2020). Therefore, this study aims to determine the development of corn supply, analyze the factors that influence corn supply and analyze the elasticity of corn supply in East Java Province. This study uses time series data for 2011-2021. The estimation of the parameters of the corn supply equation is conducted using multiple linear regression analysis with the OLS (Ordinary Least Squares) method. The findings from this study include: (1) the development of corn supply in East Java fluctuated but tended to increase; (2) the variables of price, harvested area, and corn production in the previous year had a significant effect on corn supply; and (3) the land area is elastic to supply in the short term, while in the long run, only price changes are responsive to supply.
ANALISIS SEBARAN PRIORITAS KETAHANAN PANGAN DI WILAYAH KARESIDENAN BESUKI Nadhirah, Aulia; Napitupulu, Tia Sofiani; Marseva, Amalia Dwi; Sumarlina, Sumarlina
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10572

Abstract

The implementation of this research is to answer three questions, including: (1) measuring the score of the Food Security Index (IKP) in the Besuki Residency, (2) mapping the distribution of priority areas for food insecurity in the Besuki Residency, and (3) providing recommendations for overcoming food insecurity problems. The data used is secondary data collected from the publications of the Central Statistics Agency (BPS), the Health Service, and the Ministry of Home Affairs. Analysis of the score of the Food Security Index uses seven indicators that are classified into three aspects, namely aspects of food availability, aspects of food accessibility, and aspects of food utilization. The determination of priority groups for vulnerable category areas refers to the cut-off point of the Food Security Index. Determination of recommendations for handling the vulnerable category areas using quantitative and qualitative approaches. The results of the study showed that: (1) the score of the Food Security Index in Besuki Residency area is 85.28 and this score is included in resistant category (fifth priority), (2) the distribution of priorities for vulnerable category areas in Besuki Residency area is divided into three categories, namely very vulnerable, vulnerable and slightly vulnerable, and (3) there are programs that have been implemented by the East Java Provincial Government as an effort to overcome for vulnerable areas. However, in its implementation, it is still necessary to pay attention to the equity in all regions by considering the various conditions and resources of each region. In addition, there is a need for integrated supervision in its implementation, so that the policy can take place more measurably.
Pengembangan Infrastruktur Penunjang Agroeduwisata Petik Jeruk Polije Melalui Pembentukan Wahana Swafoto Pengunjung Sumarlina, Sumarlina; Marseva, Amalia Dwi; Napitupulu, Tia Sofiani; Nadhirah, Aulia
Jurnal Pengabdian Masyarakat Bangsa Vol. 3 No. 5 (2025): Juli
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmba.v3i5.2619

Abstract

Agroeduwisata petik jeruk merupakan salah satu program layanan wisata yang dikembangkan oleh Teaching Factory Kebun Inovasi Polije sebagai bagian dari upaya menuju kampus agroedutechnopark. Salah satu infrastrktur penunjang penting yang belum dimiliki kawasan agroeduwisata petik jeruk Polije ialah wahana swafoto bagi pengunjung. Oleh karena itu, dilakukan kegiatan pengabdian masyarakat oleh tim pengabdian Jurusan Manajemen Agribisnis Polije untuk melakukan pengembangan infrastuktur penunjang agroeduwisata petik jeruk Polije melalui pembentukan wahana swafoto pengunjung. Kegiatan tersebut dilakukan melalui survei pendahuluan, penentuan titik lokasi dan konsep, pemenuhan kelengkapan, perbaikan dan penataan wahana, serta monitoring evaluasi hasil pembuatan wahana swafoto pengunjung agroeduwisata petik jeruk Polije. Kegiatan pengabdian telah terlaksana dengan baik dan menghasilkan wahana swafoto berupa rumah traktor yang telah direnovasi dan diberi sarana penunjang berupa frame foto bertema media sosial Instagram dan keranjang dengan buah-buhan artifisial. Kegiatan ini diharapkan dapat meningkatkan daya tarik pengunjung terhadap agroeduwisata petik jeruk Polije yang berdampak pada peningkatan penerimaan Teaching Factory Kebun Inovasi Polije.
Analisis Bibliometrik Tren Global Kajian Efisiensi Produksi Susu Sapi Perah Malika, Uyun Erma; Sumarlina, Sumarlina; Wijaya, Jemi Cahya Adi; CNAWP, Rizal Perlambang; Putra, Mohammad Edwinsyah Yanuan
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 11, No 2 (2025): Juli 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v11i2.18363

Abstract

Milk is one of the important food sources for the community. Therefore, studies on the development of dairy cow milk production businesses have been carried out quite a lot, both nationally and globally. This study aims to determine the global trend of dairy cow milk production efficiency studies conducted using the bibliometric analysis method. The data used are scientific publications indexed on Google Scholar during the period 2014 - 2024 using the help of Publish or Perish, Mendeley Reference Manager, and VOSviewer software. The results of the study showed that publications related to dairy cow milk production efficiency studies has a positive trend with a tendency for study areas that can be grouped into socio-economic, production, environmental, and technology. In addition, there is a shift in the grouping of keywords used, namely that recent research focuses more on the quantity and quality of milk influenced by the treatment and formulation of feed in dairy cattle. The most widely used efficiency analysis research methods are Stochastic Frontier Analysis, Data Envelopment Analysis, and Cobb-Douglass Production Function. The results of this study provide an overview of further research opportunities related to dairy cow milk production efficiency with methods according to the needs.