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All Journal AT-Tahdzib: Jurnal Studi Islam dan Muamalah JIE (Journal of Islamic Education) Journal AL-MUDARRIS MALIA Widya Balina :Jurnal Ilmu Pendidikan dan Ekonomi Proceedings of Annual Conference for Muslim Scholars Jurnal Mu'allim Soeropati: Journal of Community Service Jurnal Dinamika Ekonomi Syariah GUYUB: Journal of Community Engagement Al-Iqtishod : Jurnal Ekonomi Syariah Ekosiana : Jurnal Ekonomi Syariah Jurnal Iqtisaduna ICO EDUSHA Jurnal Ekonomi Syariah dan Hukum Islam Jurnal Perbankan Syariah Darussalam (JPSDa) Kartika: Jurnal Studi Keislaman Jurnal Ekonomi Syariah Journal of Economic, Management and Entrepreneurship Dalwa Islamic Economic Studies: Jurnal Ekonomi Syariah Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam At-Tahdzib: Jurnal Studi Islam dan Muamalah Jurnal Maisyatuna FIKROTUNA: Jurnal Pendidikan dan Manajemen Islam Journal of Ekonomics, Finance, and Management Studies Alkasb: Journal of Islamic Economics
Abdillah Mundir
Universitas Yudharta Pasuruan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Social Sciences Other

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PENGARUH IKLAN, BRAND IMAGE DAN LABELISASI HALAL TERHADAP MINAT BELI SANTRIWATI PADA PRODUK KECANTIKAN KOSMETIK WARDAH MENURUT PRESFPEKTIF EKONOMI ISLAM DI ASRAMA I PONDOK PESANTREN NGALAH PURWOSARI PASURUAN Abdillah Mundir; Muhammad Nizar; Ajeng Rima Mustaqimah; Faujiah, Ani
Ekosiana Jurnal Ekonomi Syari ah Vol. 8 No. 2 (2021): EKOSIANA : JURNAL EKONOMI SYARIAH
Publisher : Program Studi Ekonomi Syariah, STAI AN-NAJAH INDONESIA MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (421.384 KB) | DOI: 10.47077/ekosiana.v8i2.184

Abstract

This study aims to determine the effect of advertising, brand image and halal label on interest in buying cosmetics through a survey of Wardah cosmetics users in Dormitory I Pondok Pesantren Ngalah Purwosari Pasuruan. This research is a quantitative research. The sample in this study were 66 respondents who were taken from female students who became cosmetic users. Data collection techniques in the field using questionnaires and interviews at random and unstructured. Based on the research data, the results obtained for each variable partially with a significance level less than 5%, where advertising (X1) with a significance level of 0.084 < 0.005, and brand image (X2) with a significance level of 0.277 < 0.005, and halal labeling ( X3) with a significance of 0.473 <0.005 has fulfilled the requirements as a supporting variable for buying interest. This means that the three variables studied have an influence on the buying interest of Wardah cosmetic users. Furthermore, by using the f test, it is known that all independent variables simultaneously have a significant effect, where 0.036 <0.05. And finally the calculation of the coefficient of determination shows that all dependent variables, namely advertising (X1) brand image (X2), halal label (X3), can explain the buying interest variable (Y) by 8.6%, the remaining 99.914% is influenced by other variables. which were not investigated in this study. Keywords: Advertising, Brand Image, Halal Labeling DAFTAR PUSTAKA Darmdi Durianto, Invasi Pasar Dengan Iklan yang Efektif, PT. SUN, Jakarta, h.1 Kotler, Bramantya, Yan Bayu,. 2016. Pengaruh Brand Image Terhadap Minat Beli Produk Kosmetika Wardah Di Kota Pagar Alam. Jurnal Ekonomia,Vol.10,No.1Februari.2020 Kotler, K. 2009, Manajemen Pemasaran 1, Jakarta: Erlangga. Matsani Zuhaenif, 2018, Ekonomi Syariah dan Peran Muslimah melalui https://www.kompasiana.com/zoelzul/54feceeaa3331835a50f824/menunggu-peranmuslimahdalam-pngembangan-ekonomi-syarah-indonesia. Diakses pada 27 Agustus. Natalia, Sheyrent. 2013, Analisa Prediksi Atau Penilai Efektivitas Penggunaan Selebritas Sebagai Brand Endorser Untuk Membangun Brand Image (Studi Kasus Iklan The Face Shop), Jurnal, Manajemen Pemasaran Petra Vol. 1, No. 1. Negoro, Prakoso. 2017, Analisis Strategi Pemasaran Produk Kosmetik Wardah Dengan Pendekatan SWOT-AHP, Jurnal, Sain Dan Seni ITS Vol. 6, No. 1. Nizar, Muhammad. 2018, Pendekatan Komprehensif E-Commerce Prefpektif Syariah, Jurnal, Universitas Yudharta. Respati, Dian Widya, Pengaruh Brand Ambassador, Brand Image dan Kualitas Produk Terhadap Minat Beli Produk Lipstik Wardah. Supranto, J. 2011, Pengukuran Tingkat Kepuasan Pelanggan Untuk Menaikkan Pangsa Pasar, Jakarta: Cetakan Keempat, PT Rinela Cipta. Yuswohady, 2015, Mareting To The Middle Class Muslim, Jakarta: Gramedia Pustaka Utama.
THE INFLUENCE OF ISLAMIC WORK ETHIC ON THE ECONOMIC WELL-BEING OF FISHERMEN IN NGEMPLAKREJO VILLAGE, EAST JAVA Nazilah, Nur Rahmatun Nazilah; Abdillah Mundir; Alimatul Farida
Jurnal Dinamika Ekonomi Syariah Vol. 12 No. 2 (2025): Jurnal Dinamika Ekonomi Syariah
Publisher : Program Studi Ekonomi Syariah, Universitas Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/jdes.v12i2.1517

