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CONVENTIONAL AND CONVERSATIONAL IMPLICATURE IN INSTAGRAM INFLUENCER MARKETING Sri Widyarti Ali; Nurlaila Husain
International Journal of Teaching and Learning Vol. 2 No. 7 (2025): International Journal of Teaching and Learning (INJOTEL)
Publisher : Adisam Publisher

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The rise of social media has significantly changed marketing dynamics, with Instagram influencers now playing a crucial role in shaping consumer perceptions. Despite a growing body of research on social media communication, the specific use of implicature in influencer language remains underexplored. This study addresses this gap by examining how Instagram influencers utilize both conventional and conversational implicature to subtly influence their followers' perceptions and behaviors. The research objective is to analyze the pragmatic strategies employed in influencer posts and assess their impact on follower engagement. A qualitative approach was used, involving a detailed examination of Instagram posts to identify and categorize instances of implicature. The analysis revealed that influencers effectively use conventional implicature, such as phrases like "obsessed with" and "can’t get enough," often enhanced by emojis to imply strong endorsements. Additionally, conversational implicature was found in statements like "Can’t wait to start reading," which suggest positive recommendations through contextual cues and emotional tone. The study concludes that influencers adeptly use these implicature strategies to convey endorsements subtly and engagingly, providing valuable insights for enhancing influencer marketing strategies.

Exploring Idiomatic Expressions in Demi Lovato's 'Heart Attack': A Student Translation Aminah Qurrata Aini Matoka; Novriyanto Napu; Sri Widyarti Ali
Research Review: Jurnal Ilmiah Multidisiplin Vol. 3 No. 1 (2024): Research Review: Jurnal Ilmiah Multidisiplin (Februari 2024 - Juli 2024)
Publisher : Transbahasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54923/researchreview.v3i1.81

This study aims to determine the accuracy of students' translations of idiomatic expressions in song lyrics. The Data was collected from 24 students in the 4th semester of the English Department at Gorontalo State University. The song lyrics used for the study were from "Heart Attack" by Demi Lovato. Participants were given 30 minutes to translate the lyrics. The research utilized a qualitative method. Data analysis involved two steps: skimming the translations collected from participants and making notes on the presumed data, followed by identifying and classifying the accuracy of the translations. The study found that the quality of accurate translations was higher than that of inaccurate translations. Specifically, 42% of the translations were accurate, 40% were less accurate, and 18% were inaccurate. This indicates that the overall quality of students' translations of idioms is quite good, likely because some idioms in the song are familiar to them.

Sentence Structure Utilization in English Academic Writing Courses of Students in ELESP Siti Safitri; Zulkifli Tanipu; Sri Widyarti Ali
Research Review: Jurnal Ilmiah Multidisiplin Vol. 4 No. 2 (2025): Research Review: Jurnal Ilmiah Multidisiplin (Agustus 2025 - Januari 2026)
Publisher : Transbahasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54923/researchreview.v4i2.259

This study investigates the Sentence structure utilization in English academic writing courses of students in ELESP. This study utilizes a descriptive qualitative method with a cross-sectional design to describe the sentence structure utilization between students from the 2020 and 2021 academic years. The results convey that students' command of sentence structures exhibits both promising aspects and areas requiring substantial improvement. The most prominent pattern observed is the heavy reliance on simple and compound sentences in academic writing tasks. Furthermore, the study has uncovered a significant correlation between sentence structure variety and sentence structure problems in their academic writing. However, many students tend to fall back on familiar patterns, resulting in monotonous writing that fails to effectively capture the nuances of academic argumentation. The findings reveal that students of both academic years could construct sentences, but were only able to compose simple and compound sentences when compiling their writing assignments. Therefore, this study provides pedagogical implications for academic writing students, underscores the development of students’ sentence structure competency, and the learning process to facilitate the students with the proper educational resources.

