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PEMBERDAYAAN USAHA "KREASI COKLAT" MELALUI PELATIHAN PEMASARAN ONLINE DAN APLIKASI PENCATATAN PESANAN Bambang Widagdo; Sri Budi Cantika Yuli; Zainal Arifin
Studi Kasus Inovasi Ekonomi Vol. 7 No. 02 (2023)
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/skie.v7i02.29001

Abstract

Mitra dari kegiatan Program Penerapan Iptek Masyarakat (PIM) ini adalah Ibu-ibu Kelompok Usaha Kreasi Coklat di Jalan Simpang Akordion 173 Tunggulwulung Lowokwaru, Kota Malang. Ketua Kelompok Usaha adalah ibu Elvi Kunaeni. Berdasar hasil survey yang dilakukan oleh Tim PIM terdapat dua permasalahan, yaitu belum mempunyai media pemasaran online dengan menggunakan media sosial dan saat menerima pesanan coklat masih menggunakan pencatatan manual. Solusi yang ditawarkan untuk mengatasi permasalahan pemasaran, adalah pelatihan dan pendampingan tentang pembuatan pemasaran berbasis media sosial yang sesuai dengan karakteristik usaha Kreasi Coklat dan pelatihan yang dilakukan harus dapat digunakan secara berkelanjutan. Pelatihan meliputi peningkatan pengetahuan dan keterampilan tentang pemasaran produk dan pemasaran online berbasis teknologi informasi melalui media sosial. Permasalahan pencatatan pesanan/orderan yang masih menggunakan cara manual, solusi yang ditawarkan adalah pelatihan dan pendampingan  tentang pemanfaatan Aplikasi Pencatatan Pesanan, yaitu Aplikasi Catat Order. Metode kegiatan yang akan dilakukan oleh Tim PIM adalah pelatihan dan pendampingan pada mitra. Pelatihan dan pendampingan meliputi : strategi pemasaran online melalui media sosial, pendampingan pembuatan rancangan strategi pemasaran untuk Kelompok Ibu Rumah Tangga Pemilik Usaha Kreasi Coklat, dan pelatihan pemanfaatan Aplikasi Pencatatan Pesanan “Catat Order”.
Perancangan Sistem Informasi Pengelolaan Zakat Dan Infaq Menggunakan Metode Personal Extreme Programming Berbasis Web Di Musholla Al-Muhajirin Allan Firmansyah; Bambang Wisnu Widagdo
BINER : Jurnal Ilmu Komputer, Teknik dan Multimedia Vol. 1 No. 5 (2023): BINER : Jurnal Ilmu Komputer, Teknik dan Multimedia
Publisher : CV. Shofanah Media Berkah

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Zakat is a worship that concerns property that has a social function. Every Muslim is obliged to pay zakat. As one of the intermediaries, Musholla Al-Muhajirin can collect data and distribute it to those in need. In implementing this zakat management system, there are several things that become a problem, namely the form of zakat management reports that are currently still in handwriting which can complicate the process of searching data, the possibility of missing data and being vulnerable to damage. With the reasons above, the author tries to provide a solution to solving the problem by creating a zakat management system that will record incoming zakat and then make it systematic and computerized using the personal extreme programming method at Al-Muhajirin Mosque. In this writing, the stages of work will also be explained, starting from the process of analysis, planning, construction using a web-based application and MySQL as its database, to the implementation stage with engineering notation and an object-oriented UML (Unified Modeling Language) approach. The result of this final project is a web-based zakat and infaq management information system that makes it easy for amil to manage zakat and for muzaki to pay zakat. The benefit of this system is that it will create transparency of zakat management data. This system will later become a reference for DKM Musholla Al-Muhajirin in the process of managing zakat and infaq and become the next system development.
The Effect of Web View and Prices on Buying Interest in E-Commerce Shopee with Trust as a Mediation Variable (Case Study on Shopee Users in Maros Regency) Tri Jayanti thohir; Bambang Widagdo; Marsudi Marsudi
Business Innovation Management and Entrepreneurship Journal Vol. 1 No. 01 (2022): APRIL
Publisher : University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/bimantara.v1i1.20946

Abstract

This study examines and analyzes the effect of web display and price on buying interest in e-commerce Shope through trust as a mediating variable. The type of research used is explanatory research with survey methods and quantitative approaches and data collection using a questionnaire to 100 respondents to Shopee users in Maros Regency, South Sulawesi. The collected data was then analyzed using SmartPLS 3. The results showed that the price and trust web display positively and significantly affected buying interest. Web appearance and price have a positive and significant effect on trust. Then web appearance and price have a positive and significant effect on buying interest through trust as a mediating variable.
Penguatan Pemasaran Digital Dan Variasi Produk Bagi Pemilik Usaha “Healthy Food” Sri Budi Cantika Yuli; Arifin, Zainal; Bambang Widagdo
Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (Janayu) Vol. 4 No. 3 (2023): Jurnal Pengabdian dan Peningkatan Mutu Masyarakat
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/janayu.v4i3.29383

