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Pengaruh Kualitas Produk dan Inovasi Terhadap Keunggulan Bersaing UMKM Kuliner di Masa Pandemi Covid-19 Dahmiri Dahmiri; Sylvia Kartika Wulan Bhayangkari; Idham Khalik
Ekonomis: Journal of Economics and Business Vol 5, No 2 (2021): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v5i2.401

This study aims to analyze the effect of product quality and innovation variables on the competitive advantage of Culinary MSMEs during the Covid-19 pandemic. In this study, the population was 100 culinary SMEs in Jambi City. Primary data was obtained by giving a statement in the form of a questionnaire, while the technique used was simple random sampling. To analyze the data, descriptive and quantitative methods were used and the analytical tool used was multiple linear regression. The results of the study concluded that the product quality and innovation variables had a positive and significant effect on the competitive advantage variable partially. The results of the simultaneous testing of product quality and innovation variables showed that it had a positive and significant effect on the competitive advantage of Culinary MSMEs during the COVID-19 pandemic in Jambi City.

Penguatan Usaha Mikro bagi Perempuan Wirausaha Penerima Program Keluarga Harapan di Kota Jambi Besse Wediawati; Sumarni Sumarni; Idham Khalik; Zulfina Adriani; Dian Mala Fitriani
Jurnal Surya Masyarakat Vol 5, No 1 (2022): November 2022
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jsm.5.1.2022.1-9

This activity aims to help female micro-entrepreneurs who are recipients of the Program Keluarga Harapan solve their problems in their business so that they can proceed towards graduation. The problems faced are the entrepreneurial spirit which sometimes fluctuates, especially during a pandemic; limited capital to increase business volume; limited knowledge of business management, as well as low access/utilization of technology to support business. The solution for solving this problem is to provide business strengthening through entrepreneurship training, digital marketing and assistance for the formation of joint business groups. Training and mentoring are carried out using participant and project based learning methods as well as mentoring. The activity was carried out for 6 months, starting from May to October 2021. The team consisted of 5 people with relevant fields of expertise. The result of this activity is an increase in the entrepreneurial spirit, knowledge and empowerment of PPM partners so that they can improve their Culinary Business and progress towards graduation.

PERAN CORPORATE SOCIAL RESPONSIBILITY DALAM HUBUNGAN FINANCIAL SLACK TERHADAP NILAI PERUSAHAAN BUMN YANG TERDAFTAR DI BEI PERIODE 2018-2021 Agus Solikhin; Idham Khalik; Yuliusman Yuliusman
Jurnal Manajemen Terapan dan Keuangan Vol. 11 No. 04 (2022): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v11i04.21788

Tujuan penelitian ini adalah menguji peran Corporate Social Responsibility dalam hubungan Financial Slack terhadap Nilai Perusahaan. Penelitian ini mencoba untuk mengivestigasi suatu bentuk model sebagai penyelesaian kontroversi konseptual tentang pengaruh Financial Slack terhadap Nilai Perusahaan. Populasi penelitian ini adalah perusahaan BUMN yang terdaftar di Bursa Efek Indonesia (BEI) periode 2018-2021. Metode pengumpulan data yang digunakan adalah purposive sampling dan didapatkan sampel sebanyak 63 perusahaan. Penelitian ini menggunakan analisis regresi dengan program SPSS 26.0 yang digunakan untuk menguji hipotesis. Hasil penelitian menunjukkan bahwa Financial Slack tidak berpengaruh signifikan terhadap Nilai Perusahaan. Financial Slack berpengaruh negatif signifikan terhadap Corporate Social Responsibility Perusahaan. Corporate Social Responsibility tidak berpengaruh signifikan terhadap Nilai Perusahaan dan Corporate Social Responsibility tidak mampu memediasi hubungan antara Financial Slack terhadap Nilai Perusahaan

Penguatan Usaha Mikro bagi Perempuan Wirausaha Penerima Program Keluarga Harapan di Kota Jambi Besse Wediawati; Sumarni Sumarni; Idham Khalik; Zulfina Adriani; Dian Mala Fitriani
Jurnal Surya Masyarakat Vol 5, No 1 (2022): November 2022
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jsm.5.1.2022.1-9

This activity aims to help female micro-entrepreneurs who are recipients of the Program Keluarga Harapan solve their problems in their business so that they can proceed towards graduation. The problems faced are the entrepreneurial spirit which sometimes fluctuates, especially during a pandemic; limited capital to increase business volume; limited knowledge of business management, as well as low access/utilization of technology to support business. The solution for solving this problem is to provide business strengthening through entrepreneurship training, digital marketing and assistance for the formation of joint business groups. Training and mentoring are carried out using participant and project based learning methods as well as mentoring. The activity was carried out for 6 months, starting from May to October 2021. The team consisted of 5 people with relevant fields of expertise. The result of this activity is an increase in the entrepreneurial spirit, knowledge and empowerment of PPM partners so that they can improve their Culinary Business and progress towards graduation.

