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Employer Branding Through Digital Human Resourches Management Herawati, Niken; Warpindyastuti, Lady Diana; Aris Hidayat; Addin, Syahrial; Azizah, Ayu; Ulum, Khoirul
Innovative: Journal Of Social Science Research Vol. 5 No. 3 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i3.18905

Abstract

Information and communication technology development has driven significant transformation in various aspects of human resource management, now known as Digital Human Resource Management (Digital HRM). Digital HRM refers to using digital technology to support and enhance key HR functions such as recruitment, training, performance management and employee relations. This transformation not only improves operational efficiency, but also enables a more strategic and data-driven approach to HR decision-making. This article discusses the basic concepts of Digital HRM, the benefits and challenges of its implementation, and its impact on the role of HR in the digital era. The findings show that HR digitalization provides opportunities for innovation in HR management, but also requires organizational readiness in terms of infrastructure, digital competencies, and changes in work culture. Thus, Digital HRM is a key element in creating an adaptive and highly competitive organization amidst the dynamics of the modern business environment.
MANAJEMEN SUMBER DAYA MANUSIA DALAM PERSPEKTIF BUDAYA ORGANISASI: STRATEGI MEMBANGUN KINERJA BERKELANJUTAN Asadul Usud Boyratan; Niken Herawati; Aris Hidayat; Slamet Maryoso
JURNAL EKONOMI, SOSIAL & HUMANIORA Vol 7 No 03 (2025): INTELEKTIVA : JURNAL EKONOMI, SOSIAL DAN HUMANIORA - EDISI SEPTEMBER - DESEMBER
Publisher : KULTURA DIGITAL MEDIA ( Research and Academic Publication Consulting )

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Abstract

Manajemen Sumber Daya Manusia (SDM) tidak dapat dilepaskan dari konteks budaya organisasi yang membentuk nilai, norma, dan perilaku kerja individu maupun kelompok. Penelitian ini bertujuan untuk menganalisis peran budaya organisasi dalam membangun strategi manajemen SDM yang berorientasi pada kinerja berkelanjutan. Pendekatan yang digunakan adalah kualitatif deskriptif melalui studi literatur dan analisis konseptual terhadap berbagai temuan penelitian terkini terkait budaya organisasi dan praktik manajemen SDM. Hasil kajian menunjukkan bahwa budaya organisasi yang kuat, adaptif, dan selaras dengan visi organisasi mampu meningkatkan komitmen, motivasi, serta kinerja karyawan secara berkelanjutan. Nilai-nilai budaya seperti kepercayaan, kolaborasi, integritas, dan pembelajaran berkelanjutan berfungsi sebagai landasan dalam proses rekrutmen, pengembangan kompetensi, penilaian kinerja, dan sistem penghargaan. Selain itu, integrasi perspektif budaya dalam manajemen SDM terbukti mampu memperkuat daya saing organisasi di tengah dinamika perubahan lingkungan kerja dan tuntutan globalisasi. Penelitian ini menegaskan bahwa strategi manajemen SDM berbasis budaya organisasi tidak hanya berkontribusi pada pencapaian kinerja jangka pendek, tetapi juga menjadi faktor kunci dalam menjaga keberlanjutan organisasi. Temuan ini diharapkan dapat menjadi rujukan konseptual bagi praktisi dan akademisi dalam merancang kebijakan manajemen SDM yang kontekstual dan berorientasi jangka panjang.
Vegetation profile around the hornbill nest tree (Bucerotidae) at Way Rilau Research Station, Forest Management Unit (FMU) Batutegi Elza Febrina Aulia; Iswandaru, Dian; Robithotul Huda; Aris Hidayat; Aris Subagio
Global Forest Journal. Vol. 4 No. 1 (2026): Global Forest Journal
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/gfj.v4i1.20579

Abstract

Hornbills are birds capable of flying over long distances, ranging approximately from 39 to 55 km. However, habitat loss caused by widespread forest encroachment poses a serious threat to their survival. Modeling to visualize the canopy structure of potential trees can help visualize the stand profile at the Way Rilau Research Station. The aim is to analyze the characteristics of potential hornbill nests in habitats identified as suitable for these birds. The research was conducted from December 2024 to January 2025 at the Way Rilau Research Station (SRWR), FMU Batutegi, Tanggamus Regency. Data collection uses vegetation analysis, including observations, to identify trees within a 20 m x 20 m plot. The data is analyzed using the Spatially Explicit Individual-based Forest Simulator (SExI-FS) software to model and project canopy profiles digitally and analyze dominance across all plots using the Important Value Index (IVI). The vegetation analysis identified 14 families and 24 tree species, including potential nesting trees such as Kepak, Lengsar, Pasang Merah, and Sempur. The highest Importance Value Index in this analysis was Quercus sundaicus (40.96%), followed by Dipterocarpus korthalsii (32.74%) and Corypha utan (25.03%). These results were projected as a stand profile using SExI-FS software to visualize the conditions around potential nest trees and the criteria. Based on these projections, the potential nest trees have larger crowns than the surrounding supporting trees