Abstract

Penelitian ini merupakan studi kasus yang menganalisis pengaruh etos kerja Islam terhadap peningkatan pendapatan masyarakat Kampung Nelayan di Kelurahan Ngemplakrejo, Kecamatan Panggungrejo, Kota Pasuruan. Latar belakang penelitian ini adalah pentingnya penerapan nilai-nilai Islam dalam kehidupan kerja masyarakat nelayan untuk mendorong produktivitas dan kesejahteraan ekonomi. Masyarakat di wilayah ini sebagian besar bekerja sebagai nelayan dan pengolah hasil laut, sehingga diperlukan kajian terhadap etos kerja mereka dalam perspektif Islam. Penelitian ini bertujuan untuk mengkaji penerapan nilai-nilai etos kerja Islam seperti kejujuran, tanggung jawab, kedisiplinan, dan kerja keras, serta menganalisis pengaruhnya terhadap peningkatan pendapatan. Penelitian menggunakan pendekatan kuantitatif dengan metode survei dan kuesioner yang disebarkan kepada 100 responden. Hasil penelitian menunjukkan bahwa penerapan etos kerja Islam memiliki pengaruh yang signifikan dan positif terhadap pendapatan masyarakat nelayan.
Analisis Dampak Transformasi Digital Santri Alumni Pondok Pesantren Ngalah terhadap Pengembangan Sustainable Economy di Kecamatan Pasrepan Mundir, Abdillah; Sulhan, M. Sulhan; Syarwani, Muhammad
Journal of Economic, Management and Entrepreneurship Vol. 3 No. 1 (2025)
Publisher : CV. Satria Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61502/

Abstract

The Eco Digital Transformation Program for Alumni of Pondok Pesantren Ngalah aims to empower pesantren alumni in Pasrepan District, Pasuruan Regency, through the adoption of digital technology in the development of Small and Medium Enterprises (SMEs). The program was implemented through training, workshops, mentoring, and the development of the Eco Digital BOBA application, which is designed to enhance digital skills, business efficiency, and alumni competitiveness. The results indicate significant improvements in the application of digital marketing, e-commerce, and stronger alumni networking collaborations. Beyond technological transformation, this program has also generated positive impacts on local economic growth, community welfare, and environmental sustainability. By adopting a participatory community-based approach, this model is expected to serve as a reference for empowering other pesantren communities to face digital-era challenges while maintaining sustainable economic principles.
Label Halal vs Kualitas Produk dalam Keputusan Pembelian Produk Makanan di Kabupaten Malang Nizar, Muhammad; Aini, Anifatul; Mundir, Abdillah; Syu’aibi, Moch. Muhsinin
Dalwa Islamic Economic Studies: Jurnal Ekonomi Syariah Vol. 2 No. 1 (2023): Dalwa Islamic Economic Studies
Publisher : Program Studi Ekonomi Syariah Institut Agama Islam Darullughah Wadda'wah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38073/dies.v2i1.984

Abstract

This study aims to determine the effect of halal labeling, brand image, service quality and price on purchasing decisions and consumer loyalty. This research uses a quantitative approach to this type of descriptive research. Data collection techniques use data through distributing questionnaires using the Google form. Data analysis uses multiple linear regression. The research findings in this study show that halal labeling has no effect on purchasing decisions for brand image, service quality and price have an effect on purchasing decisions.
Pengaruh Komitmen Organisasi, Motivasi Kerja dan Kepuasan Kerja Terhadap Kinerja Sumber Daya Insani (SDI) pada PT. Karya Maju Sejahtera Bersama Liana Nanda Lestari; Alimatul Farida; Abdillah Mundir
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 9 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i9.3147