THE EFFECT OF CONTENT REVIEW AND PROMOTION ON BUYING INTEREST WITH PRODUCT INVOLVEMENT AS AN INTERVENING : (Case Studies Of Tasya Farasya's Beauty Vlogger Review On Wardah Products) Sonia Risyafani; Johannes Johannes; Idham Khalik
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

This research aims to explain the influence of product review content and promotions through social media on buying interest through product involvement. Sampling size was determined with the quote technique; 115 respondents were chosen from management students, Faculty of Economics and Business, University of Jambi. The data analysis used PLS (Partial Least Square). The results showed that product review content has a positive and significant effect on buying interest, and promotion positively and significantly impacts buying interest. Product review content has a significant positive effect through product involvement as an intervening variable, and promotion through social media has a positive and significant impact on buying interest through product involvement. Based on the study results, the marketer can suggest social media as a product promotion tool because social media can reach market segments effectively and efficiently and encourage marketers to work with beauty vloggers who have the credibility to attract consumer buying interest.

PENINGKATAN KINERJA TIM MELALUI PERILAKU PEMIMPIN, KREATIVITAS DAN KERJASAMA TIM PADA DINAS PEKERJAAN UMUM DAN PERUMAHAN RAKYAT PROVINSI JAMBI: Yeddafrinova Yeddafrinova; Shofia Amin; Idham Khalik
Jurnal Manajemen Terapan dan Keuangan Vol. 12 No. 01 (2023): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v12i01.17910

Tujuan penelitian ini untuk menguji model Peningkatan kinerja tim melalui perilaku pemimpin, kreativitas dan kerjasama tim pada Dinas Pekerjaan Umum dan Perumahan Rakyat Provinsi Jambi. Metode yang dilakukan dalam penelitian ini adalah metode kuantitatif dengan menyebarkan kuesioner sebagai metode pengambilan data kepada 72 pegawai di Dinas Pekerjaan Umum dan Perumahan Rakyat Provinsi Jambi. Data yang diolah menggunakan metode analisis deskriptif dan metode Structural Equipment Model (SEM) dengan menggunakan aplikasi PLS. Hasil penelitian menunjukkan bahwa, (1) Perilaku pemimpin beriorientasi merupakan dimensi yang paling besar pengaruhnya. Dengan hal tersebut meningkatnya kinerja tim melalui peran perilaku pemimpin yang baik, tim yang kreativas dalam bekerja serta membangun kerjasama tim agar pekerjaan dapat efisien dan efektif (2) perilaku pemimpin secara langsung berpengaruh positif signifikan terhadap kinerja tim, (3) perilaku pemimpin secara langsung berpengaruh positif signifikan terhadap kreativitas tim, (4) perilaku pemimpin secara langsung berpengaruh positif signifikan terhadap kerjasama tim, (5) kreativitas tim secara langsung berpengaruh positif signifikan terhadap kinerja tim, (6) kerjasama tim secara langsung berpengaruh positif signifikan terhadap kinerja tim, (7) perilaku pemimpin secara tidak langsung berpengaruh positif signifikan terhadap kinerja tim melalui variabel kreativitas tim, dan (8) perilaku pemimpin secara tidak langsung berpengaruh positif signifikan terhadap kinerja tim melalui variabel kerjasama tim. Kata Kunci: Perilaku Pemimpin, Kreativitas, Kerjasama, Kinerja, Tim

Pengaruh Lingkungan Keluarga, Karakteristik Wirausaha dan Inovasi Produk Terhadap Keberhasilan Usaha Dahmiri Dahmiri; Idham Khalik
Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i1.758

Micro, Small and Medium Enterprises have a very large role in overcoming unemployment and at the same time can be a solution in alleviating poverty and increasing people's welfare. The problems faced by many MSMEs in achieving business success are related to the family environment, entrepreneurial characteristics and innovation capabilities. This quantitative study aims to analyze the effect of family environment variables, entrepreneurial characteristics and innovation on the success of micro, small and medium enterprises, especially those engaged in culinary businesses in Jambi City. The research population is all culinary business actors in Jambi City while the sample is 100 people. The data were analyzed by multiple linear analysis using the SPSS application. The results of the study conclude that the family environment, entrepreneurial characteristics and innovation have a positive and significant effect both simultaneously and partially on the success of culinary Micro, Small and Medium Enterprises (MSMEs) in Jambi City.

