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All Journal Interaksi : Jurnal Ilmu Komunikasi Jurnal Transformatika Jurnal The Messenger E-Dimas: Jurnal Pengabdian kepada Masyarakat ETTISAL Journal of Communication Jurnal Dinamika Sosial Budaya Cakrawala Jurnal Penelitian Sosial Jurnal Audience Jurnal Pengabdian Mandiri JURNAL ABDIKARYASAKTI Tematik
Errika Dwi Setya Watie, Errika Dwi Setya
Universitas Semarang
Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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PENINGKATAN KEMAPUAN PUBLIC SPEAKING DALAM UPAYA PEMASARAN PRODUK KOMPAG (KOMUNITAS PARTNER GOFOOD) febriana, kharisma ayu; Setya Watie, Errika Dwi; Djaya, Tika Ristia
TEMATIK Vol 2, No 1 (2022): Januari
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/tmt.v2i1.3381

Abstract

Komunitas partner gofood (KOMPAG) di semarang yang bekerjasama dengan gojek untuk mengantarkan pesanan ke pelanggan. Sejak pertama kali diperkenalkan melalui grup Facebook, KOMPAG kini telah memiliki lebih dari 67.000 anggota mitra usaha yang berasal dari 69 kota di Indonesia. Hal ini juga dapat dilihat dari semakin marak dan beragamnya bentuk promosi, pemasaran hingga transaksi dagang yang dilakukan melalui media iniPermasalahan yang dihadapi Komunitas partner gofood kondisi saat ini dituntut untuk dapat melakukan public speaking dalam memasarkan produknya kepada konsumen. Sehingga target luaran yang ingin dicapai tim pengabdian yakni bagaimana dapat mengajarkan kemampuan public speaking oleh anggota komunitas partner gofood.Hal tersebut yang memotivasi tim pelaksana kegiatan masyarakat untuk memberikan pelatihan public speaking menggunakan mentor yang perpengalaman dalam bidang   public relation sehingga dapat membantu mempromosikan produk komunitas partnet gofood Semarang. Metode yang digunakan dalam kegiatan ini berupa workshop. Tujuannya, memberikan pemahaman dan penyadaran kepada peserta mengenai pentingnya promosi produk dalam startegi promosi dan pemasaran mereka
PRESENTASI DIRI DAN HYPERREALITAS PADA ERA KENORMALAN BARU PANDEMI COVID-19 DI INDONESIA Watie, Errika Dwi Setya; Fanani, Fajriannoor
Interaksi: Jurnal Ilmu Komunikasi Vol 11, No 1 (2022): June 2022
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.11.1.73-83

Abstract

The impact of the ongoing Covid 19 pandemic which entering the beginning of 2021 has leads to changes the way humans interact. Previously interaction was done directly face to face, but now the pandemic forced affected humans to interact more using social media. This condition leads to the question of how the human self looks in it. Is there any changing or not? How they were change? And how it potentially creates a symbolic world with artificial behavior that we knew as hyperreality? The research was conducted using a qualitative descriptive method, with purposive sampling, between March 2020 and August 2020 which was the initial period of pandemic quarantine. It was assume that in this period social media users started to shape their appearance on social media. Based on the results of the conducted research, three types of self-appearance emerged, they were the social interaction appearance; Personal appearance; and Busy appearance. All the types of selfappearance created a world that we knew as hyperreality. In this world, the office workers dedicated themself to be at their best in social media appearance while the reality behavior was not always the same. It then creates a notion that social media appearance were far more important and meaningful then the everyday reality
EDUKASI PEMBUATAN KONTEN DI MEDIA SOSIAL PLATFORM TIKTOK UNTUK SISWA KELAS 10 SMA N 9 SEMARANG Tsalasa Billa Azzahra; Nur Ulfa Mega Farenta; Intan Nurusyaadhah; Claudia Dewi Arintha; Sasmitha Wahyuningtyas; Anastasia Damita; Errika Dwi Setya Watie
Jurnal Abdikaryasakti Vol. 5 No. 1 (2025): April
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/v5i1.20328