Abstract

Purpose  – This community service activity aims to provide solutions to the problems of the Service Partner, namely the Housewives Group of Healthy Food business owners on Jalan Kenanga Indah, Lowokwaru District, Malang City, which is chaired by Mrs. Sunayah. There are two partner problems; 1) Do not yet have digital marketing media through social media because they still use direct sales promotion and 2) Not yet innovating for Healthy Food product variations Design/methodology/approach – The activity method used is training and mentoring for Service Partners, including consumer identification, target market, market share and business owner capacity; designing social media marketing strategies; creating profiles; updating digital marketing profiles; making Healthy Food variations as well as evaluating and monitoring activities Findings – The results of this service activity include first; training and assistance in creating an Instagram account @_healthyfood_malang with a number of follower accounts (Followers) of 2,711 and the PKM Team continues to train Service Partners to document training activities, the results of making Healthy Fruit and Healthy Vegetables, designing photos and writing using templates, uploading to Instagram accounts and assisting Service Partners to be able to increase Followers. The PKM team also trained Service Partners to follow as many Instagram accounts as possible to find new customers and expand the market. The results of the second activity; The PKM team trained the Service Partners to make variations of Healthy Food, namely Healthy Fruit and Healthy Vegetables. Monitoring and evaluation activities for success are carried out by the PKM Team in accordance with each systematic that has been previously trained Originality/value – The implication of this service activity is that the capacity of the Service Partners has increased, knowledge about social media marketing strategies through Instagram and how to develop product marketing has increased. The general public has alternative healthy foods that can be consumed and ordered online through Instagram social media. At the same time, the Service Partner can develop a variety of Healthy Food. The novelty of this service activity is that it is carried out by a group of housewives to improve skills and help supplement the family economy
Penyuluhan dan Pendampingan Jiwa Enterpreneur Serta Akses Modal Bagi Karang Taruna Kanjuruhan di Desa Tlogomas Kota Malang Pramuja, Risky Angga; Arifin, Zainal; Widagdo, Bambang
JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT Vol. 1 No. 01 (2021): JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT
Publisher : Program Studi Ekonomi Pembangunan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/joesment.v1i01.17110

Abstract

Karang taruna tlogomas memiliki model pemikiran yang bertujuan untuk menjadi generasi muda yang tangguh, mandiri, bersahabat dan bersosialisasi. Sebagai organisasi sosial kepemudaan Karang Taruna merupakan wadah pembinaan dan pengembangan serta pemberdayaan dalam upaya mengembangkan kegiatan ekonomi produktif dengan pendayagunaan semua potensi yang tersedia di lingkungan baik sumber daya manusia maupun sumber daya alam yang telah ada. Meningkatkan ekonomi yang produktif maka diperlukan peningkatan kemampuan dari karangtaruna bisa berupa hard-skill maupun soft-skill. Dalam hal ini hard skill seperti ilmu pengetahuan, teknologi dan keterampilan teknis. Hasil wawancara serta investigasi awal dengan ketua karang taruna tlogomas kanjuruhan malang bahwa pemuda-pemudi di daerah tlogomas masih minim pengetahuan tentang akses permodalan dan bagaimana mengembangkan usaha. Hasil kegiatan dapat dilihat bahwa implementasi seminar dapat dilakukan dengan baik, lancar sesuai dengan rencana yang telah disusun. Semua peserta menyatakan bahwa kegiatan pelatihan itu sangat berguna karena bisa meningkatkan wawasan kewirausahaan Profesional, Mandiri dan Agile.
Implementasi Teknologi Informasi dan Manajemen Bisnis bagi Pemilik Usaha 'Pudding Jelly Art' di Kabupaten Malang Arifin, Zainal; Cantika Yuli, Sri Budi; Widagdo, Bambang
JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT Vol. 4 No. 1 (2024): JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT
Publisher : Program Studi Ekonomi Pembangunan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/joesment.v4i1.32103

Abstract

Abstract Penelitian ini bertujuan untuk meningkatkan kinerja usaha "Pudding Jelly Art" milik Ibu Zulaikah di Kabupaten Malang melalui Program Kemitraan Masyarakat (PKM). Analisis SWOT mengidentifikasi dua permasalahan utama, yakni kurangnya pemanfaatan media promosi online dan perluasan variasi kreasi seni pudding jelly art. Pemilik usaha masih menggunakan promosi tradisional dan lokal, sehingga terbatas pada pasar sekitar. Solusi untuk permasalahan pemasaran adalah memberikan pelatihan dan pendampingan pada Ibu Zulaikah mengenai strategi pemasaran berbasis media sosial. Pelatihan ini melibatkan peningkatan pengetahuan dan keterampilan dalam pemasaran produk serta teknologi informasi, sehingga dapat diterapkan secara berkelanjutan. Permasalahan kedua terkait peningkatan proses produksi, terutama variasi kreasi seni pudding jelly art. Untuk mengatasi hal ini, metode kegiatan melibatkan pelatihan dan pendampingan dalam strategi pemasaran berbasis teknologi informasi, pembuatan rancangan strategi pemasaran, dan pengembangan proses produksi melalui pembuatan varian kreasi seni baru. Hasil pengabdian ini akan didiseminasi melalui publikasi pada jurnal terakreditasi nasional. Dengan demikian, diharapkan usaha "Pudding Jelly Art" dapat meningkatkan visibilitasnya melalui media online dan mengembangkan pasar hingga ke wilayah Malang Raya, seiring dengan peningkatan kreativitas dalam pembuatan varian produk
The Mediating Role of Job Satisfaction in the Relationship Between Human Resource Management Practices and Turnover Intention Hanifa, Muhammad; Widagdo, Bambang; Rumijati, Aniek
Jurnal Manajemen Bisnis Vol 15, No 1: March 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i1.19059

