Hani Perwitasari, Hani
Department Of Agricultural Socio-Economics, Faculty Of Agriculture, Universitas Gadjah Mada, Yogyakarta

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MEASURING THE SATISFACTION AND LOYALTY LEVEL OF MILLENNIAL FARMERS: A CASE STUDY ON SUGARCANE FARMING IN THE PARTNERSHIP BETWEEN FARMER AND PTPN XI EAST JAVA Umaiya, Ahadyah Ayu; Irham, Irham; Perwitasari, Hani
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 8, No 1 (2024): March 2024
Publisher : Faculty of Animal and Agricultural Science, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/agrisocionomics.v8i1.18351

Abstract

The PTPN XI’s sugarcane supply in the last five years has tended to decline. A strong partnership between sugarcane farmers and PTPN XI can be an alternative solution to overcome the scarcity of the sugarcane supply by being shown high satisfaction and loyalty. The aims of this study are: 1) to compare the level of satisfaction of millennial and old sugarcane farmers to the performance of PTPN XI and 2) to compare the level of loyalty of millennial and old sugarcane farmers in partnership. The millennial and old sugarcane farmers' satisfaction levels are used to analyze CSI, gap analysis, Z-test, and IPA. The loyalty levels used average table analysis and Z-test. The study samples were obtained from four sugar mills areas of PTPN XI: Asembagoes, Soedhono, Wonolangan, and Pradjekan.  The results showed that the satisfaction level category of millennial farmers was quite satisfied (65.68%), while the satisfaction level of old sugarcane farmers was satisfied (67.04%). Statistically, the results of the Z-test showed a significance value of 0.021. There was a difference in the average satisfaction level between millennial and old sugarcane farmers, where the satisfaction level of sugarcane farmers was higher than millennials. However, the study found that the loyalty of old sugarcane farmers was more elevated than millennials using the Z-test with a significance value of 0.011. Through this study, it is expected that the partnership between PTPN XI and the sugarcane farmers is getting better quality to achieve increased sugar production.
Sustainability of the Different Rice Cultivation Practices in Yogyakarta, Indonesia Ikhsan Adi Pratama; Any Suryantini; Hani Perwitasari
Caraka Tani: Journal of Sustainable Agriculture Vol 39, No 2 (2024): October
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/carakatani.v39i2.85817

Abstract

The current food crisis has become a serious threat to humanity. Other issues such as climate change, farmer regeneration, and excessive use of chemical inputs at the producer level threaten sustainability in agriculture. The sustainability of agricultural practices among farmers remains questionable due to the small number of organic farmers in Indonesia. The purpose of this study was to determine the level of sustainability of rice cultivation and the factors that influence the sustainability of rice cultivation in various types of cultivation in Yogyakarta. Research on farm sustainability that is analyzed in a multidimensional (5 dimensions) and compares 3 types of cultivation has not been widely carried out in Indonesia. This research was conducted in Bantul and Sleman with 90 respondents. The analysis method used Multidimensional Scaling-RAPFISH and Tobit regression. The results showed interesting findings where the 3 types of rice cultivation are in the sufficient (moderately sustainable) category even though the 3 have differences in the use of inputs, especially in the ecological dimension. The factors of education, frequency of attending extension and activity in farmer groups, the use of good agricultural practices, land ownership, and type of cultivation had a positive effect on increasing the sustainability of rice cultivation in various types of cultivation in Yogyakarta. The results of this research have an impact on agricultural extension field education provided by the government to increase the sustainability of rice cultivation in Yogyakarta. It is recommended that the 3 types of rice farmers to pay more attention to the use of Good Agricultural Practices (GAP) to increase sustainability.