Translation Challenges and Strategies Among EFL Students of English Language Education Study Program Makmur Makarim Wartabone; Novriyanto Napu; Sri Widyarti Ali
Research Review: Jurnal Ilmiah Multidisiplin Vol. 4 No. 2 (2025): Research Review: Jurnal Ilmiah Multidisiplin (Agustus 2025 - Januari 2026)
Publisher : Transbahasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54923/researchreview.v4i2.283

This study explores the translation challenges and strategies employed by EFL students in the English Language Education Study Program (ELESP) at Universitas Negeri Gorontalo. It adopts a quantitative descriptive design, collecting data from 38 fourth-semester students through a structured questionnaire adapted from Al-Sobh (2022). The instrument covered two key domains: ten items identifying various translation challenges and five items measuring the strategies students used to improve their translation competence. The findings reveal that students face considerable difficulties in several linguistic and cultural areas, particularly in interpreting pragmatic and semantic nuances, mastering grammatical structures, and bridging cultural gaps between the source and target languages. Despite these challenges, students actively implement a range of strategies, including intensive vocabulary learning, grammar-focused exercises, review of teacher feedback, and the application of translation skills through real-world texts. The study highlights the importance of both linguistic accuracy and cultural competence in translation training. These results provide valuable insights for enhancing translation pedagogy, particularly in EFL contexts, and offer recommendations for instructional practices to support students’ translation performance.

Strategi Pembelajaran Bahasa Inggris Interaktif Berbasis Aktivitas Sehari-hari melalui Program “A Day in My Life” pada Siswa Sekolah Dasar Indri Wirahmi Bay; Sri Widyarti Ali; Rahman Taufiqrianto Dako; Rusni Podungge
Dedikasi Mandiri Nusantara Vol. 2 No. 3 (2026): Dedikasi Mandiri Nusantara - Juni 2026
Publisher : Dedikasi Mandiri Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21465334

Program pengabdian kepada masyarakat "A Day in My Life" dilatarbelakangi oleh masih rendahnya efektivitas pembelajaran bahasa Inggris di sekolah dasar yang cenderung bersifat konvensional dan kurang kontekstual. Hal ini berdampak pada rendahnya keterlibatan dan pemahaman siswa dalam menggunakan bahasa Inggris dalam kehidupan sehari-hari. Oleh karena itu, program ini bertujuan untuk meningkatkan kualitas pembelajaran bahasa Inggris melalui pendekatan interaktif berbasis aktivitas sehari-hari (daily activities). Metode pelaksanaan meliputi tahap observasi, perancangan, implementasi, dan evaluasi kegiatan. Kegiatan pembelajaran dilakukan dengan menggunakan teknik interaktif seperti role play, Talk Time, serta permainan bahasa yang dikemas melalui konsep gamifikasi untuk melibatkan partisipasi aktif siswa. Hasil kegiatan menunjukkan capaian yang sangat positif, di mana 85% siswa menunjukkan partisipasi aktif, yang berarti telah berhasil memenuhi target indikator keberhasilan (). Selain peningkatan keaktifan, siswa juga menunjukkan peningkatan pemahaman kosakata dalam konteks sederhana, keterampilan pengucapan, serta keterampilan sosial yang lebih kolaboratif. Guru mitra juga memperoleh pengalaman langsung dalam menerapkan metode pembelajaran yang lebih inovatif dan interaktif. Program ini menunjukkan bahwa pembelajaran bahasa Inggris berbasis konteks kehidupan sehari-hari efektif dalam meningkatkan kualitas pembelajaran di sekolah dasar. Oleh karena itu, pendekatan ini penting untuk diterapkan secara berkelanjutan guna mendukung peningkatan mutu pendidikan dasar.