Abstract

Abstrak: Media sosial merupakan kemajuan teknologi yang banyak diakses oleh berbagai kalangan, termasuk pelajar dari SD hingga SMA. Namun, seringnya anak-anak bermain di media sosial tidak menjamin mereka memahami etika bersosial media, cara membuat konten yang baik, dan memilah konten yang baik dan buruk. Oleh karena itu, program pengabdian kepada masyarakat ini dirancang untuk meningkatkan pengetahuan siswa kelas 10 SMAN 9 Semarang tentang konten edukasi di media sosial, terutama platform TikTok. Metode yang digunakan dalam kegiatan ini adalah Penelitian Tindakan Partisipatif (PAR) yang meliputi tahap observasi, perencanaan, tindakan, dan evaluasi. Program ini mencakup edukasi tentang pentingnya etika bermedia sosial mengingat banyaknya konten yang tersebar tanpa pengawasan orang tua, sehingga anak-anak sering didistribusikan dalam penggunaannya. Hasil kegiatan menunjukkan peningkatan pengetahuan sebesar 30,2%, dengan banyak siswa yang mulai memahami pentingnya etika bermedia sosial dan cara pembuatan konten yang baik. Edukasi ini membantu siswa yang belum tahu menjadi lebih terinformasi dan yang sudah tahu lebih menyuarakan tentang penggunaan media sosial yang baik dan benar. Dengan adanya edukasi ini, diharapkan siswa dapat lebih bijak dalam menggunakan media sosial dan mampu menciptakan konten yang positif dan berkualitas, terutama di platform TikTok.
Gaya Bahasa Perempuan Dalam Media Baru Watie, Errika Dwi Setya
Jurnal The Messenger Vol. 5 No. 1 (2013): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v5i1.140

Abstract

Media is a means for someone to be able to convey information to others. Currently there are two classes of media. Old media / conventional and new media. Ideally, on the both media, the position and status of all users are the same media. But in reality, in this case, social media as part of the new media, it still occurs mute identity in social media for some women. Based on the observations, a style that used by women on her status in her social media account is still much that is likely to show a distinctive feminine style, which tends to give priority to the relationship, avoid disputes, and minimize the dominant impression
Iklan dan Penggunaan Model Anak-Anak Watie, Errika Dwi Setya
Jurnal The Messenger Vol. 5 No. 2 (2013): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v5i2.146

Abstract

There are many studies that prove how much influences ads on the audience, unfortunately there are many ads that it still violates Etika Pariwara Indonesia that has been determined. In the framework developed Lavidge and Steiner (1961) demonstrated the influence of the flow of mass communication. The framework has six steps from viewing the media audience to how does audience media act. Many ads using children as models of the ad. This is certainly allowed, but still have to pay attention to ethics-related, that in accordance with the view that there should be display ads in Indonesia.
Media Sosial yang Dibenci yang Ditakuti Watie, Errika Dwi Setya
Jurnal The Messenger Vol. 4 No. 2 (2012): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v4i2.155

Abstract

Social media users came from every part of society. The presence and acceptance of social media, of course, not only have an impact on the lives of individual users directly, but it is also have an impact on the lives of the state concerned. It should be understood, that the mass media has the ability to build the image and opinions in the minds of users. Currently there are 6 types of social media are present in the community. the negative impact of social media in fact also present along with the increasing positive impact. The number of negative cases that accompany the presence of social media, making social media seems to be something scary. Therefore, should be wise in using social media.  
Komunikasi dan Media Sosial (Communications and Social Media) Watie, Errika Dwi Setya
Jurnal The Messenger Vol. 3 No. 2 (2011): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v3i2.270

