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Analisis Wacana Kritis Norman Fairclough pada Pemberitaan Isu Kekerasan Seksual di Universitas Jenderal Soedirman Dalam Detik.com Alaudin, Gholi; Wisnu Widjanarko; Nana Sutikna
Paradigma: Jurnal Filsafat, Sains, Teknologi, dan Sosial Budaya Vol. 32 No. 1 (2026): Paradigma: Jurnal Filsafat, Sains, Teknologi, dan Sosial Budaya
Publisher : Universitas Insan Budi Utomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33503/paradigma.v32i1.2858

Abstract

Penelitian ini mengkaji pemberitaan Detik.com mengenai dugaan kekerasan seksual seorang guru besar di Universitas Jenderal Soedirman (Unsoed) melalui kerangka Analisis Wacana Kritis model Norman Fairclough. Data terdiri dari tiga artikel Detik: laporan awal tuduhan (“Heboh Guru Besar Unsoed Diduga Lakukan Kekerasan Seksual ke Mahasiswi”), respons rektorat (“Kata Rektorat soal Dugaan Kekerasan Seksual Guru Besar Unsoed ke Mahasiswi”), dan reaksi kampus terhadap kabar tersebut (“Saat Unsoed Diguncang Kabar Mahasiswi Jadi Korban Kekerasan Seksual Guru Besar”) (Detik.com, 24 Juli 2025). Melalui analisis tekstual, praktik wacana, dan praktik sosial-budaya, penelitian menemukan bahwa media menegaskan kontras kuasa antara pelaku akademik (“guru besar”) dan korban mahasiswa (“mahasiswi”), menggunakan modalitas kehati-hatian seperti “diduga” untuk menjaga kewaspadaan hukum sekaligus menyoroti urgensi publik. Pemberitaan memberi ruang legitimasi kepada berbagai aktor seperti mahasiswa, rektorat, dan Satgas PPKS yang menciptakan arena tuntutan moral dan institusional. Secara sosiokultural, wacana ini mencerminkan ideologi keadilan gender, akuntabilitas kampus, dan perlindungan korban, sekaligus menuntut transparansi prosedural dari institusi pendidikan tinggi. Media dalam kasus ini berfungsi tidak hanya sebagai pelapor peristiwa, tetapi juga sebagai agen moral yang mendorong transformasi budaya akademik dan struktur kuasa. Temuan penelitian menegaskan pentingnya mekanisme penanganan kekerasan seksual yang lebih kredibel dan sensitif gender serta peran media sebagai pendorong akuntabilitas institusi.
Academic Service Satisfaction and UNSOED Communication Science's Reputation: Insights from Mobility Students Wisnu Widjanarko; S Bekti Istiyanto; Edi Santoso; Wiwik Novianti; Dian Bestari; Agoeng Noegroho
Metacommunication: Journal of Communication Studies Vol 9, No 2 (2024): SEPTEMBER
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v9i2.21096

Abstract

Indonesian National Student Mobility or Program Pertukaran Mahasiswa Merdeka (PMM) is one of the initiatives of the Ministry of Education, Culture, Research and Technology in order to improve the academic quality and diversity of students throughout Indonesia through an inter-island student exchange mechanism, either of the same type or across fields of science. Communication Studies Program at Jenderal Soedirman University (Unsoed) located in Purwokerto - Central Java, is one of those that has been mandated to receive and facilitate the program from 2022 to 2024. This research aims to identify the level of students satisfaction with the quality of academic services provided by the study program as a part of the projected reputation.  Using a descriptive approach with the SERVQUAL method on 41 respondents (PMM students), the research shows: 1) 92.5% of respondents are satisfied with choosing the Communication Studies Program at Unsoed as a destination for the national student exchange program; 2) The level of satisfaction of PMM students with the academic services provided is quite good as evidenced by the difference score between performance and expectations in the range of -0.23 to -0.06 in the aspects of reliability, assurance, responsiveness, empathy and physical evidence; 3) Expectations for learning facilities and infrastructure are the highest expectations expected by students from outside the island regarding the quality of academic facilities at the destination campus. A university's reputation is enhanced by positive student experiences, which use social media narratives rather than paid publicity to create powerful public relations.
Prospek Media Relations Dalam Pengelolaan Webometrics Untuk Peningkatan Reputasi Universitas Jenderal Soedirman Lutfi, Ahmad Arijal; Widjanarko, Wisnu; Santoso, Edi
Paradigma: Jurnal Filsafat, Sains, Teknologi, dan Sosial Budaya Vol. 32 No. 1 (2026): Paradigma: Jurnal Filsafat, Sains, Teknologi, dan Sosial Budaya
Publisher : Universitas Insan Budi Utomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33503/paradigma.v32i1.3200