STRATEGY FOR INCREASING THE FINANCIAL PERFORMANCE OF CULINARY MSMEs IN THE POST-PANDEMI COVID-19 ERA IN JAMBI CITY Mugi Rahayu; Fitriaty Fitriaty; Idham Khalik
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 6 No. 2 (2023): JBSMR, Vol. 6 No.2, June 2023
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v6i2.24339

Abstract The purpose of this study is to analyze strategies for improving the financial performance of Culinary MSMEs in the current era and after the Covid-19 pandemic in Jambi City. The analysis tools used are SWOT analysis and PLS analysis. The results showed that the SO (Strenght Opportunity) Strategy increased customer trust, added employees, and maintained cleanliness. The WO (Weaknesses Opportunity) strategy provides discounts on every purchase, providing free order delivery services at short distances. Strategy ST (Strenght Threat) adding new employees, decorating the room so that visitors are comfortable. The WT (Weaknesses Threat) strategy is adding new products or adding level variants to old products, looking for new investors to expand the business. Then Entrepreneur Orientation has a significant effect on innovation in Culinary MSMEs in Jambi City, Market Orientation has no significant effect on innovation in Culinary MSMEs in Jambi City, Entrepreneur Orientation has a significant effect on Financial Performance on Culinary MSMEs in Jambi City, Market Orientation has no significant effect on Financial Performance on Culinary MSMEs in Jambi City, Innovation has a significant effect on Financial Performance on Culinary MSMEs in Jambi City, Entrepreneurial Orientation has a significant effect on MSME Financial Performance with innovation as a mediating variable on Culinary MSMEs in Jambi City, Market Orientation has a significant effect on MSME Financial Performance with innovation as a mediating variable in Culinary MSMEs in Jambi City. Keywords: Financial Performance, Innovation, SWOT.

Smart Tourism Implementation: Tourism Management During The Covid-19 Fitri Widiastuti; Idham Khalik; Sylvia Kartika Wulan Bhayangkari
Jurnal Manajemen Bisnis Vol. 10 No. 2 (2023): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v10i2.534

Indonesia's tourism sector can be said to be superior to other countries, one of which is in Kerinci Regency, Jambi Province. This district made a breakthrough in creating a new environment for the world of tourism through smart tourism. Smart Tourism is a pillar of a smart city and an important element of a smart economy. This platform integrates the role of information technology in providing information services on the diversity of tourism offered, cultural, religious, heritage, culinary, and natural tourism for visiting tourists and reviving tourism which had been halted due to the COVID-19 pandemic. This study aims to see the application of smart tourism in tourism management in Kerinci Regency and are there any factors behind the local government, tourism managers in implementing smart tourism. Qualitative descriptive research design. The results obtained by local governments have collaborated with stakeholders, investors, financial institutions, MSMEs, communities around destinations to take long-term policies through "Collaborative Governance for the New Normal Economy" which means gathering information as a basis for decision making in seeing the constraints of smart information. tourism is seen from the flow of visits, making tourists want to stay longer, spend more time and money at tourist destinations.

Aplikasi wedding planner dan analisis kelayakan guna meningkatkan income generating badan pengelola usaha Universitas Jambi Agus Syarif; Ahmad Nur Budi Utama; Idham Khalik; Istiqomah Malinda SB
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 3 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020232927

Universitas Jambi as a State University with the status of a Public Service Entity (BLU) has two sources of income generating, namely those from academic services and non-academic services (academic support services). The implementation of academic support services is entrusted to the Business Management Agency (Badan Pengelola Usaha). BPU is tasked with carrying out the development of business units and optimizing the acquisition of university funding sources. Based on this task, BPU established the Weddy Feast business unit under the Commercialization and Services department. This research analyzes the business feasibility of wedding planner to increase income generating of the Business Management Agency. The conduct interviews and surveys some vendors in 43 types of business. The results show that the establishment of Weddy Feast able to optimize the potential of university assets involving 43 types of businesses and 15 of them can be managed by students in creating student entrepreneurs in the context of implementing Merdeka Belajar Kampus Merdeka (MBKM) program of the Ministry of Education, Culture, Research and Technology, which is strengthened by realizing the UNJA Smart platform with digital transformation elements in the real business world, in the form of making a weddy feast application. The Net Present Velue (NPV) of wedddy planner is positive, Rp.577.049.066,- and Internal Rate of Return (IRR) 156,12% hingher than weighted average cost of capital (WACC) 12%.

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