Abstract

Research aims: This study examines the mediating role of job satisfaction among employees of a Power Generation Company in Indonesia and its relationship with compensation, training, career development, and turnover intention.Design/Methodology/Approach: This research utilized a cross-sectional survey involving 263 respondents representing all employees. The Partial Least Square Structural Equation Model (PLS-SEM) approach was employed to analyze the data, and SmartPLS was used to process multiple independent variables and test quantitative data.Research findings: The research findings indicate that compensation and career development do not have a significant direct effect on turnover intention. However, training and job satisfaction have a significant direct impact on turnover intention. The indirect relationship reveals that career development, through the mediating variable of job satisfaction, has no significant relationship with turnover intention. However, compensation and training, through the mediating variable of job satisfaction, have a significant relationship with turnover intention.Theoretical Contribution/Originality: The current study aims to expand on the existing literature by examining job satisfaction as a mediating variable between HRM practices (compensation, training, and career development) and employees' intention to leave (turnover intention).Practitioners/Policy Implications: Companies must provide satisfactory employee job satisfaction, as job satisfaction is a key mediating factor in the relationship between compensation and training that can influence turnover intention.Research Limitations/Implications: The practical implications of this study suggest that companies should strive to retain their employees by ensuring their well-being. The research findings indicate that providing employees with more training and certifications may increase their likelihood to seek opportunities at other companies. This outcome aligns with the human capital theory, as the knowledge, competence, and skills acquired by employees become inherent qualities associated with the employees themselves.
The Effect of Financial Literacy and Financial Attitudes on Financial Management with Financial Inclusion as an Intervening Variable Ardanari, Tri Meidiana; Widagdo, Bambang; Nurjannah, Dewi
Jurnal Manajemen Bisnis dan Kewirausahaan Vol. 4 No. 01 (2024): MARCH
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v4i01.32537

Abstract

This study aims to determine the influence of financial literacy and financial attitudes towards financial management and financial inclusion which are used as intervening variables. The population in this study were SMEs in the Trade Sector in Malang City using a purposive sampling technique. The sample of this research is 109 respondents. The results showed that financial literacy has a significant effect on financial management, financial attitudes have a significant effect on financial management, financial literacy has a significant effect on financial inclusion, financial attitudes have a significant effect on financial inclusion, financial inclusion has no significant effect on financial management, and financial inclusion not mediating financial literacy and financial attitudes towards financial management.
The Influence of Compensation and Work Environment on Employee Performance Ihsan, Ibnu Syawqy; Widagdo, Bambang; Novianti, Khusnul Rofida
Jurnal Manajemen Bisnis dan Kewirausahaan Vol. 4 No. 3 (2024): SEPTEMBER
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v4i3.36131

Abstract

This research aims to determine the effect of compensation and work environment on employee performance at PT. Gracia Optima Masterpro. This research uses quantitative methods with a descriptive approach. The analytical method used is multiple linear regression analysis using SPSS 25. The population in this research is employees of PT. Gracia Optima Masterpro with a sample of 97 respondents using a total sampling approach. The results of this research are that if compensation has a high value, the work environment is in good condition and employee performance has a high value, then compensation has a significant positive effect on employee performance, the work environment has a significant positive effect on employee performance and compensation and the work environment have a significant positive effect on employee performance.
Antecedent Factors of Financial Management Behavior: Evidence from a Study on E-Wallet User Students Aisyah, Rizka Nur; Widagdo, Bambang; Warsono, Warsono
Business Innovation Management and Entrepreneurship Journal Vol. 2 No. 02 (2023): OCTOBER
Publisher : University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/bimantara.v2i02.29751

Abstract

Financial technology or fintech use continues to proliferate, and more people are starting to manage their finances digitally. Today's Financial management behavior tends to be more security-oriented and uses technology to manage finances more efficiently. This study aims to determine the effect of financial knowledge, financial technology payments, and parental income on financial management behavior. Respondents in this study were students of the Faculty of Economics and Business, University of Muhammadiyah Malang, and the population was students of classes 2019, 2020, and 2021 with a sample calculation using the Slovin formula of 100 people. The analytical tool used in this study is multiple linear regression analysis with SPSS programs. The data collection method used in this study is an online questionnaire with a Google form. The results of this study simultaneously show that financial knowledge, financial technology payments, and parental income significantly positively affect student financial management behavior. This finding highlights the importance of education related to financial management and increasing financial knowledge in students.