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All Journal Jupiter E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Pixel : Jurnal Ilmiah Komputer Grafis Elkom: Jurnal Elektronika dan Komputer Jurnal Manajemen & Supervisi Pendidikan Al Qodiri : Jurnal Pendidikan, Sosial dan Keagamaan INOVTEK Polbeng - Seri Informatika Enrichment : Journal of Management Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Teknologi Informasi dan Komunikasi Journal of Food System and Agribusiness (JoFSA) Teknik: Jurnal Ilmu Teknik dan Informatika ADMA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Journal of Applied Business, Taxation and Economics Reseach INFORMATIKA Dinamika NUSANTARA: Jurnal Pengabdian Kepada Masyarakat KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Publikasi Ilmu Komputer dan Multimedia Teknik: Jurnal Teknik Mesin, Elektro dan Ilmu Komputer Community: Jurnal Pengabdian Pada Masyarakat Global Education Journal Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Social Science Academic SmartComp Journal of Technology Informatics and Engineering As-Sakinah Jurnal Hukum Keluarga Islam Jurnal Ilmiah Sistem Informasi International Journal of Graphic Design Social Sciences Journal (SSJ) TECHNOLOGIC KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Teknik Informatika dan Teknologi Informasi
Ahmad Zainudin
Universitas Sains Dan Teknologi Komputer
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Nursing Public Health Social Sciences Other

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Journal : International Journal of Graphic Design

 1 
Development of AR and VR Home Brochure Applications PT. Griya Pantura Mandiri Kendal Based on Android Muhammad Khoiril Anaam; Ahmad Zainudin
International Journal of Graphic Design Vol. 2 No. 1 (2024): May : International Journal of Graphic Design
Publisher : University of Science and Computer Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Based on observations, promotional media used at PT. Griya Pantura Mandiri Kendal is a brochure. The effectiveness of the brochure as a promotional media tool so far has not been enough to have an impact on the level of understanding of information and product visualization by the user. This research offers a solution to the use of Augmented Reality (AR) and Virtual Reality (VR) technology as an attractive visualization media promotion tool, users can see the object of the house according to the type scanned using an Android device, in addition they can visit the house according to that type in advance with virtual Android devices. The validity value of media experts was 3.8 which was declared feasible, while the validity value of material experts was 4 which was declared feasible, and product trials by users increased the understanding of information and visualization in the brochure from 28% initially to 88%. Based on the results of observations, the promotional media used at PT. Griya Pantura Mandiri Kendal is a brochure. The effectiveness of brochures as a promotional media tool so far has not had enough impact on the level of understanding of information and product visualization by users. This research offers a solution for utilizing Augmented Reality (AR) and Virtual Reality (VR) technology as an attractive promotional media visualization tool for users. can see house objects according to the type scanned using an Android device, apart from that they can visit houses according to that type first virtually with an Android device. The validity value from media experts was 3.8, which was declared feasible, while the validity value from material experts was 4, which was declared feasible, and product trials by users increased understanding of information and visualization in brochures from initially 28%, increasing to 88%.
The Influence of Minimalist Design Elements on Visual Preferences of Generation Z: A Quantitative Study Wibowo, Mars Caroline; Zainudin, Ahmad; Sugiarto, Sugiarto
International Journal of Graphic Design Vol. 2 No. 2 (2024): December: International Journal of Graphic Design
Publisher : University of Science and Computer Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/ijgd.v2i2.2133

Abstract

Minimalist design has become a dominant trend across various visual media, from digital advertising to mobile applications. Generation Z, as digital natives with high exposure to visual content, exhibits unique preferences toward minimalist design. However, limited research has focused on identifying which elements of minimalist design most influence their visual preferences. This study aims to analyze the impact of key minimalist design elements—white space, simple typography, neutral colors, and layout—on the visual preferences of Generation Z. A quantitative approach was adopted using a survey-based methodology. The study involved 200 respondents from Generation Z in Indonesia, selected through purposive sampling. The research instrument was a questionnaire employing a 5-point Likert scale to measure preferences for each minimalist design element. The collected data were analyzed using descriptive statistics and regression analysis to identify the most influential elements. The findings reveal that white space is the most influential element for Generation Z, with an average score of 4.3 and a regression coefficient of 0.45 (p < 0.01). Neutral colors and simple typography also show significant impacts, with coefficients of 0.32 (p < 0.05) and 0.28 (p < 0.05), respectively. Conversely, layout demonstrated the least influence, with a coefficient of 0.15 (p > 0.05). These results confirm that Generation Z favors clean, simple, and focused designs that effectively use white space and calming color palettes. This study contributes to the graphic design literature by offering insights into the visual preferences of Generation Z. Practically, the findings provide actionable guidelines for graphic designers to create more effective digital campaigns targeting young audiences. Future research is recommended to explore cross-cultural variations in visual preferences and the role of specific media platforms in shaping these preferences.
Co-Authors Aan Tya Ervina Agus Priyadi Agus Priyadi Agus Priyadi Agus Sumanto Agustinus Budi Santoso Al-Muqri, Fatima ALDO KRISDIANANTA Andik Prakasa Hadi Anhari, Ridlo Qoirul Anisah, Ida Ayrelliano Reyvanda Nugroho basori, Chamdan Choirul Anam AM Diponegoro Danang Danang Dani Sasmoko Daniel Rudjiono Desy Intan Permatasari, Desy Intan Dewi Prehantini Wahyuningtyas Dewi Widyaningsih Dimas Pamungkas Edwin Zusrony Edy Jogatama Purhita Efendi, Nur Mahfud Eka Samsul Maarif Eko Rustanto Ester Dian Santos H.B.N.MS, Ayyub Haris Setyawan Hendhi Hermawan Hendy Briantoro Kurnia Minarsih Kusumajaya, Robby Andika Lutfil Hakim Arif Efendi Moh Muthohir Muhammad Khoiril Anaam Mukhlisin Mukhlisin Mutmainah Mutmainah Nasikh Nuris Dwi Setiawan Permatasari, Adinda Priyadi Priyadi Priyadi Priyadi Raden Mohamad Herdian Bhakti Ridlo Qoirul Anhari Rizki Sidik Wicaksono Rudjiono Rujiono Samsudin Santi Widiastuti Sarwo Nugroho Setiani, Tri Setiyo Adi Nugroho Siswanto, Edy Siti Sohiroh Sugiarto S Sukhaerah, Erah Sumarjo, Wahid Tajudin Tajudin Tamrin Fathoni Tantik Sumarlin . Wibowo, Mars Caroline Yuli Fitrianto