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Interaksi Simbolik Kelompok Kebapakan (Studi pada Grup Facebook “Menjadi Bapak-Bapak: Bagian Pengantar - Revisi 2”) Yasa, Kadek Sutama; Purnawan, Ni Luh Ramaswati; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 2 No 2 (2021): Jurnal Ilmu Komunikasi Vol 2 No 2 Tahun 2021
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“Menjadi Bapak-Bapak: Bagian Pengantar – Revisi 2” is a group on Facebook that accomodates their members to interact each others like how a dad interact. This study purposes is to know and explain how the symbolic interactionism within the group’s member. This study is a descriptive-qualitative study which used Symbolic Interactionism theory by George Herbert Mead with its three main concept: ‘mind’, ‘self’ and ‘society’. The data in this study were collected using interview and documentation method. The study results show that the groups were founded to facilitate the members to can interact with “dad’s joke”, which is also being the symbols on this group. In ‘mind’ concept, the group members interprets dad’s jokes using cringe and unique typing style. In ‘self’ concepts, the group members build their own self concept through group interaction. In ‘society’ concepts, this group as a social network constructed by its members through their interaction. Keywords: Symbolic Interactionism, Mind, Self, Society
Wacana Tanding Stereotype Maskulinitas Pria Dalam Iklan Gillete Versi We Believe: The Best Men Can Be Widiasari, Hairunnisa; Sugiarica Joni, I Dewa Ayu; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 2 No 1 (2021): Jurnal Ilmu Komunikasi Vol 2 No 1 Tahun 2021
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Advertising has a great influence on the subconscious of the audience. Among the advertisements in the mass media, many advertisements related to male products are the accelerators that support male stereotypes of masculinity. Gillete’s advertisement is contrast to advertisements for male products which generally show toughness and bravery as elements of masculinity. The research aims to explain how the Discourse of Male Stereotype Masculinity in Gillete advertisement version We Believe: The Best Men Can Be uses a qualitative approach and is analyzed using Roland Barthes' Semiotic theory which consists of denotation, connotation and myth. The results showed that the advertisement contain a counter-discourse of male masculinity, in which Gillete presents the antithesis of masculinity in advertisements for male products in general. Like, men cry and express feelings, men are not interested in jokes related to sexual harassment and men can show their strength with attention rather than just physical use. Keywords: Mass Media, Advertising, Masculinity, Semiotics
PERBANDINGAN FRAMING BERITA RANCANGAN UNDANG – UNDANG PENGHAPUSAN KEKERASAN SEKSUAL (RUU PKS) DI REPUBLIKA.CO.ID DAN KOMPAS.COM Simatupang, Rebecca Aprilia; Amanda Gelgel, Ni Made Ras; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 2 No 2 (2021): Jurnal Ilmu Komunikasi Vol 2 No 2 Tahun 2021
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The purpose of this study was to know the difference of framing made by Republika.co.id and Kompas.com. In this case about the draf law on eliminition of sexual violance. The researcher used Robert N Entman, and Gamson and Modigliani framing anylisis method. The researcher collecting data with relevant documents and obtain news from Republika.co.id and Kompas.com website. The results showed that both of the media found this issue important based from the selection of issues and assertion aspects. Both of the media keep include the problem solving and the reason why the ministry removed RUU PKS from Prolegnas Prioritas 2020. They also include related sources on the headlines that containing criticism and responses. Both media tell stories from both side, even though it is not directly reported in one news. Based on Gimson and Modigliani theory, republika.co.id seems to tend to use harsher word in the title compare to kompas.com. Keyword: comparison, framing, media, Robert N Entman, Gamson and Modigliani, RUU PKS.
