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PENGARUH ORIENTASI PASAR TERHADAP KINERJA PEMASARAN WISATA ALAM Johannes Johannes; Alex Chandra Erta
DIGEST MARKETING Vol. 3 No. 2 (2018): Digest Marketing
Publisher : Konsentrasi Manajemen Pemasaran Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5941.249 KB)

Abstract

The purpose of this study is to analyze market orientation towards marketing performance on natural tourism. Samples are business that engaged in the tourism sector in Kerinci and Merangin district as sample that consists of 48 units. Data were collected by questionnaires and analyzed by using multiple regression analysis. The results showed that market orientation (customer orientation, competitor orientation, coordination between functions) have significant effect on the marketing performance. Natural tourism business hence should make more focus on customer in one hand but pay more attention to their competitor especially out of Jambi Province. To do that, intensive coordination should be more implemented between related stakeholders.
Transformation of Krinok to Bungo Krinok Music: The Innovation Certainty and Digital-Virtual Contribution for Cultural Advancement Mahdi Bahar; Johannes Johannes; Uswan Hasan; Indra Gunawan; Zulkarnain Zulkarnain; Hartati M; Fatonah Fatonah
Dewa Ruci: Jurnal Pengkajian dan Penciptaan Seni Vol 16, No 1 (2021)
Publisher : Pascasarjana Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/dewaruci.v16i1.3529

Abstract

Innovation is a certainty for the development of folk music. The use of digital technology is part of the creation of folk music in the sense of evolution itself. Krinok music is one of Jambi’s traditional music themes. This music genre is a cultural wealth that has great potential for artistic development and advancement. Musical systems, melodic contours, musical grammar, and interval patterns make up the distinctive character of krinok music. The normative freedom of the singing text’s spontaneous expression in presenting this musical entity and its changes is the entity that colors this uniqueness. The contribution of digital technology in processing krinok music has the potential for reproduction and publication as an integral part of the creative process itself. The placement of krinok music as cultural property is an effort to process it creatively. The result was the birth of new music as a transformation of Jambi folk music called “bungo krinok” music. This creative activity is an effort to progress the Indonesian nation’s culture.
WHY SHOULD PUBLIC SERVICE MOTIVATION IMPORTANT FOR VILLAGEDEVELOPMENT Oldy Arnoldy; Johannes; Edward; Shofia Amin
International Journal of Social Science Vol. 1 No. 4: December 2021
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v1i4.715

Abstract

The development philosophy by Indonesia is change, starts from the village to correct previous development practices. Hence, public service motivation is essential to promote village development. So, the purpose of this study is to examine the direct and indirect effects of transformational leadership and organizational culture on public service motivation. The methodology accordingly includes a seven-item scale questionnaire survey consisting of 210 samples of village officials. We used the structural model, fit model, and mediation model to test the hypothesis and allow SmartPLS. The result showed that public service motivation is directly influenced by transformational leadership and organizational culture. Indirectly, public service motivation is influenced by transformational leadership mediated by organizational culture. Hence transformational leadership is the essential thing that should be implemented by the village official where they needed to empower. In line with it, organizational culture has a mediation role in improving public service motivation. Hence, the local role of government is expected to empower the village's organizational environment to make the village more positional.
PERSEPSI KOMUNITAS TERHADAP ATRIBUT DESA WISATA & PARIWISATA BERKELANJUTAN (LUBER KECAMATAN BATHIN III ULU) M. Arjun; Johannes Johannes; Musnaini Musnaini
Jurnal Manajemen Terapan dan Keuangan Vol. 11 No. 2 (2022): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v11i2.17968

Abstract

Tujuan dari penelitian ini adalah untuk memberikan pemahaman tentang konsep pengembangan pariwisata berkelanjutan yang dipahami oleh masyarakat Desa Wisata Lubuk Beringin dan untuk memberdayakan masyarakat desa wisata dalam mengimplementasikan dan mengimplementasikan keberlanjutan desa wisata Lubuk Beringin di Kecamatan Bathin III Ulu. . Sampel yang digunakan dalam penelitian ini adalah 5 orang yang merupakan masyarakat desa wisata luapan. Penelitian ini menggunakan metode penelitian dengan pendekatan kualitatif. Kualitatif menggambarkan atribut perkembangan dan persepsi masyarakat Desa Wisata Luber terhadap pariwisata berdasarkan observasi dan pendalaman kasus yang dihadapi. Metode pengumpulan data dilakukan dengan tiga cara yaitu observasi, wawancara dan dokumentasi. Analisis data bersifat kualitatif dan hasil penelitian lebih menekankan makna daripada generalisasi. Hasil penelitian ini menunjukkan bahwa persepsi konsep pembangunan berkelanjutan yang dipahami oleh masyarakat wisata di Desa Wisata Lubuk Beringin ternyata baik dan positif. Hal pertama yang berdampak baik dan positif bagi masyarakat adalah peningkatan kesempatan kerja bagi masyarakat. Kedua, peluang untuk mengaktualisasikan pariwisata lebih besar dan menjadi tujuan utama bagi pengunjung untuk berwisata ke Bungo
Household behavior to manage electricity consumption after the tariff increase Edward Edward; Johannes Johannes
Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Vol. 7 No. 2 (2019): Jurnal Perspektif Pembiayaan dan Pembangunan Daerah
Publisher : Program Magister Ilmu Ekonomi Pascasarjana Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (497.016 KB) | DOI: 10.22437/ppd.v7i2.7756