Abstract

Media presents to be a part of human life. The presence and the development of internet bring a new way of how to communite in social life. Social media presents and changes the communication paradigm in today's society. Communication in social media is not limited by distance, time, and space. It could happen anywhere, anytime, without having a face to face talking. Even social media can negate social status that is often as a barrier in communication.Social media has changed the world. Levels of communication merged into one container called a social media. The rise of many consequences must also be wary of, in the sense of social media opens up the opportunity of each individual involved in it to issue his opinion freely. However, self-control should be shared, in order to have freedom of communication which does not violate ethical boundaries and does not offend others.
PERIKLANAN DALAM MEDIA BARU (Advertising In The New Media ) Watie, Errika Dwi Setya
Jurnal The Messenger Vol. 4 No. 1 (2012): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v4i1.275

Abstract

Advertising is currently getting a huge challenge. the number of ads , it is realized or not, effects on saturation of advertising. New era media presents new communications media to the community. This condition should be recognized by anyone working in the advertising, because the development of advertising is in line with a new media movement, so the expectansy of the intended market segment will be achieved better.Today, the challenge of a new style of advertising has been answered by the professions related to a new advertising which is driven by the appearance and the popularity of the new social media. One of the new profession known by and used in advertising is a Buzzer. The principle work of Buzzer is similar to WOM (Word Of Mouth). However, it should also be remembered that the selection of buzzer is also important, so that the purpose of advertising can be achieved.
Representasi Wanita Dalam Media Massa Masa Kini Watie, Errika Dwi Setya
Jurnal The Messenger Vol. 2 No. 2 (2010): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v2i2.297

Abstract

Media audience, in general, using representation of women in the media to "see" women. How does the media show the figure of a woman often becomes references and examples used to assess women in general. Not only how man seeing woman, but women see themselves and other women see each other. This condition seemed to reinforce the encouragement of women to remain in the view of women in the past is loaded with socio-political. In many media, women are still portrayed as "mere body" related to sexuality. Besides the still dominant view that shows women as "a figure in the kitchen", the less equilibrate view that showing women in the intellectual and career figures, reinforce the representation of "traditional" women. And finally appeared in public perception will remain the same. Representation of woman according to the spirit of emancipation of women only appears in the commemoration of Kartini day, mothers day, and other momentum associated with women.
The Logo Analysis from Faculty of Information Technology and Communication of Universitas Semarang in order to Redesign the Logo and the Corporate Identity Design using Logotype Method Ersyad, Firdaus Azwar; Setya Watie, Errika Dwi; Setyowati, Retno Manuhoro
Jurnal The Messenger Vol. 10 No. 1 (2018): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v10i1.715

Abstract

The logo analysis from  Faculty  of  Information Technology  and  Communication (FTIK) of Universitas Semarang in order to redesign logo and corporate identity design using logotype method is an effort to stimulate the faculty potentiality, by strengthening the brand image so that faculty is well-known in the future and would convince the society as social partner in organizing education quality. Redesign logo and corporate design is a research and development method which purpose at developing FTIK logo. The research uses Research and Development method. From the entire process of R&D development, eight steps are taken as follow: Potential and Problems of Data Collection, Product Design, Design Validation, Design Revision, Product Trial, Product Revision, Usage Trial, Mass Production. The process of redesigning the logo and faculty identity design refers to the vision and mission of the faculty so it can be implemented in creative concepts, communication strategies and application media.
Co-Authors Ami Saptiyono Anastasia Damita ayang fitrianti Ayang Fitrianti B Natalia Sari Pujiastuti Citra Safira Claudia Dewi Arintha Fajriannoor Fanani Fajriannoor Fanani, Fajriannoor Fajrianoor Fanani Firdaus Azwar Ersyad Firdaus Azwar Ersyad Firdaus Azwar Ersyad, Firdaus Azwar Hilda Rahmah Intan Nurusyaadhah Kharisma Ayu Febriana Natalia Sari Pujiastuti Nur Ulfa Mega Farenta Retno Manuhoro Setyowati Saptiyono, Ami Sasmitha Wahyuningtyas Sinta Pramucitra Sinta Pramucitra Tika Ristia Djaya Tika Ristia Djaya, Tika Ristia Tsalasa Billa Azzahra