STRATEGI MANAJEMEN IMPRESI GIBRAN RAKABUMING DI INSTAGRAM MENJELANG PEMILIHAN WALI KOTA SOLO TAHUN 2020 Nino Leonita, Gusti Ayu; Purnawan, Ni Luh Ramaswati; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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2020 is synonymous with the political year, one of the regions that holds regional head elections is Solo. One of the candidate pairs in the Pilwalkot Solo is Gibran Rakabuming who’s promoted by PDIP. Gibran is actively campaigning on Instagram and it's considered an impression management practice. Impression management is a self-representation toJURNAL NIN control image when interacting with people. The quantitative descriptive content analysis method with the theory of 5 Impression Management Tactics by Jones and Pittman was used to analyze posts during the campaign period on @gibran_rakabuming Instagram account. Based on the analysis, the tactic most often used is ingratiation with sub indicators expressing sympathy for other parties 28 times and the least amount of tactics is intimidation with sub indicators expressing feelings of anger about something. This illustrates that Gibran only wants to highlight a positive image because it's considered to represent an ideal attitude of a leader. Keywords: Content Analysis, Impression Management, Political PR, Instagram
EFEKTIVITAS KAMPANYE #BUDAYABEBERES OLEH KENTUCKY FRIED CHICKEN (KFC) INDONESIA TERHADAP SIKAP KONSUMEN REMAJA DENPASAR Ramindra, Lintang Pratama Lian; Amanda Gelgel, Ni Made Ras; Pradipta, Ade Devia
E-Jurnal Medium Vol 2 No 1 (2021): Jurnal Ilmu Komunikasi Vol 2 No 1 Tahun 2021
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KFC is the most mainstream drive-thru eatery in Indonesia where i24 million individuals are keen ion iKFC.2019, KFC appealed to the public to dispose of their leftovers independently by using the #budayabeberes campaign which they spread through social media as well as at employee outlets. The theory utilized in this research is Dennis Mcquail's Stimulus Organism Response theory. This examination is a quantitative research. The discoveries in this investigation the viability of the #budayaberes crusade did by KFC has an impact of i65.9% ion the attitudes of KFC customers in Denpasar, while i24.1% is affected by different factors. The adequacy of the #budayabeberes crusade by Kentucky Fried Chicken (KFC) Indonesia in Denpasar, Bali gives a compelling impact on the perspectives of Denpasar youth buyers. Which expresses that the test worth of the coefficient of assurance is i65.9%, where the worth is remembered for the solid or successful classification. Keywords: Campaign, KFC, #budayabeberes
Komunikasi KPU Kota Denpasar Dalam Sosialisasi PILWALI 2020 Di Tengah Pandemi Covid-19 Cahyaning Dewi, Ni Luh Manik; Amanda Gelgel, Ni Made Ras; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 2 No 1 (2021): Jurnal Ilmu Komunikasi Vol 2 No 1 Tahun 2021
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This research is entitled "Denpasar City KPU Communications In Disseminating the 2020 PILWALI Amid the Covid-19 Pandemic". The purpose of this study was to find out how political communication was carried out by the Denpasar City KPU in disseminating the election in the midst of the Covid-19 pandemic. This study uses a qualitative descriptive method with Harold Lasswell's Political Communication Theory and Schoreder's Political Communication Strategy Theory (Offensive Strategy for market expansion and market penetration). Informants in this study amounted to 2 people who were determined by purposive sampling. Data were collected through interviews, observation and documentation. The results showed that the Denpasar City KPU in 2020 only experienced a 2% decrease in public participation from the 2015 election which reached a 5% decline. Keywords: Political Communication, Denpasar City Election Commission, PILWALI Socialization in a Pandemic
