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All Journal International Journal of Nusantara Islam JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS Jurnal Manajerial Jurnal Ilmiah Manajemen dan Bisnis The Journal of Society and Media Jurnal DIALEKTIKA : Jurnal Ilmu Sosial Global Mind Jurnal Imliah Hubungan Internasional Journal of Community Service and Society Empowerment KarismaPro Business Innovation Management and Entrepreneurship Journal Khazanah Sosial
Taufiq Rahmat
Universitas AL Ghifari
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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Approach to Quality of Work-Life and Affective Commitment in Sustainable HRM Practices for the improvement of Organizational Citizenship Behavior Ardiansyah, Iwan; Rahmat, Taufiq
Jurnal Manajemen Industri dan Logistik Vol 7, No 1 (2023): page 01 - 204
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i1.1126

Abstract

This study aims to to measure and explain the practice of implementing Sustainable HRM to improve Organizational Citizenship Behavior by using the variables of Quality of Work-Life (QWL) and Affective Commitment, especially in the automotive retail industry. Data analysis uses a path to show a specific relationship between exogenous variables, which are variables (X), endogenous variables which are effect variables (Y), and implicit variables (ϵ). This data was collected through an array of questions to be answered by replies from as many as 59 motorcycle automotive retail company employees. The QWL and affective commitment have a favourable and considerable impact on OCB in employees. External influences still need to be followed up by further research, which can complement the determination of OCB in addition to QWL and Affective Commitment. Subsequent research focuses on environmental performance management, the design of training and development, and environmental organizational culture.
PERANAN BRANDING PROMOTION WONDERFUL INDONESIA PADA ASEAN TOURISM FORUM (ATF) DALAM MENIGKATKAN PARIWISATA DI INDONESIA Rahmat, Taufiq
KarismaPro Vol 14, No 2 (2023): KarismaPro
Publisher : Program Studi Manajemen, Universitas Al Ghifari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53675/karismapro.v2i1.78

Abstract

This study aims to determine the role of the Wonderful Indonesia branding promotion at the Asean Tourism Forum (ATF) in improving tourism in Indonesia. The ASEAN Tourism Forum (ATF) is regional cooperation that seeks to promote the ASEAN region as an international tourist destination.The research method used is a qualitative method through literature reviews on official government documents, scientific articles, and news.The results show that the ASEAN Tourism Forum (ATF) is a means or media for Indonesia to attract foreign investors to invest or invest in cooperation in developing tourism in Indonesia, as well as the Wonderful Indonesia branding promotion media to attract foreign tourists to tourist destinations in Indonesia. Indonesia. The Indonesian government takes advantage of ATF activities, namely the ASEAN Tourism Marketing Strategic (ATMS), TRAVEX, and the ATF award for the best destinations in ASEAN to boost the prestige of Indonesian tourism.AbstractThis study aims to determine the role of the Wonderful Indonesia branding promotion at the Asean Tourism Forum (ATF) in improving tourism in Indonesia. The ASEAN Tourism Forum (ATF) is regional cooperation that seeks to promote the ASEAN region as an international tourist destination.The research method used is a qualitative method through literature reviews on official government documents, scientific articles, and news.The results show that the ASEAN Tourism Forum (ATF) is a means or media for Indonesia to attract foreign investors to invest or invest in cooperation in developing tourism in Indonesia, as well as the Wonderful Indonesia branding promotion media to attract foreign tourists to tourist destinations in Indonesia. Indonesia. The Indonesian government takes advantage of ATF activities, namely the ASEAN Tourism Marketing Strategic (ATMS), TRAVEX, and the ATF award for the best destinations in ASEAN to boost the prestige of Indonesian tourism.Keywords : Branding Promotion, ASEAN Tourism Forum (ATF), Wonderful Indonesia
SERVQUAL DAN CUSTOMER SATISFACTION INDEX (CSI) : MENGUKUR TINGKAT USABILITAS E-LEARNING PADA PEMBELAJARAN DARING MASA ADAPTASI KEBIASAAN BARU (AKB) PANDEMI COVID-19 DI UNIVERSITAS AL-GHIFARI Taufiq Rahmat; Eny Nuryani Resmiati
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 5 (2021): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (315.94 KB) | DOI: 10.32670/fairvalue.v4i5.932