Peningkatan Efektivitas Pembelajaran Bahasa Inggris Anak Usia Dini Melalui Pendekatan Multisensori Berbasis Permainan Kontekstual Sri Widyarti Ali
Dedikasi Mandiri Nusantara Vol. 2 No. 3 (2026): Dedikasi Mandiri Nusantara - Juni 2026
Publisher : Dedikasi Mandiri Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21502055

Penguasaan kosakata bahasa Inggris pada siswa sekolah dasar merupakan fondasi penting dalam pembelajaran bahasa. Namun, kenyataan di lapangan menunjukkan bahwa tidak semua sekolah menyediakan pembelajaran bahasa Inggris formal, terutama di jenjang awal sekolah dasar. Program pengabdian ini bertujuan untuk mengoptimalkan penguasaan kosakata bahasa Inggris siswa kelas 1 SDIT melalui pendekatan multisensori berbasis permainan edukatif kontekstual. Kegiatan dilaksanakan dalam dua pertemuan intensif dengan mengintegrasikan aspek visual, auditori, dan kinestetik menggunakan media flashcard, lagu, dan permainan kelompok. Hasil menunjukkan peningkatan signifikan pada penguasaan kosakata siswa, di mana 85% siswa mampu mengenali dan menyebutkan minimal 8 dari 10 kosakata yang diajarkan. Pendekatan ini terbukti efektif meningkatkan motivasi dan partisipasi aktif siswa, serta memberikan pengalaman belajar yang menyenangkan dan bermakna..

Strategi Pembelajaran Bahasa Inggris Interaktif Berbasis Aktivitas Sehari-hari melalui Program “A Day in My Life” pada Siswa Sekolah Dasar Indri Wirahmi Bay; Sri Widyarti Ali; Rahman Taufiqrianto Dako; Rusni Podungge
Dedikasi Mandiri Nusantara Vol. 2 No. 3 (2026): Dedikasi Mandiri Nusantara - Juni 2026
Publisher : Dedikasi Mandiri Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21465334

Program pengabdian kepada masyarakat "A Day in My Life" dilatarbelakangi oleh masih rendahnya efektivitas pembelajaran bahasa Inggris di sekolah dasar yang cenderung bersifat konvensional dan kurang kontekstual. Hal ini berdampak pada rendahnya keterlibatan dan pemahaman siswa dalam menggunakan bahasa Inggris dalam kehidupan sehari-hari. Oleh karena itu, program ini bertujuan untuk meningkatkan kualitas pembelajaran bahasa Inggris melalui pendekatan interaktif berbasis aktivitas sehari-hari (daily activities). Metode pelaksanaan meliputi tahap observasi, perancangan, implementasi, dan evaluasi kegiatan. Kegiatan pembelajaran dilakukan dengan menggunakan teknik interaktif seperti role play, Talk Time, serta permainan bahasa yang dikemas melalui konsep gamifikasi untuk melibatkan partisipasi aktif siswa. Hasil kegiatan menunjukkan capaian yang sangat positif, di mana 85% siswa menunjukkan partisipasi aktif, yang berarti telah berhasil memenuhi target indikator keberhasilan (). Selain peningkatan keaktifan, siswa juga menunjukkan peningkatan pemahaman kosakata dalam konteks sederhana, keterampilan pengucapan, serta keterampilan sosial yang lebih kolaboratif. Guru mitra juga memperoleh pengalaman langsung dalam menerapkan metode pembelajaran yang lebih inovatif dan interaktif. Program ini menunjukkan bahwa pembelajaran bahasa Inggris berbasis konteks kehidupan sehari-hari efektif dalam meningkatkan kualitas pembelajaran di sekolah dasar. Oleh karena itu, pendekatan ini penting untuk diterapkan secara berkelanjutan guna mendukung peningkatan mutu pendidikan dasar.