Abstract

The event of price electricity increases in Indonesia since 2017 is expected to encourage households to take planned actions on electricity consumption. Hence, this study is intended to reveal the behavior of households to support electricity consumption saving program of the household consumers. By using the Theory of Planned Behavior approach, it is known that: 1) the respondents realize the importance of saving electricity consumption through their behavior; varied regulating electricity equipment, providing household appliances, the use of electricity saving devices. 2) However, households are hindered by psychological constraints about their uncertainty rewards. 3) There is no evidence that households take planned actions in order to use electricity more economically. Thus, it is recommended that PLN (State Owned Electricity Corporation) continue to carry out integrated communication over household consumer about practices to save electricity. It could be conducted by introducing values established, including rewards that can be adopted by households as part of education to the households.
Are aids enough to empower: case of peatland Liberica Coffee farmer in Indonesia Made Deviani Duaja; Elis Kartika; Johannes Johannes
Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Vol. 8 No. 4 (2020): Jurnal Perspektif Pembiayaan dan Pembangunan Daerah
Publisher : Program Magister Ilmu Ekonomi Pascasarjana Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (772.76 KB) | DOI: 10.22437/ppd.v8i4.10831

Abstract

Many agents have been involved to empower peatland farmers who cultivate Liberica Cofee. They have the same general purposes to save farming practices, but they have different programs and activities.  Many agents involved had worried to blur focus and targets. Hence, the purpose of this study is to reveal empowering practice and performance.  The study is located in  Mekar Jaya village,  the center of peatland Liberica Coffee, and used a qualitative method where field notes, observation, and in-depth interviews were used. Data collection was conducted in conjunction with the empowerment activities carried out by the research team in 2017-2019. The results showed the importance of empowering focus, coordination between groups, real participation of all groups and its members, and the need for local government intervention.   Neglecting those will diminish the peatland farming environment function and farming roles to the farmer.  In the future, the practice of empowerment will be more complex due to the global demands on the sustainability of peatlands increase. Hence, empowering could be started from farming improving, increasing productivity, and followed by increasing farmer's and group’s capacity to manage both on economics and environmental value of peatland farming.
Empowerment of Farmer Groups in Rambahan Village in Processing Palm Oil Mill Waste into Organic Fertilizers for Porang (Amorphophallus muelleri) Plantation Made Deviani Duaja; Johannes Johannes; Elis Kartika; Lizawati Lizawati
Pelita Masyarakat Vol. 4 No. 1 (2022): Pelita Masyarakat, September
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/pelitamasyarakat.v4i1.7069

Abstract

Porang (Amorphophallus muelleri), also known as Iles-Iles or Suweg. In its cultivation, porang has a shade tolerance of 60 percent. But without using shade, it can still be cultivated. Farmers in Jambi usually planted porang among old rubber plants without fertilizing. This causes porang tuber production to be at a minimum below its potential. Porang is only produced without treatment, reducing the size of the tubers, and the konjac glucomannan content in tubers is low. Porang tubers are usually made into chips, and chips will crumble easily if the konjac glucomannan is low. Based on this, counseling and mentoring activities will focus on making fertilizer from the waste from palm oil mills. Palm oil mill waste that is most easily transported and easily decomposed is the cake decanter (DC). In the village of Rambahan, it is known as a solid decanter. The village community had heard but did not know that this waste with specific treatments could be used as organic fertilizer. That this waste, with particular treatments, can be used as organic fertilizer. The treatment is by fermentation with local microorganisms (LOM) from cow urine mixed with MOL from snails (RINMAS). Keongmas are pests and are widely found in farmers' fields. Beef and conch urine are used as LOM. After they are made, the two LOMs are mixed with a ratio of 1: 1 and used as a decomposer to ferment the decanter cake plus for two months. After two months, it can be used as organic fertilizer for porang plants. LOM cow urine and LOM snail (RINMAS) are also used as foliar fertilizers. The technology application activities will be carried out in Rambahan Village at the Mekar Kembali KT and KWT Pokja Alamanda. The target for KT Mekar Kembali and KWT Pokja Alamanda is to increase the area of porang plants, which previously were only intercrops, now every KT, there is an increase in the area of porang plants every KT of 0.5 hectares. Once, farmers and KWT did not know how to make solid and liquid fertilizers. After counseling and DEMPLOT, they could make their fertilizers. Every two months, the farmers produce 100 kg of solid fertilizer decanter cake, urine MOL, and Keongmas MOL as 100 liters of liquid fertilizer per month.
PERAN MEDIASI KOMITMEN ORGANISASI DALAM HUBUNGAN KECERDASAN EMOSIONAL DAN PUBLIC SERVICE MOTIVATION PADA PEGAWAI RUMAH SAKIT UMUM KABUPATEN MUARA BUNGO Ely Esra Sihaloho; Johannes Johannes; Edward Edward
Jurnal Manajemen Terapan dan Keuangan Vol. 11 No. 03 (2022): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v11i03.17973