Abstract

E-learning is important to be adopted by universities so that they can still have anadvantage during increasingly high competition. Plus the condition of our nation iscurrently entering a new habit adaptation period due to the Covid-19 pandemic.Thus, the implementation of learning is carried out online. To maintain usersatisfaction with the service, it is necessary to evaluate the user usability of theimplementation of e-learning to generate recommendations that can be used as ameans to improve the quality of the system and media used in the future. This studyuses a descriptive method with a quantitative approach that refers to service qualityincluding TERRA which consists of tangible, empathy, reliability, responsiveness,and assurance. The questionnaire instrument uses closed questions, consisting of an assessment between expectations and reality. The scale used in the questionnaireusing a Likert scale was distributed to 100 respondents who were selected based ona simple random sampling technique. The data were analyzed using descriptiveanalysis by calculating the average variable score, then measuring the CustomerSatisfaction Index (CSI). The results showed that overall users were satisfied withthe performance of ServQual's attributes in implementing e-learning at Al-GhifariUniversity during the adaptation period for the new habits of the COVID-19pandemic.
Approach to Quality of Work-Life and Affective Commitment in Sustainable HRM Practices for the improvement of Organizational Citizenship Behavior Ardiansyah, Iwan; Rahmat, Taufiq
Jurnal Manajemen Industri dan Logistik Vol. 7 No. 1 (2023): May 2023
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i1.1126

Abstract

This study aims to to measure and explain the practice of implementing Sustainable HRM to improve Organizational Citizenship Behavior by using the variables of Quality of Work-Life (QWL) and Affective Commitment, especially in the automotive retail industry. Data analysis uses a path to show a specific relationship between exogenous variables, which are variables (X), endogenous variables which are effect variables (Y), and implicit variables (ϵ). This data was collected through an array of questions to be answered by replies from as many as 59 motorcycle automotive retail company employees. The QWL and affective commitment have a favourable and considerable impact on OCB in employees. External influences still need to be followed up by further research, which can complement the determination of OCB in addition to QWL and Affective Commitment. Subsequent research focuses on environmental performance management, the design of training and development, and environmental organizational culture.
Tirtawening Bottled Water Sales in Regional Government-Owned Enterprise: Influences of Brand Image and Digital Marketing Ooy Siti Halimah; Anneu Siti Hafsah; Taufiq Rahmat
Jurnal Dialektika: Jurnal Ilmu Sosial Vol. 22 No. 3 (2024): Jurnal Dialektika: Jurnal Ilmu Sosial
Publisher : Pengurus Pusat Perkumpulan Ilmuwan Administrasi Negara Indonesia (PIANI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63309/dialektika.v22i3.450

Abstract

Abstract This study investigates the influence of brand image and digital marketing on the sales volume of Watermed and Hanaang bottled drinking water produced by Perumda Tirtawening, a regional government-owned enterprise in Bandung. The research adopts a descriptive method with a quantitative approach. The target population consists of consumers who purchase Watermed and Hanaang products from Perumda Tirtawening. Data was collected through an online questionnaire, and a sample of 64 respondents was determined using the Slovin formula. Data analysis was conducted using descriptive statistics and classical assumption tests with SPSS 26.0 software. The results reveal that both brand image and digital marketing have a significant positive effect on sales volume, both individually and collectively. Specifically, brand image accounts for 4.21% of the variation in sales volume, while digital marketing has a more substantial impact, contributing 78.73%. The total effect of brand image and digital marketing on sales volume, indicated by the coefficient of determination (R²), is 0.789, or 78%. This suggests that 78% of the variation in sales volume can be explained by brand image and digital marketing, with other external factors influencing the remaining 22%. The findings indicate that the model developed in this study is strong and reliable. Consequently, brand image and digital marketing are key variables in understanding the structure of bottled water sales volume in Perumda Tirtawening. The unexplained 22% variation may be attributed to other factors not included in this study, such as interactive relationships, incentive programs, website design, and promotional strategies.  Keywords: Brand Image, Digital Marketing, Sales Volume
The Effectiveness of Islamic Human Capital Management Strategies in Building Agile and Well-being-Oriented Organizations Rahmat, Taufiq; Apriliani, Diah
KarismaPro Vol 15, No 02 (2024): Karismapro
Publisher : Program Studi Manajemen, Universitas Al Ghifari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53675/karismapro.v15i02.1436

