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All Journal Jurnal RESTI (Rekayasa Sistem dan Teknologi Informasi) Ensiklopedia Social Review Jurnal Informatika Ekonomi Bisnis Jurnal Ilmiah Al-Tsarwah Tematik : Jurnal Teknologi Informasi Komunikasi Wahana Dedikasi : Jurnal PkM Ilmu Kependidikan Journal of Science and Technology Jurnal Ekonomika dan Bisnis Islam Jurnal Ilmiah Manajemen dan Kewirausahaan Jurnal Pustaka Aktiva : Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Valuta Jurnal Pusat Akses Kajian Manajemen Jurnal Hasi Penelitian Dan Pengkajian Ilmiah Eksakta - JPPIE Islamic Economic and Business Journal Jurnal Manajemen dan Bisnis Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Journal of Systems Engineering and Information Technology Jurnal Bayesian : Jurnal Ilmiah Statistika dan Ekonometrika West Science Journal Economic and Entrepreneurship Jurnal Informatika Ekonomi Bisnis JAKBS Journal of Modern Islamic Studies and Civilization Journal of Business Management and Economic Development Jurnal Akuntansi, Keuangan, Perpajakan dan Tata Kelola Perusahaan West Science Social and Humanities Studies Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Jurnal Point Equilibrium Manajemen dan Akuntansi Management Studies and Business Journal Jurnal Ilmiah Ekonomi, Akuntansi dan Pajak Jurnal Ilmiah Manajemen Dan Kewirausahaan
Dedi Mardianto
Fakultas Ekonomi Universitas Sumatera Barat
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Journal : Jurnal Manajemen dan Bisnis

 1 
PENGARUH KUALITAS FILM DAN KUALITAS LAYANAN TERHADAP MINAT MENONTON (STUDI PADA PENONTON BIOSKOP CINEMA XXI DI TRANSMART PADANG) Mardianto, Dedi; Syahrial; Deby Handayani
MANABIS: Jurnal Manajemen dan Bisnis Vol. 1 No. 2 (2022): Juni 2022
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (822.522 KB) | DOI: 10.54259/manabis.v1i2.929

Abstract

The study aims to test simultaneously and partially the influence of film quality, community effects and service quality on interest in watching the Cinema XXI on the Transmart Padang. The use of this variable is expected to find out the factors that influence interest in watching the product (film). This study uses a sample of 100 respondents, namely moviegoers in the Transmart Padang through distributing questionnaires using the non random sampling method. The results of the study showed that film quality, community effects and service quality had a positive effect on interest in watching.
Co-Authors Abdul Wahab Abdullah, Wahyuddin Afriliya Tri Putri Amanah, Fisa Amirudin Amirudin Andrianto Andrianto Arif Rizki Marsa Ariyadi, Ariyadi Cut Muthiadin Deby Handayani Desmita, Yelda Dian Eka Putra Eva Oktavia Febriani Fitri Hertini , Etty Sri Ideva Gaputra Idris Parakkasi Ikhbal Salam, Riyan Ikhsan Irwan Misbach Irwan Misbach Ismael Judijanto, Loso KARTINI Lasmiatun, KMT Mansyuri, Ahmad Ari Milla Apriliana Muin, Rahmawati Nanda, Tyara Nichy Oktaviani Novi Yanti Nurtati Nurtati Nurtati, Nurtati Patria Nagara Putri, Afriliya Tri Putri, Noni Sartika Rafikar. T,, Rahmad Raja Ayu Mahessya Rayendra Rini Afrianti Ronal Watrianthos Rostam Ahmad Efendi Rozi Meri S Sumarlin Safitri, Ina Said, Saida Saputra, Edriagus Sembiring, Rinawati Siradjuddin Siradjuddin, Siradjuddin Suryaningrum , Dyah Ayu Syahrial Syofria Meidona Widya Wahyuni Yelda Desmita Yuhefizar Yuhefizar Zaki Zaki