Abstract

The purpose of this research is to determine the influence of organizational commitment, work motivation, and job satisfaction on human resource performance. This research is quantitative using a survey type and data analysis techniques using SPSS 25. The respondents for this research were 67 employees of PT. Karya Maju Sejahtera, Gudang B. The results of this research show that organizational commitment partially has no effect on human resource performance. Meanwhile, simultaneously these variables have no effect on the performance of PT. Karya Maju Sejahtera Bersama.
Pengaruh Penerapan Prinsip Syariah terhadap Loyalitas Pelanggan di Hotel Dalwa Syariah Pasuruan Miftakhul Arif Saifuddin Islami; Abdillah Mundir; Alimatul Farida
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 9 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i9.3395

Abstract

This article discusses the importance of implementing sharia principles in the hotel industry, especially in the context of sharia dalwa hotels, with a focus on aspects of customer loyalty. Sharia principles provide a framework that is in accordance with Islamic values, such as justice, transparency and shared prosperity. This research identifies whether there is an influence between customer loyalty at Dalwa Syariah hotels on sharia principles and trust. Through analysis of primary and secondary data, the findings show that consistent application of sharia principles increases customer trust and satisfaction, which in turn strengthens their loyalty.
MEKANISME PEMBIAYAAN KPR GRIYA AGENG PURWOSARI DENGAN AKAD AL-ISTISHNA’ PADA PT. BPRS KOTA MOJOKERTO KANTOR CABANG PANDAAN KABUPATEN PASURUAN Abdillah Mundir
Mu'allim Vol 3 No 2 (2021): Juli 2021
Publisher : Fakultas Agama Islam Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/muallim.v3i2.2678

Abstract

Every human being certainly wants a decent life, needs can be fulfilled, not only food and clothing are needed but also a house. The problem of housing needs, of course, will not be an individual problem. But it is also a problem that must be faced jointly by the government and its people. Because if more and more people are homeless, of course, it will add to the slum areas in this country. To overcome these problems, the government through banking institutions helps the people, especially the weak economic groups, to get houses. As with the creation of a KPR Financing product (House Ownership Credit) with ancontract Istishna' at the Mojokerto City BPRS, Pandaan Branch, Pasuruan Regency, the purpose of this thesis research is to determine the mechanism for financing Griya Ageng Purwosari's mortgage with ancontract Al-Istishna' as well as the benefits and types of risks. faced by the Mojokerto City BPRS. The method used in this research is descriptive qualitative method. The study used data collection techniques of observation, interviews and documentation. Based on the results of the study, it can be concluded that the Griya Ageng Purwosari mortgage financing mechanism with thecontract Al-Istishna' is in accordance with sharia where the Bank requires the developer/developer and the customer to order and determine the specifications of the desired house. This financing also has several benefits and risks that are adjusted to the source of the risk, because infinancing Al-Istishna' there are 3 parties involved, namely the customer, the bank, and the developer. From these benefits and risks, the Mojokerto City BPRS has been able to minimize the impact of the risk of financing the Griya Ageng Purwosari mortgage with thecontract Al-Istishna'.
PENGARUH BAURAN PEMASARAN 4P (PRODUK, PRICE, PLACE, PROMOTION) DAN KUALITAS PELAYANAN BERBASIS SYARIAH TERHADAP KEPUTUSAN KONSUMEN UNTUK MEMBELI DI TOKO YUNIKA JABON SIDOARJO Mundir, Abdillah; Rahayu, Anita Agustining
Mu'allim Vol 4 No 1 (2022): Januari 2022
Publisher : Fakultas Agama Islam Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/muallim.v4i1.2949

Abstract

Marketing means everything that producers can offer to be noticed, requested, sought, bought, used or consumed by the market as a fulfillment of the needs or desires of the relevant market, while sharia marketing is a business strategy that must cover all activities within a company, covering the entire process, creating , offering, exchange of value, services, from a producer, or a company or individual, in accordance with Islamic teachings. The approach used by researchers in this study is a quantitative approach with multiple linear regression, t test, and f test using data collection techniques through questionnaires. Meanwhile, the instrument used in this research is the Likert scale. Based on the results of the research and the results of the regression analysis that has been carried out, the following conclusions can be drawn: 1) The marketing mix has a significant effect on consumer buying decisions at Yunika Stores. This is indicated by the value of thecalculated is greater than the Ttable (7.272 > 2.00665). 2) The quality of sharia-based service has a significant effect on consumer decisions to buy at Yunika Stores. This is indicated by the Tcount is greater than the Ttable (6.020 > 2.00665). 3) Marketing mix and service quality have a joint effect on consumer buying decisions at Yunika Stores with Fcount greater than Ftable (27.828 > 3.17).
Peran Produk Rahn Dalam Penguatan Usaha Untuk Meningkatkan Pendapatan Nasabah di Koperasi Simpan Pinjam dan Pembiayaan Syariah (KSPPS) Kramat Cabang Jatiarjo Kecamatan Prigen Pasuruan Mundir, Abdillah; Fatimah, Dian
Widya Balina Vol. 6 No. 2 (2021): Jurnal Ilmu Pendidikan dan Ekonomi
Publisher : widya balina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53958/wb.v6i12.95