Abstract

This study explores the role of Islamic Human Capital Management (IHCM) in enhancing organizational agility and improving employee well-being. The central problem addressed is the need for organizations to adopt strategies that foster a highly skilled, ethically grounded, and adaptable workforce to remain competitive in a dynamic business environment. The objectives of the study include examining the theoretical foundations of IHCM, analyzing its impact on organizational performance, and providing practical recommendations for its implementation.The research employs a qualitative conceptual approach, rooted in literature review and analysis of existing studies on IHCM, organizational agility, and employee well-being. The analysis focuses on the contributions of IHCM in creating a workforce that is not only skilled but also engaged and ethically responsible, enabling organizations to respond effectively to external changes. The study synthesizes findings from over 30 scholarly articles, offering insights into the integration of IHCM strategies such as ethical leadership, employee empowerment, continuous learning, and work-life balance.Results suggest that adopting IHCM practices leads to improved employee satisfaction, innovation, and organizational adaptability. Organizations that invest in employee development and promote ethical leadership are more likely to foster a positive work environment, enhancing both performance and retention.However, the study's limitations include its focus on Islamic organizations, which may not be applicable to non-Islamic contexts. Future research could include comparative studies across various sectors to assess the generalizability of IHCM strategies.
Strategic Green HRM for Policy Development Toward Zero Emission Zones (ZEZ) in Higher Education Institutions Resmiati, Eny Nuryani; Rahmat, Taufiq; Ardiansyah, Iwan
KarismaPro Vol 14, No 2 (2023): KarismaPro
Publisher : Program Studi Manajemen, Universitas Al Ghifari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53675/karismapro.v14i2.1455

Abstract

The transition toward Zero Emission Zones (ZEZ) in higher education institutions (HEIs) faces systemic challenges, particularly the underutilization of HRM as a strategic driver of sustainability. In many universities, HRM remains focused on administrative functions rather than catalyzing behavioral and institutional transformation aligned with climate goals. This study aims to develop a strategic Green HRM model to support policy development and operational change toward ZEZ implementation in HEIs.Using a Design Thinking approach comprising five stages—empathize, define, ideate, prototype, and test—the research explores current practices, identifies institutional barriers, and co-creates solutions across selected Indonesian universities. The findings reveal that integrating green job design, environmental training, eco-based performance indicators, and prophetic leadership significantly enhances staff engagement, reduces energy use, and promotes low-carbon innovation. Pilot testing demonstrates that digital platforms supporting HR-led emission monitoring and incentive structures can accelerate sustainability culture within academic settings.
Analyzing The Role of Digital Entrepreneurial Mindset (DEM) In Enhancing Msme Competitiveness: A Case Study of Sanlash Beauty Salon Sidik, Sanita Abdurahim; Rahmat, Taufiq; Syahrir, Annisa Martina
KarismaPro Vol 16, No 01 (2025): Karismapro
Publisher : Program Studi Manajemen, Universitas Al Ghifari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53675/karismapro.v16i01.1677

Abstract

The digital transformation of micro, small, and medium enterprises (MSMEs) has emerged as a critical factor for maintaining competitive advantage in contemporary business environments. This qualitative case study investigated how Digital Entrepreneurial Mindset (DEM) enhances competitiveness in Sanlash Beauty, a beauty salon MSME in Bandung, Indonesia. The research employed in-depth interviews with salon owners, managers, and six customers, complemented by participant observation and document analysis conducted between May and June 2024. Results demonstrated that DEM implementation significantly improved service innovation through digital reservation systems and social media integration, enhanced customer feedback responsiveness via multi-platform communication channels, and facilitated digital payment adoption with 70% customer utilization rate. Service innovation showed mixed adoption patterns, with 70% of customers embracing digital services while 30% maintained conventional approaches. Customer satisfaction increased through personalized service delivery, rapid feedback response mechanisms achieving 24-hour response times, and flexible payment options including e-wallets and bank transfers. Implementation barriers included system errors in digital payments, promotional content management challenges, and staff adaptation difficulties requiring ongoing training programs. The study revealed that DEM serves as a fundamental framework enabling MSME competitiveness enhancement through operational efficiency improvements and customer experience optimization. These findings contribute theoretical insights into digital transformation strategies for traditional service sectors and provide practical frameworks for MSME digital adoption initiatives.
The Role of HRM in Global Transition to Green Economy Sustainability in Indonesia's Halal Industry Rahmat, Taufiq; Apriliani, Diah; Ardiansyah, Iwan; Bukhori, Reza Fauzi
Jurnal Ilmiah Manajemen & Bisnis Vol 9 No 2 (2024)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38043/jimb.v9i2.5997