Pengaruh Terpaan Berita Covid-19 Pada LINE Today Terhadap Kecemasan Mahasiswa Universitas Udayana Puspita Rini, Ni Putu Yulia; Amanda Gelgel, Ni Made Ras; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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LINE Today in December 2019 was filled with news about Covid-19. Covid-19 is an infectious disease caused by a new type of coronavirus. Anxiety is an unpleasant emotional state characterized by feelings of fear, worry, and confusion. The purpose of this study was to explain the effect of exposure tonews Covid-19 on LINE Today on the anxiety of Udayana University students. This research was conducted on students at Udayana University. The sample of this study was 192 using non-probability sampling technique, namely purposive sampling. Collecting data through interview techniques and distributing digital questionnaires via google form. The analysis technique used is simple linear regression. TheNews Covid-19 Exposure on LINE Today has a positive and significant impact on Udayana University Student Anxiety. When the News Covid-19 Exposure on LINE Today increases, the Anxiety of Udayana University students will increase as well. Keywords: News Covid-19 Exposure, LINE Today, Student Anxiety
PROSES PEWARISAN MAKNA TRADISI TARI REJANG AYUNAN DI DESA PUPUAN, TABANAN, BALI Sri Lestari, Ni Putu Indah; Alit Suryawati, I Gusti Agung; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 2 No 1 (2021): Jurnal Ilmu Komunikasi Vol 2 No 1 Tahun 2021
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Meaning is a substance in communication that must be obtained from the communication process carried out. The purpose of this study is to see and explain the communication process of the people of Pupuan Village, Tabanan in passing down the meaning of the Rejang Ayunan Dance tradition. This research is a descriptive qualitative research and uses the theory of Harold Lasswell's communication model and the concept of cultural inheritance according to McQuail. The results of this study indicate that the way people pass on the meaning of this tradition includes the process of understanding the meaning of tradition which takes place in three parts, namely family, yowana and society and has gone through three stages of inheritance, namely Internalization, Socialization and Enculturation. Therefore, the people in Pupuan Village, Tabanan, Bali are still preserve the tradition of the Rejang Swing Dance. Keywords: Rejang Ayunan Dance, inheritance of meaning, communication process
PENGARUH TERPAAN VIDEO TIKTOK SPG GOOD PONSEL DALAM MENINGKATKAN BRAND AWARENESS GOOD PONSEL PADA REMAJA DI KOTA DENPASAR Darmawan, Deri; Amanda Gelgel, Ni Made Ras; Pradipta, Ade Devia
E-Jurnal Medium Vol 2 No 1 (2021): Jurnal Ilmu Komunikasi Vol 2 No 1 Tahun 2021
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Tiktok became the most downloaded non-game category application worldwide as of September 2020. TikTok Good Ponsel account is now one that is quite popular. This study aims to determine the effect of the TikTok Sales Promotion Girls Good Ponsel video in increasing the brand awareness of Good Ponsel to teenagers in Denpasar. The theory used in this research is Stimulus Organism Response Theory. This type of research used quantitative associative. The findings in this study were it has a positive and significant effect. Denpasar City youth can easily recognize Good Ponsel because the TikTok Sales Promotion Girls Good Ponsel videos without assistance (advertising/promotion) and Sales Promotion Girls have succeeded in attracting the attention of teenagers as evidenced by the highest average score on the brand awareness variable. This is sufficient to indicate that Good Ponsel has formed brand awareness for teenagers in Denpasar City. Keywords: Brand awareness, Good Ponsel, Sales Promotion Girls
Pengaruh Terpaan Media Sosial Twitter Terhadap Kepekaan Sosial Remaja di Kota Denpasar (Studi Pada utas “Twitter Please do Your Magic”) Putri Utari, Nyoman Larashati; Purnawan, Ni Luh Ramaswati; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 2 No 2 (2021): Jurnal Ilmu Komunikasi Vol 2 No 2 Tahun 2021