Peningkatan Efektivitas Pembelajaran Bahasa Inggris Anak Usia Dini Melalui Pendekatan Multisensori Berbasis Permainan Kontekstual Sri Widyarti Ali
Dedikasi Mandiri Nusantara Vol. 2 No. 3 (2026): Dedikasi Mandiri Nusantara - Juni 2026
Publisher : Dedikasi Mandiri Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21502055

Penguasaan kosakata bahasa Inggris pada siswa sekolah dasar merupakan fondasi penting dalam pembelajaran bahasa. Namun, kenyataan di lapangan menunjukkan bahwa tidak semua sekolah menyediakan pembelajaran bahasa Inggris formal, terutama di jenjang awal sekolah dasar. Program pengabdian ini bertujuan untuk mengoptimalkan penguasaan kosakata bahasa Inggris siswa kelas 1 SDIT melalui pendekatan multisensori berbasis permainan edukatif kontekstual. Kegiatan dilaksanakan dalam dua pertemuan intensif dengan mengintegrasikan aspek visual, auditori, dan kinestetik menggunakan media flashcard, lagu, dan permainan kelompok. Hasil menunjukkan peningkatan signifikan pada penguasaan kosakata siswa, di mana 85% siswa mampu mengenali dan menyebutkan minimal 8 dari 10 kosakata yang diajarkan. Pendekatan ini terbukti efektif meningkatkan motivasi dan partisipasi aktif siswa, serta memberikan pengalaman belajar yang menyenangkan dan bermakna..

An Analysis of Lexical Collocation Errors in Students’ Writing I Gede Widi Harta; Indri Wirahmi Bay; Sri Widyarti Ali
TRANS-KATA: Journal of Language, Literature, Culture and Education Vol. 2 No. 1 (2021): TRANS-KATA: Journal of Language, Literature, Culture, and Education
Publisher : TRANSBAHASA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54923/jllce.v2i1.29

Mastering lexical collocation uses in learning English as a foreign language is absolutely essential to develop students’ communicative skills and linguistic abilities. Most students, however, have problems with putting words together in a characteristic of “natural” English native speaker-like manner during writing. Students tend to use strange lexical collocation expressions therefore students’ language production does not sound natural and carries imprecise meaning. With regard to this underlying issue, the main emphasis of the current study was lying on the investigation of the types and the causes of lexical collocation error committed by EFL students in their argumentative writing. Through a qualitative research approach applying a descriptive-analytic method, sixteen university students were chosen purposively. The data were collected from two principal sources i.e., students’ writing samples and semi-structured interviews. In terms of data analysis technique, this study employedan error analysis technique developed by Ellis (1994) to analyze the obtained lexical collocation errors and applied a content analysis technique provided by Kumar (2011) to analyze the interview results. The study revealed 54 erroneousness of lexical collocation production consisting of verb + noun/pronoun (PP), adjective + noun, adverb + adjective, noun + noun, and verb + adverb combination. These errors were caused by a lack of collocation competence, native language influence, the use of synonym, overgeneralization, and approximation.

Translation Techniques Analysis on The Story of Selera Nusantara Mobile Video Game Muhamad Hardiyanto Kiyai Mardjo; Novriyanto Napu; Sri Widyarti Ali
TRANS-KATA: Journal of Language, Literature, Culture and Education Vol. 6 No. 1 (2025): TRANS-KATA: Journal of Language, Literature, Culture, and Education
Publisher : TRANSBAHASA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54923/jllce.v6i1.173

This study aims to analyze the translation techniques used in the English version of Selera Nusantara, a mobile video game developed by Gambir Game Studio that highlights Indonesia’s culinary and cultural richness. The research focuses on Season 1, Episode 1 of the game, which introduces the main narrative and characters. Using Anthony Pym’s (2018) typology of translation solutions as the analytical framework, this study identifies and categorizes the translation strategies applied in rendering the game’s dialogue and cultural references from Indonesian to English. The research employed a descriptive qualitative method, with data collected through documentation and content analysis of the game’s bilingual scripts. The findings revealed a total of 1,196 translation solutions, with Perspective Change being the most dominant (373 instances), followed by Cultural Correspondence (327) and Density Change (259). The subcategory Relocation of Culture-Specific Referents emerged as the most frequently used strategy within Cultural Correspondence. These results suggested that translators prioritized cultural adaptability and narrative clarity to make the game accessible to a global audience while preserving its Indonesian identity. The study contributed to translation studies by demonstrating the applicability of Pym’s typology to interactive digital content and highlighting the importance of translation in promoting local culture through global media like video games.

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