Abstract

Penelitian ini bertujuan menganalisis bagaimana strategi media relations dapat mendukung peningkatan kinerja Webometrics sebagai instrumen reputasi digital Universitas Jenderal Soedirman (UNSOED). Berangkat dari teori Relationship Management Ledingham & Bruning, penelitian ini menelaah kualitas hubungan UNSOED dengan media, dinamika pengelolaan konten digital, serta kontribusinya terhadap indikator Webometrics yang meliputi Visibility, Excellence, dan Openness. Penelitian menggunakan pendekatan kualitatif deskriptif melalui wawancara mendalam, Focus Group Discussion (FGD), observasi website, serta analisis dokumentasi. Hasil penelitian menunjukkan bahwa strategi media relations UNSOED telah berjalan, namun belum terintegrasi secara sistemik dengan kebutuhan peningkatan backlink, eksposur tridharma, dan kolaborasi jangka panjang dengan media nasional. Fragmentasi informasi antarunit, keterbatasan SDM teknis, serta minimnya strategi konten berbasis riset menjadi faktor utama stagnasi indikator Visibility yang memiliki bobot terbesar (50%) dalam Webometrics. Temuan penelitian menegaskan pentingnya model integratif media relations berbasis Webometrics yang memadukan koordinasi kelembagaan, optimalisasi konten tridharma, penguatan jejaring media, serta peningkatan kapasitas teknis kehumasan. Model ini direkomendasikan sebagai
Optimalisasi Media Digital dalam Pengelolaan Public Relations di UIN Raden Mas Said Surakarta Atiya Aena Rahma; Wisnu Widjanarko; Wiwik Novianti
MUKASI: Jurnal Ilmu Komunikasi Vol. 5 No. 1 (2026): Februari 2026
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v5i1.5965

Abstract

The advancement of digital communication technology has significantly transformed public relations practices, particularly within higher educations institutions. This study aims to explore how digital media optimized in managing public relations at UIN Raden Mas Said Surakarta. Using a gualitative descriotive approach within the constructivist paradigm, data were collected through in depth interviews with the head and staff of the Public Relations Division, as well as documentation of digital communication activities. The findings show that Uin Raden Mas Said Surakarta has implemented an integrated Digital Public Relations strategy tha combines informative, persuasive and educational content across social media platforms. This digital approach effectively strenghens institusional image, build public engagement and enchaces brand awareness. However, the study also indentifies challenges related to limited human resources and the sustainability of content management. Overall, the optimization of digital media in public relations contributes to improving institutional credibility and supports the realization of transparent, interactive and sustainable public communication.
The Influence of TikTok Educational Content About Malocclusion on The Knowledge of Adolescents in Purwokerto Sinta Nurrohmah; Wisnu Widjanarko; Dian Noviyanti Agus Imam
Odonto : Dental Journal Vol 13, No 1 (2026): April 2026
Publisher : Faculty of Dentistry, Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/odj.13.1.73-78

Abstract

Background: Malocclusion is the third most prevalent dental and oral health problem worldwide. The global prevalence of malocclusion among adolescents is approximately 56%. Malocclusion can be treated through orthodontic treatment. Adolescents' interest in undergoing orthodontic treatment can be influenced by their knowledge about malocclusion. TikTok is one of the social media platforms that can be used to disseminate information in order to increase adolescents’ knowledge. Methods: This research is a quasi-experimental study using a pretest-posttest control group design. Sampling was conducted using proportional sampling and simple random sampling to determine the school locations involved in the study. The number of respondents from each school was then determined using stratified random sampling. A total of 241 respondents from five high schools in Purwokerto participated in this study. Data were collected using a questionnaire and analyzed using the Wilcoxon Signed Rank Test for pre-test and post-test comparisons within groups, and the Kruskal-Wallis test for comparisons between the intervention and control groups. Results: The results showed a significant difference between pre-test and post-test scores in the intervention group exposed to the educational content on TikTok. There was also a significant difference in the increase in knowledge between the intervention group and the control group (p < 0.05). Conclusion: The conclusion of this research is that educational content about malocclusion delivered through TikTok has a significant effect on increasing the knowledge of malocclusion among adolescents in Purwokerto.
The Influence of TikTok Educational Content About Malocclusion on The Knowledge of Adolescents in Purwokerto Sinta Nurrohmah; Wisnu Widjanarko; Dian Noviyanti Agus Imam
Odonto : Dental Journal Vol 13, No 1 (2026): April 2026
Publisher : Faculty of Dentistry, Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/odj.13.1.73-78

Abstract

Background: Malocclusion is the third most prevalent dental and oral health problem worldwide. The global prevalence of malocclusion among adolescents is approximately 56%. Malocclusion can be treated through orthodontic treatment. Adolescents' interest in undergoing orthodontic treatment can be influenced by their knowledge about malocclusion. TikTok is one of the social media platforms that can be used to disseminate information in order to increase adolescents’ knowledge. Methods: This research is a quasi-experimental study using a pretest-posttest control group design. Sampling was conducted using proportional sampling and simple random sampling to determine the school locations involved in the study. The number of respondents from each school was then determined using stratified random sampling. A total of 241 respondents from five high schools in Purwokerto participated in this study. Data were collected using a questionnaire and analyzed using the Wilcoxon Signed Rank Test for pre-test and post-test comparisons within groups, and the Kruskal-Wallis test for comparisons between the intervention and control groups. Results: The results showed a significant difference between pre-test and post-test scores in the intervention group exposed to the educational content on TikTok. There was also a significant difference in the increase in knowledge between the intervention group and the control group (p < 0.05). Conclusion: The conclusion of this research is that educational content about malocclusion delivered through TikTok has a significant effect on increasing the knowledge of malocclusion among adolescents in Purwokerto.