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis Peran Mediasi Komitmen Organisasi dalam Hubungan Kecerdasan Emosional dan Public Service Motivation pada Pegawai Rumah Sakit Umum Kabupaten Muara Bungo. Penelitian dilakukan dengan rancangan penelitian survey terhadap 104 orang pegawai di Rumah Sakit Umum Kabupaten Muara Bungo dengan menggunakan jenis data melalui data primer dengan penyebaran kuisioner. Variabel yang digunakan yaitu Kecerdasan Emosional sebagai variabel independen, Komitmen Organisasi sebagai variabel mediasi, dan Public Service Motivatio sebagai variabel dependen. Metode Analisis yang digunakan yaitu PLS-SEM dengan alat bantu software SmartPLS 3.0. Hasil penelitian menunjukan bahwa Kecerdasan Emosional dan Komitmen Organisasi dapat berpengaruh positif dan signifikan terhadap Public Service Motivation pada pegawai Rumah Sakit Umum Kabupaten Muara Bungo. Penelitian ini juga mendapatkan hasil bahwa Komitmen Organisasi dapat berperan dalam menjelaskan hubungan Kecerdasan Emosional dan Public Service Motivation pada pegawai Rumah Sakit Umum Kabupaten Muara Bungo
Dari Krinok ke Bungo Krinok: Pemajuan Seni Musik Budaya Melayu Jambi Berkepribadian Menuju Persaingan Global Mahdi Bahar; Johannes Johannes; Uswan Hasan; Indra Gunawan; Hartati Hartati; Fatonah Fatonah; Zulkarnain Zulkarnain
Proceeding International Conference on Malay Identity Vol. 3 (2022): Desember 2022
Publisher : Jurusan Sejarah, Seni, dan Arkeologi, FKIP, Universitas Jambi

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Abstract

AbstractKrinok is one of the traditional music genres of the people of Jambi, is a treasure of musical culture and has the potential to be advanced. Its musical potential consists of several characters, especially the tone system, melodic contours, grenades, interval patterns, and circular musical journeys, as well as the normative freedom of expression of spontaneous singing texts in the presentation that characterizes this musical entity. In development as an effort to promote, several aspects mandated by the constitution (UUD-1945) are considered, namely, advancing in the midst of world civilization, and through development; (UU-RI) aims as an investment to build the nation's future and civilization, as well as personality. Efforts to advance from Krinok music to Bungo Krinok are manifested in three forms of model music, namely: children, youth and adults. Keywords: Krinok, bungo Krinok, advancement, personality, global
THE EFFECTS OF CAR INSURANCE CUSTOMER PERCEPTION TOWARD PUBLIC RELATION AND CUSTOMER LOYALTY JOHANNES SIMATUPANG; HARRY BUDY
Journal of Business Studies and Management Review Vol. 1 No. 2 (2018): JBSMR Vol 1 No.2 June 2018
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.415 KB) | DOI: 10.22437/jbsmr.v1i2.5351

Abstract

The purpose of this research is to explain the effect of customer perception on PublicRelationtoward brandimage and to customer loyalty. Research used surveywhere carinsurace customer is the population. Research result showed that range score of public relation perception, brand image, and customer loyalty have good value. According to SEM analysis result shows that the higher the customerpersceptionon public relation causes the higher the brand image. and the higher the brand image causes higher customer loyalty. So, public relation has positive effect to brand image and customer loyalty. Hence, public relation as a marketing tool should be developed internally to craft the more comprehensive marketing strategy to make customer be loyal and winning the competitions.