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All Journal Kodifikasia: Jurnal Penelitian Islam Bioeksperimen: Jurnal Penelitian Biologi Tadbir : Jurnal Studi Manajemen Pendidikan JMKSP (Jurnal Manajemen, Kepemimpinan, dan Supervisi Pendidikan) JPGI (Jurnal Penelitian Guru Indonesia) Wadiah : Jurnal Perbankan Syariah POACE: Jurnal Program Studi Administrasi Pendidikan NGARSA: Journal of Dedication Based on Local Wisdom Pengertian: Jurnal Pendidikan Indonesia (PJPI) Raudhah Proud To Be Professionals: Jurnal Tarbiyah Islamiyah Edumaspul: Jurnal Pendidikan
Ratna Dewi Setyowati
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Religion Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pendampingan Sertifikasi Halal Produk Makanan Usaha Mikro dan Kecil Melalui Website SIHALAL Setyowati, Ratna Dewi; Cahyani, Putri Gita; Annisa, Nurul; Ulya, Husna Ni’matul
Ngarsa: Journal of Dedication Based on Local Wisdom Vol. 4 No. 1 (2024): Ngarsa: Journal of Dedication Based on Local Wisdom
Publisher : LP2M UIN Kiai Haji Achmad Siddiq Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35719/ngarsa.v4i1.424

Abstract

Understanding halal products in the digital era makes people smarter in choosing the products they want to buy. The importance of a product having halal certification will make it a branding tool in itself so that it will generate public trust in using the product. Bekare Village, Bungkal District, Ponorogo Regency, has many micro and small businesses as one of the community's jobs besides being farmers. However, they do not yet realize the importance of having protection tools that have been established by law, such as halal certification. The aim of this service is to provide an understanding of halal certification and help people obtain halal certificates. This service uses the service-learning method, namely applying the knowledge possessed by students and lecturers to the local community. This service succeeded in transforming the knowledge of the Bekare Village community regarding halal certification. They originally had the principle that the important thing was to sell the product and get their capital back. Currently they realize the importance of halal certificates for marketing and developing their business products. This service also succeeded in facilitating four micro and small businesses in obtaining halal certificates from the Ministry of Religious Affairs. Keywords: Assistance with halal certification, Self declare, Food products, Micro and Small Enterprises Abstrak: Pemahaman produk halal di era yang serba digital menjadikan masyarakat semakin pandai memilih produk yang akan dibelinya. Pentingnya suatu produk yang memiliki sertifikasi halal akan menjadikan alat branding tersendiri sehingga akan menghasilkan kepercayaan masyarakat dalam menggunakan produk tersebut. Desa Bekare, Kecamatan Bungkal, Kabupaten Ponorogo, memiliki banyak usaha mikro dan kecil sebagai salah satu pekerjaan masyarakat di samping sebagai petani. Namun, mereka belum menyadari pentingnya memiliki alat perlindungan yang telah ditetapkan UU seperti sertifikasi halal. Tujuan pengabdian ini adalah untuk memberi pemahaman tentang sertifikasi halal dan membantu masyarakat memperoleh sertifikat halal. Pengabdian ini menggunakan metode service-learning yaitu menerapkan pengetahuan yang dimiliki para mahasiswa dan dosen kepada masyarakat setempat. Pengabdian ini berhasil mentransformasi pengetahuan masyarakat Desa Bekare mengenai sertifikasi halal. Mereka semula berprinsip bahwa yang penting produk terjual habis dan memperoleh modal kembali. Saat ini mereka menyadari pentingnya sertifikat halal bagi pemasaran dan pengembangan produk-produk usaha mereka. Pengabdian ini juga berhasil menfasilitasi empat usaha mikro dan kecil dalam memperoleh sertifikat halal dari Kementerian Agama. Kata kunci: Pendampingan sertifikasi halal, Self declare, Produk makanan, Usaha Mikro dan Kecil
Facing Demographic Challenges: Marketing Strategies for Retaining and Attracting Students at SMKS Muhammadiyah Tumijajar Ratna Dewi Setyowati; Siti Patimah; Subandi Subandi; Deden Makbuloh
Edumaspul: Jurnal Pendidikan Vol 7 No 2 (2023): Edumaspul: Jurnal Pendidikan
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33487/edumaspul.v7i2.6812

Abstract

Education is a key aspect in the development of a country. Vocational High Schools (SMK) have an important role in providing quality vocational education to the younger generation. However, like many other educational institutions, SMKS Muhammadiyah Tumijajar is also faced with significant challenges, one of which is demographic challenges. Demographic challenges refer to changes in the demographic structure of a population, which can impact social institutions, including educational institutions . This research aims to understand the demographic challenges faced by SMKS Muhammadiyah Tumijajar, explore alternative solutions that can be implemented, and formulate the most suitable solution for this institution. The results of the research show that the demographic challenges faced by the Muhammadiyah Tumijajar Vocational School are a decrease in the number of students in several skill concentrations, especially in the field of culinary arts , migration and urbanization of the population, which causes people's desire to study outside areas that are considered better , as well as competition . with other educational institutions. To overcome these challenges, Muhammadiyah Tumijajar Vocational School needs to implement an effective and sustainable marketing strategy. This strategy must be able to increase student interest in choosing a concentration of expertise at SMKS Muhammadiyah Tumijajar , retain existing students , and increase the competitiveness of SMKS Muhammadiyah Tumijajar among other educational institutions. Based on the research results, an effective marketing strategy for Muhammadiyah Tumijajar Vocational School is improving the quality of education and learning , carrying out effective promotions and branding , and building collaboration with strategic partners. It is hoped that the implementation of this marketing strategy can help Muhammadiyah Tumijajar Vocational School to remain relevant and competitive in the future.
Co-Authors Ageng Setiawan Agus Pahrudin ARI SUSILOWATI ARTINI PANGASTUTI Aryati, Aziza Asvio, Nova Cahyani, Putri Gita Deden Makbuloh Dewi Ningsih, Dewi Farida Indriyani, Lidia Tiyana Muhammad Agus Muljanto Muhammad Isnaini Muhammad Isnaini MUHAMMAD UYUN NURUL ANNISA Palyanti, Mega Ponidi Sunaryo Purwiro Harjati Rika Bella Rahmawati Rotama, Andra Siti Patimah Subandi Subandi Susanto, Nanda Mutiara Hanum Tisnawati, Nina Ulya, Husna Ni’matul Uyun, Muhammad Wening Purbatin Palupi Soenjoto