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In this global era, social media has become part of people's daily lives, Twitter as an example. Twitter's popularity has increased since 2018, and a trend has emerged for the use of "Twitter, please do your magic”. The purpose of this study is to discover how Twitter as a social media affects the adolescent’s social sensitivity in Denpasar City. This study uses associative quantitative research methods using uses and effects as the theoretical base and involves up to 70 adolescent respondents. The data analyzed using simple linear regression. The result of this research indicate the level of exposure Twitter "Twitter please do your magic" on the adolescent’s social sensitivity in Denpasar City is in the medium range, but it is known to have a positive and significant influence value. Every increase detected in exposure of "Twitter please do your magic", the adolescent’s social sensitivity in Denpasar City will also increase. Keywords: Twitter, Social Sensitivity, Social Media Exposure, Uses and Effects
Co-Authors Aaron Reghanada Prasetyawibowo Abdi Pakumara, Pande Ngurah Raditya Ade Devia Pradipta Adhyatmanta, Made Adi Pratiwi, Ni Komang Agung Mataram, Gusti Gede Aloysia Vira Herawati Andriyani, Putu Yunia Anggara Putra, I Gusti Agung Putu Anggara, Oktava Anggrisari Animoy Borromeu, Gardenia Mega Apriliani, Ni Wayan Asla Eva Setya Ayu Safitri, Ni Kadek Diah Baracha Kaban, Silya Christine Baskhara, Ida Bagus Aditya Belinda, Indita Berdianti, Dian Bidayanti, Made Putri Br Tarigan, Della Ayu Lopiga Cahyani, Ni Luh Putu Ika Putri Cahyaning Dewi, Ni Luh Manik Candra, Shelviani Damasemil, Calvin Darmawan, Deri Devi Dharmayanti, Putu Ayu Devi Redana, Ni Putu Saraswati Devi, Putu Sinta Kharisma Dewi Gili Amritha, Dewa Ayu Agung Dewi Yuri Cahyani dewi, Aulia Anggradita Dewi, K. Ade Yulia Dewi, Saffira Nusa Dharmayanti, Ni Putu Gita Diah Desvi Arina, Ni Luh Putu Diah Utami Dewi, I Gusti Ayu Agung Ditha Sasmitha, Ni Wayan Duta Prasatya, I Gede Anang Dwi Pradita, Agus Multazam Enik Trijayanti, Ni Komang Eriyanti, Andiana Dwi Eva Irene, Ni Made Ayu Dwi Fayani, Adinda Febriana, Ruth Gavriella Godeliva GItamaharani Arya, Ni Made Amalika Guntari, Ni Wayan Henny Gunther, Evangelin Baliata Haresvari, Made Amanda Hermarani, Putu Arina I Dewa Ayu Sugiarica Joni, I Dewa Ayu I Gede Girinatha Surya I Gusti Agung Alit Suryawati I Gusti Agung Ayu Rahma Praminia I Nyoman Darma Putra Iftinani, Sheila Zalfa Julianditya Dharmayanti, Pande Made Juniantari, Ni Ketut Kadek Dwita Apriani Kadek Tomi Kencana Putra, Kadek Tomi Kencana Kartika, Hernanda Kartikasari, Ni Putu Mega Kertayasa, I Putu Agus Nanda Krisna Arsani, Cok. Istri Ari Kusuma Yanti, Ni Made Wiwin Kusuma, Arya Pramana Kusuma, Ida Bagus Eka Dharma Latuputty, Jennifer Brigita Lestari, Lidya Mulya Maharani, Puan Ega Maharani, Wanda Erika Maheni, I Gusti Ayu Maheswari, I Gst. Ag. Dyah Masnugraheni, Dwiagata Megayanti, Ni Luh Indah Melitasari, Indriana Meyta Jayantri, Dsk. Gde Monangin, Tesalonika Mutiara, Wahyu Narayani Murti, Dewa Ayu Putu Jiyestha Ni Kadek Novi Febriani, Ni Kadek Novi Ni Luh Ramaswati Purnawan Ni Nyoman Dewi Pascarani Nino Leonita, Gusti Ayu Nugraha, Putri Larasati Octaviani, Cindy Oka Candrakusuma, I Gusti Ngurah Oktaviani, Ni Luh Putu Murni Pebriyanti, Komang Gina Praasada, Ni Nyoman Cita Pradnyandari, Ni Kadek Sri Rejeki Pradnyani Kawiswari, I Dewa Agung Ayu Pramesti, I Gusti Ayu Diah Pranisitha, Ayu Khania Pratiwi, Ayu Pramitria Pratiwi, Intan Nathasa Pratiwi, Windy Prayoga, Dimas Eza Puji Rianto Purwaningsih, Ni Putu Indriana Puspa Warni, Komang Ayu Puspita Rini, Ni Putu Yulia Putri Utari, Nyoman Larashati Putu Arina Hermarani Putu Cemerlang Santiyuda Rachmad, Radinda Annisa Rajagukguk, Sonya Theresia Ramindra, Lintang Pratama Lian Ratih Mayuni, I Gst. Ayu Agung Regelinda Janggat, Martha Gloria Richard Togaranta Ginting, Richard Rinikah, Lia Ruben Elizer Sitepu Salijar, Hasna Qhotrunnadaa Santoso, Fitriani Dyah Satria Dwipayana, I Made Krisna Setiyawan, Anang Putra Shinta Maharani Sihono, Miranda Elfanita Simatupang, Rebecca Aprilia Siregar, Nia Venina Siswanto Putri, Anisha Rahma Sri Hartari, I Gusti Ayu Sri Lestari, Ni Putu Indah Subhan Afifi Surya Ascaya, Gede Andre Suryadipta Wardhana, Anak Agung Ngurah Agung Sutiawati, Ni Made Hana Tania, Najma Ayu Tatik Inggriani, Ni Made Tedi Erviantono Utami, Putu Hardayani Verwis, Muhammad Siraj Viola Deviyanthi, Ni Wayan Wahyudi, Risky Waluyan, Elsa Engelina Widarini, Dwi Ajeng Widiasari, Hairunnisa Widiyanti, Luh Ning Wiguna, I Putu Kumara Wijaya, Marini Fransiska Wulandari, Putri Cening Yasa, Kadek Sutama Yunantari Dewi, Ni Made Yuni Uttari, Ni Luh Putu Yusningtyas, Yusningtyas