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All Journal Management Analysis Journal SULTANIST: Jurnal Manajemen dan Keuangan Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat JURNAL MANAJEMEN DAN BISNIS EQUILIBRIUM Jurnal Pengabdian UNDIKMA Journal of Agribusiness Science and Rural Development Jurnal Terapan Ekonomi dan Bisnis (JTEB) Jurnal Penelitian dan Pengabdian Masyarakat Sabangka Abdimas Jurnal Pengabdian Masyarakat Sabangka Jurnal Akuntansi Journal of Society, Community and Business Development
Rifka Utami Arofah
Universitas Muhammadiyah Purwokerto
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Masjid Goes Digital : Pemberdayaan Pemuda Masjid Melalui Branding Digital dan Comtent Creation Meydy Fauziridwan; Rifka Utami Arofah; Nida Ul Iffah; Zaida Aqiela Rahma
Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 4 (2026): November 2026 In Press
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/14sarh26

Abstract

The development of digital technology has transformed patterns of communication and social participation in society, including within religious activities. However, many mosques have not yet optimized digital media as a tool for da'wah (Islamic outreach) and community empowerment, particularly for the youth. This community service initiative aims to enhance the role of mosque youth through training in digital branding and content creation to strengthen social media-based da'wah. The method applied was a solution-oriented participatory approach, conducted through several stages: initial coordination, digital branding and communication strategy training, graphic and video content creation workshops, social media management mentoring, and activity evaluation. The results demonstrated an increase in the youth's capacity to design and produce digital da'wah content, the formation of a youth-based creative team, and a more structured, sustainable activation of the mosque's social media accounts. This initiative contributes to strengthening the mosque's image in the digital space while positioning young people as key agents in the transformation of digital da'wah.
Co-Authors Abidah Fahimatun Nida Alfato Yusnar Kharismasyah Ani Kusbandiyah Bima Cinintya Pratama Deandra Vidyanata Dian Widyaningtyas Dwi Winarni Ilham Nuryana Fatchan Kemal Zia'ul Umam Krismawintari, N.P.D. Lenny Dermawan Sembiring Luthfi Zamakhsyari Maulida Nurul Innayah Meydy Fauziridwan Meydy Fauziridwan Mintarti Mintarti Mudjiyanti, Rina Nida Ul Iffah Noor Kholifah Hidayati Randikaparsa, Irawan Ratna Utami Restu Frida Utami Rezky Pramunindra Rr Setyawati Tegar Dewa Anggoro Uswatun Hasanah Valdi Sasmita Zaida Aqiela Rahma