Abstract

Abstract: Financial institutions have a role as intermediary institutions or a process of transferring funds from savers to borrowers or those who need funds. The role of financial institutions is very large in the growth and development of the community's economy. Currently, non-bank financial institutions also have the influence to develop the businesses of the surrounding community that cannot be reached by banks. One of them is in the Sharia Savings and Loans Cooperative (KSPPS) Kramat, which provides financing with rahn products. Researchers conducted research on the implementation of rahn products and strengthening the business of members in KSPPS Kramat. The purpose of this study was to determine the application of Rahn products and to determine the effect of Rahn financing in increasing income and strengthening businesses that were built or even being run by members. The research conducted at KSPPS Kramat uses qualitative research methods, by interviewing several members of KSPPS Kramat and their administrators. While the data collection techniques carried out by researchers are interviews, documentation and observation. In this study the researchers found several things. In the application of the Rahn product at KSPPS Kramat using a sale and purchase agreement, but it does not take advantage of the goods that are pawned and the application for financing is also easy. With the financing of rahn products, businesses around the village of Jatiarjo have increased, this is because the installments at KSPPS Kramat do not have usury. And the monthly installments are quite light, making it easier for the community to pay off the proposed financing. Keywords: KSPPS, Rahn Products, Income Increase.
Penerapan Labelisasi Halal Dan Digital Marketing Untuk Meningkatkan Minat Beli Konsumen Madu Mundir, Abdillah; Khoifah, Siti
Maisyatuna Vol. 4 No. 3 (2023): Juli : Jurnal Maisyatuna
Publisher : STAI Denpasar Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53958/mt.v4i3.270

Abstract

The halal label is part of the product with product information the packaging. Companies must apply halal labeling on packaging because to provide certainty about the halal status of these products give confidence to Muslim consumers. Digital marketing form of business that carries out marketing and advertising of brands products throughout the digital world. the application of digital marketing through social media used companies can increase revenue and attract consumers. Honey picking tours have implemented halal labeling and digital marketing for honey products.The purpose of this research first to find out application of halal labeling to consumer buying interest and the second goal is find out application of halal labeling to consumer buying interest in picking honey tours. This type of research used qualitative research using a descriptive approach. research instruments used by researchers in this research observation, interviews, and documentation. From the results of the study was found the application of halal labeling in honey picking tours includes process for obtaining halal labeling on packaging. application of digital marketing to consumer buying interest using E-commerce. existence of digital marketing very large positive impact on companies, including increasing sub-sales, saving promotional power, facilitating communication between companies and consumers.
Co-Authors A. Rafi Maulana Achmad Febrianto Aini, Anifatul Ajeng Rima Mustaqimah Akhmad Alifan Akil, Ahmad Ibnu Alimatul Farida Anita Agustining Rahayu Dewi Rosyiqoh Athiroh Durrotul Ilmiyah Duryatun Nafi’ah Fadli Hidayat, M. Noer Faiqotul Himmah Farida, Alimatul Farida, Alimatul Fatimah, Dian Faujiah, Ani Hilmi Hasbulloh Ifdlolul Maghfur Iltiham, Muhammad Fahmul Khoifah, Siti Lailatus Sa’adah Liana Nanda Lestari M. Ridwan Alviansyah M. Ryan Hidayat Madinah, Salsabilatul Mayang Sari Mufida Miftakhul Arif Saifuddin Islami Muhammad Aris 'Alwan Muhammad Nizar Muhammad Nizar Muhammad Saidi Muhsinin Syu'aibi Nabila, Uyun Nazilah, Nur Rahmatun Nazilah Nisa', Chairun Noer Mochammad Fadli Robby Nur Maisaroh Rahayu, Anita Agustining Silfiyah Siti Helmyati Sulhan, M. Sulhan Suwaibatul Islamiyah Syaiyidatun Nadzifa Syarwani, Muhammad Syu’aibi, Moch. Muhsinin Titin Musarofa Tomiyadi Tomiyadi Tomiyadi Ulfatul Islamiyah Ummi Aminatuz Zuhriyah Uyun Nabila Wiwin Fachrudin Yusuf Yanuar, Rizqi Alif