Abstract

Indonesia halal industry faces challenges in adopting sustainable practices within the green economy framework, primarily due to limited human resource readiness. This study examines the role of Green Human Resource Management (Green HRM) in strengthening the global competitiveness of halal SMEs engaged in international exports. Using a qualitative case study approach, data were collected through in-depth interviews, participatory observations, and document analysis involving three business owners from the Halal Product Producers Association of Indonesia, representing western, central, and eastern regions. Findings indicate that Green HRM facilitates the development of green skills and sustainability-focused leadership, addressing gaps in awareness and capability among halal SMEs. Practical implications include integrating Green HRM into HR policies, emphasizing sustainability training and global green certifications. Additionally, the use of digital technology is highlighted as a means to expand access to training and accelerate the adoption of sustainable practices. The study's limitations include its focus on export-oriented halal SMEs, which may not fully represent the entire sector. Future research could explore the application of Green HRM in domestically focused halal businesses and assess long-term impacts on organizational performance. These findings underscore the need for global collaboration, government support, and human resource capacity-building to ensure the successful implementation of Green HRM in Indonesia’s halal industry
Green Knowledge Sharing for Sustainable Competitive Advantage in The Halal Industry Through an HRM Perspective Rahmat, Taufiq; Ahman, Eeng
Jurnal Nusantara Aplikasi Manajemen Bisnis Vol 10 No 1 (2025): Jurnal Nusantara Aplikasi Manajemen Bisnis
Publisher : UNIVERSITAS NUSANTARA PGRI KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/nusamba.v10i1.22220

Abstract

Research aim: This research aims to explore the role of Green Human Resource Management (GHRM), Green Knowledge Sharing (GKS), green leadership, and employee green behavior in achieving sustainable competitive advantage (SCA) in the halal industry, using the Resource-Based View (RBV) perspective. Method: This study uses a systematic literature review (SLR) to analyze the relationship between GHRM, GKS, green leadership, and employee green behavior towards SCA. Data were collected through a thorough search in Scopus and Google Scholar databases with related keywords. Research Findings: Findings show that GHRM, GKS, and green leadership play important roles in improving SCA. GHRM and GKS strengthen employee green behavior, which supports the organization's environmental performance. Green leadership improves the implementation of GHRM and GKS and strengthens the relationship between GHRM and employee green behavior. Employee green behavior also acts as a mediator between GHRM and SCA. Theoretical Contribution: This research expands the understanding of how green HRM practices and knowledge sharing contribute to sustainable competitive advantage, especially in the halal industry, which must comply with Sharia principles and global environmental standards. Practical Implications: These findings provide practical guidance for the halal industry in Indonesia to integrate GHRM and GKS with Sharia principles and implement green leadership to achieve sustainable competitive advantage in the global market. Research Limitations: This research is limited to the literature available in the database and may not cover all practical and theoretical aspects of GHRM and GKS in the halal industry.
Co-Authors Anareksa, Hari Sena Anneu Siti Hafsah Ashshiddiqi, M Taufan Ashshiddiqi, Muhammad Taufan Bukhori, Reza Fauzi Dadan Sumantri Diah Apriliani Eeng Ahman, Eeng Eny Nuryani Resmiati Fasha, Asep Raida Faujiyyah, Dini Hadidawati, Hadidawati Heri Heri Iwan Ardiansyah Masluh Masluh Masluh Masluh Ooy Siti Halimah Puspo Dewi Dirgantari Ratih Hurriyati Resmiati, Eny Nuryani Sidik, Sanita Abdurahim Syahrir, Annisa Martina Undang, Gunawan W. Mahri, A. Jajang Yana Setiawan Yusuf, Dadang